How I got 1.5M followers on Instagram and how to grow today!

[@MalinaFlorentine]

Thanks for mentioning the micro-influencer-thing because that's so underrated and it kind of seems like not enough people talk about it. I'm a micro-influencer in a quite specific niche with "only" 5000 followers but was able to quit working a full-time job almost two years ago and have been working with big brands like Zalando, Netflix, adidas and many more... But for achieving that personality, authenticity and a niche is soooo important. Keep up the great work! :)

[@xeniaadonts]

LOVE your comment!!! Sooo good!!! Congrats on your success :) xx

[@MalinaFlorentine]

@@xeniaadonts Thank you! Could've written that in German but more people NEED to know those possibilities actually exist.

[@thepilatesbabe]

Omg wow congrats!! :D

[@martinavurbanova6005]

Good for you! Bravo 😊

[@mann7298]

wow! being able to quit full time job with "only" 5000 followers?? kinda makes me want to try and grow just so i could get a side hussle going from ig!

[@andjelajevtic2985]

Xenia you’re such an inspiration! Love your instagram and all of your content, especially the fact that you’re one of the rare influenser who brings out the awareness of education and self growth, not only outer appearance. Could you do in one of the next few videos what you eat in a day and how did you build your fashion brand Attire? ( production, how is it sustainable, what someone should know if they want to start a fashion brand) Thank you so much 😊❤️

[@xeniaadonts]

Yes I will definitely do these two videos, I already wrote it down :))

[@christiekramer1]

You are BAAAACK! Thank you for the tips--such an inspiration! I learned about your gorgeous Attire (when you were in Paris) and have enjoyed a number of your pieces. Beautiful quality. Cozy fit. Perfect. I'm definitely a micro-micro-micro IG and KZbinr - and at 65 everything is an adventure! Loving every day. Especially loving KZbin- sweet followers make me smile. Keep doing what you love and share it with us. If you ever want to lend support/connections to someone your Mum's age, I'm your girl. xx C

[@emmahollard485]

It’s so inspiring to see that you persevered and got to where you are today! Such an inspiration ✨

[@xeniaadonts]

Aww love u Emma

[@alexandra.hrstk0]

I love how authentic an real this video feels!!! It feels like you are my friends and we chat over table at dinner and you are explaining to me how you grew over the years! thanks for that authentic feeling ! can't wait for more videos :))))

[@maxibehling942]

What was Jürgens job before he decided to join you? Love that you´re back on KZbin! :)

[@xeniaadonts]

He was in IT consultancy :)!

[@sophiem.2228]

Such a cool Video! Danke Xenia, dass du das alles mit uns teilst! Freu mich drauf, wenn noch mehr Videos in die Richtung kommen

[@xeniaadonts]

Jaaaa sehr gerne, freue mich immer über Vorschläge :)

[@saraxdiaries5070]

Happy to see you back on KZbin and thank you for the tips 😍❤️

[@xeniaadonts]

[@highlightsofourlife]

Hey Xenia :) Ich folge dir schon seit 2016, und war damals soo obsessed mit dir von den Haaren bis zu den Outfits. Ich war selber sehr jung vor 5 Jahren und wusste selber noch nicht wirklich wer ich bin. Durch die Jahre hab ich auch gemerkt wie du immer mehr und mehr deine wahre Persönlichkeit gezeigt hast. Ich muss zugeben du inspirierst mich heutzutage auch sehr, aber auf eine andere Art und Weise. Du zeigst mir das es in Ordnung ist silly zu sein und ein Kind in der Seele zu sein. Hab echt paar Sachen von dir gelernt. Danke dir ❤️

[@xeniaadonts]

Omg dieser Kommetar

[@polinadobrevskaya840]

You are literally the only fashion influencer I follow on IG, I love your channel here, so inspiring, kind and down to earth!!! Keep on shining ✨❤️

[@xeniaadonts]

You're so kind, thank you so so much!!!

