How Patrón Makes Its Tequila

Patrón tequila is considered ultra premium tequila, which makes it one of the most expensive spirits you can buy. A top shelf handmade crystal bottle can cost as much as $7,500. Each bottle of tequila is made with the same recipe the company used on its first day of operation at the Jalisco distillery in 2002. Today, Patrón employees cork 80 tequila bottles per minute.
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How 100% Agave Tequila Is Made

[@lukasoitzl133]

So basically you just take the agave, cut it and put it on a conveyor belt and voila patrón tequila is finished. Absolutely fascinating.

[@chrisgeld3147]

Lukas Oitzl LMAO

[@seanarmstrong7767]

Lukas Oitzl That ancient process has remained the same since day one... Don’t mock tradition.

[@AllyVas15]

???

[@mattheidet]

Lol good one

[@PhotoLabMP]

@@seanarmstrong7767 You're the only one that didn't get the sarcasm

[@bhatrisr1129]

The cutting of the plant is so satisfying...

[@AmidaNyorai48]

😆😆

[@JohnJohnsonSrIII]

How to trick people to watch a 3 minutes ad.

[@nwgverified]

Not an ad if you don't drink. Outsmarted

[@perfectbb25]

HSCMACE buts it’s not a outsmart 😂

[@nwgverified]

@@perfectbb25 U hwat

[@nwgverified]

@Straight Quality I mean If U give in that's your fault. It's easy not to give in when U ain't addicted

[@AmidaNyorai48]

🤔🤔🤔

[@picklevoncrunchnmunch7946]

"Patron began production at the distillery in 2002, and their method of production has remained THE SAME" Wow, ancient

[@Laffy1345]

I know it's like history..

[@deathblade909]

Yup herradura is better

[@XNK--C]

I watched that part twice to confirm that I heard "2002" ... 😂

[@jesusmoreno6306]

Actually Tequila is very overrated and expensive despite of being made with industrial techniques. I would prefer to buy Mezcal, which is handcrafted and various agave species can be used, unlike tequila which only uses Blue agave Tequilana Weber

[@kiuk_kiks]

It’s barely legal, under 18 alcohol brand.

[@abc_cba]

The question still remains : *How is Tequila made ?* The video didn't show the procedure of it being made other than being packaged.

[@mrslinkydragon9910]

Same way as any other spirit. You take a low alcohol solution and distill the shit out of it

[@SupremeLeaderKimJong-un]

That’s a thicc pineapple

[@dailymemes3287]

Kim Jong-un yes

[@mikey3816]

Spy satellites seen U take poop

[@yukiramadhan6823]

your thicc to kim jong un

[@bread_.bandith]

Pineapple: I'm not fat I'm thicc

[@muhamadhzz]

And you're a thicc ass dictator

[@jamesbentonticer4706]

so this video show shows and tells absolutely NOTHING about how it's made.

[@kimbaldun]

Fr, They show how it's package and it's history like bruh

[@jpm5042]

“At least 60 hands touch each bottle” 2019: wow! 2021: 😷🧽

[@Miguel-fh7bv]

covid is political bullshit.

[@benkutenets2391]

Ah yes, because its required that you lick the bottle upon arrival

[@xeanicphy1088]

@@benkutenets2391 🤣🤣🤣

[@deftones158]

@@Miguel-fh7bv 😳

[@woozy9112]

For real all of a sudden people care about it germs when they used to not give a shit 😂

[@chillbane9074]

I'm always amazed on how humans can make Booze out of anything. I mean look at that plant. You can't eat it. But somehow someone thought to make booze out of it.

[@cactusfarmer]

Maybe you could eat it. I read once that the first inhabitants knew it to be edible because the animals ate it. "Human remains dating back at least 10,000 years show the early uses of agave for food and fiber. The agave plant has long been part of human culture and was already ancient when the Spaniard Conquistadors arrived in 1492. By 1520, it was exported into the Old World. Agave is mentioned as a food of the Aztecs and natives in the Florentine Codex of 1580. " - IOAA Agave Ancient History

[@noname4u2see]

you can eat it. the heart of the root bulb is slow cooked and turns into a super sweet candy

[@Joseph-mw2rl]

Anything that contains sugar can be made into booze

[@edoardoceron8359]

I watched the whole video, and I still don't know how Patrón Tequila is made.

[@Pauliepsi]

$50 a bottle, pays their worker .75 cents an hour. Makes sense.

