How I Launched My Microblading Business (In JUST 2 Weeks!)

Are you just getting started with your microblading business or considering a career in microblading? ✨
Learn how to start your own microblading business in 2022. When I first started my business, I had no job lined up and with less than $10k in my bank account. In order to launch my microblading business, I had to make a few mindset shifts. In this video, I will show you how I launched my microblading business in just 2 weeks!
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/ @annazhang
✨ My mission is to help 10,000 purpose driven beauty entrepreneurs go full-time doing what they love. If you're looking to level up and start your own microblading & beauty business, then join the subbie family and enjoy weekly videos on how to become a brow boss!
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babyfacebrows.com/
✨ QUESTION - Have a question about microblading, business operations, tools and techniques, marketing, or anything else? Post in comments section of this video!

[@gracerichmond9818]

After watching your video, everything you said has resonated to me. I am just 30 years old and I feel exactly how you felt before you started your own business as a PMU artist. Now I know that I am not the only one figuring out what and how I can be successful on my own. I have always aspired to be my own boss and be successful, as well as someone that people can look up to and respect. I feel that the universe has brought me here to not only view your video, but also find the inspiration to believe in myself and be the artist I know I can be. So thank you for helping me find that motivation I needed. 🙌 💕 😊

[@annazhang]

Ahhh Grace! This message made my whole day! Thank you for watching, I can't wait to hear about your success in the industry 🥰🥰

[@kawaiifranki]

That's so true what you said towards the end. If it's meant for you, then the universe will make it happen ✨️ I'm super late but congrats 👏🏻

[@holleelifestyles2844]

Your words at the end were so moving and it really brought tears to my eyes 🥺 Thank you for your words of inspiration. Sending love from one New York girl to another 🥰🌸

[@annazhang]

Thank you for your kind words and watching until the end Hollee! ✨ (And yesss, New Yorkers for life :))

[@cherimorello853]

Loving your channel. Thank you for giving amazing information for those starting their PMU journey. I’d love a video on creating your policies, intake forms, and consents. It’s so overwhelming figuring it all out. Thank you again 💕

[@annazhang]

Hi Cheri thanks for watching! I understand how overwhelming it can be trying to figure it all out on your own sometimes. The silver lining is that there's an abundance of resources available to us if we know where to look! What I recommend to beginner artists is to look for artists in their local city whose work they admire. Then, pretend to be a client. Actually go through their booking process from their appointment page and see the policies they've written up. See what types of questions and requirements you need for your business, and replicate them if needed. When in doubt, always reach out to your original trainer and ask for a copy of their intake forms/consents. I hope this helps, and best of luck to you on your PMU journey! You got this

[@bellebeautyloungeyyc]

Thank you so much! This is exactly what I needed to hear today! :) It's so hard sometimes just to enjoy the journey.

[@annazhang]

Thanks for watching babe! Yesss it's so important to remind ourselves to slow down and enjoy the process - one day we'll look back at the journey and miss it! Wishing you so much success and prosperity in your ventures

[@samanthacardona7513]

Wow thank you so much for this video . Ive literally been feeling the same way as you and I’ve changed my mind so many times in regards to jobs/careers. I’m starting a microblading certification in march and this is video was a confirmation that im in the right path 🥺

[@annazhang]

Aw Samantha! This message put a smile on my face ❤ It takes courage to not settle & keep trying until you find something you love. Whatever path you choose, I'm wishing you the best of luck, you got this :)

[@rhondaclark5335]

I’m so glad I found you again, the other day I was listening to and accidentally deleted you and just now found you again.. thank goodness

[@lemoniekey]

I feel exactly like you did 🥺 this video is helping me decide that I’m going to start!

[@annazhang]

That’s awesome Mindy! The hardest step is always just starting. Congrats on taking that first step 🥳

[@emilylopez6049]

I'm so glad you found "it" because i am so happy with my eyebrows, thanks to you!!!!

[@annazhang]

Aw thank you so much Emily for being such an amazing and supportive client!

[@jeanb.7500]

Thanks for this video dear very inspiring im kinda the same stage where i am now confused with what career im going to choose.. but kinda 20% of heart saying i have to try this…

[@bettyboop9119]

Thank you for your input and experience!