[@klaudiazajac5240]

Omg Xenia I follow you for so long now and it’s so great to hear your story how it all started!! Soo happy to listen to you guys! Lots of love

[@xeniaadonts]

You're the best!

[@fabienneschmidt7673]

I really feel like you stayed true to yourself along the way! :) you’re by far my favorite „influencer“ because yes, I really like your content but overall what gets me is your personality!! I genuinely think you deserve the success because you are such an inspiring and loving person :)

[@melissamendez7056]

Xenia this was SO GOOD! So many times I doubt myself but your experience just proves that following our intuition is the 🔑

[@xeniaadonts]

This is theeeeeeee most important thing in life I would say. Your intuition is like gods way of telling which way to go :) but so many people ignore it and listen to what society says

[@melissamendez7056]

@@xeniaadonts 100%!

[@AmmeliaMae]

I absolutely love how transparent you are Xenia! thank you again for sharing this and congratulations on your Forbes 30 under 30 win! you deserve it all ❤️💕

[@NinaMariaNM]

Hey Xenia, ich finde deine Geschichte sooo interessant! Gerne mehr davon & du kannst mega stolz auf dich sein!! 😊😊

[@louiset.905]

Hi Xenia. Thanks for this wonderful video. Very heartwarming. 1 question would be how did you get better with captions? Thank you!

[@mirkins11]

This was so fun to watch! The part about your personality is SOOO true, because I literally follow you because of that. I adore that you are genuine, open, honest, positive, all about sharing (including valuable lessons to help others). You're so inspirational and that's something you cannot fake! Much love

[@cathyheyse7645]

Super Thema! Bin gespannt auf das Nächste...und bitte bitte mehr Content von euch zusammen hier auf KZbin :)

[@patriziabartolini4786]

Mega Video, war sehr inspirierend! Freue mich auf die Serie. 🥰

[@xeniaadonts]

Freut mich dass es dir gefallen hat :)

[@vanessatalks1]

Hi Xenia! Richtig tolles und ehrliches Video - vielen Dank dafür ❤ Ich finde es immer total interessant Erfolgsgeschichten zu hören und wie Leute zu ihrem Erfolg kamen! Ich fände es auch interessant zu hören welche 'habits' du geändert / integriert hast in den letzten Jahren (abgesehen von deiner morning routine). Mach weiter so and keep up the good work (and KZbin videos) 🤗😍

[@stefaniek8522]

This was so inspirational! You both are great and definitely deserve all the success. Yeees pleeeease make this a series! Looking forward to more.

[@xeniaadonts]

Yay so happy you liked it! Come back next Tuesday for the next video :)

[@mkass9012]

Amazing video, would make a wonderful and engaging series!! Love seeing Jürgen in vidéos too!

[@xeniaadonts]

More to come :)) yay I also feel more comfortable when he is in it :) x

[@koilami]

Thank you for this video. So inspiring! I have always wondered, whether it is possible to become a fashion influencer without owning luxury items. I have always had the understanding that successful influencers possess such items and that's why they are followed so much.

[@TheLuisaLion]

YES GIRL goooo 🔥🔥🔥 ihr zwei habt es so verdient und seid so ein tolles kreatives Team 😍 miss you

[@tribecamusicnyc]

love

[@fraudariakras]

Ksenia (please take it as a compliment) you look so much much better now compared to years before! you shine from insinde :)

[@jordyarthur_]

Hi Xenia !! Please make a video on how you do your planning (work etc) you share this sometimes but talk us through it on KZbin 😅 you seems so organized 🤩

[@KaceyjaneQ]

Love this video ! I got ig at the same time lol way back in 2012 and it’s so interesting to see how you made it into a career❤️

[@xeniaadonts]

Omg no way!! That's so funny. Crazy to think it's been almost 10 years!

