How Africa’s First Caviar Won Over Michelin-Starred Restaurants In Europe | Big Business

[@shinggeul3447]

I would totally support this type of company that gives back to the community they operate out of.

[@L333gok]

Same, but tbh I don’t like how it’s in Africa. I just would feel uncomfy imagining my food being processed and touched by dirty hands. I’d feel more comfy if it was Asian or European workers

[@dangummoe]

No no no! That's communism

[@derkeksuchtige3416]

@@L333gokEntrepreneur 😋😋😋👀👀👀

[@burningpipe2627]

The community they operate out of literally did nothing. How about they starting doing something worth earning?

[@arkantos006]

Without thinking about the ecological damage ?

[@jenriquevaporize7749]

This must probably be the most hands on company that I have ever seen in terms of caring for their worker. The absolute best.

[@henrycooper3431]

While i see other companies that do alot more for their employees, this company is definitely better than alot of companies right now.

[@magoth23]

It's european. If this was a company made by american entrepeneurs those workers would be paid way less and probably have lesser working conditions. A lot of european countries force their entrepeneurs to implement a lot of worker benefits. It's called socialism.

[@barnmaddo]

Eh it's basically a company town though. They are the equivalent of benevolent dictators, but they are still dictators.

[@actualiygod6782]

You know they going for a bit of PR.. three times the minum wage is still just 70 Cents an hour for a luxury cavier firm.

[@fletcher5148]

the minimum wage in malagasy africa is 0.14 USD per hour on the high end. the amazing "3 times over the minimum wage" claim they made works out to be .42 cents an hour per worker, they said they staff over 300 workers, so they are paying a combined $126 usd per hour for 300 workers. i wouldn't be so quick to rise up and praise what an incredibly job they're doing

[@omarspost]

Normally I'd hate on western companies trying to exploit people in poor countries, but this firm has got absolutely everything covered. Wage, safety, training, work ethic, staff welfare, housing, food, subcontracting locally, sustainable resource use, etc. There's no way a big company or cooperation would do this. Hats off to the French lady who made it all happen. Genuinely impressed.

[@VideoSpectator1223]

Oh my goodness "exploit poor people" give me a break 😅

[@erik3371]

This is exploiting natural resources. They didn't need Europeans for this. So you are still on the colonisers side. 😂

[@seliamila1005]

@@VideoSpectator1223 its true tho, have you ever worked a job, ever

[@omargjuarez1]

Since when is caviar considered "western"

[@ernestogastelum9123]

@@omargjuarez1 since when did the OP said that caviar was "western". the company those people work is a Western company because the CEO is a Western person

[@danielshuy]

People commenting that 3x the minimum wage is still not enough don’t understand that raising wages too high relative to the surrounding will cause massive inflation in the region (like in Silicon Valley), which actually does more harm that good. What they’re doing - providing skilled job opportunities and training, and not to mention free lodging, amenities and meals, even though they don’t need to, goes a much longer way to help the community than just high wages

[@yoko312]

Also, most people don't understand their minimum wage goes much farther than a wage in the USA.

[@quamefumbanks]

​@@yoko312 exactly

[@MbisonBalrog]

lol no it does not. It is money already in circulation. What causes inflation is fractional reserve banking.

[@benhayat9885]

@@MbisonBalrog ? that is A reason. you do realise that inflation has many influences hence why we don't have full control of it.

[@TheInfectous]

@@MbisonBalrog this is not a normal economy, there is not an abundance of supply. If you give people a lot of money and they increase demand for a very limited supply, what do you think will happen to the price and how is anyone else in this market going to compete with the small group of people being funded by a westerner from a relatively much stronger economy?

[@surfacematter2098]

I dont even think I like caviar but I would absolutely start buying some of thiers JUST because they CHOSE to basically create an ecosystem and economy. Plus, that one woman who said, "Now I am an expert" is absolutely PROUD of that and its wonderful.

[@sighfly2928]

Does the mass consumption of a foetus not disgust you? I always imagine an alien species invading earth and starting to consume human embryos/foetus, could you imagine what that would feel like as a species. I suppose if we don’t feel any guilt we shouldn’t expect any sympathy if the same happens to us.

[@Vagabond_Etranger]

You can buy normal female fish with eggs inside them, just gotta know which fish, from asian grocery stores. I, myself, never eaten these expensive caviars, but have eaten normal fish eggs before. It's good.

[@papa_pt]

​@@sighfly2928if only humans could lay unfertilized eggs

[@Itshotaf]

I agree! 😊

[@daffafirst8538]

​@@papa_pt mammals have periods, non mammals have unfertilized eggs

[@pamphlex]

The true gift to Madagascar is this Lady who invested herself into Madagascar and its people.

