DPReview TV: Fujifilm GF 50mm F3.5 Review

[@thatjordandrake]

I am aware that I added an extra '9' to the price. Don't worry, I have been disciplined accordingly (charged $9999 for my mistake). Jordan "Formerly Of DPReview" Drake

[@kevinyoung8124]

I'm more perturbed about the framing of Chris' head for tight shots. His eyes being placed half way up the frame drives me nuts. Are you afraid of cutting off his crafted/curated hair tooft? It is lovely, but we get plenty of opportunities to see it in other shots. When his eyes are at the 50% mark, I always feel like he is fighting to keep his head just barely above water. Please don't drown Chris. Save his life, not his hairline.

[@straylightrays6365]

on that note we ventured into red dot lenses price territory

[@WhiskyCanuck]

Is that why you were curled up in the fetal position?

[@shaygahweh]

@@WhiskyCanuck yeah i think it explains it. serves him well.

[@MrAndrewChung]

I thought I was getting bargain on mine.

[@stephenfrank]

5:22 $9999 USD ... YIKES! ;) (the lens is around $999 for anyone wondering)

[@bbtan]

$9999 if the lens body is made in gold..?

[@jaysanchez4407]

@@bbtan or if it's a Leica

[@jan-hendrikbussmann4644]

So it's not just me...I was watching that three times trying to figure out if that insanely expensive lens was another higher-end alternative to the reviewed lens...

[@JimWarp93]

Leica prices O_o :D :D :D

[@luvours]

Righty now $499

[@buddyWalrus]

The side jokes were great! “Half a stop more expensive” 😂😂

[@JHuffPhoto]

Yea and then they show the prices as $1499 for the 63 and $9999 for the 50

[@ryanehoward]

I must say I am REALLY enjoying the series of photos of Jordan crying on the ground at :50. It really shows how stressful and damaging psychologically it must be working with Chris.

[@rrosomasa]

that is one of the reasons i watch the reviews

[@jimlee6049]

Chris, kudos to all of your videos on equipment reviews. I think your reviews are amongst the most informative and objective I’ve seen, and entertaining as well. I was taking a sip of coffee right where it got the the part about where to send negative comments about equivalency, and spit coffee out all over my desk I was laughing so hard. Keep up the good work!

[@98JamesNixon]

$9999 I will take two!

[@straylightrays6365]

and a half! :)

[@johnger850305]

That is a REALLY SMALL medium format lens!!

[@venom5809]

Canadian surfing might be the saddest thing I have ever seen in my life.

[@Aksunkuvat]

lol

[@domlabr]

Come out to Tofino. That should change your opinion.

[@spotMATic]

Albertan surfing. There's a difference.

[@ItsAMbutyoutubechangedmyname]

😂🤣😂🤣😂😂 hate mail to Tony... I'm sure he would be happy to read that

[@lim2001burger]

Hit that thumbs up button as soon as I saw Jordan on the floor in the foetal position 👍 dpreview money well spent 😂😂😂

[@winstonvanhughes9465]

Hello there. Thanks for all your learnings. I am looking into a gfx 100 ii. I take portraits but also I do alot of walking around photography. Name it street.. I am aware of some of the fuji gfx lens not being very fast with afc. But do you think that this 50mm being a linear motor focusing system can keep up well with the gfx 100 ii for street? Would you say it is quite fast?? Thanks from Spain.

[@AJ-em2rb]

"half a stop more expensive" guffaw, y'all have the best writing in photography journalism

[@nekogami87]

Do you intend to release "crying Jordan"photo book later on ? :D

[@xx-ip7ej]

Watch out for the canon cripple hammer. Heard it’s been floating around Canada.

[@jeromechiu]

Yeah, but thankfully it's nearer the east coast rather than the west coast. Then again, nobody can tell whether it travels at the speed of light after levelling up another nodge....

[@MikeLikesChannel]

$400 used for a "short stack 'o pancakes", absolutely worth it. 50 on 50. GFX is in a good spot right now. 50Sii with the 35-70 and a 50mm prime for barely 2k used. So worth it.

[@seantomlinson3320]

Nicely done as always. I like the trolling with the $9999 price.

