How Liquid Death built a $1.4 BILLION brand around water (founder Mike Cessario) | Masters of Scale

[@Deathhiko]

I've seen and heard every interview of Mike and this is the best one yet. He talked a lot about his personal struggles and how that turned into success way more than other ones.

[@2choosewisely2]

solution: a huge problem. pure genius

[@CamZink]

Why aren't more people watching this? Pure gold

[@elizeebz]

Loved this interview very in-depth and respect him so much more understanding his low

[@sebastiancoronado5705]

Great interview, the specific questions to truly understand his story helped a lot! Thank you

[@khanate2750]

great interviewer and podcast

[@user-dt9ye9nv7m]

Thank you for doing this detailed interview! And props to Mike for sharing in depth.. it’s very encouraging and inspiring! I’m an always on the outside, an always entrepreneurial woman who’s also been hustling while looking for my best idea to launch (launched a few in the last 15 years, and a couple of them were reasonably successful :) Gonna reach out to you via DM, Mike. You’re epic! Wishing you much success

[@2choosewisely2]

call the drink cancer. liquid cancer that should be rockstar badass

[@benlisi]

🔥

[@loftzonellc.5775]

Shine Bright Always

[@maenad1231]

I bet Monster wishes they got the idea to actually sell their Tour Water to the water to the public before LiquidDeath became a billion dollar company lol

[@loftzonellc.5775]

We love the marketing approach and your success but the actual product doesn't taste good. Note put more money into the taste of the water itself. Thank you

[@maenad1231]

It’s water…