Designing a homeware brand from scratch

[@abiconnick]

How I can help you ⬇ 👉 Wow your clients with easy-to-customize templates www.abiconnick.co.uk/templates 👉 Transform into a highly-skilled, confident logo designer www.abiconnick.co.uk/pencil-tool-course 👉 Elevate your biz with these FREE resources www.abiconnick.co.uk/free-resources 👉 Where I get all my mock-ups & fonts: 1.envato.market/abidesign 👉Free weekly tips, advice & exclusive videos: www.abiconnick.co.uk/newsletter ---------------------------------------------------------------------- After more content from me? ⬇ Instagram: instagram.com/itsabiconnick TikTok: www.tiktok.com/@abiconnick Disclaimer: some links in the descriptions of my videos may be affiliate links which means I receive a small commission. it is no cost to you to use the links, it is totally free.

[@where.is.rowena]

Helpful especially to us newbie...

[@sobanawan7098]

Well, Abi! l'm was struggling in making the concepts and getting the ideas for logo design. I saw your video 2 weeks ago, after then stucked at your channel. You gave me the direction, how to start. Thank u soo much for your work for a beginner. But would love to see a video on 'Brand Style Guidelines'...

[@bilalshaikh97129]

Abi is the happiest when she gets perfect 'pattern' for the brand!

[@nasimsarkar]

Your videos have a flow and consistency that I like. It's not just about using Illustrator but something more -- the design process and mental work -- that sets your videos apart and your videos are immensely helpful to budding designers like us. Thank you so much! Keep going.

[@Kulxum]

You're the most creative graphic designer I've ever seen on internet 💟

[@abiconnick]

oh wow, thank you 💛 Appreciate the kind words 😊

[@rajibhossain6499]

I am also a brand designer but your videos have changed my way of thinking. Thanks again.

[@hibaz5157]

Love that stacked logo Abi😍 I'd love to see a video where you talk about the initial stages of booking your clients (strategy, presentations that kinda stuff) have a lovely day! x

[@emmaaxon3761]

I love this! Amazing work! What I love most about your videos is you are always shocked by how good they look! You are talented, own it and keep the videos coming 🙌

[@lotembendavid8844]

Your talent is remarkable!!! I think a video of you trying ux design ( designing a website for example ) will be so interesting!❤️

[@pineapplexpress78]

You inspire me daily abi. Like I literally watch your videos daily. Thanks for sharing

[@BlueSkies7]

You are beyond amazing. The way you effortlessly create beautiful brands is mind blowing. Totally awesome!

[@CrystalCLLee]

You are insanely insanely good! I'm so glad I came across your channel. You have given me so much new insights. As a self-taught designer, this is super super helpful. Thank you!

[@TheScatteredMuse]

Abi! I have to tell you, your videos are so well put together and extremely informative. I am a graphic design student and I have recommended your channel to my classmates. Not only are you a great youtube, but Your work is also outstanding! I am always in awe of what you put together. My morning ritual.. grab a coffee and sit and watch Abi videos!

[@abiconnick]

Wow, thank you! Really appreciate your comment😊Absolutely love hearing this, so glad my videos have been of help, thank you for your support and kind words, it means a lot 💛

[@okletsgo7]

I don't even have perfect word to describe how much I love this omg 😭♥️

[@abiconnick]

😭😭 so so sweet!! Thank you xx

[@wishlit]

its just so beautiful loved your process thanks for the inspiration !!!

[@abiconnick]

Most welcome 😊

[@gumidkova]

I really admire you. It is obvious that you are really well skilled and you have great ideas. I love how you change every font to more unique and your pattern ideas. Greetings from Czech Republic.

[@abiconnick]

Thank you so much!😊Appreciate your kind words an support!

[@Trailblazerinheels]

Girl thank you from my heart

[@abiconnick]

Happy to help 💛😊

[@africanboyflyasabird2511]

i have a feeling she graduated from the Chris Do school of Mastery. keep up the good work, i will love to see you on the futur one day.

