JISOO's exclusive tour of the Dior archives

Shadow a day in the life of JISOO, Dior's global ambassador for fashion and beauty, as she attends the Dior Autumn-Winter 2023-2024 show. During a private visit of the House's archives, she discovers some of the key inspirations, including the legacy of Catherine Dior, Monsieur Dior's sister and a fellow lover of flowers. A gift from Maria Grazia Chiuri - a vintage vinyl record of Édith Piaf's "Non, je ne regrette rien" - provides the final clue.
© Mélinda Triana
#DiorAW23

[@RA-vu3ot]

EVEN DIOR IS GIVING HINTS TO JISOO'S SOLO "FLOWER" 😭😭😭

[@zieqezriq]

Maybe❤

[@tsfamily590]

I think so ❤❤❤

[@widyaarfanda]

YAHHHHHH I SEE IT😭😭😭😭😭

[@klycezen952]

I have a flower, do i give hints to her solo as well? 🤣

[@LYleez]

Might be Dior also sponsor her MV, that is why they also promote her song

[@theothersideofme6637]

Jisoo is not just gorgeous, she's charming & mesmerising.

[@samuell_blink]

JISOO is JISOO, her solo will revolutionize the WORLD.

[@himaririku9254]

G DRAGON THE KING G DRAGON

[@MariaIvanildesMarquesdeMoraes]

​@@himaririku9254 Hello sweetie, the Spirit of the Lord wants to speak these words to your heart: Only in Christ Jesus is there salvation, accept him as Lord and Savior of your life and he will change your story forever.

[@caohanhtrung9029]

"Tôi rất thích thương hiệu này "

[@jennie_0fficial]

​@@himaririku9254yes but you're everywhere saying that 😭

[@Nonyah123]

The woman showing her around was so warm and kind. Professionalism and passion.

[@richu103]

I wasn't interested in brands, but I became interested in DIOR because of Jisoo's influence. The DIOR things that Jisoo introduces and wears look very attractive.💜

[@wolveofthenight927]

Same I also wasn't intered in fashion week and metgala, through BP I'm now always keeping tracking of the brands they working for/with

[@joji__.]

Jisoo sticks to who she is, and Dior had always been there respecting her ever since she joined the team not caring on language barrier. Dior brings out that Princess elegant look in Jisoo. 💖

0:24 the "so pretty" was so cute🥺

[@carolinnegonzalez505]

Wow. It would be great to see Jisoo in the MISS DIOR floral dress from 1949. It's a beautiful dress!! Enjoy the video from the beginning. Thanks for bringing Jisoo!

[@auragaga]

There is no one who matches Dior as perfectly as Jisoo does, Jisoo is the face of Dior

[@agnessonajo1122]

I love the interaction between them. Jisoo confidently speaking in her native language and in english as well. You can see how interested she was to learn some of the important artifact of this brand. Dior has a rich history of their own and they value them so much just like how jisoo loves and value her native roots. So jisoo and dior really fit together.

[@holdmysweater]

AWWWWW the way she just genuinely finds everything fascinating and her cute way of gently pointing at something and saying "pretty!" i'm so in love with this lady

[@LearnwithMsKath]

When she asked Jisoo her favorite color shr answered purple then they let her wear a purple dress. She is a real epitome of timeless beauty and elegance.

[@daniel_02103]

I feel instantly happy seeing Jisoo. She brings happiness everywhere she goes.

[@nnedwards3260]

😮

[@himaririku9254]

G DRAGON KING ,

[@Shuttup34]

Jisoo is making me learn about Dior's history

[@fahimaalinor7159]

Yes

[@dale5495]

And loving every minute of it

[@DA-wq1gh]

Fr! And i love it!

[@frdisoo]

I think the relationship between Jisoo and Dior was marked by fate✨. It is a perfect complement.

[@kenzamez6171]

So elegant, respectfull, a women who respects her country and traditions ❤ she even made a whole album about Korean culture ❤

[@themissingmile]

LOVE THIS. We’ve been so caught up with JISOO’s solo release that I’m only just properly watching this. It’s such a treat to look at Dior archives & history together with Jisoo.

