GA4 vs. Universal Analytics: A side-by-side comparison

[@sambible5734]

Appreciate the content! GA is not as much my day-to-day anymore as Amplitude, but as someone who used GA for maybe 15 years and still needs it from time to time I have not been feeling the love for GA4. It has felt like I am losing so much. This quick overview is the first time that I have felt that not only could GA4 be a replacement that still meets my needs, but it could actually end up being a trade up that I come to love.

[@JaneCharilaou]

Just discovered this channel and it's an absolute mine of useful and clearly presented info, thanks Andy, great work!

[@phc-au]

Thank you. And no distracting background music while the presenter is talking. First GA4 video I've watched this evening that hasn't had a constant sound track.

[@JayKerr]

This a great overview Andy. Your videos and blog posts are always very clear and easy to follow. Thank you!

[@Orbitmedia]

Thanks, Jay!

[@maxelbrig1315]

Awesome content, Andy as always please do more...

[@chrisbrown4797]

This is a great tool for me. Thanks so much Andy!

[@bo6kataa]

Super useful, thanks Andy!

[@warrenwittman2299]

Love the video - and agree GA4 is mostly an upgrade. One small thing, you mention that the search function only applies to the primary dimension - but it actually queries both primary and secondary (I made the same claim in training here was pleasantly surprised to learn this).

[@Orbitmedia]

Thanks for the correction, Warren!

[@samholt7921]

What an excellent video. Could you make another video where you show how to update the line graph at the top of the report to make it useful like it was in UA?

[@ricardodesirat2590]

Great video! Is there a way to customize the graphics (the top "day", "month".. one) ? Info apart, visuals also help a lot.. UA looks and feels better, don't you think?

[@markoraskovic5289]

cool