[@Ashley16884]

you are such an inspiration, I remember one year ago you posted a story of me at the Gucci show and I was SO HAPPY. you are so smart and real and explain things in such an understanding way!

[@laetitialucia1051]

Thank you so much for this inspiring video! I’ve been following your path for many years to when you still did videos with Milena and always read you blog. When you launched attire It blew my mind! It was so great to see you rising in all these years and I love the brand

[@francescaferraz8161]

Both of you are so inspiring! 💫

[@xeniaadonts]

Thank you so much!!

[@keeganfrancl5600]

Ahh you’re my top favorite influencer I’ve been following since 2015 🥰 I feel like we’ve grown up together hehe. Can you discuss the business side of being an influencer? Did you trade mark your name? Register yourself as a sole proprietor ? How do you do your taxes? Any tax secrets?

[@xeniaadonts]

My finance video is coming next week and I will talk about some of this stuff :)!

[@charlenebrat1393]

Love you both so much and love how organically you grew ! Bravo ! Also you look even more genuine here than on your insta in my humble opinion, I’m so happy for this yt channel and the flowing content ! Merci 🙏🏻

[@xeniaadonts]

Awww thank you, that's exactly the reason why I love KZbin, it's much easier to be and show my true self :')

[@danisakec6044]

You guys are the cutest and thank you so much for reinsuring me that it's not too late for getting on board with creating content. I am a hairdresser and also majored in merchandise marketing but trying to create content that is artistic and not like everyone else. Love watching you and glad to see your back at it.

[@xeniaadonts]

So happy you got inspired :)) keep going!!

[@Lizziiemae]

Xenia, you're such an amazing person! I love your content, you as a person and Attire!!! Keep going and growing 🤍🤍

[@xeniaadonts]

Thank you so much!!

[@barborafujdova7903]

You are very down to earth person and it is sooooo rare to see this on social media nowadays! I’ve been following you since 2015 and that time I started to follow many accounts similar to yours for inspiration about fashion, lifestyle and travels etc but until today only you left (and emitaz hah) Bisous x

[@Mikelutza]

Great video! And I think the best piece of advice is "do what’s really true to you", applicable also to other jobs or aspects of life inn order to achieve a level of happiness. I would love if you could mention your favourite books about branding. Thank you for this video, Xenia&Jürgen P.S.: I hope Rue feels better. Sending lots of hugs 🤗 ❤️

[@xeniaadonts]

Soooo true!!! Forever and always!!!

[@mylethi9442]

Okay wow, just realized how long I've actually been following you. I initially started following you because of your fitness/weight loss journey & would also read your blog! Back then you were at 2k followers. Then your IG started to become more about fashion & I really liked it! Love how far you have come & to watch you grow over the years. Even though I don't really know you I feel like I know you. You amaze me!

[@xeniaadonts]

Omg sooooooo cool you've been here from the beginning!!!! Hiiii!!!

[@lauramoncunill1786]

super amazing video!! you too speaking work so well. I also love the different music XD

[@marie_ashley]

This was such a helpful video and so fun to watch you two talk about it together. Will be working on more video content!!

[@jamieselznick2549]

Hey Xenia, thank you for sharing your story! I look forward to watching more videos from you guys!

[@n.biedermann1886]

Wow this video was so much fun!😍

[@jacquelineoshea3890]

Loved this! So good to know about business side of it all _ great tips

[@jobarreto6934]

Hi I’ve just subscribed to your Chanel and joined you on Instagram because I like your attitude and style. I have a 5 months old baby and need to get back into buying beauty stuff. I loved your basic wardrobe tips. Can you make a video on hair styling and make up? I know everyone is doing and it’s probably not your thing but I’ll ask anyway as I love your every day make up and the natural waves you have 😍 cheers!! 🙌🏻

[@karolinazurawska1057]

so nice to hear you! :) positive and very motivating!! maybe you could do another video about personal branding?