[@giselly9773]

Jisoo is so elegant, she suits so well with Dior

[@blank-bo6pe]

Jisoo is so beautiful and elegant. She fits dior so much

[@da7072]

You just can't not fall for Jisoo, she's so bright

[@indiankpopfan4649]

0:29 her yeah is toooo adorable 🙈😍

[@alizegonzalez806]

I love this so much! Jisoo looks regal

[@un_knownuser8545]

Yes regal is the word!!!

[@Rabbit-No.2]

Yes, I can feel that she is happy in France.❤

[@jamescurfman3284]

There are so many very misguided people in America who think that English should become our Official National Language. They bully everybody who speaks something besides English. Either they also bullied Jisoo, or she found out about these bullies and just decided not to speak because she knows she has an accent (which of course she would get trolled for). Personally, I LOVE her accent and I LOVE that she even bothered to learn English at all. She did not need to do that, she could have all the fame she wants in Korea. But she DECIDED to learn English. She's AWESOME and nobody should ever put a muzzle on her.

[@himaririku9254]

G DRAGON THE KING ,

[@pretty_baddie559]

​@@himaririku9254 in your toxic dream

[@a_s07]

Jisoo blends with Dior so perfectly..no one can represent Dior better than Kim Jisoo. The way Dior treats her is always my favourite..they respect her and never put a barrier of language..she can express herself in her own language freely and also the way they're sharing their history with her is so nice and she also looked so eager to learn about it and telling her views. We got to know more about Dior's history, thanks to Jisoo. We can feel how comfortable she looks with Dior..Thank you Dior! JisooXDior the perfect combo!

[@bee1004beeabm]

지수랑 디올 조합 진짜 미쳤다고!!❤❤❤❤ 너무 우아해 너무 아름다워

[@navinit]

jisoo seems like a ancient empress of some ancient Asian Dynasty. + she stands out with her own unique face. 😮😊

[@wildarizkiyah4990]

Jisoo and Dior are meant to be. The way they have the same favorite flower is such a beautiful story. Hope Jisoo x Dior can continue a long story with the ambassadorship. Thank you for always loving, caring, and respecting our Jisoo on so many ways, Dior ❤❤❤

[@jamessocal8946]

I can totally see Jisoo as an exotic French woman in the 1950’s. Strong in an entirely feminine way.

[@chus3582]

For some reason I could see uncanny similarity in vibe between jisoo and Dior's muses back in the days. Like sometimes I wonder if Jisoo is a reincarnation of a French lady.

[@Venaigrette]

@@chus3582 that's lovely! I just started learning about Dior and fashion brands for that matter. Any Dior model names you can share? ❤️

[@aylindavila8462]

jisoo has a regal aura that she carries all the time, she's truly a princess

[@thithuynguyen6502]

Jisoo thật xinh đẹp và thân thiện tôi rất yêu quý cố ấy. Tôi đã quan tâm đến DIOR là vì jisoo❤❤

[@user-wf2vy4zm8z]

Thanks to Dior for the reverent attitude towards Jisoo. The history and work of Dior delight and inspire.

[@Hanijlla]

I don’t know why I got goosebumps while watching this video of Jisoo and the music on the background..Dior and Jisoo are really meant to meet each other..everything seems connected to #Jisoo solo #Flower..thank you for this video

[@aniiot]

ikr. When Maria speaks about those patterns, I remembered Jisoo's solo... I can't wait for 31/03

[@angie_555]

Wow! Thank you Dior for giving us more Jisoo. Thoroughly enjoyed this one! Jisoo is incredibly adorable and sweet, melts my heart right away.