[@abiconnick]

Thank you! I actually haven’t taken Chris Do’s course!! I went to college and did A Levels in Fine Art, Graphic Design and Psychology. Then got an apprenticeship in graphic design and then went on to work with another company as a graphic designer for 4 years🤭 then decided to start on my own as a freelancer and now we are here!! Who knows what will happen in the future, but thank you! X

[@jessicasoarespb]

Abi, you help me so much! I'm a brazilian designer and your videos help's me in creativity. Thank so muuuchhh!!!

[@Steffanymariaguzman]

This one is absolutely gorgeous 🙉🙉🙉🥰🥰🥰🥰😍😍😍

[@miandyou6445]

omg new video yes i'm so glad i found your channel!!!!!!

[@abiconnick]

Yaas, new videos every Sunday 😎💛

[@MonaamiPal]

I love you so much Abi!❤️😭

[@Lashae_and_Daniel_Tanimawo]

You are so talented and motivating and also a good teacher, my husband is a software engineer and I have decided to go after tech too as a graphic designer. Glad I found your channel . Thanks for this 🎉

[@abiconnick]

Aw thank you 😊 I wish you all the best!

[@floralsimsie]

I´m obsessed. The workflow is really refreshing and learned so much. My goodness great work

[@abiconnick]

Appreciate the kind words 💛 actually have a video coming out next Tuesday showcase my workflow when designing from scratch so keep your eyes peeled👀😊

[@lyrastar999]

Love the P! i'm picturing a little plum shaped cut out in some part of the thank you card.

[@musfirahtaqdees7782]

You make me fall in love with graphic design! 💕

[@Roxass00]

Thank you for sharing the design process and workflow. As a motion graphic designer I do have decent graphic design skills but not for branding or printing. This video definitely helps. Cheers friend

[@abiconnick]

No problem 😊glad it was helpful!

[@blazingphoenix1000]

It's just amazing how something so simple can become something so phenomenal ☺️☺️☺️

[@Butterfl4]

I stumbled across your channel while searching for some tips to help me design my own logo for my interior design business! I think I've got the logo set, but I would also love to make a ''brand book'' for myself. Just low-key but with enough info. I would find a video on that super helpful! I also really enjoy watching you create these brands from scratch. I love it!

[@honzijesuper]

my favorite type of videossssss wohoooooooooooooooo✨✨✨

[@franklyrahat]

Okay. It's official. I've seen your two videos and I'm in love with you 🥺

[@abiconnick]

haha😂 Well thank you! Hope you stick around, have a lot more content coming! 😊

[@franklyrahat]

@@abiconnick Absolutely!! Waiting for those videos 💗💗

[@bervelieisidor7293]

I. LOVE. YOUR. CHANNEL. 💜

[@momo-xh3bm]

😂you really progressed a lot , when I’m coming back from 2024 back to your old video, especially in the colour choices 😂😂

[@barbarasipos]

Love these type of videos so much!

[@coryholmes1232]

i love this so much! absolutely perfect!

[@abiconnick]

Thank you 😊

[@kushi_grafixx]

Hii abi❤️❤️ You are a true inspiration for someone who js struggling to get a fucking idea for a logo designs and Branding . I loved you and your contents at first sight . So cool . Loads of love from a passionate Brand Identity Designer ❤️❤️❤️

[@loumariafeipesigan960]

I love watching you choosing the right font! I always guess what you'll choose and I am always right!!! I AM FEELING A CONNECTION. Char! Hahaha thank you so much for the amazing contents!

[@victoria2064]

Please please please a tutorial of how you make such beautiful slideshows with music after you're done branding. I love it

[@krl.vs29]

Me encanta!!!! I would like to see a tutorial of hacks or trendy design n.n Saludos desde Costa Rica!

[@myothawtun6454]

Thanks .U opened my mind . Now i know how to speak and show my clients when we talk about logo designing.

[@jkrnwan]

I really love how you do work design ❤️❤️❤️

[@Ky1emiller]

This is really nice I’ve seen two of your passion videos, and breaking the rules video and I had to subscribe! I’m already learning a lot and being inspired! Keep up the great work Abi 😊

[@leodsgn]

loved all of this, this is just beatiful, youre amazing abi!

