Every Olympic Emblem

[@olly123451]

Ah yes, the three seasons: Summer, Winter, and Horse.

[@jan_Mamu]

🐴

[@orionliketheconstellation3003]

tag yourself im horse

[@Insert-thing-here-Fan]

H o r s e

[@jackdubz4247]

People sleep on Horse season far too much.

[@requiem6465]

Hbomberguy: *TRIGGERED*

[@onlyeuan2587]

I mean, I can’t blame the England 1948 emblem designer for wanting to show off one of the 3 buildings we had left tbf

[@KariIzumi1]

Is it wrong that I laughed at this? 🤣

[@DavidWsTrainVideos]

😂😂😂

[@Gemmabeta]

the 1948 London Olympics was nicknamed the Austerity Games because they spend no money on it (not that they had any money to spend). Then ended up housing the athletes in various army barracks and college dormitories around London.

[@livispuzzled]

@@KariIzumi1 i shouldn’t have laughed at this

[@pirukiddingme1908]

@@KariIzumi1 hey I’m English and I laughed. But then again I hate London so take it with a pinch of salt

[@sarah_fides]

The Athens logo isn't just a symbol of peace, an olive wreath was the prize you won at the ancient games. There were no medals etc, the wreath from an olive tree was the ultimate prize.

[@greysnake2903]

Actually, there's also rewarding of medals.

[@arunashamal]

I really like Athens logo

[@mynameislightning6937]

As a Mexican Graphic Designer, the emblem and the overall branding created for Mexico City '68 is an absolute must in our college education, haha. Happy to see it well-received in this.

[@bfure1]

I love that they kept the text for the 1970 world cup as well

[@louiseogden1296]

Stare at it long enough and you start hallucinating despite not taking anything. It is a classic of psychedelic art :).

[@CM73878]

Mexico 1968 was the absolute peak of olympic logo design. So very clever. I am amazed at how poor the US efforts are - the US has some great graphic designers but their attempts are simply not up to standard.

[@CM73878]

Interestingly, the Mexico logo was reflected in a local tv station ident in the U.K. available on KZbin - it was for Harlech Television from 1968. Worth a look but could only be broadcast in black and white.

[@boredross]

Just don't research what happened to some protesting students before the games started

[@erentoktams1470]

when i was like 8 years old (2008?) i had a folder on my pc that i would download every single olympics logos, world cup logos etc. in it. when i had nothing to do and was bored, i would just open those folders and scroll thru them commenting on them by myself. i feel like i just did the exact same thing but with someone else this time. thanks for making me go back in time, it was a fun 45 minutes.

[@vafon3453]

I did the same at that time too!

[@jamesahibbard]

Opening the Sydney 2000 discussion by saying "I love you Australia" after misspelling Sydney is a bold choice.

[@fntthesmth423]

don't worry he corrects it to Slippery in the next video ^_^

[@LlamasAtMidnight]

@@fntthesmth423 Squiggly

[@fntthesmth423]

@@LlamasAtMidnight The Great City of Spaghetti

[@jacksea3814]

As someone from a state other than Newcastle, Sidney, Wollongong I'm for it. In fact, I'm never spelling it any other way now, no matter what the Sidneysiders want to say about it.

[@forivall]

There's also a municipality on Vancouver Island near Victoria BC called and spelled "Sidney"

[@ccdavis3213]

Please never hesitate to produce content that is just "forty minutes of Graham talks about something he is interested in." I am here for this sort of content, and the Baxter cameo was an excellent bonus.

[@DanteTorn]

This feels like a condensed Talking Simulator stream.

[@RentonBrax]

Wife just asked why I was watching something on Olympic logos. "Because Graham talks good."

[@paulmurgatroyd6372]

A cat is always worth extra clicks, Baxter knows this.

[@traviswrigg5158]

This was rad and I want more of it. Moar. Moar! MOAR!!!

[@TuesdaysArt]

I've never even watched this channel before, but this kept appearing in my recommended and I'd totally subscribe if he made more stuff like this.

[@Just_Like_Aerin]

I'm very much here for "Graham talks about graphic design for 45 minutes"

[@matpk]

compare 1930s Nazi Germany Vs 2020s Communist Chinazi IN YOUR NEXT VIDEO Project.

[@choccyboi]

Fun fact, the 1970 FIFA World Cup used the same logo font that they used for the '68 Olympics

[@TheMrPeteChannel]

Laziness

[@splam]

The Rio logo of the three figures also subtlety hides the letters R I O.