[@______3597]

Mr_Pauls called business

[@Pauliepsi]

@@______3597you mean, called greed. P/L

[@Edgedable]

its capitalism what are you socialistism bruh

[@Pauliepsi]

@@Edgedable no, do you believe in labor laws bruh, cost of living bruh, better / best business practices bruh. Know how to read a P/L statement bruh.

[@______3597]

Mr_Pauls business is greed

[@eqlzr2]

Several years ago, I was very good friends with a professional couple who worked in a famous medical research and treatment center near Los Angeles. They had family roots in the Tijuana area in Mexico, and a few times a year they would travel down there to visit family and shop. We went with them once or twice, and one of the remarkable things I discovered was that they would buy bottles of tequila, very expensive brands, and bring them back to Los Angeles to serve to acquaintances and friends at parties. It was very impressive to see such expensive bottles of tequila arrayed on the bar shelves in their home. What I discovered, though, was that they never paid more than $5 for each of these bottles of tequila. Otherwise, these bottles and their contents looked exactly like bottles costing much much more. And their guests never complained.

[@DheerajPaleri]

Okay. Here is some extra information. Blue Agave takes 7-10 years to reach harvest and it demands a huge area of land to cultivate it in a cyclical system to continue production. The pines are steamed and crushed to make the juice which will be further fermented and distilled twice to make tequila. Well, the region of Tequila in Mexico produced the earlier brands of tequila and those are limited to somewhat around seven families/companies. Only those brands and those who paid them to use the term are allowed to use the term 'tequila' and the rest are just blue agave liquor.

[@DonRamiro1]

It's actually 5 years in the Los Altos region.

[@ChrisInvests]

Should've invested in agave years ago!

[@jeffreymuu5451]

Chris Invests - Personal Finance Videos Properties are Jalisco where have can be planted are skyrocketing. Compared to a few years ago land was dirt cheap.

[@chrisgeld3147]

Lol

[@TheBigJackpot]

Did someone say shots 💣

[@averagefreedomenjoyer3427]

No

[@elrondongo4277]

"at least 60 hands touch each bottle" Coronavirus would like to know your location

[@leticiagomez-young8836]

I’m from Los Altos Region in Jalisco, Patron is made in Arandas also in Los Altos. The agave head has to steam for 24 hrs 350* then cool off for 18 hrs. Before they extract the juice to start the fermentation process. It’s a lot of work , but it is also extremely fascinating to watch the process from start to bottle. Salud!

[@DonRamiro1]

I don't know what part of Los Altos you're from but Patron is NOT made in Arandas. It's made in Atotonilco el Alto.

[@aaquidsheikh3758]

I never drink I am just here to see the plant cutting skills 🗡

[@henrybyers5557]

Insider videos about how something is made are either 3-4 minute ads that tell you nothing or just a How It's Made episode they purchased and are showing as their own.

[@poojajoshi1104]

I never knew about Patron and never tasted tequila but still enjoy this video.

[@q-miiproductions878]

It's so satisfying watching the farmer shave the leaves off the heart.

[@alleyoopa]

“At least 60 hands touch each bottle” Patrón is worried about the wrong Corona

[@davidmurphy1272]

You were our favorite actor and supported everything you have done. This is a sad day for us. To hell with Hollywood, and you sir.

[@juankroosfrausto7411]

When it's in peña form it looks so soothing

[@DonRamiro1]

Piña. Peña means crag.

[@johnchris7278]

*Tequila is nasty, but after a few shots so am I.*

[@bonedyouuu9860]

John Chris stolen comment

[@enricogab]

This Patron ad explains absolutely nothing about how tequila is made! Thank you very much!

[@JustinY.]

I have a sneaking suspicion it's made from Agave.

[@ChrisInvests]

Wow, a famous person!

[@Jerichonoy]

Justin Y. It’s you again....

[@argus4650]

This is early

[@tuqly5904]

Justin Y. Back at it again

[@Aj23L1]

Actually going to Guadalajara, Jalisco and heading to the town of Tequila next month! Pretty good timing for this to show up on my recommendations🥃🙃

[@44mickd]

It’s all about presentation, pretty bottles, wrapping paper and boxes and the sheep flock.

[@gilberttorres8]

Ya it’s called marketing

[@hectora7479]

I was just in Jalisco, and saw these farms for myself. Jalisco, the land of tequila!

[@wuznab5109]

So, when do they actually make it?

