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By challenging the status quo of the solutions integrator industry, First Impression influences the signage industry and stimulates green signage at international level. First Impression is transparent about their suppliers, origin of materials, power claims, and consult on end-of-life circularity options. The innovations that First Impression has developed in the last years turned out to be industry breaking and sustainable. The urge to innovate lies within their DNA. First Impression likes to lead in progress and prosperity. The Network Operations Center (NOC), Smart Service tools, and Smart Deployment strategy are game-changing and proving to really decrease CO2 emissions.