[@abiconnick]

Thank you so much!! Appreciate it :)

[@RosemaryEkele]

Thank you for all the videos Abi. Please can you make a slow paced video for complete beginners? I find font manipulation difficult and also how to make patterns and details on how to mock up. Basically your entire videos but for ‘dummies’. I really look forward to it. Thanks

[@kenyattamanley1303]

the end result is gorgeous!

[@trendyfashion2867]

Really appreciated!!! Make more videos like this about brand style guides and some key points, make videos for working as a freelancing too.. thanks

[@OmahDesign]

This series is just too useful to be free. Thank you so much for sharing your journey true designing logos and illustrations. Keep up the good work 👌

[@killmewhileimahead]

It’s really pretty helpful to see another designers process! I’m in school and we got to logo design in graphic design class and it was just like “ok make a logo for this and make sure you customize the type” and I was really lost. So watching another designers process is invaluable to me ❤️

[@kgshoots_]

This is SO helpful! I'm in the process of revamping all my branding so this has helped SO much!

[@KamiAlicja]

Love seeing your process and thinking! It always helps me seeing other designers work and see their thinking process as then i know that im actually doing things right or learning from them if its wrong 😊😊 keep up the good work!

[@abiconnick]

Thank you!! I’m the same, I love knowing other designers process and how they work 😎

[@PedroVieira1509]

I love this series! Please don't stop :) Keep up the good vibes and good work xx

[@abiconnick]

Thank you!! Love coming up with new brands! X

[@victoria2064]

A huge fan abi. Love your content but may I suggest having a little animation to show the keyboard shortcuts or tools you use. I always find it difficult to see what tools you use because I understand that the video is in time lapse. It'd be so much helpful. Thank you. Love you!

[@mirianachonwa1195]

This was really helpful because I’m just starting out. Great design🤞🏾

[@dasha3461]

totally in love with the colour pallete! 💜

[@abiconnick]

Thank you! Always attracted to funky colours💜

[@khubaibkhatri4516]

This is soo amazing, I just love your style

[@abiconnick]

Thank you! Taken a few years to develop my style, but finally in a place where I really like it!

[@Lasseer16]

I really like your design process, learn a lot from your content. Thank you!

[@alinanaeem6003]

wow.. I am impressed..How are you able to come up with such great ideas straight on illustrator artboards ??

[@aliharrison3018]

I like your style ! great vid !

[@khyatichandarana27]

Love your design process videos😍😍

[@DreamPinkClouds]

ahh LOVE your videos

[@humaira11223]

this was great!! always looking forward to your videos xx

[@mandalsubha06]

Fabulous. Thoroughly enjoyed it.

[@reynacreates]

Love the results! I wouldn't think to purple for a homeware brand, but you really made it work! 💜

[@danicadelrosario1208]

I really love your videos! It keeps me motivated and inspired as a designer ❤️

[@TeganMacMoss]

Love this you have out done yourself on this one, love it a lot

[@gabriellemasalunga4802]

You nail it everytime, Abi! 😍

[@abiconnick]

The sweetest, thank you!

[@КатяГорбова-ю8с]

Thank you for your video, it’s very inspiring 😍 I’d love to see how you create patterns in more detail

[@jaav7106]

you inspire me so much ♡ Thank you!!!

[@adesigning]

This is amazing design 💜

[@abiconnick]

Thank you! 😊

[@ArtSanjay2343]

Design queen

[@abiconnick]

Thank you!!

[@gobindsingh8130]

Beautiful Work Abi

[@abiconnick]

Much appreciated😊

[@jeelsavaliya8408]

that was really nice :]] i like your work

[@abiconnick]

Thanks so much!

[@Aa5537-h4j]

I'm in love with your channel!

[@karlavivanco1238]

Wooooo you're really incredible😌

[@wendyagustin3043]

youre so talented 😩

[@houseofrosesnthedark8875]

Wow!!!!!! If you ever want to rebrand our nonprofit we'd forever be grateful. You are insanely talented

[@Elena-Barbara]

Abhii is the queen of typography

[@abiconnick]

haha, well thank you! 😊

[@Davski3]

Looks so so good. As always 🤗

[@dishakhatwani3836]

Loved this💗🥺

[@ari-zn7uw]

I love thissss you are so talentedd

[@abiconnick]

Ahh thank you so much 💛

[@sashwathisriganesh6751]

I LOVE YOUR WORK!! It’s so inspiring as a graphic design student❤️ question- once you create all your art boards that show off the logos and brand colors, what’s the best way to export everything and present it nicely?