[@Theichristinar]

Love it! Love your story and also the message that you have to think about the future longterm instead of tomorrow or next month or next year even. I think that might be a good message in every branch. Same for the branding.

[@xeniaadonts]

Yes for sure, I feel like we have become so impatient with so many things (ME included) but it's so important to focus on long-term instead of short-term fixes! xx

[@anastasiacasaluci5167]

Thank you so much for this video!! I‘ currently started declining many brands as they don’t align with my brand and it really helps ! I got much better offers since

[@giulisosa]

Love you X ♥️ you’re so genuine and I truly admire everything you’re doing ♥️ I’ve been following for years now and you’re one of my favorites to see! So fun and entertaining!! Happy to be learning from you

[@xeniaadonts]

Awww love you!!! Thank you for these kind words

[@ilonashakir2145]

Thanks so much to both of you for an amazing video, love it. ❤

[@anastasiiakora1978]

You are sooo pretty! Thanks a lot for your experience ♥

[@sophieboyden]

GUYS LOVED THIS! So inspiring and motivating ✨✨✨ looking forward to pricing/rates in next video - very keen to hear and compare as it’s always such a hush hush topic. LOVE YOUR WORK xxx

[@BostonStyle617]

Absolutely amazing video! Looking forward to more ❤️

[@pragyamahendru21]

Thanks for this video Xenia! I have always been interested in knowing how influencers got started :)

[@lenaktz2142]

heyyyyyy, I would loooove a video of you and jyrgn about your realationship (goals) !! xx

[@lauramariejanzen]

Which month will you guys launch the spring collection of attire ? Can’t wait to see the dress 🥲🥰

[@xeniaadonts]

in April!! You will LOVEEEEE these dresses, we are making two :))

[@lauramariejanzen]

Awwwww I am excited ! Thx for your response ❤️

[@VixenLucas]

Hello! Loooove your content! Next video can you please do how you edit your photos? Because it’s marvelous edit/no edit thing and I love it! 😍

[@neusizquierdo7144]

In love with everything you do since the day I decided to follow you on Instagram, and expecting loving even more your KZbin content. Both of you are such and inspiration, not only for your "fashion" knowledge and content, but also because all of the other aspects of personal improvement that you share form your day to day and your careers. Waiting for more videos about your daily life, your opinions on things, Attire stuff... I'm just so so excited for this channel! Thank you so so much! :)

[@xeniaadonts]

Awww thank you, made my day :)) I have so much planned!! THANK YOU for following along!

[@nerminazimli1865]

Hi Xenia. These KZbin videos are so inspiring and real. You mentioned about lighting in the video. So my question is what time is the best to take photos ?

[@nerminazimli1865]

I was waiting for these videos so long. Because you mentioned on Instagram you will share your thoughts, experience , knowledge about social media . Thank you ❤️

[@laurabinder3548]

Hi Xenia! Dieses Video ist so inspirierend auf so vielen Ebenen! Vielen Dank, dass du so ehrlich und offen über deine persönlichen Erfahrungen sprichst. Ich wollte fragen, ob du ein Buch (oder Bücher) zum Thema "Branding" empfehlen kannst. Finde das Thema echt spannend und wichtig! Danke und freue mich schon auf deinen weiteren Content!

[@jihanefash5784]

Hi Xenia, Thank you so much for sharing this with us, however, everything has changed and it becomes really hard to grow, I'm stuck at 10.9k for more than a year now, I create content but it doesn't pay off :( I don't know but it seems like time went by and we will never achieve such success as yours

[@juliajly5]

Omg this is gold! I love your personalities and your transparency!! 🤩🤩🤩🤩💫💫💫💫 more please more!

[@xeniaadonts]

Awww thank u :)) yes I think next video will be with my special guest as well haha

[@kritiikaray7522]

Bro this was helpful...like your vibe🔥

[@isaacyang_2062]

Any tips on how to branch out when your account is really small at the moment?

[@xeniaadonts]

I would say work on becoming better every single day, look for ways to improve your skills and then engage and support other small content creators!!!

