How Do A&R Executives Evaluate Talent - Pete Ganbarg - A&R Atlantic Records

Unlock the secrets of "How Do A&R Executives Evaluate Talent" with industry titan Pete Ganbarg, A&R at Atlantic Records. In this exclusive episode, Pete Ganbarg, provides a deep dive into "How Do A&R Executives Evaluate Talent." Gain unparalleled insights into the mind of an A&R executive, discover what catches their attention, and learn the crucial factors they consider when evaluating talent. If you're an aspiring artist or industry enthusiast, this is a must-watch for understanding the A&R process. #PeteGanbarg #AtlanticRecords #AandRExecutive
Pete Ganbarg is President of A&R for Atlantic Records, a position he’s held since late 2017. He joined Atlantic as EVP, A&R in late 2008. At Atlantic, among the artists and projects that Pete has signed and/or A&R’d are Grammy Award-winning artists twenty one pilots, Halestorm and Jason Mraz; Platinum and multi-Platinum artists Christina Perri, Melanie Martinez, Skillet, Brett Eldredge, Matchbox Twenty & Rob Thomas, Theory Of A Deadman and Icona Pop; as well as the Original Broadway Cast Recordings of Hamilton and Dear Evan Hansen and the Billboard No.1 album The Greatest Showman soundtrack, the latter two of which he also co-produced.
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⏰ TIMECODES ⏰
0:00 Intro
0:51 A&R criteria today?
1:44 Artist's personal story impact?
2:46 Music source overload or stick to certain ones?
5:36 Beyond a hit song, what's considered?
8:40 Importance of artist's team in signing decisions?
10:12 Criteria for continuing with a second record?
11:09 Significance of live performance in early stages?
12:39 Innovative artist self-promotion trends?
13:44 Qualities of a great A&R person?
14:55 How can an artist get on your radar or an A&R's?
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Video Credits
Executive Producers: Eric Knight & Ritch Esra
Directed by: Eric Knight & Marco Tomaselli
Hosted by: Ritch Esra
Cinematography: Marco Tomaselli
Editing: Eric Knight
Production Assistant: Keagen Meneses
Gogo Dog Productions
Special Thanks to our partner MUSEXPO. To attend please visit:
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Shot on location at: W Hotel (Hollywood, California)
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Copyright © 2018 MUBUTV™ Media. All Rights Reserved
(This video is about: How Do A&R Executives Evaluate Talent - Pete Ganbarg - A&R Atlantic Records, MUBUTV Insider Series, MUBUTV, Pete Ganbarg, Ritch Esra, Atlantic Records, record label, A&R, Music Business Television, Music Business, Music Industry, A&R Executive, a&r music, a&r music industry, a&r manager, a&r studio, a&r guy, how to get a record deal, music career advice, music industry advice, how to get a record deal with atlantic records, a&r, a and r, a & r, a&r meaning)

[@splawn86]

FINALLY! This dude answers the question that I keep asking myself. Everybody else on the internet, mostly these "influencers" keep saying it's all about the social media content that you create for your branding, etc. He literally just said that there's no one way of doing it. You CAN be a nobody but have AMAZING music, or be someone that has a social media following and some decent content behind it. At least this tells me that the music industry is still honest about wanting to find that raw talent in up and coming artists.

[@MUBUTV]

Exactly! There’s no magic bullet no one way to do it. The one thing that holds true time and time again, it’s all about the music. You gotta have great songs! Thanks for checking out the video and if you’ve haven’t done so yet subscribe to the channel and click the notification bell to be notified when new videos are released. Thanks for being an Insider. MUBUTV

[@chevysmooth4523]

bro i feel you!!! man this kind of gave me relief

[@vigilantestylez]

The big hurdle is getting your music solicited to them. They usually will never listen to someone who has not been solicited to them from trusted sources. If you feel like you have mastered your craft, getting in front of the people who will put your music on their desk is the most daunting task.

[@vigilantestylez]

@Tin Whistle & Music yeah basically they have to see you successful without them as an independent.

[@tomprice7885]

Great music or a tik tok star ;)

[@ashworthwiltshire7446]

Best advice I’ve heard in a long time. It still all starts with a great song. Focus on the music.

[@MUBUTV]

Absolutely Ashworth. Without the solid songwriting background and foundation you really don’t have anything to build on. Everything else will grow from there. Thanks for being an Insider. MUBUTV

[@may1stemerald284]

And I believe I have just that in fact a few that I need to just get up get out and let the world know I am here. Thank you for this!