[@TheLDunn1]

I can't help but feel that Fuji could do with bringing out a GF prime in the 26-30mm range to offer something equivalent to a 21-24mm. There is currently a considerable jump between 23mm & 45mm GF lenses (18mm & 35mm equivalent). Also, I just wish they had fitted the 50r with the dual axis tilt LCD....

[@linusfotograf]

The music makes me think of David Lynch and Mulholland Drive

[@Rdmsguy]

Great Review! One correction though, the 50R is weather sealed as well. :D

[@troyphillips1077]

Thanks for this review! I’ve been looking into the Fujifilm MF system. I’d definitely start with the 50r for sure and most likely this lens . And because it is a 40mm equivalent . I like 28 and 40 for my wides . 24 and 50 always just seem too wide n tight . Just me though

[@munkykng416]

2:45 should have thrown on a Kai impression

[@_CharlieHarper]

I have got a "silly" question perhaps : why there is no "usual lend hood" included in the box? Can you attach a hood to it anyway?

[@el_fucko]

You can't, since it doesn't have the necessary grooves on the outside. I do like the screw-in hood that comes with it - unusual, yes, but it's small and gets the job done all the same.

[@denault3985]

Interest review on the large format lens, but wondering what lenses were used by Jordan with the GH5?

[@thatjordandrake]

denault3985 This entire video was shot on the PanaLeica 10-25mm F1.7, my current favourite lens.

[@mchlhth]

I have a rangefinder and a pair of medium format film cameras where the fixed lens or included lens is roughly equivalent to this 50mm f/3.5. I like the field of view because it's a happy middle ground between a wider normal (35mm for full frame or 45mm on GFX) and the de facto normal (50mm for full frame or 63mm on GFX). I have taken plenty of waist-and-up portraits and environmental portraits with this FOV, so it's all relative as to whether anyone claims this 50mm f/3.5 is good or bad for portraits.

[@villemononen5303]

Looks like a great lens! Compact, focuses well, sharp nice results and bokeh is fine too. I liked all the shots with this one. Nice!

[@joneu4206]

Just great videos from you guys! Keep up the great work

[@carljungun3799]

"Half a stop more expensive" 🤣🤣 STAHP!!

[@eric_cantona2198]

I am a big fan of 胡子哥。I love watching your videos.

[@JanneRanta]

Damn it, stop abusing Jordan or I will contact the authorities.

[@TheLDunn1]

You compared it to the 63mm at the end, what about to the 45mm?

[@scottcowan5164]

Great review! So, if you had the 110mm and the 32-64mm would you think the 50mm is a good addition? The 110 and 32-64 are so bulky, and the 50mm seems like a nice way of cutting down space in a lot of cases. Or, would you recommend the 63mm over the 50mm as a better supplement to these other lenses?

[@AgnostosGnostos]

Great combination. A medium format camera and lens with a size of a small full frame dSLR camera.

[@delavardeheshjoo4269]

How about doing a video about adapted lenses for the GFX :) This was great though!

[@PT-re2gi]

That fuji medium format image quality is amazing. Overall looks like a small package on the 50R as well.

[@fingersmcginty]

I have the new 50S II, and its kit (35-70) lens. Want to get a prime, or--would use one of my Canon EF lenses IF there was a good adapter (risking vignetting unless using the camera's "35mm format" mode, which crops the sensor to a 35mm equiv. But adapters...I had one (Viltrox) and sent it back. I read reviews of the Metabones (don't get the 1.26x magnifying adapter--why put crap lenses between your good glass and the camera?). I wish Novoflex would make one but they told me they have no plans to do that. Given all that--a test of SOME adapter with SOME non-Fujinon lenses would be a cool video.

[@hankroest6836]

4:36 WOW! Jordan's irises stop down to f/36!

[@BartRos1980]

I am really wondering if with the gfx50sii using the 110 f2, and a gfx50r with the 50 3.5. Would it make for a good event setup? I keep worrying about low light and AF.

[@MikeLikesChannel]

I've not had issues with the AF in low light. Would phase detect be nice? Sure. Necessary? No.

