Dude eyeshadow placement is WILD

[@AlexandraAnele]

lol

[@stephaniehays4527]

😳😁🤘💞

[@MochaxMatcha]

Part 2, lower eyelids, the electric Boogaloo? 👀

[@Melissa-zr6zw]

Aaaa this was my suggestion! Thank you so much for making this video!! 💕 I always find your takes on things the most helpful :’)

[@claudiarangel5040]

Alexandra I love your DUDE playlist, it's wonderful! I would love if you could do a playlist similar to DUDE playlist reviewing make up styles/trends around the world (i.e. Douyin or Ulzzang make up) as well as decades make up. It would be awesome. Love your channel~ Thank you for the great content~

[@CharlisDailyDiary]

Love your tips! Thank you Alex! 💖💖💖💜

[@rio.7301]

i love how she doesn't say that one placement is the correct one and the other is not, instead she explains the effects that it creates and i find that magical!!

[@alexferrrnadas1410]

She did imply that some of the makeup looks are bad though - saying that if she added more shadow underneath her brow near the corner of her eye it would be ‘’even worse’’ + saying ‘’it’s unflattering’’ about the lid covered in dark shadow.

[@ayannanevaeh2953]

@@alexferrrnadas1410 at least on her eyeshape though. All of them would look different on other eyes but it's still very useful information

[@ashleys4652]

She clearly states what is correct placement. The left side is described as "magical and uplifting" the right is described as "making her look older, unflattering, and closing in the eye". This is why it's a great tutorial. You might want to watch again.

[@m.e.5]

Right?! I love her approach to makeup and doing what’s best for you. Plus, her bases are incredible!

[@1beefybroad]

I’m pretty sure this comment is referring to the first example of placement.

[@Fluxcin]

Great demonstration! I have puffy monolids that that completely cover my lashline and I found that putting a dark color on my lid close to my lashline and fading it out as I go up actually helps make my eyes look less puffy. I would love to see you do makeup on models with more challenging eye shapes! (e.g, very hooded eyes, close set eyes, wide set eyes, small eyes, puffy monolids, eyes with large epicanthal fold)

[@Corn22]

i do this when my eyes are swollen from crying to make them look less puffy too!

[@тоска-р1о]

I do also the 4th one too, not monolidded but epicanthic fold, not too puffy. I dont use as much product as in this video, usually trying to stray very close and just like 1/4th an inch above that, and I usually use a lighter shade as well but I really enjoy how it does seem to open up my eyes more, from the space inner corner that folds down to also just my outer edge.

[@lasha561]

I agree! More hooded eyes .. Even mature... ancient, like mine! 😂🇨🇦💙💛🇺🇦

[@deborahedelman2659]

Yes please!!

[@nitiiakadeathbat]

@@Corn22 are you crying so much that you have to do this regularly? 🥺

[@minapollack2911]

I find the dark inner corner kinda nice. It pulled my eyes to her eye as well as deepen it's color, whereas the dark outer corner made me notice more of her temple area.

[@jobertbarin9736]

What I *love* about these theorycrafting videos is how instructive they are about principles and ideas that underscore the *why* of technique to complement the *how* that Alex does so well, but is also well-tread territory for the rest of BeauTube. It’s what sets Alex apart - seeing the *why* teaches the viewer the tools to adapt technique. It’s what’s missing from so much of the rest of BeauTube, even channels I also like, subscribe and watch. Adapting to hoods, or unevenness - the natural anatomical variation that gives every face unique identity. That’s why Alex’s content outstrips everywhere else for being the right beauty content that we need right now.

[@madlibpoet]

Agreed! The contour vid helped me figure out WHY I had to use a dab of contour and that’s okay!

[@2degucitas]

Theorycrafting

[@michmash7888]

This is probably a great exercise to try for anyone who wants to figure out what looks best on their own face! And it’s probably worth repeating every now and then because tastes and fashions change (and eyelids have a tendency to migrate over the years…). LOL. Thanks for the great content!