[@Brandon_Renegade]

Great to hear A&R still thinks like this

[@chymarsowell]

Right? I appreciate this bit for sure

[@chymarsowell]

Renegxde 2020 for real lol

[@raularaujostrw]

It’s very rare for an interviewer to have questions that are so deep and important to the audience and you did it, sir. Just subscribed! Thank you! I’m waiting for more content like this! 💪✨

[@MUBUTV]

Thanks so much Ander, we really appreciate the kind words on the interview. We’ve got tons of new content coming for everyone so please don’t forget to subscribe. Thanks for being an ‘Insider’. MUBUTV

[@musicbizregistry]

Raul, Thank you so much Raul for your wonderful compliment. We really appreciate it. New content coming soon.

[@officialalexaa4908]

I knew in my gut feeling this record label is the label I hope to be signed by. He didn’t rush any answer, took the time to answer questions many of us have. What a great interview! Definitely helpful and informative :)

[@transformationgeneration]

Yes, he seemed like a likable guy. A family man.

[@chisunmusic]

I was lost and this gives me so much faith in the music industry. It's good to know that they still sign a 'nobody with great music' Thank you :) I'm gonna be working so much harder on my craft now

[@MUBUTV]

That’s the key Chisun, is to continue working on your craft. It must be exceptional to compete in this environment. We’re glad that you’re enjoying the content. Don’t forget to subscribe and hit the notification bell to be notified of new episodes when they arrive. And thanks for being an ‘Insider’ with us. MUBUTV!

[@EliJrMusic]

Man...

[@Jasminesandler]

So important! Thank you for doing this Ritch and thank you for moderating our Growing & Protecting the Artist Brand Webinar. It is clear we both have a mission to help artists navigate the new world of the music business!

[@callousrascal]

i guess the best part of the video was: "Try not to get heard, to to build up your craft and audience."

[@MUBUTV]

That’s exactly correct. Build the audience and story but it all starts with great music and songs. If you don’t have that, you have nothing. We cannot stress that enough. Thanks for your comments and please don’t forget to subscribe as we have new episodes slated for 2020. Thanks for being an ‘Insider’. MUBUTV

[@TYRVNTMusic]

How come I haven't seen this til now. This is an amazing interview, very straight foward

[@MUBUTV]

Well, better late than never. We’re so glad you found us and we hope you’ve subscribed to the channel. We have some more amazing content coming soon. Please let us know what types of content you’re looking for us to cover here. Thanks so much for being an ‘Insider’. MUBUTV

[@BillyLarkin31]

My algorithms have most definitely changed

[@MUBUTV]

Hi Billy, thanks for checking out the video. We hope you got some value out of it. Don’t forget to subscribe and hit the notification bell to be notified when new videos are released. Thanks for being an ‘Insider’. MUBUTV

[@tereselevine1845]

Amazing questions, you're a gifted interviewer

[@MUBUTV]

Thank you Terese, that’s very flattering and appreciate it greatly. Terese, if you’ve haven’t subscribed yet to the channel please do so as we have more new content coming in 2020. And don’t forget to hit the notification bell to be notified about new videos as they are released. Thanks for being an ‘Insider’. MUBUTV

[@JeffSilverman-Palette]

EXTREMELY informative!!! As always GREAT WORK RITCH!

[@MUBUTV]

Thanks so much Jeff, we really appreciate it. Cheers from MUBUTV

[@zuraiashvili8647]

What an interview, well done, this channel is a gem and yet not so many subscribers. Yet another example of how brilliant stuff can be created and never heard by multitudes.

[@MUBUTV]

Hello Zura, and thank you for your kind words. We’re glad that you’re getting some great value out of these interviews. Stay tuned cause we’ve got tons of other great content coming in 2020. Don’t forget to subscribe and click that notification bell to be notified of new episodes when they are released. Thanks for being an ‘Insider’. MUBUTV

[@mrmac2198]

YOUR GIFT DETERMINES YOUR PROSPERITY, AN OPULENCE IN THE INDUSTRY. THANKS, PETE GANBARG, FOR THIS INTERVIEW

[@MUBUTV]

Thanks Mr. MAC for watching! Please let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@jasminedaboul9287]

Wow this is amazing! I’m so glad this appeared in my search. Thank you for sharing! I’ll definitely be putting more focus on my songs 😊✨

[@MUBUTV]

Amazing Jasmine as you should. It’s all about the songs first. Don’t forget to subscribe as we have more great content arriving in the new year. Thanks for being an ‘Insider’. MUBUTV

[@eleeennn]

This was so helpful and motivating! I'm gonna work hard on my music even more. Thank youuuu so much!

[@MUBUTV]

Hi Eleen, Thanks so much for your comment and we're glad that it's motivating you to put your music to work. Don't forget to subscribe and hit the notification bell to notify you when we release new videos, coming very soon. Thanks for being an 'Insider' MUBUTV!