[@DenaeK]

I am at that point where I need to do something and I don't know where my life is going. I have been thinking of saving up to take a course to get certified! Thanks for the inspiration!! 😃

[@tranglam6564]

Me too

[@AISHAMARIE]

Hi Anna, can you make a video discussion how long it took to see income, how to vetted clients, & the licenses you need to have your own studio ?

[@raquelcardosoesouza2796]

That’s so encouraging! Thanks for sharing … I’m going to following you! My background is in RH too and I want to redirection my life to beauty area! How much saved money did you have back there to start everything? Courses and your business? Hope you can answer 🤞🏻 Wish you all the best !

[@aliyahdamico8670]

girl thank youuuuu, this really resonated with me. LITERALLY EVERYTHING THE SAME haha, even gonna thought I was going to be in music too.

[@annazhang]

Omg we’re synced haha 🥹🥰

[@fitmissdarsh7725]

The universe definitely lead me to your video. I’ve had a similar path we’re I’ve tried so many diff career paths & just didn’t feel like they were for me. Some more challenging than others actually. I’m here again having to make a decision to let go & have been searching for what’s next to try. PMU lip blush has been on my mind mainly because it’s creative & lucrative. The overhead doesn’t seem too much either depending on where you set up. I was even thinking about a mobile service if that can even exist lol anyways thank you for sharing your story because idk why I thought am I the only one that’s keep changing careers & feeling this way. I def agree that if something is just flowing & there’s less resistance than it’s def for you.

[@annazhang]

thank you Universe for bringing us together :) you are definitely not alone in wanting to change careers and it's never too late ❤proud of you for wanting to start your lip blush journey!

[@karlamercado4464]

how long did you practice for you to feel you were ready to open a studio ? what did you do after you finish your microblading course , did you practice with models? by yourself? how do you feel or what do you catch customers as a first time microblading with the pressure that NY has a lot of competition.

[@annazhang]

Hi Karla! These are such great questions - I'm going to put together a video answering some of them. Stay tuned! In the meantime, I did make a video answering questions about competition that you may find helpful. Here's the link if you're interested: kzbin.info/www/bejne/iWqqf2mFlJWNosU 💕

[@tarap.m2376]

Wow!!! I feel like i’m on a similar path as you! I’m in esthetician school right now and i plan on becoming a permanent makeup artist & opening up a brow studio in the future! Do you think i should try to open my own studio after i graduate? or should i work in a spa for a little bit to get a little experience before i go solo? You just gained a new subscriber! I’m trying to learn as much as possible ! 😌

[@annazhang]

Tara I was totally in the same boat! I think opening up a brow studio is a doable goal - go for it!! To answer your question, it depends on what type of services you want to perform in your dream biz. Personally, I thought I was going to be in skincare and open up my own skincare spa, which is why I worked for a spa to get experience. It did teach me a lot about client service and my understanding of the skin. However, I *technically* didn't need my esthetics license or my job at the spa to get into microblading (in NYC, you only need a tattoo license). Knowing what I know now, the only barriers to entry are: getting my tattoo license and investing in microblading training. There's a number of ways to "get experience" if you want to venture into microblading. You can work at a spa and save up for your biz, a microblading studio and see behind-the-scenes of how they run their biz, a brow or waxing salon, or at a tattoo shop even! The world is your oyster. Start with what you intuitively feel is right :) I wish you the best of luck! Thank you for subscribing

[@ocean.cactus]

Hey girl, I’m glad I found your channel, I’m in same situation moving out from working for people to opening my own business next year, i felt like I made the right choice getting in permanent makeup business as well.

[@annazhang]

That's amazing Thanh! Congrats on getting started in the PMU industry. It's gonna be so exciting to see the industry grow + continue to boom with artists like yourself. Where were you working before this and what kind of PMU business are you looking to open?

[@ocean.cactus]

@@annazhang I’m in Vegas and has full time job in gaming manufacturing, I work more with machine work including nano hairstrokes and lip blushing, hope to see you one day in NY! ❤️

[@jasminerivera1651]

I was hoping to hear the exact steps on how getting your studio in nyc like what was the process. Did you get the studio first or did you get your license first like ugh im so lost in this process

[@Lastdayone]

I am really interested in starting a brow business. I’m also coming from HR- Talent Acquisition… I got tired of the stuffiness of it all. I’ve always wanted to be in a service type/ beauty industry.

[@annazhang]

Hi Michelle! Those organizational HR skills will sure come in handy when starting your own brow business 😉 Can't wait to see what you create!