[@fernandomiguel9835]

also the “Pão de Açúcar”

[@isacorreia579]

I was very disappointed that he mentioned a lot of landmarks in other logos, just to not mention THE Rio landmark that was right there!

[@theviniso]

@@fernandomiguel9835 I can't believe he didn't mention that.

[@Somnifuge]

Looking forward to the followup videos of "Graham discusses every Olympic bid logo chronologically" and "Graham tears apart every Olympic mascot, from least-to-most terrifying"

[@thebreckify]

oh yes pealse

[@TheJohtaja]

Bartleby et al. discuss the mascots, hmm?

[@DomenBremecXCVI]

Surely he'd tear them apart from least to most recent.

[@lisaedwards6621]

I'm british and a graphic designer. The 2011 London Olympics mascots were.... a choice!

[@mona-mo3sd]

omg YES i'd love to see a ranking of the mascots

[@Shrifbun]

This is the most Graham content you've ever made, Graham. Please make more.

[@zimmercj]

Now we need Beej and Ian to critique the mascots.

[@Brainthought]

Yes!

[@darth_prentiss]

I could not agree more.

[@praetorianmerchant]

I agree- keep Graham'ing it up and I'll be here forever.

[@zfjosmadhen1212]

Production is so good too! I love this

[@KingBobXVI]

"It's Athens, you know, it's where the games started" Olympia: "...and I took that personally..."

[@MrDelvoye]

maybe hes referring to the modern one

[@aegisofhonor]

you're right, it never actually took place in the actual city of Athens, as a matter of fact, it took place a good ways from the city (at least by foot), a good 50 miles away.

[@wdwfanatic1394]

He's talking about the modern games, which DID begin in Athens

[@nils0a]

@@aegisofhonor What the hell are you talking about

[@graysonbyass-rascoe4326]

Mj: that's when I took it personally

[@eltony4318]

Mexico 68 is my favourite one: thick and kind of hypnotic, iconic from a crazier time

[@lecmanuel]

Besides subtly showing the letters R-I-O, the Rio 2016 logo also resembles one of the city’s most iconic landmarks: the Sugar Loaf Mountain.

[@luckas221a]

I'm always baffled that people really call it Sugar Loaf mountain lmfao

[@theviniso]

@@luckas221a Well, it's hard for them to call it Pão de Açúcar since English doens't have ã, ç or ú.

[@luckas221a]

​@@theviniso Yeah lol I just think sugar loaf sounds funny

[@PedroOliveira-fs5il]

@@luckas221a but thats the name!

[@luckas221a]

​@@PedroOliveira-fs5il wow really???? i had no idea!!!!!! Thank you for this enlightening and surprising addition to the conversation, Pedro!!! Where would I be without you, wise sir. :|

[@AleQueenofSpace]

fun fact about mexico city 68 they even made hats and dresses, so you could go full 60's fashion craze WITH the olympic logo

[@deniskhaidarov9166]

A bit of correction on 37:37 Denver '76 isn't an unsuccessful bid. It's a bid that won the right to host the winter olympics of that year, but the city voted against the games funding in 1972, therefore Innsbruck was rushed to host the games just 12 years after they did it first time, hence the logo of 1964 games being reused.

[@tylerkochman1007]

37:33 correction. Denver was actually a successful bid city. The city, after local voters objected to it, opted out of hosting after already being awarded the games.z that’s why Innsbruck hosted in 1976, so soon after having previously hosted

[@maxnyc212]

I was going to add that correction as well. 😊

[@janetracer]

I was hoping someone would mention this.

[@AbiGail-ok7fc]

Which makes the reuse of the logo very fitting, as the whole reason Innsbruck was picked in 1976 was to be able to reuse what was already there.

[@angelito-kunyt2312]

The image that they gave to the Olympic Games in Mexico '68 with that branding was titanically incredible, beautiful, it was the first country brand that Mexico had and with it the Mexican Department of Tourism was founded. That branding left a great mark on Mexico City, the metro stations have the aesthetics of the icons of Mexico '68, the same for the Central de Abasto, the largest market in the world, many of its stores are marked with icons that preserve the aesthetics of Mexico '68. The Olympic Games gave another face to the most important capital of Latin America.

[@luddite4change449]

You need to remember that the '68 Mexico City games were the first ones widely televised. The logo needed to come across well on the predominately black and white TVs of the day.

[@angelito-kunyt2312]

@@luddite4change449 Yup, they did it well.