[@hundoeseason5317]

I’m glad to come on this page I learn more and more about the business side of the industry. I’m definitely gonna shake the 🌎 up more

[@MUBUTV]

Hello HundoeSeason we’re glad you found us and are here to shake things up with your music. If you’ve haven’t done so yet subscribe to the channel and hit that notification bell to be notified when new episodes are released. Speaking of new episodes don’t forget to check out our sneak preview episode of the ‘MUBUTV Insider Podcast’ that just was released this morning here on our KZbin channel, we think you’ll get some amazing value from it. It’s titled ‘Building a Successful Career in Music: What You Need to Know in 2023’. Thanks for being an ‘Insider’. MUBUTV

[@real_fjcalabrese]

This is really informative. The process is different than it was in the '90s.

[@MUBUTV]

Indeed Frederick, the process has evolved and continues to all the time. We're glad you're enjoying the videos. Don't forget to subscribe and thanks for being an "Insider". MUBUTV

[@satomaaaa]

This is soooo important! Thank you so much!

[@MUBUTV]

You’re quite welcome. Glad you’re enjoying the content. MUBUTV

[@michaostatek9105]

Great, informative and helpful interview. Thank you

[@MUBUTV]

You’re quite welcome Michal. Thanks for subscribing and being an Insider. MUBUTV

[@jimmyjagessar749]

Thank you Ritch and Pete.

[@MUBUTV]

Absolutely Jimmy. Thanks for watching and being an Insider. MUBUTV

[@pascalkeronga1602]

Just subscribed! Great interview, and I can't wait for new contents!

[@MUBUTV]

Hi Pascal, thanks so much for doing so. Please let us know what types of content you’d like to see here on MUBUTV. Thanks for being an ‘Insider’. MUBUTV

[@premiumkamado9645]

Great job Rich. Pete is the real deal.

[@MUBUTV]

+Premium Kamado thanks so much, we’re glad that you enjoyed it. Please don’t forget to subscribe and thanks for being an Insider. MUBUTV

[@kaitlyn6021]

Great information to have on record labels! Totally digging whoever's singing in the background.

[@MUBUTV]

Great Kaitlyn! We're so glad you enjoyed our interview with Pete from Atlantic. Glad you are getting value out of the videos. Thanks for being an 'Insider'. MUBUTV

[@aranyak1881]

These are exactly the questions artists want to hear, great video

[@MUBUTV]

Thank you for the positive feedback! We're glad you found the video engaging and relevant to artists' interests. If you have any more questions or topics you'd like to see covered, feel free to share. Thanks for being an 'Insider'. MUBUTV

[@infiliwo]

Good morning, As a songwriter, this interview was refreshing & informative. It gives me the knowledge on the mind set of an A&R. This information can & will help one on how to strategize his/her career goals. Continue on your good works for the business of music!!

[@MUBUTV]

We're thrilled to hear that the interview offered you valuable insights into the A&R perspective. It's fantastic that you can use this knowledge to shape your career strategy. Thank you for your encouraging words, and we wish you all the best in your songwriting journey. Keep creating and following your musical aspirations! MUBUTV

[@aleccamels]

really good info. love the advice for artists to focus their energy on making really great music!

[@MUBUTV]

Absolutely Alec! That’s the tricky part it’s gotta be great. Focus on making the best piece of music you can each and every time. We’re glad that you’re enjoying the content. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@TonyMolesworthMusic]

Great interview, questions and answers...thanks

[@MUBUTV]

Great! We're glad you got some helpful value out of the video. Thanks for watching and thanks for being an 'Insider'. MUBUTV

[@lishan222]

You asked all the right questions. thank you!!!

[@MUBUTV]

Thanks for that Lishan! And thanks for being an insider. Don't forget to subscribe to our channel if you've haven't done so already. MUBUTV

[@musicbizregistry]

Thanks so much Lishan!

[@henryomorodion]

very fascinating interview with Pete Ganbarg. l think there so much to learn from him. l have to decided to know more about him. thanks. l love you guys. l had to listen twice and l intend to encourage up and coming artist with what l learnt

[@MUBUTV]

Thanks so much Henry. We’re glad to see that you’re getting some real value out of the material. Please let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@officialnga-I]

This is super helpful as an upcoming rapper from Namibia this gives me hope. Thank you.

[@MUBUTV]

Absolutely! Your welcome and we’re glad that you’re enjoying the content here on MUBUTV. Stay tuned as new episodes are coming soon. Don’t forget to subscribe and hit the notification bell to be notified when new episodes arrive. Thanks for being an ‘Insider’. MUBUTV

[@RickyProphet]

Awesome content. I just discovered MUBUTV and this was the first video I picked to watch and the first one I have seen. I will watch "How to Get on the Radar of A&R Today - Jeff Vaughn - VP..." Next... Thanks!