[@YoutubeArtProject]

This is just so incredibly!!! Woa😮

[@whatislifebuttheenjoymento3405]

How is this any better do you understand the magnitude of shit that fish will fuse into the water? Destroying the water source of hundreds

[@meeee154]

she runs a company town in a country that was a french colony not 100 years ago, clearly the bonds of colonialism have not broken. Company towns were notorious in America and Europe during the industrial revolution because those people lose their housing if they get fired. imagine how much more freedom those people would have if she just payed them enough to cover housing and food.

[@ThorsMjollnir0341]

@@meeee154 Midwit

[@bannanafruitsalad]

@@ThorsMjollnir0341 Why don't you try engaging with the criticism?

[@Echo_Rin]

So on one hand, fish farms arent great. This is almost a company town, its never good to rely on your employer for housing, food, and safety. BUT, a lot of these people were unemployed before. They seem healthy and safe, proper ppe, training, lots of female workers in hands-on positions. I think the good this company is doing (as far as we're aware) outweighs the negatives

[@X-SPONGED]

I initially thought this is going to be Hershey city all over again but seeing the conditions, they actually seem pretty well off. I just hope I don't eat my words anytime soon

[@LUK0BA]

Tell me about Hershey City? I know only good things about the school! ​@@X-SPONGED

[@StefanoFierros]

plus they've got a good wage besides housing and food, traditionally company towns dont do that

[@ufc990]

​@@StefanoFierros Oh no, that's not following the company town guidebook to the letter isn't it? Not like any company has ever "provided" lunch then docked it from the worker's weekly pay! The modern media has proven itself diligent and utterly reliable in checking the veracity of it's work so you can count on it.

[@plainlake]

I have been to Madagascar and still keep in touch with some of those I met. Honest, trusting and peaceful people in a beautiful, resource-rich country who have been taken advantage of by just about everyone. All that country needs is an honest chance.

[@nahor88]

No one's gonna talk about how they have some of the longest frikin names in existence?

[@davebruneau6068]

Underneath all those fish farms in Lake Mantasoa/Madagascar, directly below them, all life is dead from the fish feces. They are literally killing that lake.

[@MrStuntman]

“Africa’s first ever caviar” makes it seem like Africans own and operate it but it’s a French company.

[@generalmalaise2930]

It really doesn't.

[@OmniCheeksss]

​@@generalmalaise2930Yes it does.

[@JohSebBac]

Proud African. Smartest, most honest and kindest people on earth. African civilization soon will surpass euroupe and alien technology with vibranium. Wakanda forever

[@colinm1502]

I am positive many of the brands you buy from all over are backed by Chinese etc. not the home country. CNOOC is everywhere

[@pratt8064]

Africans won't do it so someone else had to

[@shaneintegra]

Wow that company is absolutely amazing! Never seen a company do so much for the community and workers

[@TheSauxyFxcker]

I wonder what it’ll cost the locals in the long run… history has taught us a lot

[@momogallas]

Excellent to see a company investing in the people and teaching them new skills. Not just going for the cheap labour and using them. Well done 👍 😊

[@TheTotallyRealXiJinping]

It’s still cheap labour. 3 x 0 is still 0

[@cynicaldreams4301]

​@@TheTotallyRealXiJinping yeah that was definitely a large gamble. it would have been one if they tried to build up where the market is already established. this is just well marketed exploitation

[@punch1t]

@@TheTotallyRealXiJinping giving them 3x minimum wage doesnt make them cheap labour anymore. if you would work there, you might say that they are paying you not enough because your expenses are a LOT higher. if someone needs 1k a month and gets paid 1.8k they are happy. if you need 5k a month and get paid 5.6k you should be happy, right? its more then you need. its a question about perspective.

[@TheTotallyRealXiJinping]

@@punch1t 3 times 0 equals 0.

[@ThisWontFly]

@@TheTotallyRealXiJinping (1) It's 3 x a Malagasy minimum salary, which, while small, is not zero. (2) You're a troll doing the broken record and engaging you is probably a mistake...

[@dexterc1884]

Most people that complain arent entrepreneurs, so they dont know the risk of building such a farm. Building facilities and training staff cost money. They provide everything for the workers. The salary they get is almost pure savings.

[@cinnamonstar808]

99% of every employee knows they are not getting their true worth from their employer. Just for the mere fact they gain so much profit from your labor; the unseen tax you see if your wage paying to run the business. but we are not in partnership. Work is Labor for $$. nothing more. business expense should not be part of it unless we are in a partnership. Your employees should pay for the lights or the rent on your building. BUSINESS RIP OFF WORKERS 100% of the time. that is why people are complaining.

[@patricky101]

​@cinnamonstar808 This just this.

[@chuckjones7218]

The reinvestment into the local community is absolutely awesome. If every company supported those that actually make them money the world would thrive.