[@juanDiaz-tt6sl]

Also the logo for Mexico 68 was inspired by the patterns of the Huichol, an indigenous people of Mexico. ♡ ♡ ♡

[@alphaxion]

For Barcelona 92, it's worth keeping in mind the yellow and red are also the colours on the Catalonia flag so I wouldn't be surprised if it was a sly reference to the independence movement of that region.

[@DanideLouro]

But that are also the colors of the Spanish flag, and considering blue is the royal color in Spain, it might be actually the opposite: The Spanish government forcing a "national" logo instead of a more regional one.

[@rin_etoware_2989]

​@@DanideLouroyou say that, but the official Catalan flag is also just red and gold. the Catalan independence flag though? red, gold, and *blue.* (plus a white star)

[@DanideLouro]

@rin_etoware_2989 Yeah, it could be a nod to the independence movement, but with a nationwide effort involved in it, I think that the opposite is more likely.

[@angyliv8040]

Spanish flag 😅. And the blue is of the crown.

[@f.j.c.7582]

Estupideces, nada que ver con independentismo. Los juegos de Barcelona fueron de España.

[@2frikinbeast]

The content KZbin needs, but not the content it deserves

[@nuggetstheunicorn1592]

Hey I definitely deserved this

[@empath69]

@@nuggetstheunicorn1592 oh *we* do deserve it, but not KZbin™

[@Arnuski]

i like how he says "Mexico 68 just flexed it's machine guns and the others just looked down before it"

[@RJSchex]

The "Nagano" name in the 1998 Winter Olympics logo is in the font Basilea-same font used in the Sega Dreamcast logo.

[@ASpaceOstrich]

A lot of those unsuccessful bids were gorgeous logos. Shoutout to the Beijing, Sydney, and Madrid bids in particular, but all the ones you showed looked really nice.

[@CleverCrumbish]

The Denver one in particular gives me pause because I think it looks ugly but I totally get what they're going for with it nonetheless and it's really clever.

[@mikeoxbig619]

@@CleverCrumbishit also technically wasn’t an unsuccessful bid. They were awarded the games then told the ioc they didn’t want to host a year or two later

[@Deman-sk2jx]

It would be neat to see a breakdown of Olympic mascots!

[@TARDIS915]

As someone from Atlanta, I kinda hope he'd just skip past ours which was literally drawn by a kindergartner, if I was told correctly.

[@RaymondHng]

Or an analysis of the design Olympic torches for each Olympic Games. One of them looks a stylized fly swatter. Another looks like a candy dish.

[@marguskiis7711]

Moscow80 wins again

[@angiepaige19]

I would watch the heck out of those kinds of videos. (Both mascots and torches) I’ve kind of been hyperfocused on the Olympics and there’s surprisingly not much content that’s informative out there.

[@tinuvielx]

@@TARDIS915 wdym Izzies got the drip

[@Seele2015au]

As a Sydneysider, mispelling "Sydney" renders everything you said irrelevant. Joking aside, we all disliked the Sydney 2000 emblem: see the blue zig-zag (meant to represent the Opera House) as hair, the red boomerang as lips, and the middle yellow bits as an eye and moustache, you get the face of a man with a painful, constipated expression. We loved the bid logo though.

[@benstaude101]

Well that is how Juan Antonio pronounced it 🤣. The bid logo was so much smarter than the one we went with.

[@HF-dv5vv]

The Sydney logo is the best one! It’s boomerang limbs to give it a distinctly Australian take on the running, each a distinct colour to reflect the colours of Australian environments. Plus he’s running beneath the shape of the opera house so we know where in Australia this is and the angle of the blue can also be the Olympic flame as well. Unlike any of the other designs the meaning in the logo is layered and nuanced. It’s perfect.

[@jasonstray9582]

I also loved some of the branding that was done for the Sydney 2000 games, especially as seen on Ansett Airways special liveries leading up to the games. And who can forget Syd, Millie and Olly (The real best Olympic mascots). Moreover I hate how graphic designers obsess over the phrase Its very dated..... when everything we look at as cool now will be considered "dated" in the near future. I quite like designs from the late 90's to the early 2000's as it showed a time of optimism and looking forward to the future with bright colours and shading, a lot of things now just seem very bland or looking to the past for "inspiration"

[@ARCtheCartoonMaster]

I was, like, 3 or 4 when the Sydney Olympics occurred. I remember seeing that logo everywhere, but I had no idea what it was for. I also remember getting the Happy Meal plushies of the mascots - Ollie the kookaburra, Syd the platypus, and an echidna whose name escapes me - but again, having no idea what they were for. I think it was when the Beijing Olympics came around 8 years later that it finally clicked for me. Also, I just Googled it, and the echidna's name was Millie. There was also a frilled lizard mascot named Lizzie, though I have *no* memory of her, so I'm guessing she got sidelined a bit. It's funny, because there was 90s childrens cartoon called _Blinky Bill_ that also had a frilled lizard character, named Ruff, who also got Chuck Cunningham'ed early on, so I'm guessing frilled lizards aren't particularly popular despite their iconic appearance.

