Global Business Cases

  Рет қаралды 95

IEEE Croatia Section

IEEE Croatia Section

Күн бұрын

About the topic
To give an introduction for discussions with the audience, Alberto will first briefly, yet thoroughly, explain three global cases in the value chain that are very relevant in contemporary global business:
Tesla Motors, Inc., Palo Alto, CA, USA (www.tesla.com)
Adidas AG, Herzogenaurach, Germany (www.adidas-group.com)
Unilever, PLC (London, UK), N.V. (Rotterdam, NL) (www.unilever.com)
We will learn a lot about the important characteristics of the organization of the global supply chain that these corporations employ to drive technological development and keep leading market positions in their respective global markets. Each of the three corporations and their businesses is so immensely large, complex, omnipresent, and yet sophisticated, that it is impossible to give a fair account of them in this brief invitation. So, we suggest you just click the link down below, join the session, and enjoy learning and discussing with our esteemed guest and other attendees.
About the speaker
Alberto is a part-time professor at the ITESM, Campus Querétaro, México, scoping Global Value Chain, Global Competitive Intelligence, Global Business Culture, and Global Logistics. He is currently also a full-time consultant for Mars Wrigley Latin America North, a founder of his successful consultancy company called Alfa Stratego, and a coach and consultant in Transformational Business Change. For more than 30 years has been working in the real sector, playing Senior Manager and Managerial Positions, scoping Fast Moving Consumer Goods (MARS, BIMBO), Industrial Gas (in a Swedish company AGA), and Chemicals (Industrias Resistol). He earned two academic degrees from the Universidad de la Salle, a Mexican branch of the French UniLaSalle: Major Degree in Cybernetic Engineering, and Master in Science (MBA) in Entrepreneurial Systems.

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