[@margaritvintage7568]

Ohh I love you guys!! I follow you since 2016 and your path has been incredible!! You are a true inspiration and you are the only influencer I watch every single story you post!! Could you do a YT video about the reading challenge and what books do you recommend? I read Range because of you and it blew my mind!! Thank you for being you:)

[@xeniaadonts]

Awwww you're sooo sweet :) Yes sure, I thought about doing a video where I talk about my first 10 books or so??

[@margaritvintage7568]

@@xeniaadonts that would be awesome!!! Thank you very much for responding😍😍

[@ohsoparisienne]

Ein wundervolles Video! Ich selbst versuche grade aus meinem Schneckenhaus herauszukommen, um neben dem Studium ebenfalls meinen Instagram aufzubauen. Ich möchte einfach ein wenig mehr positivity versprühen und einen Ort für escapism kreieren und hoffentlich - fingers crossed - werde ich auch mutiger outfits zu zeigen und kann meine Liebe für Mode, Worte, Kunst, Architektur, Blumen und Süßem vereinen. Danke für die Motivation und Inspiration :)

[@tashajuli2399]

I couldn’t stop looking at this double pearl ring 😍

[@xeniaadonts]

so good right?? It's Dries

[@AndreaAth]

Oh und eine Frage noch: Planst du deine Posts vor damit sie dann zusammen gut aussehen im Feed oder ist das heutzutage überbewertet? :D Danke danke

[@xeniaadonts]

Ich plane leider gar nicht, deswegen sieht mein Feed etwas chaotisch aus aber dafür ist es 100% Xenia :D

[@AndreaAth]

@@xeniaadonts Danke für die Antwort! Ich liebe den Feed :)

[@kristinestefanija]

I loved this!!! Inspirational as always!! Also, what’s the song at the end?

[@xeniaadonts]

So happy you like it :)) ohhh let me ask my Editor, bc I actually don't know!!

[@YamzyzStyle]

This was insightful. Thank you. X

[@camillagregori681]

You should definitely do this more often!! 😻

[@melliGumsl]

Can you do videos on self love and care?💕loving your videos !!

[@xeniaadonts]

Yes!! Let me know what in particular so I won't miss the point haha :)

[@annabeldenise3838]

Hi Xenia, I think you mentioned that you’re generally a little shy, so did you initially struggle to open up and show your true personality (that we all love and adore) on stories especially or was that easy for you to do? I always want to do everything perfectly and then struggle to act natural and make myself vulnerable that way, especially when I’m alone and don’t have the conversations and energy of others to go of. If you struggled with that and if what I wrote makes any sense to you, do you have any tips on how to overcome that? Much love to you !

[@xeniaadonts]

Ok so it's a really interesting question because I am SUPER DUPER shy (I can't even ask a waiter for a tissue) but for some weird reason it's really easy for me to be myself in stories. The other day I said if I have a private Instagram with just my friends I would probably be more self-conscious than I am now lol! SO my theory is that I really don't grasp the number of people who are watching me every day haha. I would recommend you to not think about the people watching and start slowly to open up. Over time it will get easier :)

[@OliviaZao]

Such a great video! Please do make it a series 🤗

[@hannaklie1752]

Thanks for sharing!! What was the shift in your relationship that made it work again?

[@xeniaadonts]

Oh my god, so much time and growing up! I think it took us a year?? But the good thing is, the more struggles you survive as a couple, the stronger your bond becomes!!

[@andreagerecova7412]

hello, 1st of all, I want to say, I admire you sooooooo much! :) you're such a huge inspiration for me, since I love fashion/beauty/lifestyle... blabla, BUT I'm studying Business IT and still I still see myself more in IT/Project Management/Business kind of occupation, but I would love to work in fashion industry (for example Attire would be a dream) :) thanks to you I trully believe it's posiible, since you seem to me like ultimate girl boss, so smart, but still so cool, funny and fashion icon :) it would be amazing, if you did some busiiness related videos (I assume they are already planned, since you think of everything in advance :D) so far amazing videos, full of great thoughts, thank you & wish all the best!