[@cherrieaulait]

That's really interesting to see the difference. For me, I find your eye with the dark shades placed where you say they shouldn't be placed more engaging. When you're speaking I'm looking at that eye. The other eye looks prettier (more ethereal) but I am not engaged by it, whereas the dark shades (more earthly?) are more engaging & drawing me in. Great comparison! I really don't know why I am drawn more to the darker made up eye?

[@laurafortezajuan]

It might sound crazy but I dunno why I like the "wrong" placement eye even more than the right one.

[@Takapon218]

I actually do too lowkey, I think that's part of the beauty of it though!!!

[@mrswray]

I was thinking the same thing the entire video!

[@Carbon_basedLifeform]

This was interesting. I do the dark shadow all over the lid when I want to look older! I have a baby face and it makes me feel more professional when I'm in a work setting.

[@thefryinator7774]

I just turned 30 and I had someone recently guess I'm 22-23 so yeah, sometimes I wanna look more my age

[@CassondraAlexandra]

I don't wear makeup, so I don't have a lot of makeup knowledge, but I love watching your videos as a portrait artist. I love you as a creator because you have a no bullshit attitude and straight to the point. BUT you also don't look down on any of the people looking for basic explanations and you don't gate keep within the community!

[@Takapon218]

Dude I feel this. I don't wear makeup frequently but I'm ALSO a portrait artist and I love watching makeup KZbinrs because I always feel like I'm learning stuff about faces LMFAO. Bonus if they're really cool like this person!

[@90priya]

Same i didn't wear any makeup since my teenage time and i've an extremely sensitive, allergic, acne prone sunburn skin but yes i'm crazy about lip gloss, balms, oil and mask especially pinks and light nude shades honestly i love those shiny, glossy all the time and all time favourites i've seen some of brands those are gluten free vegan neutral shades eyeshadow charlotte tilbury, urban decay, jane iredale and those shades are so good and safe for especially sensitive and allergic eyes i'm living in india doesn't have those brands and honestly speaking i love no makeup makeup look very very very very minimal makeup and show natural skin and proper protection

[@myusikah]

There's something that feels kinda retro about the dark shade on just the lid... I feel like I am paying more attention to your irises when I see it

[@Lexi_________]

I'm gonna be alone in this comment, no doubt, but I actually prefer the second eye shadow placement best on you! The first one looks kinda washed out while the second looks more sophisticated (I'm talking about your first eye shadow scenario, obviously, not the second one). I'm going to try it out on my deep-set, hollowed eye shape tomorrow...🙂

[@nabacute444]

I agree! It has a more sultry mature feel to it

[@160p2GHz]

Exact same thought. Makes her eyes look forward and bright!

[@stargazerbird]

Yes, it focuses the attention on the actual eye. Would like to see it with both eyes done that way.

[@lorrainebrodie4353]

It really levels out her larger eyes. But the second time ago, look on the left, would look good on people with smaller lids or hooded lids

[@MsMarissaJeanette]

Some wanna look older, some wanna look younger. Both are cool 😎

[@cate9745]

Well I had a big date last night and screwed up the eyeshadow had to start over, I use a card to get the “line “ and it kept leaving a little mark , and without the card they aren’t even , haha I started over and tried not to let the card touch my face - not that any one asked 🤣🤣🤣🤣🤣🙏🏻oh well it’s the community here they get it

[@AlexandraAnele]

😂 I feel your pain!

[@oktobersown82]

☺️lol 🤗

[@MindiB]

The explanation of why certain placements have certain effects is SO HELPFUL! It gives me a much greater ability to diagnose what I want to alter about my eye shape and exactly how to do that! Thank you!

