Genius Pricing Advice for Motion Designers

[@MotionHatch]

What was your favourite expert piece of advice? Let us know below! ⬇

[@mohogal]

Ooof adding a % for creative direction and project planning within the quote - boss moves!

[@MotionHatch]

Genius stuff isn't it!! Glad you enjoyed!

[@dotpenji]

I appreciate your detailed explanation of how you handle budget discussions and emphasize the importance of understanding the client's goals. Can you share tips on raising rates with existing clients without straining the relationship?

[@abigailcayetano487]

I found the advice in this video incredibly valuable. It addresses such an important topic for freelancers and motion designers.

[@CyrineZee]

The video is incredible! It's packed with valuable information that makes you feel enlightened and knowledgeable.

[@melaniecerez8938]

It's really cool! Hayle's explanation are incredibly informative.

[@iracaullenedimaranan]

For any motion designers, learning the proper pricing is crucial to become successful in their chosen career paths. Thank you for giving them invaluable guidance in design landscape! Kudos!

[@JeromeC-wp2vr]

I really enjoyed this video! It's packed with valuable insights on pricing and freelancing. Don't sell yourself short, folks charge what you're worth and keep hustling. Great job!

[@eladbari]

It all comes down to Revisions. How many + And what is the nature of those requested fixes by the client. These revisions can never end and can change the scope of a project, prolonging it. And no one talks about how can you phrase the revisions section in your contract/quote so you place some limits/boundaries on the client + while not making the client feel like you are skimping on them or not taking care of them. It's hard to explain in simple+positive words what is considered as an acceptance revision (example: you can't also say "minor alterations". It sounds skimpy). Thoughts?

[@MotionHatch]

Thanks so much for this comment! Really good point, and maybe a topic to discuss at length in a future video! There's an argument to be had for keeping things a little vague like 'reasonable changes' etc - but then it's also a really great idea to split it into stages which is very definitive. You could even try emphasising the terms for after these revisions are exceeded - so writing it into the contract/quote that any extra revisions would incur an additional charge. However, as always, this isn't legal advise and you should always seek legal advice from a professional!

[@eladbari]

@@MotionHatch Thanks for sharing your thoughts on this issue! Some clients are not familiar with this world and they don't know that sometimes projects are like a pyramid. If they tell us to take a brick off the bottom while we went beyond that stage then the whole structure might collapse. So, I'm trying to understand which terms could communicate what a revision is. Keeping it vague doesn't help us or the client. On a similar, parallel matter, we should communicate indeed that there are stages to the project. Fine tuning their script, gathering/creating materials, and then animating. It's probably best to touch base with the client as we go through every stage to make sure it's to their satisfaction. This minimizes revisions later on, and it also maybe makes the whole concept of "Client has 2 rounds of revisions for free". Because if you take them hand in hand within the project then there should be less fixes and you don't postpone the fixes to the end of the project. The only catch is the client has to be available to review and feedback each phase and I don't know if in most cases it's possible. So, yeah, the revision issue is still an enigma. Sure, you don't suggest us any legal advice but a good general direction of how to handle this - is a must because many motion businesses still bump into this issue at any level of experience. We also need to express that going back to a previous stage after it was approved - will change the scope of the project. Not sure how to price that but those pit stops sound like a good workflow to minimize revisions, just not sure if clients are really available to review every time. Last point. The REAL interesting cases are when you work with a client which isn't the final client (the one that pays). The guy/gal operating this might have a different take and when the project is handed for approval then a whole can of worms might come out and 1000 revisions alongside it. So I wonder if there's also a way to involve the final paying client in approving those steps /phases of the projects. Otherwise, there's a risk we gonna work on 2 different projects for the price of 1 😅

[@nathaliagonzalez9048]

What a great video, very insightful, thanks for doing this

[@soniavivosarria8385]

Thanks, Hayley for putting this together. Each person gave me a useful highlight, but to me, the most relevant was from Roxy and Cabeza Patata. -Roxy Velez: Raise your rate so you can focus your free time on investing in yourself (career, personal projects, learning). -Cabeza Patata: "You need to charge more to be able to afford what you want to make."

[@MotionHatch]

Hey, thanks so much for this comment! I also loved the 'music video' example, I thought this was a great way of showing you can still work on lower budget things!

[@keenanmuller4802]

really good, advice. thanks so much.

[@metanoia3d925]

Thanks Hayley, amazing content and super helpful. I think it really drums home that there is no one size fits all but it is useful to have concrete examples of what not to do!

[@MotionHatch]

Thanks so much! Really glad this helped! :)

[@MarcVilarnau]

Love these tips Hayley 🙌🏼 I recently raised my rates, and a big part of that was a collaboration I had with a copywriter. She really helped me communicate my value better.

[@MotionHatch]

That's a really interesting idea! Well done! 🎉

[@odesign1270]

Thank you, good advice :)

[@MotionHatch]

Thank you so much! Glad you enjoyed!

[@julianbrown9119]

Great video - I’m going to start doing Jay’s thing about Creative Direction as a percent, I like that one

[@MotionHatch]

Isn't that an amazing tip! Such a clever way to go about it, but also makes a lot of sense!

[@kbzao1]

really helpful!

[@MotionHatch]

Thanks so much!