[@chrisgeld3147]

WuzNab didn’t you see the video? They put it in the conveyer belt and that’s it you get the tequila

[@knsmith504]

Don't ever change the formula! My FAVORITE

[@Leezeo]

Business insider has transformed into 'how it's made'

[@bizarreworld2510]

The shovel was sharp Mmmm... very sharp indeed!

[@adrinicole26]

Only Hispanics know this. This remembers me of the telenovela: “Destilando amorrr”❤️😂

[@borisbrian6082]

Next video "How 73.4221% Chicago Champagne is made" I'm Curious upload plz 😑

[@420Megaskunk]

"What makes Patron the real deal" you mean over priced for a mid quality tequila that you can buy a premium tequila for around the same price???

[@mrslinkydragon9910]

Corralejo is superior

[@KingOfThePiratesOfTheHill]

@@mrslinkydragon9910 Casa Noble and Corraleja, my favorites to enjoy straight or mixed. Espolon or Hornitos to party. Imo, I put Patron with Jose Silver as a fair to mid tequila, because it is becoming the new generations Jose. An OK tequila quoted to be superior... 👎

[@mrslinkydragon9910]

@@KingOfThePiratesOfTheHill i like reposado mixed with lemonade :) theres one brand (jose cuervo) that has a black jack after taste!

[@JoshChristiane]

I prefer Gran Centenario Anejo, super nice tequila for the money. You can sometimes find it at Costco for only $20, which is a steal for what it is.

[@brandogarza1411]

Patron is an overpriced tequila... relatively terrible to Don Julio or Clase Azul

[@adriantorres9697]

Finally , someone who knows what they're talking about

[@jamikedike6837]

Even something like El Jimador, Patron isn't good tequila at all

[@owenperez8868]

1942 don julio is great what are you smoking

[@theGreaseRamirez]

Don julio 70 👌

[@owenperez8868]

Martin Ramirez 🔥

[@judedarcy7772]

narrator: “leaves can measure from a few centimeters to 8 feet” *everyone is confused

[@Maggiemiamor]

Jalisco mexico 🇲🇽 😍 hermoso estado

[@ulisesr614]

In case anyone is interested in how tequila is actually MADE it can be found here kzbin.info/www/bejne/mp6ki2OXfZWDb9E

[@lilyoshiimitsu]

I watch this everyday to motivate me to buy a bottle.

[@narredont]

every time I go to Jalisco I always pass through these plants, I later buy a bottle

[@metalsco4798]

Jasmine Tee your pretty princess jasmine.

[@Ghostbeardoesxtc]

Thank you comment section for letting the community no to block this channel

[@jessem7838]

How to confuse the entire planet: "Ranging from a few centimeters to 8 feet"

[@happydayz7857]

I don’t care about tequila, I think those plants are very pretty and love the colors.

[@AverytheCubanAmerican]

I don’t think the most interesting man in the world would drink that. But he does want you to stay thirsty

[@pokerface1028]

More than 60 hands have touched the bottle.... . . . Coronavirus has entered the chat.

[@BonerSoup2]

It’s 3am and I have a paper due tomorrow. How did I get here and why am I still here

[@jahelmedero9120]

I love patron shots

[@Ben_PN]

Why am I imagining underground meth lab below the factory? 😂

[@ruthiebaby3055]

Clicking on the video and immediately going to the comments. As one does. And seeing ad ad ad. Bye✌🏼

[@tfoepe]

The title should be, why patron tequila so expensive :-)

[@kihsuokadwog4250]

It'd satisfying to watch the harvest...

[@itemtest1]

What happens to all those leaves? Do they get used to feed animals or for something else? :)

[@mrslinkydragon9910]

Either compost, fibres or feed

[@bismillahali7784]

The leaves could be made into eco friendly shot glasses

[@duchi882]

Its looks like a Giant Pineapple 🍍

[@Hektols]

Piña is the spanish word for pineapple, it's named like that due to it's appearance.

[@dave1986R]

Whenever you open that box and unwrap the green tissue paper it’s like it’s your birthday. 😀

[@carljeromeaquilos8725]

That looks like a pineapple, and pineapple is called Piña in the Philippines

[@nathantherealtorsonoma]

So when do we get to learn how tequila is made? I just saw stock footage on a loop.

[@zandernecaise4497]

Idk so why is that one piece of the plant red at 1:36 I would really like to know

[@SameerKhan-hh2jo]

“At least 60 people touch each bottle” THAT ISNT COVID FRIENDLY

[@alonsorendon8132]

They just rinse their hands in a bucket of tequila, completely sanitary

[@EpicSir999]

Bruh this was made one year ago, they also wore gloves

[@lekanakumong3708]

The patrón factory closed :/ just paid $60 for a fifth!