[@catvalentine4317]

As a baby faced girl, I sometimes like to use dark eyeshadow on my lid because of the same exact reason you don't 😂🤷‍♀️

[@MargaretaR]

Exactly ! Same 😄

[@Medicinelife348]

I love how she doesn’t use filters. Thank you for showing us that skin had texture, gorgeous!! ♥️

[@amorinooo]

I found your channel a few months ago when looking for a video on red lipstick. I’ve always ever worn eye makeup and am pretty standard in application-I’ve always done it like your left (our right) side. Stuck in the early 2000s I guess. I then saw your video on hooded eyes as I’ve had the realization that I have slightly hooded eyes and finally accepted it. And now this video. I just have to say that your videos are amazing to a basic bitch like myself. You make makeup APPROACHABLE. Every video is like a master class. And I trust you. Thank you for creation accessible content and not just full glam, product pushing, or viral TikTok flex videos. I’m in my very-late 30s and having a come to Jesus with myself, and after a few shitty years, I’m really just looking to take care of myself and present myself like the human I deserve to be. Your videos are really helping. And this video was totally enlightening calling me out on how I always do my eyeshadow on the rare occasion I wear makeup.

[@StormSongs7]

Duuuuude! 💃🏼 I love the “Dude” series. While I don’t wear makeup often, you’ve taught me (as well as others) so much. 💜💞💝

[@AlexandraAnele]

😩 So happy to hear this! 🙌🏼❤

[@rokelle_2012]

This is honestly a good reference video for anyone doing stage or SFX makeup as well. Knowing what is going to look flattering on the actor or exaggerate the character/effect they are going for is pretty essential to those industries.

[@vaguesombre7455]

Thank you for this, this is an eye-opener 😁 ! Having very round and protruding eyes, it is hard to use light shimmery colors on the lids without enhancing the roundness. My everyday make-up is 5:35 but I put the lighter color close to the lashline in a crescent shape. And I blend my crease very low, down to the top of the lid, to push back that part that is round. I find it makes my eyes longer, contoured. I dunno if this technique is a thing or if it's all in my head haha.

[@karenhayter346]

I find your content really informative and helpful. I wouldn't normally watch a younger MUA as I cant relate (I am 54) but you have a great way of making your tutorials ageless. Thank you and i wish you an incredible career 🙏

[@mommaramirez780]

Great little tutorial with just 2 shadows for us that are beginners. Thank you. I will practice them.

[@agresticumbra]

Okay, my observations only: I think in the first round, the white on the inner lid makes the lid look puffy, which doesn’t enhance your eye. The dark on the inner corner, and white in the outer corner, makes your eye (to me) look larger, overall. In the second round, the white on the lid doesn’t look as puffy as R1, but still makes your lid stand out more than your eyes. Actually, I don’t think the dark all over the lid on the left looks all that aging, has a vintage feel, and if a not-white was in the crease, even if it’s just your blush or bronzer in the crease, it would look nifty.

[@Missramy100]

Agree!

[@chrissy1797]

The way you explained this was unbelievably helpful! Even though I sort of understood the concept before it never really sunk in but having it spelled out for me in black and white (or brown and beige) made it make a lot more sense

[@vanillaisthriving]

I actually think that the eye shadow in the inner corner looks more sexy and creates an almond shape! The dark on the outside brings forward what I call the "bumb" of the bone under the eyebrow, doesn't fit me at all with my deep sockets 😭

[@laurene7523]

Between you and Wayne Goss my makeup is getting SO GOOD. Thank you.

[@talktothehandreviews]

Excellent tutorial! Especially for older eye skin, (which I have but you do not). On you that left technique is best for someone older, where the right one is the wrong thing for an older person with a more hooded eye. Thanks Dude!!

[@DSumForce]

I think in the first look, it's actually hard to see the "baggy-ness" on the left eye because the white almost completely erases shadows. It would be cool to see a full shadow look that breaks these "rules" just to see how far you can bend them.

[@cherylnixon7471]

Wow. This was actually the most helpful makeup tutorial I've ever seen. I've been doing it wrong my entire life. Thank you, Alex. ❤️

[@skytangerined9510]

It’s good to think of it like contouring your eyes. Using darker colors to accentuate your features and your lighter colors to open up certain features and making them pop

[@caninecoach2223]

Hands down the absolute best demo you've ever done..... thank you very much 😊. !

[@eponai]

that WAS wild! and seeing the differences next to each other made shadow placement choices make so much sense! thanks!

[@marywiththelonghair1330]

I’ve always wondered what it would look like if I reversed the lights and darks. You have answered my question! Very much appreciated 😘

[@tsns9557]

Omg your base and skin looks amazing! Please share the highlight you have on your cheekbones!!!