[@TheLoopyTiger]

I always thought the Sydney logo looked like a cheap piece of knock-off Ken Done tourist tat.

[@FixYourGameplay]

34:45. I don't really understand this. Isn't China also known for it's calligraphy? I think it's fits the logo well too because both the logo and the Beijing 2008 tekst is made with brush strokes.

[@bigtony1434]

The Tokyo 64 logo has aged incredibly well. I could totally see a different logo in that exact style being used today.

[@clorox1676]

Did it aged well or we got suck into the same kind of asthetics again?

[@Mario_N64]

​@@clorox1676mid century design is big again.

[@boio_]

33:00 if I'm not mistaken (and I'm not Greek nor Athenian), the Olive Branch does pertain to Athens specifically because of one of its founding myths, that is, the time Poseidon and Athena competed for being the patron god of the city; Poseidon offered a salt-water spring, and Athena offered the Olive tree. You can guess which olympian became the patron of the city of Athens (Sorry for butchering the myth)

[@Jsdo1980]

Isn't it supposed to be a laurel?

[@trillaco1]

@@Jsdo1980 no, olive tree is correct, back then it was one of the most important crops that existed in the mediterranian area, that produced both food and oil (which is also food but has other uses)

[@Jsdo1980]

@@trillaco1 Sorry, mixing up the terms in laurel wreath. I'm not a native speaker, so I didn't know that laurel was the plant. It's a wreath made from olive.

[@raulmartinezquiroz7386]

Personally, my three favorites Olympic logos are Mexico City, Barcelona and Rio de Janeiro. The Barcelona one reminds me my teen ages and a turning point in the world history. Mexico City logo is vanguardist and reflects the intensity of 1968. Rio logo is pure energy and tropical environment.

[@wetasspaddington]

absolutely the correct opinion yes !

[@Elcuervo144]

MEXICO’68 🇲🇽 definitely one of the best logos in Olympic history!

[@skywalkerjade2]

“It’s no Tokyo ‘64” is now a phrase I shall integrate into my normal conversations.

[@marycanary86]

i saw a (spoof??) suggestion for a tokyo 2020 logo that had the oplympic rings all normal, except that the red ring was the japanese sun and honestly, that would have been some tokyo '64 stuff, if it had happened

[@MultiSUPERLATIVO]

40:15 Hello. The Rio 2016 logo not only features people dancing and celebrating, holding hands, but the design itself reminds us of one of the strongest symbols of the city's landscape, Sugarloaf Mountain. The dancers' outines is recognizable when you look at the Sugarloaf Mountain from a fair distance: kzbin.info/www/bejne/kHuTh4KqedBketk

[@garrywallace1007]

The Munich design suite- especially the posters and pictograms are seen as one of the high points of clean, modern graphic design, and a game changer The 'wreath thing' is the 'bright sun'... I think you under value it immensely.

[@beomkyu0730]

Yes!!! I agree 1000% He should explore Munich in more detail! I love the design of Munich 1972

[@ryan7568w]

Munich's branding is easily the most impressive total work

[@raykampf4151]

Agree. Otl Aicher did amazing job distancing the image Germany from the visuals of the 3rd Reich. Notice no red was used.

[@FrankiePeanuts]

We need a series of these where Graham rates random things like movie posters and album covers.

[@MarlaDesat]

I would watch that!

[@WarPenguinDude]

If he wants to stay on the topic of the Olympics for a bit, I’d love to hear his thoughts on the mascots!

[@LlamasAtMidnight]

War Penguin yes. Just yes

[@FrankiePeanuts]

@@LlamasAtMidnight Good news. Mascots are next.

[@nondescriptnyc]

15:10 These 1964 Tokyo graphics are all absolutely stunning.

[@ForeverDayGreen]

14:19 I think the Rome logo oozes confidence. That's a city going "You should know and if you don't educate yourself!"

[@Irgendwasmitkiwi]

I started this video looking at the runtime and was like "ehhh, I'll watch the first 2 minutes of it"... what felt like 2 minutes later Graham says "ok bye" and I was completely entertained without realising the time passed. Very nice video!