[@lovelindseyshylin]

I really appreciate this video! Question: what would you suggest to a new pmu artist starting out in this industry when it comes to finding/getting clients. Currently I am challenged with finding and building clientele. Any tips, advice, and/or guidance would be greatly appreciated 🙏🏽

[@annazhang]

Love this question! Actually a bunch of you guys asked about building a clientele so I'm going to put together a video to show you how I did it. Stay tuned!

[@Happyandaging]

Awesome video. Thank you. How many people did you practice on before you felt confident to open your studio? 😊

[@annazhang]

Great question! I would say once I saw that I was making $3,000+ in revenue, that's when I felt like it was the right time to open my studio. I also had a savings fund that I contributed to from my previous job so both of these factors combined helped.

[@meganramos8724]

thank u for ur advice! i am new to the pmu industry as well, its tough out here😭😂

[@annazhang]

Hi Megan, thanks for watching and welcome to the world of PMU! Yes, it's challenging and that's the fun part of it haha

[@bbxjenny]

Thank you for this video ! After high school, I went to college for 2 years dropped out and worked at 3 different jobs, then I attended a phlebotomy program but my anxiety hit badly and it wasn’t for me. So I kept working 6 days a week 10 hours a day job. I got pregnant and now I’m a stay at home mom but I want to do something. I would like to work from home and microblading has been on my mind for a couple of days. I’m just indecisive because I’m scared that I’m not capable of succeeding 😭

[@annazhang]

Thanks for watching Jenny! ❤ Girl what a journey! I'm glad you pivoted when you knew phlebotomy wasn't right for you. How did you end up learning about microblading?

[@bbxjenny]

@@annazhang well I actually been wanting to take eyelash extension course but I’ve seen you also have to be a licensed Cosmetologist or Esthetician in order to become a lash tech. It was too pricey. Instead, I did more research on something similar to eyelash extensions or what else is out there in the beauty industry. And that’s when I found out about Microblading! I’ve been applying makeup on my eyebrows and plunking my own eyebrows since I was a teenager. So I’ve thought why not, I’m going to give Microblading a try :)

[@cassyram23]

I loved how informative your video was I’m currently taking eyebrow micro blading courses! However I’m struggling trying to find a new space set up for my business do you have any suggestions to finding a property ?

[@annazhang]

Thank you Cassy! Where/what have you already tried to look?

[@amneshi]

Im glad I found your channel, I'm from Tanzania East Africa. I've started a waxing course and eyebrows threading. Now I want to learn micro blading. Can I just learn from KZbin and do you have any video you'd recommend I go watch.. I've changed lots of things in my life after schoo, I was also in an abusive relationship and I have 2 kids. So I now want to settle down with beauty coz I love it here ..

[@annazhang]

hello welcome ❤proud of you for wanting to start your beauty service journey!! (I don't recommend learning microblading on KZbin since tattooing is a skill that has to be learned with real training. It seems like waxing & threading is your bread and butter so I'd focus on getting really good at that & then finding an in-person training to learn microblading :)) wishing you all the good vibes ❤❤❤

[@DoseofLily]

Did you have micro blading customers prior to opening up your location? In other words had you been doing this on the side building up clientele prior to opening? Asking because I’m wondering how you paid your monthly rent if you went into it with no clients? Since you mentioned you went from Spa to opening a business in 2 weeks.

[@rivrr2633]

This is super inspiring! Thank you so much for sharing. I’ve been looking for a microblading training course for weeks! Do you recommend Katie’s training? $4k is alot but i’m willing to invest in the right person and the right training! I’m a total beginner, know nothing about microblading lol, do you recommend this training for someone like me? I saw that Katie got 2 training classes: 1 is the 3 day Microblading/ Manual shading and the other one is 3 day brow masterclass. Do you mind me asking which one you took? Thank you and wish you the best!!! - HaMy

[@annazhang]

Hi HaMy! To be honest I took both 😂 I started with the 3-Day Microblading and then a few months later took the 3-Day Combo/Ombre class (aka Brow Masterclass). It totally depends on which style you want to offer your clients first and be dominant in. Katie’s the best teaching beginner Microblading but if you want ombre training, my friend @cattinks has an amazing fundamentals course. Remember that your first trainer is the most important but they won’t be your last! You’ll continually be learning and investing, you just need somebody who can give you the support you need as a beginner. Best of luck ✨

[@rivrr2633]

@@annazhang Thank you so much!!! I wish you the best!