[@lunamoonbaby4865]

Alex, your skin is RIDICULOUS in this video. Gorgeous girly 😊

[@LizBethSays]

Gigi Hadid had an interesting video for Maybelline where her makeup artist (can't remember her name, I think her name started with a J?) Explained how she does Gigi's makeup and how she brings a slightly darker shade up near her nose and eyebrows because of the unique shape of her face and it was so interesting! Definitely playing with the techniques you discussed here! Love this series so much ❤️

[@audreyzoesch]

The second look where the colors on your lids and brows are swapped is so cool! Ima do that on purpose. It’s harlequin

[@blackrosenuk]

I'm LOVING these side-by-side stuff -- the DUDE playlist! So helpful & easy to understand. Your explanations are so great, too. You take art/color theory and translate it beautifully into the makeup aspect. I'd still love something about brushes, like, what makes a brush good quality, when to splurge/save your money, etc. I've just never really understood all the brushes & the why's or even hacks/suggestions you've acquired over the years.

[@lisaesposito7317]

On the first demo, I liked the “bad eye” better! Even on the second demo, they just look different. I feel like a pretty person like yourself can’t really look bad 🤷🏻‍♀️

[@catetanenbaum2418]

Same. I couldn't tell if it was just bc I hated that white matte so much though...

[@AnnikaLaurenCassidy56]

​@@catetanenbaum2418 Right?? I mean I totally see her point, and the vanilla shadow did exactly what she said it was going to do, and the brown shadow did close off the other eye. But that vanilla shadow, ugh, it just looked so much like the 60s and totally out of date! I didn't like the vanilla at--all. Perhaps if she had used a darker shade of 'vanilla' lol, like a beige. I think she might have made her point more effectively.

[@kristyl933]

Thank you for offering alternative placement. I have the opposite of hooded eye, whatever that is. You see all the lid all the time. When have had my makeup done in the past I cringe as they always do a dark shadow "in the crease that won't show when your eyes are open" because you can always see it and it makes my eyes look sleepy and heavy, drawing attention away from my actual eyes. Have never found anything that looks good, but I appreciate your style and find your videos very helpful. Thank you :)

[@LisaF_]

Wow. What a great example explanation and of eyeshadow placement. It’s exactly what I needed! AMAZING! Thank you!

[@stef9869]

omg i am so glad i found this channel!! this has helped me so much! i really don't get eye makeup at all but this explanation made so much sense to me

[@theresagauley6061]

Thank you for the visual and explanation.

[@besosiriusrn]

I just wanted to say your videos help me not only with makeup but also with the shading and rendering while drawing !!

[@laurar6798]

Wow!! This was so crazy. Your descriptions were so accurate. You are so good at make-up. Glad I stumbled upon your videos :) I'm needing help finding the right shade of contour and bronzer and exact placement of them.. a video with how u get so DEWY would be awesome. Or how to pick the right products. Which brands you prefer. Drug store alternatives etc. Just some ideas I would love to sèe💡

[@pittdog4496]

I like the dark on the outside looks much nicer didn’t realize it made such a difference great video!!!!

[@anna-maymoon1001]

Omg this is SO unbelievably helpful! I use eyeshadow ALL the time, however, I've been experimenting with a brown liner and sometimes it slaps and it's a really subtle glam, other times I give myself piggy eyes AND THIS IS WHY - I've been putting it WAY too far into my inner corners 🤦‍♀️ thank you!!!

[@lelawhitlock3437]

Thank you. You are so sweet to train and teach. And you are really good at explaining everything. Rockstar!

[@SoMagicalMichele]

I find this interesting. It was interesting to see the different effects. I think it's best for people to play with this on their own eyes. When I try to put the darker colors above the crease in the whole "make it recede" idea, it actually just makes my eyes look heavy. In my opinion, there is no "wrong" way. It's a matter of deciding what we like on us. It took me a few years to figure out what wasn't working when I was following all the advice. I have never found anyone with my eye shape doing makeup. Deep set, always a bit hooded, and now I'm older it definitely is hooded, my eyes aren't actually down turned but the lash line and crease go down past the edge of my eye, and my eyes are also fairly small. I've had to play with all the different placements to find what I like on me. It's been very recent that I realized that putting darker shadows above my crease was not doing well for me. I don't think there is a wrong way to do makeup as long as we're having fun and like what we see when we look at ourselves.