[@supergatorhator]

It's really tough to say where the line between investment and exploitation is in situations like this. When a company says things like "we pay 3 times the minimum wage", that feels a bit like obfuscation - how close to a living wage is minimum wage in madegascar? When they buy the components of their feed from local farms, are they paying a competitive rate? We've seen a ton of instances where things like this get thrown around and then it turns out to be straight exploitation and strong-arming, which has left me a bit cynical when I hear stories like this.

[@riadulislam1816]

I like companies like these that help the community. Good on them and I hope they out do the competition

[@volca8421]

Fish farming usually isn't too friendly to the environment

[@SubjectiveFunny]

@@volca8421 Human life isnt friendly for the environment either. Everything comes at the cost of something else. All we can do it manage it as best we can.

[@SonOfTheChinChin]

​@@volca8421humans aren't environmental friendly either

[@XxBen08xX]

This french lady is very inspiring, nothing but respect for what she did and what she provides to her workers

[@FaizalSatya]

Excellent work on helping the local community. One of the best Big Business episode I watched.

[@knightrider693]

I'm impressed by the cleanliness of the plant

[@blt4life112]

Releasing the males for locals to catch is such an awesome move.

[@EricaHansberry]

Kudos to this company for investing back into the country and not just taking advantage of it. This is beautiful to see. Wishing them much success.

[@EricaHansberry]

@DaaClaptain Obviously not. Statement based on this report.

[@AchillesSeverus]

Compared to how much this company earns, what they pay Madagascar is chump change 😂

[@EricaHansberry]

@@AchillesSeverus there's always someone around to complain or turn a positive into a negative. Fix that.

[@AchillesSeverus]

@@EricaHansberry There's always someone who settles for less and believes that it's justice. Fix that!

[@EricaHansberry]

@@AchillesSeverus mkay

[@gekisen01]

Way more interesting than I was expecting. What an amazing operation!

[@leowatley]

it's awesome to see a company that invests in it's workers on such a grand scale. i wish more companies would operate like this.

[@adelaideonaplane]

The margins appear very healthy. This company pays 3x the minimum wage. The minimum wage in Madagascar is $40 USD a month.

[@jkbzz]

The challenge with this type of thinking is that many here believe that any company that pays 3x the minimum wage is doing great things to for that society. 3X the minimum wage isn't likely moving the needle that much, not in western countries and certainly not in African countries. The world is more connected than it was many years ago and everyone is exposed to inflation one way or the other. The founders deserve to make their profit but I am not sure they need to spin that as some type of benevolence. It is what it is.

[@Cyyanss]

@@jkbzz That's overcomplicating things to be fair. Its unreasonable to expect a caviar producer to realistically instigate serious economic change across a country. Its not a lot of money but 40 dollers there is a lot more then here, and is a lot better then what they got before for pay by the sound of it.

[@SubjectiveFunny]

@@jkbzz You have NO idea of their revenue generation. You are purely speculating. A company like this provides opportunities for the locals, opportunities that would not exist without them. 1% of something, is better than 100% of nothing. How you people always try to find the negatives is incredibly frustrating..

[@MrOrangeSmash]

you have any idea what would happen if they started just handing out $2000/2500 a month wages in a place where the minimum wage is $40? something tells me you don't.

[@icodestuff6241]

@@SubjectiveFunny ignore them, these are the same type of people that tried to cancel Mr beast for "exploiting poor africans for views" by building them wells

[@tee4222]

Three times the minimum wage comes to roughly $85 USD per month. In case anyone was wondering.

[@andrewspleasurepalace]

So the french luxury company went there to exploit the workers. Sounds about right.

[@udishomer5852]

They do provide free housing and three meals a day.

[@GariFFUSA]

This should be at the top!

[@razatiger22]

Thats such bullshit, this company spends 130k a month just on feed and thats not even counting how much it costs to run the facilities and machines, if this company is to be profitable, we are to assume they make 10s of millions a year. If they are paying these people $85 a month x 300 people, thats 25k in monthly wages for the entire working staff or 300k a year. Thats likely less then 3% of the companies annual revenue. In the west, companies are expected to pay close to 70% of their revenue in labor. In reality what i'm trying to say is that the owners of this company are practically modern day slavers. They are likely walking away with millions annually to run this operation and the locals are walking away with scraps. I'd also bet everything that this company pays absolutely no taxes to operate in Madagascar.

[@GariFFUSA]

Exactly. And that woman is all posh saying they lift people out of poverty lmao

[@Russ-ex8so]

Grew up eating the original Caspian black caviar in Azerbaijan in the 90s. Just put it on a fresh tandir bread and butter. Its amazing.

[@KiwiiDiscovery]

Incredible to see Africa’s first caviar making waves in Michelin-starred restaurants across Europe! A true success story!

[@sagarr353]

The best part was - Ultrasound scanning for fishes

[@06jtm]

Knowing a company does so much to help the locals is fantastic. I will be asking specifically for Rova’s caviar whenever I get the chance going forward

[@syzmak137]

Delphyne,Jérôme ,Je ne sais comment vous présenter mes félicitations pour ce projet aussi incongru qu’incroyable !En tant qu’Africain ayant passé sa tendre adolescence en Russie ,vous ne pouvez pas savoir combien cette idée de caviar africain ,me touche !Encore une fois grand bravo!