[@MUBUTV]

Hi Rick, thanks so much for your kind words and we’re really glad that you’re enjoying the content. More new episodes coming so don’t forget to subscribe and tick the notification bell to be notified when new episodes are released. Thanks for being an ‘Insider’ Rick. MUBUTV

[@jnywya]

These are amazing! please keep them coming. Thanks!

[@MUBUTV]

Hi Jonathan, for the kind words. More content coming very soon. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@jnywya]

@@MUBUTV just did!

[@sthego3970]

This is so good, thank you.

[@MUBUTV]

Absolutely, and you’re quite welcome. If you’ve haven’t done so please subscribe to be notified once new episodes are released. You’re now officially an ‘Insider’. MUBUTV

[@ages2020]

Hi and Thank you this was great to listen to and gives me hope for our music to reach new hights

[@MUBUTV]

Hello Brian! We’re so glad that it connected and resonated with you. Let us know what other types of content that you’re looking for on the show, and stay tuned more engaging episodes coming later in 2021 so don’t forget to subscribe. Thanks for being an ‘Insider’. MUBUTV

[@stephendranto6150]

been looking for an interview like this. thank u for it

[@MUBUTV]

Hello Stephen! Welcome, and we’re so glad that you enjoyed it. If you’ve haven’t done so please subscribe to the channel and don’t forget to hit the notification bell to receive updates on when new episodes are released. We have some great stuff coming in 2021 so stay tuned. Thanks for being an ‘Insider’. MUBUTV

[@stephendranto6150]

MUBUTV subscribed and looking forward to it !

[@Apathynosebleed]

Thank you for this!

[@MUBUTV]

You’re quite welcome Neil. Thanks for watching and being an Insider. Keep it locked in here on MUBUTV

[@rustyandtherobotband3731]

I like this guy! The only common sense a&r guy I've heard, love how he calls it noise😄

[@MUBUTV]

Thanks Rusty! Pete definitely tells it like it is. Thanks for watching and please let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@AntaresRecords]

We subscribed!😄

[@butterbaby5484]

Wonderful Advice for anyone aspiring to become successful in the Industry!

[@MUBUTV]

Thanks so much for watching Tim! Let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@noemimakesthings555]

Thank you so much. This video is really helpful

[@MUBUTV]

Glad it was helpful to you Noemi! We're glad that you're enjoying the content. If you haven't done so yet, Noemi don't forget to subscribe and hit the notification bell to be notified once new videos are released. Tons of new content on the way. Thanks so much for being an 'Insider'. *MUBUTV*

[@cguzelli1]

I've produced music for over 45 years and have seen the seismic shifts in the "Business of Music" and not certain this is how it's done at all labels. Atlantic was different from day 1 when Ahmet Ertegun and Herb Abramson founded the label in 1947. Ahmet, Herb and later Jerry Wexler ran an independent label like a major one. Obviously they became an incredible label over the years. If you only collected one label, Atlantic had / has it all in terms of music genres. Initially a rhythm and blues, blues and jazz label. The team was always looking forward and in particular Ahmet had an ear for the future, musically wise. Glad to listen to what Pete Ganbarg says and looks like he has continued much in the same tradition of the past 75 years of Atlantic's existence. It must be in the genes as they say... Great interview.

[@MUBUTV]

Hi Charles, and thanks for your great comment on the continuing tradition of Atlantic Records. Pete is definitely continuing to build on those very standards that has defined Atlantic as one of the greats. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@cguzelli1]

@@MUBUTV - you're welcome Ritch. I just subscribed. Has MUBUTV done a deep dive into the world of digital streaming. It is of interest as that landscape is constantly changing.

[@Jaleelkoth]

Thank for you creating such great content, your channel is really motivational to keep pursing a career in music. Can't wait for your next video, Happy Holidays :) - Jaleel

[@MUBUTV]

Thanks so much Jaleel for the kind and inspiring words. Keep at it and keep grinding it's the only way to achieve your dreams. New videos and big premieres coming in 2020. Don't forget to subscribe and thanks for being an 'Insider'. MUBUTV

[@tomprice7885]

Solid interview and content. And I like your approach to asking to subscribe. It not insufferable, evasive, and obnoxious influencer approach. Thank you, new sub.

[@MUBUTV]

Great Tom! Pete was an important interview for us, as this interview really delves deep into what A&R take into consideration when making their decisions on signings. Welcome aboard. MUBUTV

[@truth2277]

Atlantic were coming to you soon. We like your ethics and I'm holding a beast of a singer whom we keep off line so now we have a full CD completed. Platinum artist.