[@BartRos1980]

@@MikeLikesChannel well my GFX adventure failed. Endless AF issues. Even on Tripod, with a remote trigger, IBIS off. Really really disappointing voor the amount of cash I dropped on it. I moved on to Nikon Z and have zero issues.

[@SaffyMirza]

Best review I've seen on the GF50mm so far, hope to get this at some stage. In the mean time could you please do a review of some second hand Medium Format lenses that could work on the GFX system? Many thanks

[@joejojo5966]

is the gfx 50r weather sealed? or weather resistant?

[@viewonfashion]

where is that skate park? looks awesome

[@Zakna]

Where's all the snow?! :)

[@sphaera3809]

Not a true pancake, but makes my 50R street friendly! I love that lens!

[@GKhanKutar]

It is time to make fast GF lenses dear Fuji!

[@peterhelm522]

The 110 f2 for example is so fast, that I have to decide in close up portraits if the eye lashes are sharp or the iris. Due to sensor format I have to step down to f4 for close up portraits. Due to higher minimum apertures of larger formats , with same DOF as FF, the IQ can be better, because lens design is simpler.

[@eagleeyephoto8715]

Fujifilm 80 f1.7 and 100 f2 is pretty fast on the GFX. I see no point of going faster ,otherwise you can throw the lens put of focus since the face will be half blurry when you shoot at f1.7 or f2.

[@tjkrueger2655]

That lens looks perfect for the 50R body... Hope fuji makes an ultra wide prime now

[@VariTimo]

I don’t understand who people think 40mm is closer to the perspective of the human eye than 50mm. There’s clearly more separation. I’d say perspective wise the best we can get is 35mm 2x anamorphic on a super 35 frame size.

[@dkirk335]

Great review as usual. Is that as big as your waves get in Calgary?

[@daneliberatore1978]

The 35mm focal length is the best that has ever been made and Chris knows it.

[@Gynra]

No, no! Twenty-eight forever!

[@mikafoxx2717]

43 is objectively the correct focal length

[@angrd020]

Thanks for the brief "Pancake 50" review guys. P.S. I love the 40MM 35MM Equiv. Focal Length... :D

[@gregstevenson7401]

Sure. Not sure the rental price in Canada but that RRP makes it a 150 Euro for 2 day "try it out" for a lens that doesn't know what it wants to be. Sure to be a winner.

[@vproven]

“It really doesn’t know where it wants to be.” Wow! Now that’s informative. 🧐 How about something like, it is a 40mm full frame equivalent lens.

[@ralphington8441]

Cheers for vid man

[@Agwings1960]

I did some amateur photography, 35mm when I lived in Alaska, a place that says dark alot of the time in the winter months. I learned one thing about camera lens, if its not at least f2.8 or faster, its worthless lol

[@gilpineda]

Gfx 50r loookkkkksss gorgeous...

[@gjune36]

And now with this lens, Fuji just needs a 50r II, with IBIS and PDAF. The perfect camera (to me) might exist.

[@DionSiswadi]

00:50 Jordan has his signature pose from now :D

[@krishnansrinivasan830]

Corner crop had some mild distortions. Guess a 50mm on a medium format might have some :) Nice & Thanks for the video :)

[@markosbornestudio]

You should compare it to the Gf 45mm

[@smartdoctorphysicist3095]

Hi thank you!

[@Latrodectus_vv_]

So maybe I am missing something but it is an f3.5. Why purchase a fairly slow lens? Will this just end up on thrift store shelves in 25 years for $10?

[@LauraSponaugle]

This video is awesome! Thank you :)

[@ChrisGower]

5:23 just coming here to say you labelled the GF 50 as $9999 and I nearly choked

[@ahmedrashed78]

My next lens

[@GeneWaddle]

I don't know, that's a lot of pressure, hitting that one button to subscribe. What if I miss it? I would feel like such a failure. 😨

[@TheIkaika777]

Almost as good as an Instax camera. 👍🏻

[@skakdosmer]

“Please don’t do this”. Alright I won’t. Mostly because I’m not on Instagram. (...but it would have been fun!)

[@BillNanson]

Guys - ffs - if I hear 'buttery smooth' again........

[@niccollsvideo]

I think it's high time to change it to a reference involving coconut oil. You can all thank Bill for that one. Thanks Bill.