[@giavk3607]

I always liked the Athens 2004 emblem, the olive leave. So simple yet so posh and elegant and symbolised the ancient reward the olympic champions would get.

[@Vaxeri]

I like it too. I just wish the olive branches were drawn more elegantly.

[@edersanz2064]

Very cool video!! The Barcelona 92' one is reallly loved in Spain by graphic designers because represents the transition of the Spanish design to a new modern era

[@ecannon9507]

I love it too!

[@himagainstill]

The brush strokes for Barcelona '92 were evocative of the work of Joan Miro. They did all the event pictograms in the same style. This was the start of the move away from the old standard pictograms to having them integrate with the overall brand.

[@mylahobbit1815]

people really out here scrambling to find symbolism for red blue and yellow like we don't know they just want the primary colors aesthetic lol.

[@Elly-do4uw]

this guy pronouncing melbourne correctly makes me so so happy

[@wollo6]

and you calling that grating pronunciation "correct" makes me cringe

[@jkkay477]

@@wollo6 What's grating about how he pronounces Melbourne? That's exactly how we say it in Australia (/ˈmɛlbən/ if you want to get technical). We don't say "mel-born" like most Americans do.

[@FedericoDLP]

The Mexico 68 graphics are still the best. Artworks done in the days before computer graphic design! One of my tutors in my college design course worked for Lance Wyman during the time he was designing the graphics for the Mexico Olympics.

[@arthurmezacasa1021]

I LOVE the Mexico City one and the Munich one because they looked so good in printed materials. Maybe they're not as nice to look at today when it's mostly screens that make the branding work, but at the time they fit really well the purpose they were intended for.

[@e.m.h.3638]

The 1972 Summer Olympics emblem may leave much to be desired, but the mascot for the games was a dachshund named Waldi and I think his design is pretty cute!

[@glenxoseph]

I agree that the Beijing font is stereotypical in today's standards. But in 2008, it's understandable. At that time, China and Chinese culture didn't have as much recognition and influence as now, so the logo has to, sorta, be as stereotypical as possible to make an impression to the world. If China holds a international event now, it wouldn't use those stereotypical elements.

[@edenwayne8407]

34:47 I think the description you're looking for is "Chinese takeout"

[@art3mis107]

tokyo 64 looks like something that could even be used nowadays

[@Jdhk820]

41:00 fun fact - It's a Korean starting letter of (평)Pyeong ㅍ (창)chang ㅊ

[@gahyuk]

Yes, he said about it. But it is not so beautiful as a logo 😢

[@uhpkkim]

Seoul 1988 is a stylized tri-color Taegeuk, which is a symbol related to the two-color Taegeuk that appears on the South Korean flag

[@omarg2079]

I didn't realize that the London 2012 logo had 2012. I thought it was just a collection of shapes until now.

[@jeffdillon1972]

How do you not see the 4 people with arms raised in Sarajevo logo? People coming together to make a event. It's heartbreaking when you think of what happened here in the civil war.

[@yag0d]

In the Berlin 1936: "The olympic rings are off-model, so weird" In the Los Angeles 1932: "The olympic rings are off-model, so stylish, so classic"

[@raphaelsanchez7386]

Ya see, one of those is in an extremely racist country. And the other is in Germany.

[@yag0d]

@@raphaelsanchez7386 hats off my man. Good kek

[@hiiiiiiiiiiiiiiiiiiiiii1]

@@raphaelsanchez7386 🧐 kinda a backhanded defense to hitler when you don’t call Germany racist while he was In power. But America bad.

[@fallofcamelot]

My wife worked at the 2012 London games and I have nothing but good memories from the games. So I actually really like the logo because of the feelings it evokes. It is demonstrably terrible but I can’t bring myself to dislike it. That said it does look like adult Lisa Simpson doing something very rude. Once that’s pointed out you can’t unsee it.

[@CastafioreOnYoutube]

Noooooooooooooooo now that's going to be stuck in my mind forever....

[@LucyLive91]

I worked London 2020 also and liked the logo but in the pink that it actually was in not the white

[@Matt-zd3wt]

I saw that Lisa meme once in 2012 and it's still all I can see when I look at that logo

[@ezlu77]

NOOOOOOOOOOO

[@quinhoprimeiro1049]

... but, can we all agree to stop sex-chaming? oral sex is a valid part of human sexual activity no need to be called rude...