[@Kipsyz]

Most impressive part is the company itself and their ethics to their staff

[@Mengsu6969]

this type of company should be supported and praised because they gave the community a job opportunity and make money at the same time and also paying enough salary to the workers! love it ❤️

[@natashapeters4323]

This is how things should be done. Brilliant!

[@rovacaviar8964]

Thank you for your comment 🌿

[@Katze5335]

Caviar is so damn good, but it had to be way cheaper and less regulation in Africa though to produce it. 3x the minimum wage is still probably peanuts. That being said, if it still benefits the locals then 🤷‍♂️

[@zachbonvallat6586]

About $5 a day they make which is pretty normal for Africa...

[@nunyadambusiness3530]

@@zachbonvallat6586 Should do $15/day, (middle class levels) and then raise with Inflation or Profit rates.

[@punch1t]

@@nunyadambusiness3530 you cant calculate everything with usd. if the price of living there is minimum wage, and you get 3x that, you are good to go. sure, they should get more, no one is saying that they shouldnt, but people always think "in the us people make 100k a year and dont have enough so people who make 1.5k a year must be dying" which is kinda not true

[@L333gok]

@@nunyadambusiness3530 Giving factory workers a middle class wage would probably cause some issues with the economy tbh

[@mrjjman2010]

@@L333gokok elon

[@makingmoney8405]

This company seems decent and wholesome. They make great money but also pay their workers three times the minimum wage allowing them to live a decent life as well . That’s wonderful . Not like the USA Walmart , their families have a hundred billion dollars and need and desire more money . What is the purpose of hoarding all this money , we are here on earth such a short time and arrive with nothing and leave with nothing.

[@Айша-р2щ]

I am impressed. As a child i was always near fish, especially sturgeon. I was born and live near the Caspian sea. Unfortunately population of sturgeons significantly reduced from 90’s, ‘cause of poachers. And now we have no more as it used to be. Seeing this makes me happy, even though it’s for harvest, but circle where fish reproduce

[@alenemarie1726]

This is insane. Major props to that lady and her investors! She has a long term plan and wants to help stabilize this country and boost the local economy this is amazing

[@JadeTaylorButAtWork]

Never seen a company that gives so much back and develops a local economy like they do. I definitely would love to see their products on the shelves and menus of restaurants of the western hemisphere. Bravo.

[@tynthesky]

Their "giving back" is called creating a company town and it's exploitative. They have a monopoly on the industry in their area so the skills the people are learning are only useful there, the peoples food and housing is tied to the company so if they can't work for whatever reason they're immediately out of housing and food and can't take the skills they learned anywhere else within reason. At any point the company could decide to start charging them for food and housing and they would essentially become indentured servants. And that is not unlikely seeing as how the entire reason they wanted to come to that area in the first place was to exploit the cheap labor. They do not deserve a pat on the back.

[@ta1708]

@@tynthesky the company still pays wages and taxes, which helps the economy

[@TariqMehmood-1307]

Every Business Insider Video Europe: Classic Japan: Unique Other countries: Poor

[@ywoisug8845]

As if africa wasnt poor

[@Nike427]

I'm absolutely blown away by this. I love the idea of the caviar and how delicious this can be. But how much of a positive effect this company is having with the locals and community and putting back into it is amazing

[@immortal0758]

I'm black, I love this❤but I hope it's also a big lesson to our African brothers who profit from minerals and sit on top piles of cash, invest and empower your own people whilst making more. I love and support this French duo doing great things. VIVA AFRICA

[@cinnamonstar808]

The money is not in African banks. Wake up to who is taking it. Africans are not wearing their gold or diamonds and not eating cavier. THOSE PEOPLE are the ones robbing Africa. " The people you see are just the "Face" All the fighting you are seeing in the Congo is not for Kenyan shillings: The corruption is from the outside. EVEN IF THEY KEPT THE MONEY IN AFRICA it will be a benefit. they are in American banks, Swiss Accounts, French banks, London UK. the resources + the cash is out of Africa. wake up

[@johnboswell6426]

love the way this company pays the workers well, giving them in hand a better living. This is how it should be.

[@DigitalNeb]

This company is really doing great things for the community around it. Good for them.

[@tee4222]

It’s making a fortune, I’m sure. Three times the minimum wage in Madagascar is about $85 USD per month. You can see why it would be appealing to start a business there.

