Guide to Google Shopping Bidding (Strategies and Uses)

[@omerak1280]

dear i need fast a video about pmax campaigns. hope we will get it soon!

[@abdelmonaimeennouamani6793]

Please, I would like to ask you whether you ran two advertising campaigns for Shopping Ads Every campaign targeting a specific country, such as the United States and Britain, will not cause any stress on my advertising campaigns, or do I have to create a new account for each country I want to advertise to?

[@AVINASHKUMAR-fi8jj]

Hello, I've a question, when we get enough data, conversions, and we want to change our bidding strategy, should we make changes to the same campaign? or we should keep that first campaign running as it is and start a new campaign and apply a new strategy?

[@theflowers4029]

hi I am running a google shopping campaign for my ecommerce. A question please. Do you recommend to show google shoppings ads in the option of google partners websites or is a waste of budget? I dont know if I should keep or uncheck this option. thanks

[@KeyCommerce]

This will depend on a few things if you are just starting to advertise or have a small budget. The safe option is to remove search partners until you are getting consistent sales and are looking for ways to expand your reach. Search partners tends to be lower-quality traffic, but it is always worth testing as you can get sales here. If you have been using it, I would check sales performance. From the campaign view, select segment > Network (with search partners). You should be able to see the performance of Google search vs. Search Partners.

[@JaredWilliamScott]

Hello! Do you recommend that I track add to cart and begin checkout as google ads conversions in addition to purchases? Or does that dilute the bidding optimization process? I suppose if my strategy is tROAS then Google would still optimize around the conversion that generates revenue (ie. purchase event) anyways right? Thanks!

[@oscarmunoz8591]

Hello Sam :) when is the performance max video coming??

[@KeyCommerce]

We're hoping in July. There's so much to cover that our team is learning and has learned, we want to make it the greatest set of tutorials available.

[@oscarmunoz8591]

@@KeyCommerce love it

[@alancherkasov4001]

@@KeyCommerce still no?