[@krissybaglin9206]

I love the london bid for 2012. The subtle tracing of the ribbons imitating the river thames was simple yet unique conpared to a lot of the other logos

[@screamtilyouhear]

It took me half of the video to realise that he’d been changing the music along with the decades. Nice touch.

[@Kolious_Thrace]

33:05 In the logo it wasn’t the olive branch, symbolising peach but the Laurel leaf crown that was the awards of the winners! Back in the day, the award to the champions were the Laurel leaf crown and the respects of his city. When Romans discovered the Hellenic culture and adopted the Olympic Games they introduced the cash award!

[@cbjgirl23]

i honestly really love seeing the emblems change over time! i like the 40's london games logo with the clock tower! it is very wood carving-esque but it's beautiful!

[@RickVencesC]

The logos of Mexico 68, London 2012 and Los Angeles 2028 are so far the ones I like the most from the Olympic Games.

[@buamp8186]

34:02 That's the most 2000s logo ever. I've seen knockoff shoes with that logo. My first CD player had that logo. It looks like a PS2 racing game.

[@reingp]

The 2016 Rio's logo also shapes the Sugar Loaf, a well known landmark in the city

[@yorkshireball_animations]

That sounds yummy

[@romainedog]

38:05 London's logo has actually been one of my favorites for a reason I haven't been able to confirm was intentional: the logo itself looks like the UK and Ireland - the 2 is in the position of Northern Ireland, the 0 is Scotland, the 1 is Ireland, the dot is Wales, and the other 2 is England

[@clopec]

Maybe the small one is Island of Man...

[@yorkshireball_animations]

@@clopec isle of man*

[@anthonyalzamora4566]

I never thought of the logo that way, I’m currently comparing this logo to the map of the UK and Ireland and I can kind of see it

[@dancrooksycamore]

You're right except they're not in that order. First 2 is England, 0 is Northern Ireland, 1 was Wales, other 2 was Scotland. There was an animation design for this but that never got used as it drew attention to the Simpson controversy.

[@prodigy837]

Mexico 68, Montreal 76, Moscow 80, Sarajevo 84 and Calgary 88 were the pinacle of desing, visual communication, simplification and composition of every Olympics ever. Great efforts of Tokio 62, Seoul 88, Atlanta 96, Beijing 08 and Tokio 2020. The rest are not quite good but it's interesting to see how the desing trendies influence the emblems.

[@Timrath]

14:37 Fun fact: Those aren't roofed towers, but foundations. The bridge is seen from above. The foundations are shaped like boats to prevent them from getting eroded away by the river.

[@perthexplorer651]

Love the video Graham, fyi there is a whole 99% invisible podcast about the graphic design of the 68' Mexico City games logos and motifs.

[@telstratouchfone]

You realise of course this means we'll be chasing your opinion for all the upcoming Olympiads

[@StefanWB]

The one for Paris already exists, and raises an obvious question: why does that Olympic torch have lips? EDIT: Also the Beijing 2022 logo is going to have the same font issue that Graham had with '08, but the actual logo is pretty fresh, IMHO.

[@azulisblue331]

I really love the RIO one, because it has so many references!, the theme for the games was respect of diferences, so each person being a different color and all of them being connected, represented that, but also! it represents a land mark of Rio, the sugar loaf mountains! I found it very cute and clever all around!

[@JulioTheSilva31]

also the logo itself spells "Rio", each person is playing a different sport (green: volleyball, yellow: handball and blue: diving), it's 3d (!!!!!!) and the font is AMAZING! that "16" achieved something I thought it was impossible: to overcome the "!6" from the bid logo. it's brazilian, it's carioca, it's sporty Am I biased, since I am myself a carioca and worked for the olympics? maybe! but just like graham said, it's just my opinion! hahaha

[@emimonsterlicious]

100% agree the Rio one was great

[@stewartgibson3843]

The Inukshuk used in the 2010 Vancouver Olympic emblem is actually in Vancouver on a point between Sunset Beach and English Bay. It was located there after Expo 86 where it was used in front of the Northwest Territories pavilion.

[@wacksnackattack9891]

You are very correct on the Vancouver mascots being the best. I was a kid when the games happened and I remember huddling around my moms laptop to watch the little animations they made about them. My dad volunteered at the Vancouver game and brought home me and my brother plushes of them and I keep them on my shelf to this day

[@AverytheCubanAmerican]

I know Albertville 1992 is supposed to be the flag of Savoy...but the resemblance to the Super Smash Bros symbol is uncanny Also, you were right to say the Vancouver one was based off an Inukshuk in Vancouver. It was based off one built by Alvin Kanak for Expo 86 that has since been donated to the city and now on English Bay Beach. The one in Whistler that you showed was built AFTER the logo was unveiled to further promote the Games

[@realhawaii5o]

Hello Avery, I see you everywhere.