[@kv8624]

You are really nice , beautiful and smart and you have a lot of energy. I hope you will help a lot of people with your high range and change the world into a more positive place maybe by helping some people with problems (poverty, Depressionen,..) ! Love

[@JaneG]

OMG I needed this! You're such a motivation!

[@xeniaadonts]

I'm so glad!

[@JaneG]

@@xeniaadonts you're so you, so natural, not nervous or shy making videos. it's so inspiring! i take notes! Admire you!

[@boutaina18]

This was so helpful, thank you!!

[@jasminecoppedge1344]

Let me know when I can pre buy your book cause girl IM READY!!!!👀

[@sonjabetting4817]

Du bist einfach ein so inspirierender Mensch!🙈

[@xeniaadonts]

Awww tausend dank

[@Hamsterfreak15]

Sehr tolles inspirierendes Video 😍 freue mich schon auf Weitere 💕

[@katharinamitth6260]

OMG Xenia... ich merke gerade erstmal wie viele Jahre ich dir einfach schon folge

[@jasmeenk5740]

This video is brilliant lots of good tips. Very inspiring

[@xeniaadonts]

Glad you think so

[@itstrizi2116]

If if if bicycle chain 😂😂😂 musste so lachen! Mega 😂

[@sabrinakullmann7960]

Macht so Spaß euch beiden zuzusehen und zuzuhören! 😂😂🥰

[@xeniaadonts]

[@isabellTerehina]

Das war grad so inspirierend, weil ich schon fast die Hoffnung verloren habe, mehr Reichweite zu bekommen. Dankeschön 🥺❤️

[@katehitchin8127]

Thanks so much guys! really loved watching this 💖😊

[@AndreaAth]

Wow was für ein tolles und interessantes Video! Vielleicht kannst du eins drehen wo du etwas mehr erklärst wie man seine Brand findet... Oder ähnliches..mich interessiert alles was du postest haha

[@xeniaadonts]

Hahaha love that :)

[@marthak.1711]

You are amazing and story behind ♥️

[@Jenny-wn9dr]

Can you upload a book recommendation video? 😍

[@xeniaadonts]

Yes its planned :)

[@Jenny-wn9dr]

@@xeniaadonts can‘t wait :)

[@tseringpalmo12]

Which brand of ring you are wearing love it 🥰 love your story 🥰

[@galitbenzaken2713]

you are very pretty! How come you're not a model? You should appear at fashion week, as a model and not as a guest who comes to watch the show..❤

[@mercirobaina3630]

Love Love Love this video.. Be a influencer is my dream career. Thank you. This inspires me♥

[@robertaschmid9080]

This should be a TED talk on personal branding 😍👍

[@xeniaadonts]

Hahaha, it wasn't perfect, but I am happy you learned something from it :)

[@steffi.steffi]

Xenia kannst du vielleicht zeigen, wie du gute Fotos oder Content generell machst?

[@xeniaadonts]

Klar!! Gute idee für ein video :)

[@janemaus3]

loved watching the video :-)

[@callmeyazzz]

You guys are the cutest couple and the smartest I have ever seen. Xenia pleaseeeee film moreee videos like this one 😍😍😍😍

[@xeniaadonts]

Omg soooo happy you like it :)) Yes the next one will be similar!

[@ujwala6]

I really loved the vibe of this video...!!!

[@mamagogoideal]

Very inspiring. Thank you for your lovefull content. I really enjoyed it ⚘

[@xeniaadonts]

So glad you enjoyed it

[@annikajanne1335]

Follow you since 2016!! What about a Video about you and Jürgen? Your relationship and working together?

[@xeniaadonts]

Yes couple QA! Planned :)