[@Kaotik199O]

Bro it’s because she can pay them cheap labor…. That’s why she didn’t hire and take her fellow French men 🤷🏻‍♂️ don’t be fooled… money is the way the world works

[@bottled_juice]

​@@tee4222 I think it's really a matter of perspective; 3x the minimum wage is 3x the minimum wage no matter how you slice it. Sure, it doesn't seem like much for someone in the US, but in a place like Madagascar, it's probably a much more significant amount then it would be in America. Plus since they don't need to pay for housing/food, their cost of living is probably much lower too which means they keep more of the money they make. Not saying it isn't exploitative, in a way. But I mean, for the locals, it's probably still beneficial to have the company there. Creating jobs, building the economy, paying the workers a more than liveable wage. These guys might not be spending TOO much on their workers, in the grand scheme of things, but they ARE spending on them. That's better than a lot of other companies can say.

[@tee4222]

@@bottled_juice true but it’s usually the west that creates the need for these jobs in the first place. Here’s how it usually goes: there’s a village or collection of villages that live simply. They don’t have much money but they don’t need it. Land is often just shared and they mostly live off of it. Some investor from the west sees some investment opportunity, whether a tourist attraction, hotel or a sturgeon farm. They buy big pieces of land and shortly after, others follow suit. Before long, foreign investors buy the majority of their land from the corrupt government that doesn’t live there, development ramps up and the local population gets the less desirable leftovers. Then, if you want a decent place to live and some of the new temptations that development brings, you need a job. Who has the money to offer you the best salary? Obviously the moneybag investors that are making a killing off of what used to be your land. I’m not saying it’s definitely the case here, but I’ve done a lot of traveling and been to a lot of places like this. Usually when you talk to the people and get them opening up, there’s a lot of resentment for the reasons I listed.

[@CFIREytb]

@@tee4222 The company has 4m in revenue yearly (according to their release to get investors). They employee 300 people at $120/m (min wage is $40/m). That is around $1,100/m in revenue per employee and employee salary is $120/m. Not including any other cost in the business or employee benefit. There is a lot of people coping that its ok for a mega-rich company to pay nothing to employees, but these guys are actually paying over 10% of their revenue to the employees, which is pretty darn high compared to other industries, especially for a startup with likely no profit yet (they said they have 14 commercial costumers, that's nothing).

[@TimelessWealthMentor]

Absolutely wonderful to see a company employ and train so many locals! It deserves to be supported...hope more high-end restaurants can embrace its product.

[@donaldvanvliet9039]

A lot of commenters seem to buy into the feel good story. How is this not ‘colonialism’ Another european business gets outsourced to a third world country where they create a closed economy around the fish farm and raise a cheap company town that controls the local area. They introduce a foreign fish species into a local ecosystem (what could possibly go wrong) If aciper finds another location where they can produce the caviar even more cheap, they will relocate and the local economy collapses. Wonderful stuff guys😂

[@Chooopy]

@@donaldvanvliet9039 How is it not colonialism? Because it isn't by the very definition of the word. But leave it to those, like you, who don't know what they're talking about to act surprised when everyone else doesn't acknowledge your made up definition of an overused buzzword. The way to pull Africa out of poverty is to invest in Africa. Yet anytime a company does, you want to call it colonialism. I'm starting to think the people who cry "colonialism" would rather have a country rot than have its economy improve. You're pretending like you care about these African countries, but you'd rather the workers live in poverty than let a European company employ them. Gross.

[@SubjectiveFunny]

Initiatives like this are brilliant for Africa. Win-win for everyone.

[@cinnamonstar808]

its actually slavery. They are keeping them on the plantation. Free housing , free meals.. underpaid salary. 9/10 they also sell what the employees will buy with that money. ALL THE CASH leaves Africa ...like the caviar. But its Madagascr who keep their environment clean and water clear for this to even be viable. = ITS PARASITIC in nature.... 🪱🌳 but how old is that complaint? "Lao Tsu said that if you give a hungry man a fish, you feed him for a day, but if you teach him how to fish, you feed him for a lifetime" = its just "pretty" slavery FAIR is giving them the equivalency wage in the business. and letting the employ buy a house. their shelter is attached to their employer (couch)

[@riceaaroni]

"...And I think that the more luxury products we make in Madagascar, the more we will help the country develop." Yes, IF every other company/industry supports its workers, the indigenous peoples, and their surroundings in the same ways that Acipenser does, this is a solid plan. 👏

[@i_am_ironman3380]

This is good to see. Gives hope in humanity

[@saxongoold7832]

An incredible achievement 👏👏

[@yoloswag1077]

6:08 she said they produced 60 kilos of fish food a month ??? Did I hear that right , that doesn't sound like it would be enough I guess there was a screw up or something

[@Henchman1977]

Probably 60kg a day? Maybe even 60kg an hour looking at how fast it was coming off that belt.

[@Henchman1977]

Maybe 60000kg a month?

[@Tker1970]

Especially since they spend $130K/month for the food. I think some zeros are missing from the 60.