[@maieldmik5233]

Cool vid👍I love the mezcal tequila , with the worm! cheers from NZ 🇳🇿

[@Dk-jj3vu]

So many of my college mistakes are because of this drink.

[@bubblegumxo]

Something funny about college kids drinking Patron and eating easy mac 😂. I get it though, there was always someone who would buy expensive stuff, where I was fine drinking Karkov and Keystone Light. Cant do it anymore though..

[@yungnguyen82]

patrone and don j are 2 of my fav spirit.

[@joeorton1218]

You just showed me an ad and ur making it sound like they have been around since the 1800

[@frank3manuel]

If you want to find out how tequila is made, search youtube for the How It's Made segment on tequila, not this ad.

[@dirkdiggler2430]

This is where babies come from

[@JAS_392SRT]

Damn crazy I love patron this shit the best

[@luketurveydrums4358]

Shoutout to all the comments I have concluded I will not watch this video

[@AgitatedA]

I still remember my grandma telling me the my grandpa had work in a similar job like that before

[@arjun_para2x]

I must admit, this is a damn good ad.

[@GrandMasterAbe]

I'm sure this video is not an ad for Patron's Tequila. Yep.

[@momandius941]

They put it in a bottle and put a cork in it wrap it in paper put it in a box and that’s how tequila is made any questions

[@handl3_me]

Netflix 'Monarca' brought me here.

[@CVS819]

Didn't know show what the topic was or is about. They should change this topic to something else.

[@Randy-Bobandy]

Patron is the only liquor that actually makes me salivate when I see it, so good

[@nicklewis7240]

I don't understand how they can harvest 8,000 a day, but the plant takes 7 years to grow. How much space do these farms take up? That's a crazy number of plants.

[@andysanchez9651]

Going to buy a new bottle this weekend haha 🤣

[@alvint4485]

Correct me if I’m wrong, but isn’t the price inflated because the distillery is not automated and because workers have to hand cork and seal bottles.

[@q-miiproductions878]

Apparently, the "piña" of piña colada can refer to agave hearts instead of just pineapple. It does make sense, given the prepared heart's shape.

[@danielita.6]

I just drank patron with my man and right when I get on KZbin this video pops up, I guarantee the feds are in fact watching

[@727killuminati]

Wow amazing, one of my favourite drinks

[@TheTrainMan570]

Patron makes “Ultra premium tequila” Ha ha ha. HA HA HA. HAHAHAHAHAHAHAHAHHAAHHAAHAHHAHAHA

[@clintmmartin]

I was left with more questions than anything after this video.

[@tricallyourmama]

So all this video shows was low wage workers in a sweat shop barely making enough to eat while patron make millions. Got it ✌️

[@jayshah1646]

Narrator: At least 60 hands touch each bottle Coronavirus: 😋

[@MrMotherfuck123]

Great Business idea.

[@margarita1776.]

All this video told me was that patron was bought out by Bacardi and guaranteed the same quality.... um no. 1. This is an ad 2. I feel lied to

[@franciscolmar6475]

I once got so drunk drinking tequila 🤣

[@CodyUnderstorms]

I'm glad I came to the comments first.

[@alejandrogalvan7519]

Thanks. I now now nothing about how tequila is made..

[@jankubat2694]

Actually every Tequilla is a 100% blue Agave spirit made in the Jalisco region distilled in copper pot stills and aged in barells. Otherwise it is known as mezcal. Tequilla is (a very simplified statement) the Champagne of mezcal.

[@PaintbaIl4Fun]

or u got jose cuervo which is just meant to be poured onto the ground and forgot about

[@fireflamefine625]

I bet Petrone paid upwards of 500 for this.

[@jzk2020]

Nice ad. I only realized it was an ad after I saw it.

[@donarthiazi2443]

$7,500 for a 1/5 of tequila and it's BLENDED? The _Laphroaig_ Master Distiller would have a cardiac arrest if he heard that!!

[@lawrencedsouza6885]

Slicing the pinas felt satisfying

[@m.y.a.111]

I got the agave, already cutting it. Now I just need the band... tequila here I come!!!

[@heyheytaytay]

Still wondering exactly how the tequila is made and not where it comes from...

[@perksgabriel2388]

8000 of those plants get picked daily. How fast does it grow ?

[@Vinhnguyen-mv6py]

"At least 60 hands touch each bottle" Sound like a lot of germs for me :v