[@valentinaiglesias2574]

I have the same question! haha. Also love your work

[@arthutdecors1472]

i think you won that color pallette .. best fit.

[@abiconnick]

Yaaas, something about bold colours that I’m always steered towards!!

[@arthutdecors1472]

@@abiconnick anyway go up with these same, we liked

[@monsta_editx11]

Learning from India 🇮🇳😊😊

[@nessazion1062]

This is amazing!!😍

[@gouriacharjee7894]

It's just amazing 😍

[@abiconnick]

Thank you! 😊

[@hashemboom]

love ur videos ... keep it up girl! 🔥

[@abiconnick]

Thank you so much!

[@durgapranavi8318]

Hi abi, love seeing your process videos. Could you please tell me which tool you are using repeat patterns for a brand.

[@MrsM4R14N4]

That's so so so beautiful! Congrats! Keep on the good work, girl. (':

[@elvinechen3131]

very gorgeous design！

[@sreejitchakrabarty1585]

I'm looking to get a personal brand done for a long name that I have... Would love for you to take it up as a challenge...

[@azuruwhitney8082]

Love these videos ❤

[@desanwatson]

You teach really well

[@abiconnick]

Thank you Desan, I appreciate your kind words😊

[@AngelaPerez-ie4gy]

I had no idea you could drag and drop from internet browser directly into illustrator. And here I was saving everything first lol

[@abiconnick]

some people can some can't (I have no idea why?) Hopefully it lets you 😊

[@fionayin-688]

Thanks Abi! Your brand design video is always my favorite to watch. Love to see more of your creative videos. Keep going! And also, can I ask a question, do you use mouse to do all of the design process in AI or do you use the wacom touchpad ?

[@abiconnick]

Thank you 😊 Always appreciate your comments! I just use a mouse, I know a few designers that like Wacom tablets, but I've always preferred just using a mouse.

[@fionayin-688]

@@abiconnick thanks Abi

[@siyantiid]

So inspiring.. love your logo process video ^^

[@abiconnick]

Thank you, glad you love these videos they’re my favourite torte of ones!!

[@siyantiid]

@@abiconnick I love to know how you can create a stunning presentation video of plum or another presentation logo process. I hope u will make another video bout that ^^

[@paulajulieta1]

Can you make a video on how you finish your project to present it on behance? I have some trouble with that

[@samm5880]

Okay I would want this brand to take my money 😍😍 you have out done urself again abi, this is so so gorgeous! I feel that stylish and modern calling out through the design so eloquently 💖 out of curiosity I do wanna ask you two things: 1. For the font licencing, do you just go about the envato licence or how does it work for the client? 2. You did that curve for the P and then later in the A and O, do you normally give out the whole alphabet package with the style on like future proof or nah?

[@abiconnick]

Ahh thank you so much!!😭 So for font licensing I get my client to buy their own license, most of the time a lot of envatos fonts you can purchase from creative market or other font sites!! Then for the custom letters, I don’t normally give them the whole alphabet, but they normally keep working with me for any additional collateral they need💛

[@samm5880]

@@abiconnick keep at it girl 👏 thanks for clarifying, that makes sense!

[@charlotteware5133]

Hi Abi, Would you be willing to share more about your questionnaire?

[@TheSunder]

I'm very much a fan of the logotype. Love what you've done. However, I feel that with placing a box around the four-letter square logo it emphasized the negative space in the top right with the "L" in a way that I personally find off-putting. Love your channel it's very helpful and inspirational. (Yes I'm aware this comment is 8 months late lol sorry)

[@abiconnick]

Thank you! Yeah I can see where you’re coming from, one of the good reasons to show your work online i guess! You can go back to old videos and posts and see how far you have developed! Thank you for your support ☺️

[@ATTIQUE107]

i am really keen to be a graphic designer but i have a full time job.bit tough to focus on learning softwares.if you could suggest how can i learn softwares to become a designer like you :) really like your creativity the way you come up with ideas. please if you can advice how can i be a designer? which basic level do i need to start?