Yvon Chouinard: The company as activist

Patagonia's founder talks about authenticity, responsibility, and the power of your wallet to change society.

[@rickkatz4692]

I worked on his house at Hollister Ranch he had a composting toilet. Wanted to know the gas mileage of the truck how far I was driving. This was during the earthquake down in Los Angel's. He had a crew cutting blocks out of the freeways and stacking the peices to build 3 foot thick walls. This guy is the real deal!!

[@donaldcook3112]

Hello Rich Katz , Good to read of someone who has had the 'out of business hours' insight that you experienced. I would have expected not-one-thing to be different of Mr. Chouinard be that 'on' or 'off' duty - so to speak. The TRUTH is that there is no 'off duty' for any one of us ; we are either 'ALL - IN' . . OR WE WILL 'BE' - NOT AT ALL . As Mr. Chouinard clearly spelled it out years ago ...'' There is NO Plan B ''. I don't see where the difficulty is in that ... ' none-choice ' . All be well .

[@torunnhansen-tangen4887]

What a guy! I wish there were more like him.

[@piotr803]

Really inspired by Yvon

[@fc2681]

gotta love it. The world is changing:)

[@carovogel8676]

that was a great interview- how the questions were asked and answered:)

[@moniquerotteveelsustainable]

thank you!

[@bumpsy]

dude was already in his 70s when this came out and already talked about the iFixit Apple thing. He knows his stuff even though he doesn't even own a computer or smartphone

[@daniellitton3693]

legend

[@TheBullllshit]

4 prez

[@bumpsy]

odd interviewer. He seems almost sceptic of Chouinard