[@Lookatsari]

this is awesome, and the song is fire!!!

[@MUBUTV]

Thanks Mausari! Let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider.

[@thgulper9385]

Great one, really help me to find what was my mistake, be good at your work opportunity will knock your door, thanks a lot

[@PaperDogTube]

Its refreshing to get the source from where it matters. In a world where the gold rush gets its wealth from the sale of pans & shovels (exploiting the prospectors) rather than the gold itself, I am pleasantly surprised to learn that the gold is still valued (i.e Pete Ganbarg's explanations) I write songs and I put a lot of effort in offering both great music (and great story). I believe the two together is what comprises "Best in Class".

[@MUBUTV]

Thanks so much for the kind words. We’re very glad to hear that you’ve enjoyed our interview with Pete. We really dug deep with him to get the info you want to know about, so it’s nice to see it resonate with you. If you haven’t done so please hit the subscribe button and click the notification bell to be notified when new videos are released. Question for you! What types of content are you looking for to see here on MUBUTV? Please let us know, and thanks for being an ‘Insider’. MUBUTV

[@sk-go6fq]

This was really great!

[@MUBUTV]

Great! We’re glad that you’re enjoying the content here. Don’t forget to subscribe as we have tons of new content coming. We’re glad that your an ‘Insider’ here with us. MUBUTV

[@timmyvanlee871]

Timmy Lee Hi my name is Timmy I am verry pleased with this interview....i was approached by by your company because apparently I was interesting enough to appear on the radio show....and I agree that when the time is right things will come together to become a success......i am anxious to hear from you what I can become.....

[@MUBUTV]

Hello Timmy. We're glad that you're enjoying the content here on MUBUTV. Please don't forget to subscribe and hit the notification bell to receive updates on when we release new videos coming soon. Thanks for being an 'Insider'. MUBUTV

[@TheTinuNews2014]

This means so much to me. I'm a digital music distributor and aspiring to be one good A&R Personnel.🍀💚

[@MUBUTV]

Fantastic Tinuvi! We’ve got TONS of great new content by leading A&R executives coming very soon. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@SP-mf9sh]

Your best marketing is your best song. Great video :)

[@MUBUTV]

Hi Sarah, absolutely! We’re glad that you enjoyed the video and thanks for subscribing. Stay tuned for more great content coming very soon, and thanks for being an ‘Insider’. MUBUTV

[@bgimusic]

very good info!!

[@DSWestwood]

Great info thanks for sharing. Atlantic is the label I wanna do business with. 🎶

[@MUBUTV]

Excellent! We’re glad that you’re enjoying the content here. Don’t forget to subscribe and hit the notification bell to receive new email updates when new episodes are released. And thanks for being an ‘Insider’. MUBUTV

[@luiscarino204]

Thank you for this

[@ManCalledMif]

thanks for sharing this helpful information

[@MUBUTV]

Thanks so much we’re glad that you’re enjoying it. Don’t forget to subscribe and click the notification bell to be notified once our new season is ready for release. Thanks for being an ‘Insider’. MUBUTV

[@bellabeyer8236]

Great interview thanks!

[@MUBUTV]

Great Bella! We’re glad that you’re enjoying the content here. Don’t forget to hit that subscribe button and click on the notification bell to notified when we release new videos coming very soon. Thanks for being an ‘Insider’. MUBUTV

[@maryannhartman9733]

Right on track!

[@MUBUTV]

Glad your enjoying the content MaryAnn. Don’t forget to subscribe if you’ve haven’t done so yet. Thanks for being an ‘Insider’.

[@sortakeul9696]

I appreciate the this content.

[@MUBUTV]

Great! We're so glad that you are enjoying it. Please let us know what else you would like to see here on MUBUTV. Thanks as always for being an "Insider". MUBUTV

[@AlexMarley]

GREAT INTERVIEW!

[@MUBUTV]

Hi Alex, We're so glad that you're enjoying the content here on MUBUTV. Please don't forget to subscribe and hit the notification bell to receive updates on when we release new videos coming soon. Thanks for being an 'Insider'. MUBUTV

[@branchyapple]

Cool! Thanks for this video

[@MUBUTV]

Thank you for watching. We’re glad that you enjoyed the content. New content is on the way so stay tuned and thanks for being an ‘Insider’. MUBUTV

[@AllMusicXcessAMX]

This is an awesome interview, in depth stuff. One of amazing labels I would love to work for.