[@AtaGunZ]

I give it to american producers not being able to comprehend metric. Probably meant 60 kilotons or something

[@ThatBigBlackClock]

She clearly says 60 tonnes of feed a month, which is 60,000 kg. 1 tonne = 1000 kg......

[@_Kyprioth_]

This is exactly how foreign industries should operate when located in developing nations! Employ the locals, give them a liveable wage (or higher), purchase raw materials from local sources opposed to importing, and provide employees with education and skills allowing all of these aspects to have a trickle-down effect on local communities! This isn’t charity by any means. This is giving an entire community of people the tools to be self-sufficient. Education can become a reality for children and young people where it may not have been before and those young people can then possibly choose to apply those skills at the same company that facilitated their ability to do so. Such a great example of ethical business practices in an area of the world which could otherwise be exploited by other industries and companies.

[@droogsurgeon1440]

Ceci est incroyable! Wish more companies would invest locally like you. ❤

[@rochgerona1065]

Other people can say bad things they want, but this company clearly does wonderful things for Madagascar locals. They give them a sense of purpose and pride in what they do, ang they live better. ❤ kudos to Acipenser!

[@YarnCrafts4lefties]

Just curious, is the flesh of the fish sold to feed people also?

[@alexeygraive1674]

i remember saw a lot of sturgeon sashimi. but not sure if its popular

[@Fishofrank]

they didn't say anything about the females, but the males are released for the local fisherman to catch and consume

[@Piusplac]

I guess shipping them do not pay off, never seen frozen sturgeon fish at the frozen fish section here in EU.

[@abbynarishkin9025]

Hey there, I'm the producer on this video. The company told me they donate the flesh of the female fish (after removing the caviar) to local orphanages. I wasn't able to confirm this with video footage, though, so we left it out of the video.

[@XxBrittany20xX]

​​@@abbynarishkin9025 nice to know. I was curious also. I've never had caviar other then cheap tiny red eggs on sushi rice at a buffet once. So in a way I've never actually had caviar. Its always looked good to me, even tho I know its raw fish eggs. Idk y. But then again, I think some bugs look tasty. I did eat and try grasshoppers, crickets and larvas. Mexican roasted with light seasoning and I liked it. Tasted nutty. Like popcorn without salt n butter. I guess I'm a adventurous eater. I like durian too. And I'm American. 😂 I do tend to like things most ppl dont tho anyway in general. Green olives, sour stuff, spicy, black licorice, pickles. I'm not really a picky eater. I'll try anything once. I don't like liver or duck. To rich for me. Gamey meats...eh...I like deer but don't like bear. I like rabbit and snake

[@jrpgnation6375]

Well, that is the first head of a company that I actually respect.

[@scuffedjays3862]

This was a beautiful video wow

[@hakunamatata324]

How western companies should be, invest locally rather than destroy it. This lady is heaven send.

[@codyeveryday5432]

4:45 just looked it up. 3 times the minimum wage in Madagascar is just under $130 USD a MONTH. Think about that when companies want to seem like heroes.

[@i_am_the_monkey_king]

Absolutely wholesome and informative. I wish only the best for this company. ✨

[@adamknipe216]

Never tried caviar and I don't feel like I'm missing out on anything

[@colonelfustercluck486]

i think it an acquired taste

[@lostonearth7856]

That's just a company town. If stuff like food grown just comes from this closed economy, I dont know how it can improve the wider economy as it just seems the economy of this place is closed off to just this small area.

[@TheFashionninja]

This is incredible! She is truly a leader!

[@utkarshkothimbire1484]

Very inspiring. By doing business they are enabling locals upbringing.

[@wauwau4896]

3:54 [...]releases the males in the lake,[...] Hmm, what about the native fish species? I don't think it is a good idea...

[@Biga101011]

True. Also... Why release them to be caught? Why not just cut out the whole step and give them to the fisherman?

[@prnzhamzah]

@@Biga101011 Releasing them gives them the opportunity to grow to their full size

[@Biga101011]

@@prnzhamzah Ah. That's a good point. I don't have a clue how much a difference in weight it would make, but I hadn't considered that. Thanks.

[@Psmerling]

They can't reproduce.

[@tubebrocoli]

@@prnzhamzah By eating what.

[@johnreynolds5407]

Excellent presentation.

[@cinnamonstar808]

its glamorizing slavery

[@Gloszz]

Someone explain to me the point of using stainless steel bowls for processing but then a mother of pearl spoon? Thats like washing food that was mishandled the whole cycle.

[@rovacaviar8964]

Dear @Gloszz, In our production process we use stainless steel bowls to avoid oxidation. Mother of pearl bowls would be too fragile for this operation. For tasting caviar, it is recommended to use a mother of pearl spoon, but it can also be enjoyed with a bamboo, wooden, or stainless steel spoon. It's best to avoid using metal, which can oxidize the taste of the caviar. 🌿

[@theconsciousobserver6829]

@@rovacaviar8964 do you have an affiliate marketing program

[@mikemalter]

I love how the company treats and takes care of its employees. Well done.