[@Jennierunyjannie]

Jisoo is so beuatiful like an angel i love her so much she is so sweet

[@aaamyyy03_]

Jisoo is so cute her voice is so calming and soothing to hear i’m so proud of her i love her solo ngl I LOVE HER SHES ADORABLE ISTG

[@hosiebbchoni]

I would never get enough of these video diaries. Being able to gain knowledge about the history and upbringing of Dior while watching JISOO learn it as well is a FEAT!!!! It's really fascinating to see the archives of Dior that they preserve all throughout the years. While they imprint modernization they would also go back to its roots

[@jf-bt5xd]

I watched their videos sometimes because it looks beautiful and I was hoping Jisoo could see the flower dress and she did! There's one where they made flowers from black leather too, I think she'll looks perfect in it.

[@hosiebbchoni]

@@jf-bt5xdI have watched that video too!!! It's really cool and personally I really like embroidery and crochet patterns. It really sets up that Dior has their own style and the reason why it is named as a luxury brand Wishful thinking but I hope we can see some dress made by Dior at JISOO'S music video ✨

[@12310001231]

Jisoo is really a perfect ambassador for Dior. ❤

[@superwow4084]

2:00 Jisoo’s favorite flower is Muguet, Lily of the valley ❤

[@MayYoo-ug4xu]

Princess of Dior

[@nurseinhiatus7404]

i just cannot stop smiling while watching this video. she’s always such a positive vibe. i’ve been a fan of miss dior even before i became a fan of jisoo.. how amazing it is for jisoo to see the dress in real life.. i’m so jealous.

[@MauliDn444_]

I agreee with u

[@chl4235]

All this video is so mesmerazing! Jisoo looks stunning, so lovable and cute. Amazing the importance of flowers for DIOR and the fact that her solo song name is Flower…just meant to be. FACT: this video make me 103% happy !! Love you #Jisoo ❤

[@rhmikemizo2320]

Jisoo ❤

[@girlscarf]

My goodness, Jisoo is so beautiful. If higher powers exist, God really has favorites haha. One thing that really struck me watching this video is she not only looks elegant, but she sounds elegant too! Her voice sounds so delicate and gentle, even when English isn't her native tongue. Her whispering when seeing the dress with a thousand embroidered flowers made the moment all the more reverent and magical. Dior is so lucky to have her as an ambassador, I've never encountered someone so easy on the eyes and ears as Jisoo.

[@yo-yo-yo]

Since Dior worked with Jisoo, I have been most interested in Dior among luxury goods. She seems to be showing the living Dior itself.

[@ctfaidah5525]

Yes me too 😭🩷

[@faish9019]

yes same as me, ive never bought dior accessories or makeup bag anything’s.. But now it seem more interesting than i thought😂.. And i bought one and it’s worth it

[@astridcassie5]

Me too. I WANT TO BUY THE LADY DIOR AFTER SEEING JISOO WEAR IT ON INSTA. The lady dior gray matte is very good

[@klycezen952]

Simp.

[@chelseafu29]

me too !!! OMG

[@marpink29]

Dior's designs are elegant, stunning and beautiful, and demonstrate their versatility with their designs over time that fit perfectly with their dual global ambassador Jisoo! a great brand with a great artist!

[@usererref]

big agree

[@saritapradhana2160]

She is perfect ❤

[@user-xv2li6zk1w]

지수 최고❤❤❤❤❤

[@tallysupremacy]

Jisoo really embodies Ms. Dior. 💎

[@DaniDani-hi7es]

I love seeing these videos. As I’m sure Jisoo’s being a history lover likes learning more about the Dior. Also really crazy how her favorite flower is used. Jisoo and Dior were really meant to be

[@user-xl4do8ni9f]

She is bright, pretty and elegant. Dior and Jisoo are a perfect match

[@kurniakungkung5551]

Dior and Jisoo Made my day 🥰

[@TheElizaRoza]

I'm So proud of Jisoo, speaking English and being comfortable enough to speak. Remember her first interviews where she was always quiet. Or when she said her English wasn't good. I was crying through this. I feel so happy. I will support her solo strongly and love Jisoo, her smile is always so magnetic and lights my heart. I love seeing her do her own thing.

[@jbevolution5885]

thank you for speaking our mind

[@hayajaber-girlsgeneration-7950]

💜❤️💜❤️💜

[@Kasvhi_nisa_fanpage]

Me too

[@ifiknewidtellyou8799]

So proud of her

[@martinjrtremblay]

She does not speak English. They translate for her.