[@ARCtheCartoonMaster]

The first thing that came to my mind was the flag of Denmark.

[@mattburke1869]

I was thinking Denmark

[@thaisgregorio2734]

Please analyze the mascots, that would be fun

[@thorerik]

For Sarajevo, I think you might have missed a design element of the snow crystal, they also form a ring of 4 people with their arms up.

[@aatox]

What?? The whole Munich Olympic design was outstanding! You can't just stare at a single element by itself!

[@Braun30]

I loved the symbols used to indicate the competitions.

[@jameshonaker585]

Regarding Innsbruck in 1976, they were a fairly last-minute choice to host the Olympics after their originally-selected host, Denver, withdrew after voters said "aw hell naw" to funding the games. Denver was selected in '70, but withdrew in '72; Innsbruck was selected in '73, giving less lead-in than most games experience.

[@Apfelstrudl]

This! Thx for mentioning.

[@HypercatZ]

27:05 Sydney:"Pst! Can I copy your homework?" Barcelona:"Yes, but change it a bit so it won't look like you copied!" Sydney:"OK!" 31:00

[@marguskiis7711]

Exactly!

[@estherqin3080]

sydney not sidney

[@HypercatZ]

@@estherqin3080 fixed

[@tonixalejoiii7992]

Really love this video!! Few personal comments: 1. I Actually loved Sydney.. logo is very well-thought with individual emblems forming 1 overall new one 2. Athens is also great. Very regal. I would change the font though and would have something more localized/unique that repesents Greece 3. Beijing. Respectfully disagree with your comments, I think it’s one of the logos that hits all the spot - logo is like chinese character forming an athlete with font thats very Chinese. Point of hosting is showing your culture to the world so I would want a logo that screams Beijing/China (after spending Billions!) 4. Agree on London. It’s a mess… maybe someone from UK can explain. 5. Rio I also like. Im a sucker for individual pieces forming a new one.. 3 athletes holding each other, forming circle, with hidden Rio word. Plus it feels very Brasil. 6. Tokyo. Agree! Loved it. Very Japanese but subtle and classic including the font. Fits really well too with their opening 7. Paris. Not here (for obvious reason), but this one is also great! With the olympic flame doubling with Marianne with the font thats very Paris. Even the track and field numbers uses the font. Thats all, thank you for reading my Ted Talk.

[@star_man]

As someone from the UK the 2012 London logo will forever fill me with shame… when it was revealed to us practically the entire nation went WTactualF. It was supposed to symbolise our hopes and encouragement for the younger generation but it comes across as a middle aged Olympic committee employing a middle aged graphics designer trying do be “down wiv da youf innit” and failing dismally, like your dad dancing in a club wearing a knitted cardigan.

[@TwoWholeWorms]

I remember watching the 2010 Vancouver Olympics live, and that combined ski-snowboarding slope was possibly the best thing I've ever seen in a sporting event. I've never been so on edge as I was watching everyone fall over and dogpile almost immediately out of the gate, it was amazing.

[@KJayPlays]

Getting to chill and hang out for a while with Graham as he gets nerdy about stuff he likes? Why yes, I liked it.

[@joshrist]

The Albertville Logo reminded me of the smash ball.

[@GrahamStarkVlogs]

YES!!

[@MrZics]

I'm Canadian and I always thought the Montreal games logo was just a 3D version of the Olympic logo turning the 2D loops into 3D cylinders

[@gustavocalvano3910]

Rio's design actually also represents the Sugarloaf Mountains, which are an important monument in the city

[@cbjgirl23]

i'd love to see you review the submitted but unused logos and compare them to the official logos! like comparing the london 2012 submitted logos to the one they chose to use (why!) and which they should've gone with!

[@ktnt100]

39:49 another thing about the 2016 logo. The shape of the lil guys is based on the Sugar Loath mountain and Corcovado mountain, one of Rio's main post cards. The yellow head in particular is meant to represent one of the cable cars used to visit the top of the mountain.