[@sofsera]

Best eye placement vid ever! This will help so many who don’t know how to apply eyeshadow properly. Love it!!

[@KAIMAOFFICIAL]

What is this GORGEOUS glow on your face, you look like a firefly in the BEST way possible 😍

[@user-jf7ej5py1u]

These kind of videos remind me of why I love makeup so much. I’ve never seen eyeshadow done like the second eye in the first demonstration but I’m kinda digging it in a weird way like it’s definitely inspiring me to be more creative.

[@PlasticAlleyKat]

I have been watching you for several years and I love how you going to detail on how to apply your make up. Unfortunately I am not able to purchase the products that you display but you wear them so well. Your skin is so beautiful and I love your authenticity. I adore your videos. Thank you so much for sharing 🥰

[@RA-th7oj]

I’m going to try the first look with the dark on the inner corner. I think it looks so awesome and I feel like it looks more lifted! ♥️

[@ilenochka74]

What a great idea! 🔥🔥🔥 I'd also love to see you play with different types of shading on the lower eyelid and with "halo" eyeshadow placements!

[@lisacross2106]

Great job!! Nothing like seeing the differences. Thanks so much! xx

[@Jellyfish969]

ugh the symmetry of your face is so beautiful

[@DMV8662]

You are an AWESOME teacher girl!!👍❤️💪

[@raxxl8604]

Hey Alex. Yet another video perfectly full of facts yet the most perfect of length without being boring. Any chance of a video helping with blending upto the hair line or when where to stop with a base down the neck etc. Where should the make up end, just on the neck, or to the collar bone or.......?

[@cherylkolatorowicz563]

Wow, that last one. The dark on the lid with the light in the crease… I learned a lot!! My future makeup self thanks you!

[@rizzart66]

OMG. The dark on the lid makes you look like you have been socked in the eye. Love these.

[@peteepan59]

Alexandra i so love watching your videos... They relax me before i go to sleep... You are gorgeous as and you have the same name as my sister...Love your look and style...Keep up the good work 👍😘

[@sambricker2234]

Could you do a video on how to match your eye shadow, blush and lip color?

[@Dani-ICU-RN]

Friggen gorgeous you are! So simple yet so true!

[@SpiritofaGrandmother]

I just found your channel and I am already in love 😁 This old lady is learning

[@fornkly]

When I was just starting out using makeup, friends thought I was intentionally darkening my eyes but I had no products there, it was just my dark circles 😭 Glad to say I've evolved quite a bit since then, your videos have been a huge help too!! Especially for a fellow iron deficient green person ❤️

[@mariahstevensross]

Sooo helpful! I've been watching a ton of your vids to get inspo for stage makeup - I play in a band. In Texas. In the summer. Would be amazing to see one dedicated to products/techniques for long wear especially when SWEATING. For instance, since I'm up on a stage I always want to contour the heck out of my double chin/neck area, but I always fear that it's just gonna melt off and I'll be outed as a fraud 😂And more general tips for what works vs what doesn't work for stage and photographs, where the lighting can make the face lose dimension. is the answer more nuanced than just "more makeup"? thanks as always, you're my favorite makeup channel by far!! 🥰

[@TheFlip_Side]

This was an awesome video to help many out there. Thank you for teaching the way you do.

[@AlexandraAnele]

🙏🏼❤️🙌🏼

[@nataliebuchoz7246]

Omg please drop the routine for the current face makeup look, so gorgeous and natural!

[@jacquelinedunham5800]

You made me rethink my eyeshadow. Thank you soooooo much.

[@ablab1464]

Your base makeup looks flawless, great video as always... can you please do a highlighter placement video, I feel like highlighter is so underrated!