[@MUBUTV]

Yes Pete and Atlantic are one of the best. Thanks for checking it out and don’t forget to subscribe and hit that notification bell. We have new content coming very soon. Thanks so much for being an ‘Insider’. MUBUTV

[@AllMusicXcessAMX]

@@MUBUTV yep already subscribed. Definitely will be waiting for more awesome contents!

[@ouioui_lounge]

@@MUBUTV I watched all your informative A&R interview videos and I wonder do you happen to know a rock singer named "Courtney Hadwin" signed with Arista(Sony) and Syco in 2018, does she have a new record deal with other labels now or she still stay with them? Thanks!

[@Unzyme]

I needed to flip my headphones around to be able to listen to this, as the stereo image is reverse. Other than that, a fantastic conversation that basically includes a handbook on how to break an artist.

[@MUBUTV]

Yes @Unzyme! You would be correct. A bit of a technical snafu there with the audio but we’re glad you’re getting value out of the content. Stay tuned as more new content is coming and we hope to have the audio in order. Thanks for being an ‘Insider’. MUBUTV

[@transformationgeneration]

People like Pete know that every day someone out in the millions has written a song that with the right artist, would be a top 10 hit. I had an idea that if record companies would set up a website where songwriters could upload songs for free; maybe has categories and a limited time like 90 seconds for verse chorus and maybe another verse. Leave off any cats they don't need. Maybe they're currently looking for country but no rap, or vice versa. In an 8-hour day, a couple of good a&r listeners could listen to a lot of 90 second clips and spot the potentials. then contact them for info and a full upload. Maybe they need a good Ballad, so the upload isn't full of up-tempo or again, vice versa. They would definitely hear hidden gems they might have never found.

[@transformationgeneration]

? twice ?

[@MUBUTV]

This is a good idea! It's a win-win for both songwriters and record labels. It could be a new way that new music is discovered and give talented artists a platform to be heard. MUBUTV

[@1natVson1NATIVESON]

Great Interview ✊🏾❣️✨

[@MUBUTV]

We're so glad you enjoyed our conversation with Pete Ganbarg. Please don't forget to let us know what types of content you're looking for here for future videos on MUBUTV and hit the subscribe button and notification bell to be notified when new episodes are released. And thanks for being an 'Insider'. MUBUTV

[@skylersthelimitxo8212]

I really really want too talk too Him! I have so much passion and such an open mind, I’m writing my own music finally now after all the extreme traumatizing events in life plus just how too get through life still with positive vibes even if there’s none in sight. While making my own beats, and I’ve started playing guitar and piano by sound. All life long passions I’ve decided I better hurry and try before I run out of time, specially because I see the world differently from all sides

[@harleanpalfrey]

Great interview with rare depth

[@MUBUTV]

Hi Harlean, and thanks so much for your comments, we really appreciate it. If you've haven't done so subscribe to our channel and don't forget to click on the notification bell to be notified when new episodes are released. Welcome aboard and thanks for being an 'Insider'. MUBUTV

[@vanicealexander4152]

Great questions

[@MUBUTV]

Thanks so much Vanice for your comment. Yes we’re really trying to get to the core of what people like you want to know. Please let us know what types of content or questions you’d like us to ask on the show. And you haven’t done so yet don’t forget to subscribe to our channel. Thanks for being an Insider. MUBUTV

[@wrex8926]

Nice interview! Great questions!

[@MUBUTV]

Thanks Wrex, we appreciate the comments. Please let us know what you would like to see here covered on future episodes. Don't forget to subscribe and thanks for being an "Insider". MUBUTV

[@wrex8926]

Only thing I can think of is being able to get this guy to meet in a studio setting. The music in the background was distracting however as an artist I understand A&Rs are so busy you have to be able to carry on through the noise because they are always on the go. All and all great Job. You have the talent for this keep pushing forward.

[@plasticpunkofficial]

great interview. You got my sub

[@MUBUTV]

Welcome aboard! And thanks for being an 'Insider'. *MUBUTV*

[@byoutubeby4971]

Great interview!

[@MUBUTV]

Thanks so much! We're glad that you're enjoying the content. If you haven't done so yet, don't forget to subscribe and hit the notification bell to be notified once new videos are released. Tons of new content on the way. Thanks for being an 'Insider'. *MUBUTV*

[@RyzeHendricksTV]

Educational man thank you for this

[@MUBUTV]

You’re absolutely welcome. Glad that you got some value out of this video. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@incelinsurrection1678]

The "R" in A&R stands for "Revenue". It's never about the music. It's about picking 10 rando acts, and bank on the one or two to make it big, then chuck the rest. Rinse and repeat.