[@Iamdeynicole]

Did u have clients after your class and was that how you were able to get a space that quickly?

[@DivinelyLoved]

Sending love babe😍🥴🥴🥴

[@annazhang]

Thank you I appreciate you ☺

[@Isssabob]

I’m planning to rent a room in a hair salon. Do I still need my own body art facility license?

[@rubidiamond9925]

How did you start building your clients?

[@april_eacape77]

Do you recommend working at a shop to build clientele or it’s ok to start your own buisness right from the getco if you can afford to?

[@annazhang]

Hi April! There's no right or wrong answer - crunch the numbers and see which makes more sense financially. Working at a shop may earn you less in revenue but will alleviate a lot of headache (such as supplies and marketing). Owning your own business may earn you more in revenue but can also create more responsibilities (supply costs, insurance, and overhead costs). A great strategy is to invest in training and improve your skills as an artist early on. This will take up the bulk of your investment but will also help you build your portfolio fast. I would say whichever path allows you the freedom to do this is the one that will make the most sense.

[@dommixo]

the way you explained your confusion as soon as i started the video, I knew I came across the perfect video hehe I finished school this year and don’t want to do anything in my field lmao 😅

[@Ava_lulu]

I am currently looking for training school to get trained on Powder brow, eyeliner and lip blushing. But I am kind of scared to invest all that money to training because I don’t know how to start building up clients. My goal is open my own studio. Any advice on how to build clients especially I am new in my city.

[@annazhang]

Hi, great question! I totally understand how scary it can be to launch your business in a new city. I'm going to put together a video showing you guys how I built my own clientele, so keep an eye out for that :)

[@karaaaish]

Did you build a clientele after opening your studio or did you already have a comfortable clientele prior to opening?

[@annazhang]

Hi love great question! I started from scratch with 0 clients, HOWEVER I did have experience working with clients prior to opening my studio: 1) I worked at a spa, so I knew how to build trust with beauty clients. While I did NOT try to "steal" these clients into my own business, I *did* learn a lot about HOW to promote myself and my services. 2) Prior to opening my studio, I was also running a side-hustle as a facialist, and I was promoting my facial services to my personal Instagram. This was completely organic traffic, and it worked really well. 3) Taking what I learned from my side hustle, I decided to create a brand new Instagram for my brow page. I started promoting this to EVERYONE I knew, from my mom's friends to my college friends. I started by doing free demo models and word of mouth was getting out, so I was able to build my clientele quite easily. It wasn't a FAST process, it definitely took some time, but if you stay committed to the process, you WILL be able to build a clientele. I hope this helped! I'm happy to make a separate video about building a clientele for you guys. Best of luck to you!

[@BJ-el3xs]

Im planning to enter in SPMU world because cake business in our area is not getting better.

[@user-de1ze9uo5b]

Houston Texas !!!

[@DivinelyLoved]

💓💓💓

[@PassionBeauty-ys2fm]

Hi Anna thanks for sharing this video, would you suggest taking an Esthetician program before training in a microblading course?

[@annazhang]

Hi love! It's not necessary in my city to get licensed in esthetics before tattooing. Looking back now, I probably wouldn't have needed to get my esthetics license 😬 Only the tattoo license would've been fine! However, if you’re looking to expand in the future to include facial services, it’s not a bad idea. Personally, my esthetics journey helped me learn about the skin and working with clients much better. It’s taught me to be more professional when dealing with my current microblading clients, so I don’t regret it! But if you want to skip steps and start sooner, I would say just dive straight into microblading!

[@PassionBeauty-ys2fm]

@@annazhang Thank you

[@GameElevation]

@@annazhang Thank you! I was getting worried because I just paid for a 4 technique on eyebrow course, but I have no background in esthetics. Your comment gave me more confidence :)

[@hananlamzaoui1]

Omg that’s exactly what I’m going through

My dream is to be able to charge $950 for my work, but I still haven't been able to find clients who pay that amount.

[@luisaza9749]

What machine do you use and recommend us to start

[@annazhang]

I’m loving the Mast P20 at the moment!

[@sadana5b2]

I want in person training where is the best to get train and price?