[@janetplanet5677]

Thank you for this, explained beautifully. I think if you ever decided to cross.over to films you could make it in Hollywood without much effort. You are so watchable and have that ' star' quality xxx

[@baileydubs]

Dude, your highlighter is poppin 🤩

[@ginad.607]

Awesome demonstration...love it!

[@sweatpantgardener]

Awesome video, I love how great you are at explaining how the dimensions play when they appear to another person, not just in a mirror.....on a side note, I am STRUGGLING to find the video where you show a specific influencer's brow and brow wax/glue/gel product....you showed a picture of them and they had super long, full, spiked to the MAX brows, but I can't find their name or the product you used anymore.....if you see this and happen to remember a few videos to link me to I will be SO grateful! Keep killin' those eye looks and glass skin!

[@marisachristina81]

This was so excellent! Thank you!

[@sandrasweney5574]

OK, now I get it! You are indeed an artist, thanks!!!!

[@borigunyits5994]

Lower lashline eyeshadow tricks etc? Aaaand plz do a tutorial on lining your waterline, I’m really struggling learning how to do it, and make it last through the day! Thank you for all of your vids, lots of love ;)

[@chrisfiz9246]

Omg this video has been so helpful to me! I tend to do what you were doing with your left eye!!! The difference is unreal I'm deffo going to start switching it up.

[@meganm214]

Amazing demonstration and visuals. Thank you!

[@daytodaej]

i always learn so much from your videos! may i request a video where you teach us about makeup brushes? (your essentials, what each brush allows you to do??) ty! ❤️

[@Sidera17]

I love this tutorial bc it can be applied to eye shape and it makes it *make sense.* I've never understood why the darker look on my lid looks better for me but weirder on other people. It's the facial architecture. I have prominent (sitting forward in the eye socket) eyes, which is like the exact opposite of hooded eyes. You can't see my brow bone, and the only crease you see is an extra fold in my eyelid. lol. (Which I used to mistake for the crease). I'm realizing the goal is to "define what you got" and create definition or reduction where you need to with the light and shadow.

[@delilahdelaney]

I am going to do this on myself, but do both eyes and take photos. I have very deep set eyes and dark circles so I struggle with the whole crease thing. and I so appreciate you not doing the same intros and silly faces that most videos creators do.

[@sarahxDjiggzz]

These types of videos are so much more helpful for me than a regular make up tutorial. Thank you.

[@katalinhorvath-soros6434]

Okay, I cannot get over how healthy your skin is. Happy for you!

[@jl1111r]

Skin is flawless. 🧚‍♀️

[@alpacaplatipi4531]

Thank you for this, it was very informative! As far as the future, I will never be mad about more hooded eye content, your videos have helped me step up my hooded eye game so much!

[@Noob234]

Whatever you do with your makeup i just love it

[@dalalr9593]

Eyeshadow placement and eyeliner types for round eyes please !! 👏🏻🙏🏼

[@dlamark1234]

this is awesome! more like this please! a and b comparison is so instructive!

[@nasrindigby8594]

İ love the comparison side by side videos that you make xx

[@vianbahlawi4167]

This was a very much needed video thank you so much! 🙌🏼🤩

[@driedvegetable5881]

Dear Alex,you and your videos are awesome.I already learned so much from you.thx so much.❤ goes out

[@AlexandraAnele]

😩 So happy to help! ❤️

[@driedvegetable5881]

@@AlexandraAnele ,well you literally changed how I look with make up on now...before ohoh....🤡

[@tamizilla]

Hallo, love this. Great demo to show how important colour placement is.

[@annealbaugh919]

Completely right what your saying about the difference, it’s amazing

[@s.4870]

i love your videos - zero bs small talk just to fill in time

[@woke3564]

girl this is like asmr to me, i can HEAR THE NOISES YOUR MOUTH MAKES AND ITS KINDA NICE

[@dubsbeautydiary]

Your videos are so helpful. You actually explain why things work the way they work.

[@-MEL16-A.O.C]

Merci franchement tu déchires 😉

[@judithyeoh_isjudify]

I totally agree on Cillian Murphy's gorgeous eye sockets!!