[@BrinxTrades]

You sir deserve way more subscribers

[@MUBUTV]

Thanks so much Blake, we really appreciate it. Slow and steady is our motto. If you’ve haven’t done so please subscribe as well to be notified on future videos coming in 2020. Thanks for being an ‘Insider’. MUBUTV

[@justjem_]

This gives me hope

[@MUBUTV]

Great! We're so glad that it does. Keep pushing! If you haven't done so yet, don't forget to subscribe and hit the notification bell to be notified once new videos are released. Tons of new content on the way. Thanks for being an 'Insider'. MUBUTV

[@bmcneil112]

#Amazing interview!😄

[@MUBUTV]

Thanks so much Brian. Please let us know what other content you’d like to see here. Thanks for being an Insider. MUBUTV

[@EmilianoLoconsolo]

N-O-I-S-E ...love that term 😀

[@toomuchtoofast4533]

LOOKS and someone else writes and auto tunes your album! Awesome!

[@josiahtk]

no social media followers ... excellent music .. cbk

[@Rekkardy]

I needed this I got this thing going on in sactown to get into THE BET AWARDS I need to stand out And you will see me

[@MUBUTV]

+Rekkardy great! Keep us posted on your happenings. And keep it locked in here on MUBUTV. Thanks for being an Insider!

[@may1stemerald284]

I’ll be cheering for you, if you cheer for me. I’m finally going to get my music out beginning this summer once school is out!

[@FRENZY_OFFICIALMUSIC]

Thank you

[@MUBUTV]

You’re quite welcome! If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@joshchild]

Great Interview

[@MUBUTV]

Thanks Joshua, glad you’re enjoying the content. If you haven’t done so please subscribe and tick the bell to receive notifications on new episodes when they’re released. Thanks for being an ‘Insider’ with us. MUBUTV

[@TheArtmanart]

I want to hear more about the music business because I’m writing a music business book. I enjoy your page. Thanks

[@MUBUTV]

Hi Arthur, we’re glad you are and good luck on your book. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@mellyqueenmusic1759]

Never give up!!!

[@MUBUTV]

Indeed MellyQueen never give up! Thanks so much for your comment, We're glad that you're enjoying the content.If you haven't done so yet, don't forget to subscribe and hit the notification bell to be notified once new videos are released. Tons of new content on the way. Thanks for being an 'Insider'. *MUBUTV*

[@vincentfiorenza4537]

Great interview. Love the Twenty One Pilots story. Super resourceful

[@MUBUTV]

Vincent Fiorenza Fantastic Vincent! We’re so glad that you enjoyed it. The Twenty One Pilots is a great story on how everyone working together and having a role can play in the success of a project. Thanks for also subscribing we really appreciate it. Your now an ‘Insider’. Welcome aboard. MUBUTV

[@vincentfiorenza4537]

@@MUBUTV Happy to be a part of the community. Excited to look into more of your content!

[@MUBUTV]

Happy to have you on board Vincent. Cheers from MUBUTV!

[@DocJJohnson]

Great video

[@MUBUTV]

Thanks so much Doc! We're glad you enjoyed it. Thanks for being an 'Insider'. *MUBUTV*

[@dnaofficial7097]

excellent advice

[@MUBUTV]

Thanks for watching! Yes Pete is one of the best and on the front lines of what’s happening in the industry today. Please let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@jahunnypot]

Hunnypot Approved!

[@kevs9206]

Thanks 😊

[@MUBUTV]

You’re quite welcome Kevin. Don’t forget to subscribe to be notified when new episodes are released. Thanks for being an ‘Insider’. MUBUTV

[@phillipwaynechristoffersen28]

Really interesting.

[@MUBUTV]

Hi Phillip, we're glad you found the interview interesting. If you've haven't done so subscribe to the channel and hit the notification bell to be notified when new videos are released. Welcome aboard and thanks for being an "Insider'. MUBUTV

[@silentfury2938]

Thank you for this needed interview. Silent Fury is all about being best in class as a rock band that works hard , cares about the importance of the pure creation of the music and the fans first 🎶👍✌️Our business plan calls for an investment from Atlantic Records that will yield a 1 million to 1 return 😀 With JazzRock as our lead business mind , quarterback and lyricist we are positioned for success as we grow. Big fans of this channel !

[@MUBUTV]

Glad your enjoying the content and thanks for the kind words. Good luck out there and stay hungry. Don’t forget to subscribe and thanks for being an ‘Insider’. MUBUTV

[@silentfury2938]

@@MUBUTV Subscribed of course! Feel free to do the same on #SFB:) We have an important song coming out next week. Thanks for helping to forward our music career!

[@silentfury2938]

MUBUTV thank you so much

[@LeflossMarv]

I am seeking education, this is great info. I am an upcoming artist I want to be prepared when my turn arrives.