[@annazhang]

Hi Sadana - I got trained by Advanced Microblading :)

[@tranglam6564]

I'm trained to be microblading but didn't know what to do after got my certificate and how to get model to startup

[@annazhang]

Hi Trang! It's normal to feel unprepared after a few days of training. My biggest advice is to not focus on the "big" problem (getting models and starting your business). Just focus on ONE step at a time. Focus on getting ONE model for now - learn from that session and see where you need to improve. Then, rinse and repeat. Over time, your portfolio of models will snowball and grow. I actually have a FREE 4-day challenge to help beginner artists get models and start up their microblading career. It starts on November 2nd so I highly recommend signing up before it’s too late! You can register here: www.zerotobooked.com Good luck! You got this!

[@sadana5b2]

Where you got trained?

[@gretamichelle8514]

So all you need is to take a course??

[@DivinelyLoved]

I'm definitely stage confusion🎯🥳😅

[@annazhang]

Girl I get it 😭🤍

[@DivinelyLoved]

Just got certified 💓💓💓

[@annazhang]

Wooooot that's so exciting!! Where did you take your class?

[@DivinelyLoved]

@@annazhang Om Spa in Chicago

[@annazhang]

@@DivinelyLoved Ahhh yay congrats! I'm a little jealous - that beginner's high is so exciting aha. How are you feeling? Are you excited to get started working on your own clients? :)

[@DivinelyLoved]

@@annazhang not yet im waiting to get insurance

[@michaelakratochvilova7552]

@@DivinelyLoved let’s work together, I’m also in Chicago 😊

[@kiaracaskey349]

How long was your micro blading course??

[@annazhang]

Hi Kiara! My first course was an in-person 3-day course! However, I retook that same course about 3 more times because my trainer was kind enough to let me sit in! Since then, I've continued to invest in more education/courses and from my experience, most don't last more than 2-3 days.

[@MsNaomiD]

How much were your initial costs for the studio? & how difficult was it to find your location?

[@annazhang]

Hi Naomi! What a great question! I'm currently working on a video about initial costs for the studio, breaking down all the different expenses needed to start the biz :-) Keep an eye out for that! As for location - it took about 2 weeks of daily searching in newspapers, on Craigslist, and walking around different neighborhoods. I also spread word around to everyone I knew & they also sent me pictures of listings they saw so definitely let others help you! I eventually settled on a location in my own neighborhood and luckily it was within my budget :-) I recommend having a monthly budget in mind that you'd be able to support the rent with. Hope this helped!

[@Dantat_]

Do you need to be a licensed esthetician to go into microblading ?

[@annazhang]

Hi! It depends on where you’re located. In NY, you don’t need an esthetics license but you do need a tattoo license.

[@la_privatechef4530]

Can you get financing? Like school loan ect? I'm thinking about it and what do you recommend on school research? Thank you for this video I feel the same way ? Like how much can I make per month?

[@annazhang]

I believe several trainers now offer payment plans, however I'm not too sure about loans. I highly recommend Advanced Microblading for beginner training. As for potential income, it will vary on so many factors as is running any type of business. Best of luck!

[@sulena8823]

How is eyebrows / microblading...art? Serious question.

[@annazhang]

Hi Selena! This is an interesting question! Personally, I think eyebrow tattooing is similar to art in that it involves playing with different shadows, intensity, colors and shapes. Each client is like a different canvas, which allows the artist to think through these different elements to create the most ideal brow for each individual. 🎨

[@ladyboba4499]

I feel like I’m too old to start.. in my 40s

[@annazhang]

Hi! I've definitely heard this sentiment before and I can see why this belief can be an obstacle. I believe anyone can become successful in this field, no matter your age! It's never too late to reinvent your career and discover a new passion. If PMU is something you want to pursue, then you must first work on your mindset and this limiting belief in order to become successful. I recommend looking into getting a coach or watching inspirational videos on KZbin to help you get started. I'm wishing you much love and success! ♡

[@onikkip]

Yesss!! You did that!! 👏🎉💖 I really connect with you and your story! I’m on that journey! Thank you for the boost! You are a wonderful person and deserve all the happiness & success in life! 🤍

[@annazhang]

Omgosh how didn't I see this! Thank you for your kind words and a shot of your positivity.

[@onikkip]

@@annazhang 🥰 Absolutely! Thanks so much love, happy new year! ✨