[@letssaylalala]

b u t t e r y s m o o t h

[@Thomas_Geist]

40mm f1.7 was a classic fixed lens for old film rangefinder cameras. A great splitting of the difference between the 35mm vs 50mm controversy for street photography. 40mm however is not closer to “normal.” Normal describes a lens with a similar perspective (foreground to background apparent object separation) of the human eye. In FF “normal” is more like 52mm. Since a 50 is a 50 is a 50 regardless of the sensor size, with this lens you’ll be getting that “normal” perspective (sometimes referred to as the “medium format look”) as your eye sees things but with a wider angle of view than on a FF 50mm and of course much wider than a crop 50mm. My own preference on street photography is to “document” and to do that to get the perspective as close to the real thing as possible so I’m liking the idea of this lens, although not at $9999USD.

[@pascalbarreiro]

I thought it was 43mm. Could you please explain?

[@Thomas_Geist]

@@pascalbarreiro That doesn’t matter. From what I’ve learned over many years, “normal,” is actually 52mm on a FF camera. That you thought it was 43mm I can’t explain. In fact, around 52mm is “normal” on any camera regardless of the film or sensor size. I think I’ve already explained that part. Sorry micro 4/3 people. Just the way it is. “Normal,” has NOTHING to do with angle of view, but rather perspective, ie., the relative apparent size and distance between objects. PERIOD. This is the most misunderstood and misrepresented concept in photography.

[@sethiphotography]

the GFX 50R is weather sealed

[@miki_marker]

tell me this is nah F Icon 0:50

[@joeframo3347]

Hello Chris Nichols

[@allanbacani]

Northrup shade is real.

[@singsingmei]

I think you should do an exhibition of Jordan's crying photos. lol!

[@nilx4781]

9999? That was kind of a shock

[@hagentrondheim3675]

Nice review. I am disappointed by a f 2.8 aperture. Where is the middelformat look? Its all a big marketing hype by Fuji.

[@RagingBubuli]

Its equivalent to 40mm f/2.8 FF.

[@Wolkenkeller]

Sometimes the stabilization is a bit wobbly... bad!

[@Jimbojam]

It doesnt really know where it wants to be? It is a fixed 50mm lens. It's exactly where it wants to be. .

[@-grey]

I find the difference between 35 and 40mm to be an arm's length. If you shoot 40 EVF and 30 LCD they're the same.

[@sinerehber]

the jokes were damn spot on !

[@singletrack29349]

Just send those to Tony. 😂

[@nelsonclub7722]

1:23 worlds biggest umbrella?

[@vracicot]

Just send your hate mail to Tony Northrup. 😂

[@MichaelMa]

That's at least 2 Japanese castella panakes.

[@guyjordan8201]

decimal points are cheap... stock up ;)

[@ItsWillLee]

How are you still wearing t-shirts, didn't you guys just get a pile of SNOW!?

[@althds7099]

Seems like there is a typo

[@GinoCruzVlogs]

I see what you did here sir Jordan 👻

[@miki_marker]

is still an unexplained situation ... because for the same simple shots in this video will be perfect the usual body: xt1 xt20 xt100 xa7 xe2 xe3 + 18-55 for $1100 maximum

[@EpitomePax]

How about now, when the 63mm is pretty consistently 2 whole stops for expensive?! 😂

[@billmoyer3254]

the duality of being a corporate stooge or not having income

[@paatajishkariani8126]

muxaxaxaxaxaxa..... (63mm) $1499 and (50mm) $ 9999

[@madrobotgames2677]

I am currently on email #4367 in out hatemail back and forth with Tony Nortrup. I would like to mention the reason for the email, but I can't remember anymore.

[@gigafish2x077]

It's a nipple lens.

[@rrosomasa]

please do send all hate mail to Tony, that guy is a snooze fest!

[@jcmc3445]

9999? The lens is only $999

[@PTYC933]

you can save a little bit of money, 9999

[@SeanKimStyle]

$9999😂 it's on sale now for $499 What a discount lol

[@JohnAudioTech]

$10k! Where's the red dot?

[@_o__o_]

5:46

[@orlandimatteo88]

dude wrote $9,999 lol thats one expensive lens