[@MUBUTV]

Absolutely! We’re so glad that you’re getting value out of these videos. More new episodes coming very soon. If you’ve haven’t done so yet please subscribe and hit the notification bell when new videos are released beginning March 1st. Also please let us know if they’re are any other types of content or questions you’d like us to ask future guests on our show. Thanks for being an ‘Insider’. MUBUTV

[@imperiala-teamllc1552]

Great interview

[@MUBUTV]

Thanks so much @Imperial A Team. If you haven’t done so please hit the subscribe button and click the notification bell to be notified when new videos are released. Question for you! What types of content are you looking for to see here on MUBUTV? Please let us know, and thanks for being an ‘Insider’. MUBUTV

[@imperiala-teamllc1552]

@@MUBUTV definitely subscribed and looking forward to more content

[@paulhoovdaddy]

Legend

[@samsmusichub]

Great interview, you challenged his ideas.

[@MUBUTV]

This is our most popular video here at MUBUTV. More to come.

[@samsmusichub]

@@MUBUTV Looking forward to it!

[@JacqueLewis]

Great interview.. KZbin needs more commentary from the major label side.

[@MUBUTV]

Thanks Jacque, glad you enjoyed the video. And yes be on the lookout for more major label perspective coming in our new videos soon. Please let us know what other types of videos and content you’d like to see here, and don’t forget to subscribe. Thanks for being an Insider. MUBUTV

[@JacqueLewis]

@@MUBUTV Love to see more on the producer management and publishing side since I'm into producing music. Would love to produce for the majors.

[@carlboucher4322]

Good video. Good questions. Very true 13:36

[@MUBUTV]

Thanks so much Carl, we’re glad that you enjoyed it. Please don’t forget to subscribe to the channel as new episodes are on the way. Thanks for being an ‘Insider’. MUBUTV

[@carlboucher4322]

@@MUBUTV just subscribed!

[@FabeStar]

Definitely need some audio improvement, overall very good questions. Thanks

[@MUBUTV]

Thanks for the suggestions on the audio and we're glad you enjoyed the interview. Don't forget to subscribe and hit the notification bell to be notified on new episodes. Thanks for being an Insider! MUBUTV

[@musicbizregistry]

Thanks so much FabeStar!

[@lisawillis1287]

My biggest struggle I think is securing live performances. I can see how people react when I play live, and though it gives me a lot of confidence, not enough people have seen me. Lately I've been working on virtual performances, at least I can do that on my own, but I really need a booking agent. Hopefully this doesn't sound arrogant, but I am one of the best piano players in the world, I just gotta get more live performances, I think that's the key. If there's a booking agent out there, I have 1300 views on my KZbin channel, and I don't even really know how to promote myself. They mentioned 21 Pilots and their great team. I have a team of one, and it's lonely out here lol 😂. Lisa

[@MUBUTV]

Hi Lisa, and thanks for your comments. Booking agents will only want to work with you if you already have a following and are doing good business on your own before they decide to want to work with you in our experience. Maybe look for someone that is more independent or someone that wants to learn the booking business that believes in you and have them start booking your shows. The key is building it on your own first and once you have the following down and are selling maybe in 3 of the nearest cities to you in your market, then you’ll have a greater chance of landing a decent booking agent. Hope this helps in finding direction on this subject. MUBUTV

[@lisawillis1287]

@@MUBUTV Thanks! I'm starting to do some virtual shows, is that a good idea? It's something I can control, and I can upload the videos

[@mixedbyangelo9093]

This is an amazing interview. Great questions and great answers. I'm a pro mixing engineer and I'd like to work with labels. Is it the A&R who also hires the mixing engineer for an artist? Thanks in advance.

[@MUBUTV]

Hello Angelo, sorry for the delay in responding back to you. We have been feverishly working towards launching our new content. In regards to your question, typically yes an A&R would be making those decisions, but it’s probably moved more to a case by case basis depending on the act itself and if they already have folks they are working with that the label may approve. It may be best to reach out to the label managers at the label itself and establish contact that way. Glad you’re enjoying the content and please don’t forget or subscribe to the channel and hit that notification bell to be notified once new content is released. Thanks for being an ‘Insider’. MUBUTV

[@mixedbyangelo9093]

@@MUBUTV thanks a lot for responding. Do you recommend reaching to those managers via Linkedin?

[@pradaentertainment777]

THANK YOUUUUUUUUUUUUUUU

[@MUBUTV]

You're quite welcome. Don't forget to subscribe and smash the notification bell to get updates on when new videos are released. And thanks for being an 'Insider'. MUBUTV