[@challalla]

I kind of like how the Barcelona 1992 emblem is evocative of Joan Miró's art. Fitting for the city. Koreans were underwhelmed by the Pyeongchang 2018 logo, and it emerged that Choi Soon-sil, a daughter of a cult leader and confidante to the disgraced President Park Geun-hye who was impeached and removed from office a couple of years before the Olympics, was heavily involved in pushing for the five colours used in traditional Korean art (obangsaek). Everything Choi touched seemed to use this colour scheme, so when the political scandal broke out there was a huge backlash against it, but it was probably too late to change the emblem. The emblem probably would have worked better with a cleaner colour scheme and less spindly lines, though I'm not in love with the overall concept.

[@andreasgmur2001]

Barcelona 92 is also a reference to Miro, the Barcelona famous painter

[@jw1731]

@35:20 it's not quite the same as the Chinese takeout font which look like they consist of triangles; the font in Beijing 2008 was actually written with a brush by an actual Chinese calligrapher.

[@TheGiantKillers]

Gotta hand it to Mexico. They took their 1968 Olympic logo, removed the rings, changed the year and just used it again for the 1970 World Cup two years later.

[@DiscoverMontréal]

I've always loved the little suggestion the Montreal 1976 logo is meant to represent the 3 peaks of Mont-Royal, the mountain in the middle of the island that gave the city its name. So simple and yet it may contain the most meaning of any logo (M, maple leaf, podium, running track).

[@emiriebois2428]

La majorité des montréalais ne savent même pas l'existence des 3 sommets .

[@DiscoverMontréal]

@@emiriebois2428 c’est pour ceux qui le savent 😘

[@egemensentin]

I thought the top part of the logo looked more like a stylized fleur-de-lys than a maple leaf, but what do I know?

[@SupremeLeaderKimJong-un]

Japan adding a snowflake to the 1972 logo to make it look different from 1964: Sometimes my genius is...it's almost frightening Rest of the world: Hey, I've seen this one! Japan: What do you mean, you've seen it? It's brand new! When we do host the games, we will do the ceremonies in our world's largest stadium, Rungrado May Day Stadium, and put on a display the world will never forget. Just like we do with our Arirang Mass Games

[@kyethepie1]

Pyongyang 2036 and onward !!! It shall be the only new Olympic city for eternity

[@LlamasAtMidnight]

Kye Dalgleish isn't that supposed to be Brisbane?

[@kyethepie1]

@@LlamasAtMidnight Brisbane is 2032 but PYONGYANG WILL BE 2036

[@lanisnts]

The logo for the 2016 Rio Olympics is the shape of the Sugar Loaf, famous landmark there.

[@fntthesmth423]

37:26 I love how the right side of the screen has two USA cities, and of course Chicago knocks it out of the park instantly with the amazing iconography of their city flag. You look at that and it looks like it belongs on the world stage. Beautiful And underneath that is Denver, with a logo that looks like an interstate highway sign dressed for the 4th of July. Just... "We're 'Murikan" Maybe it's referencing something about Denver in specific too, but boy that's gotta be the worst of the bid logos you showed lol

[@ARCtheCartoonMaster]

18:23 I think the stack might just be a Japanese thing, since historically they wrote in vertical columns.

[@MuffinMagiqo]

I love how people in the comments agree that Mexico 68 is the best.

[@TStadiumhopper]

27:05 Barcelona '92 emblem was referenced from Joan Miro's, Barcelona famous artist, art style. 29:12 Atlanta '96 emblem: the 100 is supposed to be a handle of torch or you could look as roman pillar as well, I must say. 37:47 London '12 emblem: I admit that the logo is not that beautiful. But I think it's really unique and remarkable one, easy to memorize. And I think it's clever to be versatile on its colours so the logo can be mixed and matched with any background colours on the merchandises. The logos of other games are fixed and that's the disadvantage regarding marketing strategy.

[@joespielhagen]

Boy, you pronounced Skirmish-Punkenkitchen really good! Much less bad than most of the English natives I know. Good job, man!

[@wilcoxchar]

That was really neat! I don't think I'd actually seen a lot of the logos before. Yeah Innsbruck 1976 was in a rush because that was the year Denver won the bid and then backed out because nobody in Colorado wanted to pay taxes for it. Looking at Barcelona 1992's logo I think it was inspired by Joan Miro, one of the surrealist artists from Barcelona. He has a period where he did that kind of minimalism.

[@alloallie]

My top 3 logos are definitely 3. Tokyo 1964, 2. Paris 2024, and 1. Mexico City 1968. Just absolutely classy logos that also incorporate the city/country with Olympics imagery. Speaking of future Olympics, I do hope LA 2028 would go the Atlanta route and do something not "MURICAAAA" for their logo.