GET THE RIGHT SALES TRAINER - NOT A PRETENDER

I see companies that realize sales training can be a big business.
However, do your research when you are looking to hire a sales trainer.
Do they actually know how to sell? Have they ever sold in the construction industry?
Have they ever rented heavy machinery?
Have they ever stepped foot on a job site?
OR is the only sales skills they have selling you on why you should hire them?
I actually call on job sites and actually go on sales calls with my sales reps.
My training is both in the classroom and in the field - applied knowledge and skills.
Make sure you hire a sales trainer that knows what your sales reps do.
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