[@Dodo-rb4zf]

French people and Africa... What a loving story

[@Mark-mu4pj]

Great video

[@bensantos3882]

The video should be, White French Woman and her company invested by the millions to yet another African country that had no idea how to create this amazing product. Also good job lady for coming up with this idea, and no insults to the locals since they've helped out too.

[@linnetmbotto7212]

Why should we always look for something negative?

[@zachbonvallat6586]

Love to see this!

[@yournewfarther]

I have so much respect for the owners and the employees.

[@Patrick-nv5ug]

Love the fact they release the males for local fishing. Smoked sturgeon is a treat.

[@eljanrimsa5843]

I'm sure local fishermen will appreciate somebody gets smoked sturgeon when they can't find the kind of fish they know in the lake anymore.

[@louisazraels7072]

​@@eljanrimsa5843 sturgeons are bottom feeders and slow growers, and they only release males, not exactly an invasive species

[@mck5549]

Interesting but what is the environmental impact of the operation and importing foreign fish to these waters?

[@haraldschweitzer2210]

Exactly. “Release into the lake for local fishermen to catch”… if that’s really the objective, why not just kill the fish and give it to local markets to sell? Avoid the risk of it becoming an invasive species…

[@c-o-g-e-n-c-y]

@@haraldschweitzer2210the males will breed with each other?

[@firething11]

@@c-o-g-e-n-c-y The males still have the opportunity to predate on and outcompete endemic species, and as it says in the video, sturgeons have a long lifespan.

[@rovacaviar8964]

Dear @mck5549 Thank you for your interesting comment. The Acipenser farm exclusively imported fertilized eggs, ensuring that the entire sturgeon growth process takes place in Madagascar, thus guaranteeing the adaptation of the animal to its environment. Physico-chemical data of the lake is assessed daily to avoid any negative impact on it. Additionally, thousands of fry of local species are regularly restocked in Lake Mantasoa to support regulated fishing and contribute to the lake's ecosystem.

[@AbdoTawdy]

Hoping that be reflected to the local ppl life

[@Alsry1]

Caviar isnt a lucrative business surprisingly.

[@ThisWontFly]

Well, they do say that the children of the employees can now go to school, when before they couldn't and the local people acquired new skills from the expats that are now progressively returning home. So these are two things mentioned in the documentary that have bettered the lived of at least the people that work there.

[@sdds50]

This is the type of company to support. They hire local and invest back into the community

[@Prince_of_Winterfell]

It would cost them more not to employ locals

[@GenFalcon]

Solid economics. Inject capital. Cheap labor. Reduce expenses. Bravo France.

[@YanLipavsky]

SUPER ! Well done MADAGSCAR !

[@drrobotnik5265]

Seems a bit dated, there are no kill caviar techniques nowadays.

[@thor.halsli]

I'm going to teach you a few words: Economically Viable and Economically Competitive. You live in a capitalistic society so you need to look up what they mean

[@RevolverOcelot79]

@@thor.halsli Well said.

[@BsktImp]

Cheap labour; eyewatering mark-up?

[@macgonzo]

Don't forget the lax labour laws and lack of environmental protections!

[@colonelfustercluck486]

you've got to sustain the operation out of your own personal money for the first 5 to 8 years. The fish feed bill for one month was $130,000 (and they make their own). Then you have wages and other expenses. That is a bit of expense to back, before you see any income, let alone profit. And the expense is built into the price, otherwise you would be running a charity.

[@Doflaminguard]

Its cheap for the French company but thats 3 times the salary for the locals. Try doing business yourself and hire people. Lets see if you pay your workers above minimum wage.

[@Madvizion]

Someone with Deep Pockets invested a lot of money to build this. Incredible

[@Jaxck77]

This is the correct approach to building up under developed regions. Don’t just deploy businesses that do one step, but instead full process businesses that in turn create demand for other secondary businesses. It won’t be long until other entities start to appear in that area to service the sturgeon farming, or the people that work there.

[@LatrinityJones-k7w]

Very inspirational to be laughed at and still hold focus on the desire/vision to manifest all the way to fruition, thank you! I am thankful to see there are companies who treat employees well. Thank you for shifting me back to positivity, focus, faith and hope❤

[@hookedonplatypus]

I can't help but feel this video is a bit more of a business fluff piece more than usual. I mean, look at these comments. Are we just going to ignore that roe was traveled almost 10,000 kilometers just to create an invasive specie farm in a lake in some other part of the world just so the well-to-do have more eggs? Feels really gross. Good for the workers tho.