[@me.myself.i8017]

I think it's fitting that Dior released this after jisoo title track flower was announced, coz he used flowers to create a dresses for women he admired and how they grown into their own.. Just like Jisoo growing into her own..... Thank you Dior for your love and support for Jisoo and taking care of her like she's your very own...

[@rubymishra5956]

JISOO is looking like a royal queen in her kingdom.She looks like an angel...😇

[@blink_bon_bp]

Jisoo is like DIOR's favorite child. Whatever she likes, DIOR will do his best to make her happy❤

[@anaipalacios5980]

Jisoo is so beautiful and smart and kind. She has an incredible fashion sensibility. But above all she has too fine and elegant taste. Perfect for Dior.

[@gloryannsalva6787]

Define Soul Mate: Jisoo who completely understands Dior and is perfectly suited to be ambassadress of one of the world's top fashion houses. Jisoo and Dior who are perfect soul mates.

[@mogumogu33]

how can someone be this pretty?? Jisoo side along with Dior can't be more perfect!

[@bizde_bol_070]

Jisoo dior 👸

[@aphrodisiac2162]

I love how Dior treat Jisoo and how we can discover more about Dior history

[@eliparkeli]

Dior is really blessed to have an elegant and classy lady, Miss Jisoo Kim. And the flower, Lily of Valley, which also her favorite and Dior's flower... what a fate and destiny. She really embodies the Dior representations and/or characteristics. Cannot wait to see Jisoo wears the amazing pieces from the recent collection! ♥️

[@richu103]

I don't think anyone fits DIOR better than Jisoo Thanks to Jisoo, there are more DIOR products in my house

[@babyangela8999]

Jisoo is the prettiest visual I've ever seen

[@dinirahmasafitri3911]

Jisoo's character so fit on DIOR it self. If i see jisoo always remind me of DIOR

[@moodchichi]

Elegant Dior and Elegant Jisoo🖤✨

[@hdljunior95]

No wonder Dior loves Jisoo so much. Her visual is out of this universe 💕💕💕💕💕💕💕💕💕💕💕💕

[@mogumogu33]

Thanks Jisoo, i get to know more about Dior. the story behind really touching!

[@lsgmegan]

Love this so much !! Jisoo and everything about Dior is mesmerizing

[@aye_velasqz]

Estoy realmente fascinada con Jisoo como embajadora de Dior. Nunca antes me había llamado la atención la historia de las Casas de Moda como Christian Dior, pero ahora estoy realmente interesada en saber más sobre la inspiración de las prendas de Maria Gracia y Dior. Gracias Jisoo por despertar en mí este lado que no conocía y gracias Dior por las obras de arte que creas.

[@bakayaroJ]

awesome Dior & Kim Jisoo perfect combonation 🥰

[@z4nzil277]

For the nth time, Dior taking good care of our Turtle Rabbit Kim is probable one of the best business moves the've done in the recent years.

[@melissacmma]

Jisoo is too elegant, she has an aura that radiates wherever she goes. and his smile is just wonderful.

[@ldlcchan]

Jisoo's so excited to see the history of Dior. Love seeing she seriously listening to everything about Dior. She's so perfect at speaking whatever in any languages that she wants. Everyone just enjoyed & got healing when she's speaking. She definitely an inspiration for the new generation. So proud of Jisoo

[@MariaIvanildesMarquesdeMoraes]

Hello sweetie, the Spirit of the Lord wants to speak these words to your heart: Only in Christ Jesus is there salvation, accept him as Lord and Savior of your life and he will change your story forever❤❤❤

[@thantkhant4147]

​@@MariaIvanildesMarquesdeMoraes i like to speak the christian manager

[@tamentaro3530]

4:10 the best moment in this video..🥰🥰🥰

[@nurfadhilah0609]

Jisoo soo beautiful 😍😍❤

[@onlysooyaa]

