Guy Kawasaki (Apple) on Top 10 Mistakes Entrepreneurs Make | Startup Grind

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Guy Kawasaki is the chief evangelist of Canva, trustee of theWikimedia Foundation, and executive fellow at the Haas School of Business at U.C. Berkeley. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is the author of The Art of the Start 2.0, The Art of Social Media,Enchantment, and ten other books. Guy has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
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[@babyfeett]

Guy Kawasaki - Top 10 mistakes 1. Mistake : Multiply big number by 1 percent / Solution : calculate from the bottom up 2. Mistake : Scale too fast / Solution : Eat what you kill 3. Mistake: Focus partnership / Solution: Focus on scales 4. Mistake: focus on pitch / Solution: focus on the prototype 5. Mistake: Use too many slides / Solution : Obey the 10-20-30 rule (Ten slides, in 20 mins, Font 30) 6. Mistake: proceed serially / Solution : proceed parallelly (tout faire en même temps) 7. Mistake : retain control / Solution: Make a bigger pie 8. Mistake: Use patentes for defensibility / Solution: Use success for defensibility 9. Mistake: Hire like you / Solution : hire to complement 10. Mistake : befriend your investors / Solution : Exceed expectations

[@yurymetphosis5766]

A little typo for mistake #3. Should be Focus on sales instead of scales

[@nikhilgoyal007]

thanks Alexandre!

[@iosifnicolae2]

KZbin video summary: 6:00 Mistake: Multiply big numbers by 1 percent. Solution: Calculate from bottom up. 8:30 Mistake: Scale too fast Solution: Eat what you kill 11:30 Mistake: Focus on partnerships Solution: Focus on sales. - Sales fixes everything. 15:10 Mistake: Focus on pitch - The reason for your company is not to raise money, raising money is a means to an end, the end is to create customers. Solution: Focus on the prototype. 17:00 Mistake: Use too many slides Solution: Obey the 10-20-30 rule - 10 slides - 20 minutes - 30: font-size - First minute: What do you do?(not who you are..) 22:18 Mistake: Proceed serially - Raise money -> Hire the team -> Build a prototype -> Get sales -> Go public(life is not serial, life is parallel) 23:10 Mistake: Retain control - The moment that you have taken outside money, you have lost control(you're a tool). Solution: Make a bigger pie. 25:20 Mistake: Use patents for defensibility. Solution: Use success for defensibility. 29:30 Mistake: Befriend your investors. - as longs as things are going well Solution: Exceed expectations (The content of this message was extracted from mailo.ml/blog/top-10-mistakes-entrepreneurs-make-guy-kawasaki/) For more KZbin summaries check out: mailo.ml/blog/tag/youtube-summary/ Thank you!

[@abdulkareemghosheh4353]

Legend

[@rudysonestanislao1169]

Thanks Guy really appreciate your talks here :) Always enjoy your hockey play. Also thanks for uploading this Startup Grind .

[@charlottepringle2634]

He is so likeable and I can't believe he is 61!!!

[@RayonWhittaker]

That comment about Jackie Chan had me like 😂 😂 ✌🏼✌🏼

[@bharatbash]

What a great speech! Priceless lessons here for entrepreneurship. Thanks Guy you are an inspiration!

[@chrisbuckley8148]

Awesome info. Between This dude and the book "E Myth" it just confirms what I didn't know but realize know when I set out to start my business. I love when it when I say, "hey that's me he's talking/ reading about!"

[@TheMonstermash1]

This is an amazing video. Patent point was prescient - felt like he was speaking directly to me! Also the 1% vs bottom up thing 💯

[@P0ppaH]

Guy starts at 1:37

[@DemianManzur]

Totally suggested haha

[@DemianManzur]

***** if a speech works, repeat it. =)

[@esmiley3]

This is best speech yet!

[@melcor5736]

Finally... I know I'm not crazy! Thanks Guy!

[@simaogoncalves1957]

Focusing on the pitch has worked wonders for the ICO era

[@robertgultig906]

Brilliant

[@mehrmanesh]

Amazing speech

[@albertobombareli7283]

The art of start 2.0

[@designerelise]

This is a valuable video, once the real content starts it has very salient points. I do find it ironic that he says "don't start with who you are"...after he does exactly that.

[@switchtrees782]

He is not pitching.

[@elia.1951]

Dead on. Tinder vs E-harmony metaphor is the real deal...

[@StartupGrind]

We're putting out interview with Sean Rad of Tinder up soon, actually!

[@UpyogiMaterial]

Listen Universe, My Goal is to clear, The 2025 SSC CGL exam with AIR 32 to get the post of Income Tax Inspector. Oh! Wow! I have cleared SSC CGL 2025 exam and became an Income Tax Inspector. I am celebrating, I am dancing, I am very happy and feeling very satisfied and excited. Thank you so much, Universe. Thank you so much, God. Thank you, Mummy, Papa, and Bhaisab for always supporting me. Thank you to all the living and non-living things for supporting and helping me.

[@mrsc256]

Jackie Chan as Guy Kawasaki -- best casting idea ever!

[@nicolasmorin9539]

Why does everybody talk about mistakes stuff ?? why they don't give what made them great and successful ? cause this one hurt right, it is the secret formula that they want to keep for themselves..

[@damianhans5463]

3:16

[@hengkengyan8615]

A lot of conflicting statements, Apple are holding many patents just to protect their own interest. To walk the talk, suggest to remove all Apple patents, not just NATO and do differently in real life.

[@rudysonestanislao1169]

4:34 ehem... (GaryVee) (jst kddng)

[@pandyapritesh2000]

Mistake 7 is not a mistake.... It's the Venture capitalist speaking....

[@nizarayadi6430]

LOL so funny :)

[@StartupGrind]

Cracked the whole audience up!

[@JoeYeh]

What company has this guy built? He’s more a writer than an entrepreneur as far as I can tell

[@zibba007]

Joe Yeh what does that have to do with anything?

[@chrislg4519]

I think back in 80s he sold Macs to developers and thus helped Steve Jobs build Apple brand.

[@MsJavaWolf]

Dogs eat dog food. I am sure there is a deep message somewhere in this.

[@sydk35]

Mistake 11 ;China has 1.3 billion people not 6 billion

[@autodiili2694]

Wan't it supposed to be Top 10 Mistakes? And its just 9 on the list #skyskyft @skyskyft.com

[@charlieoconnor40]

yee rep sac!