[@pimaxuma]

Madagascar minimum wage varies by industry (online). Hourly it's between 600-900 MGA (Malagasy Ariary) currency. That is between 6 and 20 cents in US$. Acipenser pays 3x minimum wage, that means less than US$1 per hour. Aquaculture pollutes the waters used (chemicals in feed, fish feces). It's an example of the French exploiting natural resources in African regions. This informative video paints a rosy picture, "Investing on the local people." = translation: replaced well paid French expatriates with locals who earn less than US$1 per hour. In other words, less cost means more profit. Also, I don't see ANY investment in Madagascar. They said, workers get 3 meals a day, and a garden grows most of the employee's food. But all we see is rice on trays, and fields growing cabbage. No other foods, no proteins, or example of a typical meal. The rent-free housing's pristine exterior, bare gym w/no weights, tiny grocery, and small TV theater, all seemed staged. Doesn't look like enough for 300 workers.

[@SwizzleStickMcGee]

Caviar & foie gras are both insanely overpriced & "okay" Neither is great on its own...and both are tremendously cruel. And I am not one of these PETA people...but maybe we shouldn't be force feeding geese or stealing fish eggs so rich people can pretend they have taste 😂

[@glarnboudin4462]

My brother in Christ, fish do not give a singular shit about their eggs once they've been laid.

[@SwizzleStickMcGee]

@@glarnboudin4462 "Most caviar comes from sturgeon, a fish that is typically raised for 10 years or more before it is killed to take its roe. Sturgeon happens to be listed on the International Union for Conservation of Nature's red list of threatened species as the most threatened group of animals."

[@glarnboudin4462]

@@SwizzleStickMcGee Somebody didn't watch the video, huh? There's been new breakthroughs with caviar farming that have been majorly helpful for boosting sturgeon populations. But yeah, keep on clutching those pearls to somebody who's worked with the damn things.

[@SwizzleStickMcGee]

@@glarnboudin4462 is it better to allow endangered animals to reproduce? Or is it better to eat their eggs? Think real hard & get back to me. 🤣

[@RevolverOcelot79]

@SwizzleStickMcGee So because YOU think they're "okay" that means it's only "okay" for everyone else? Who are you to determine how others view things? Oh and for the record, you are absolutely one of those PETA freaks. You outted yourself lmao

[@peterkorek-mv6rs]

Madagascar produces top quality shrimps, vanille and now caviar. The hidden gem of the gourmet food production. We could say only - compliments!

[@sampendley7117]

Lets start a multi million dollar company in a poor economy so we can pay the locals a tiny wage but to them its a lot.

[@sjl3137]

Should be titled "White European business lady wins over Michelin-Starred Restaurants in Europe (grown from the continental coast of Africa)"

[@ahmedmahadik]

With cheap labour.

[@jamescanjuggle]

yep pretty much xD

[@victorocanto8612]

French neo-colonialism

[@colonelfustercluck486]

oh, I thought they were operating a fish farm. Are they really plotting to take over Madagascar? Now I've got post colonisation trauma.....

[@babyblueboy2424]

this is excellent. what a wonderful woman with such a gift of pouring into the world and developing such a major progression. this was truly inspiring and an incredibly captivating watch. although it’s a competitive business, She seems more focused on developing than tearing down to compete. kudos to Her and the team she has. many prayers and blessings for a continual and rapid success 🙏🏽🕊️

[@josepheridu3322]

Often luxury companies can afford to pay better wages than grain industry, or similar industries that try to save every penny because profit margin is little. I'm glad this is working for Madagascar.

[@pulutovito0073]

Bless the company. Love the narration.

[@TheShamiester]

Came here to comment on the way the company benefits the local economy to see all the comments saying the same thing. Feels good man.

[@Sonicsis]

4:56 witnessing true experience. She is talking and looking at the camera without stopping wow

[@mikewarnke4391]

This is an excellent example of successful community driven business.

[@thee_onderwyser]

this woman deserves a nobel prize

[@smirkingdevil]

After living in Russia for 7 years, it is strange seeing restaurants use caviar as a "topping." When I got to eat caviar, it was at a social gathering and meant to enhance what we were drinking, which was vodka. Just take a piece of toast, put on some sour cream, chopped onion, boiled egg and caviar. Breath in the caviar smell, shoot the vodka and eat the toast snack. This technique was taught to us by the son of a wealthy landlord in Moscow. No idea if it is legitimate, but we had good times all the same.

[@celestialnubian]

This makes me want to invest in Madagascar but I don't speak French.

[@ingusbingus8750]

thats awesome! growing the country economy and giving jobs to the locals, while also creating competition in the market!

[@blazefreak.]

One Question that was not asked was how is the waters quality with the undertaking of a farm of this size on a lake? What are they doing for the enviroment by introducing non native fish?

[@thesaurusrex7919]

What a wonderful company ran by what seems like to notch leadership!

[@sethwaggoner6497]

Too often foreign entities enter an underdeveloped nation to exploit its resources and its people. This is NOT THE CASE with this company! It is refreshing to see the smiles on the Madagascan people as they describe their new jobs. This company is doing it right!