SHE APPRECIATES EVERYTHING!! I LOVE HER FOR THAT

[@indi3918]

The way Dior still let her talk in the Korean Language. That's why Jisoo feels comfortable with Dior

[@CharliePagtud-vo2nl]

So pretty

[@bonjolivent7130]

Watching this a day before her solo releases. She is shining and loved everywhere, as expected. 💖

[@leesunglove]

Love watching this , And because of Jisoo I got to know some history about Dior. I just see Jisoo really meant to be in Dior, some details about her and her favorites have similarities to Dior. Love seeing they are sharing this kind of information to their Global Ambassador and we also got to know it.

[@_traveljunkiemx1229]

No hay nada más satisfactorio que un poco de historia contada a lado de una persona tan encantadora como Jisoo! Jisoo es la embajadora perfecta para Dior, jamás había visto a una persona que ejemplificara tan perfectamente la esencia de una marca como Jisoo lo hace con Dior 🤍

[@chanleedeemoe]

Jisoo looks so Dior as always. She's truly Human Dior. Thank you Dior for always having this precious girl. We love Jisoo, we love Dior.

[@zake7595]

Everytime i hear the brand name Dior first word always came up in my mind, ELEGANCE.

[@wahlokng5646]

Jisoo is already one of the most beautiful ladies from Korea but when Dior dresses her up, she comes to another level. And we get to see so much history from Dior . Dior-Jisoo is a match made in heaven

[@ishityle]

Jisoo's super quick hold of the English language just shows how naturally intelligent she is 😊

[@powerpuff4ever]

Dior has some of my favorite designs of the fashion houses and their styling team is amazing. Jisoo especially is always styled so well - she embodies the brand in such a specific way

[@ctfaidah5525]

Cause of Jisoo i love DIOR 🩷 Jisoo introducing me to this lovely brand 😭 and now DIOR always in my wishlist ⭐️⭐️⭐️⭐️⭐️ Jisoo giving so much impact. She's a successfull GA ever

[@kuinerrime]

Jisoo is a so very well spoken person!

[@xyla2460]

Jisoo always looks happy and elegant ❤❤

[@juliadasilva8604]

Love ❤❤❤❤ jisoo ❤❤❤❤❤❤❤❤❤

[@2xcrzkxk]

She's so cute! I love how Jisoo is our living Miss Dior. She's elegantly feminine & has the poise & grace of the old school Dior look & vision. I love her in these vibes best, a match made in heaven.

[@slothfulpanda9912]

So pretty 😍 and it's also good to know about Dior's iconic dresses also, Dior's history ✨ not to forget Jisoo's favorite subject was history.

[@iccme9508]

Jisoo is so elegant and classy, and fits Dior perfectly! ❤

[@MayYoo-ug4xu]

Cute and sweet person

[@xtiantube]

jisoo is literally a flower 🌺 she has been getting better and better since her debut and now she’s finally going to get the spotlight she deserves during her solo! also, dior couldn’t have picked a better brand representative. not only is jisoo the epitome of class and elegance, but she’s also really fun and creative, like the dior brand. this video was really cool. jisoo is so lucky to have been shown all of those items- they must think very highly of her to have wanted to give her a tour like that! go queen jisoo!!!! can’t wait for your solo ❤❤

[@adysyady5527]

She's like the new Queen of Dior at this point. I loved to see how they treasure her more than just an ambassador. She deserves it. ❤

[@sam626navy]

Hablando de flores, falta poco para que mi Flower Queen nos sorprenda con su solo 🤌🏽💖

[@natural8677]

Jisoo's voice is so soft and comforting

[@esraa_kh09]

Love you 😘 jisoo

[@RA-vu3ot]

I LOVE THIS :( Dior really treating Jisoo like their princess !!!!

[@nuttyyy3623]

Thank you diorrr, such a precious moment for jisoo ❤

[@BLACK-jn1xt]

This is so amazing to watch

[@SuperMegaMarylulu]

Jisoo is indeed Dior's princess. Also so proud of her, her English is getting better and she's getting more confidence.