how to *actually* use your youtube analytics (ft. the guy who made youtube studio)

[@BobbyOrrPursuePurpose]

It’s very rare that I find a channel that I feel like why is this free! Girl you’re killing it

[@Arrowstotle]

Awesome video! You asked great questions to give us valuable insight. I’m excited for those new features 👀

[@AprilynneAlter]

Aww thank you Arrow!! I'm excited for the new features too - can't wait for Hype to drop!

[@elithelegobrick]

omg its arrowstole

[@libraryofaviking]

Fantastic interview. You singlehandedly helped me improve my thumbnails and this video was also helpful. I hope they implement title testing! Keep up the great work!

[@AprilynneAlter]

Thank you so much!! I really, really appreciate it 💙

[@comfyera]

+1! I wanted to put being interviewed by Colin and Samir on my vision board, but I think pretty soon "making it" as a KZbinr will mean being interviewed by Aprilynne Alter. :)

[@comfyera]

Aprilynne, you did it again! This was another super helpful, unique and interesting video. Thanks for making it! I completely agree with Amjad that the Thumbnail test is especially helpful for a smaller creator. I tried to start KZbin in 2020 and my thumbnails sucked. I started back up this year and I've been using the thumbnail test religiously, and I feel like it's helped immensely.

[@suvaissance]

Yayyyyyy! My question about “can creators control who their impressions go out to” 🎉🎉🎉🎉 Thank you Aprilynne!

[@techstash2060]

Can't believe all this is free thank you girl God bless you

[@GalenDeGraf]

What youTube is missing is a way to point the algorithm in another direction when you want to make content that you think will resonate outside of--and not as much with--your core audience. For example, if you could somehow flag the algorithm to pay more attention to hashtags on certain videos for circumstances like that. I do have a workaround I’ve done twice, when I can predict this, and those videos did well. It is to make a reddit post on day 1 of upload in an appropriate subreddit. Hopefully, then the youTube algorithm can better pick up on activity from atypical demographics who found the video through the subreddit from the start.

[@Lswat717Ent]

Hey really enjoy the energy on this video and love how the KZbin community shows so much support and love

[@jannarkiewicz633]

My place in the U.S. is just south of San Bruno (KZbin HQ). Did you visit NorCal? Nice to see he is so open to talking to channels. As always, you are so well prepared.

[@AprilynneAlter]

This conversation was in New York City! KZbin was there for an event recently :)

[@Notinerd]

Aprilynne, your insights and perspectives are always so on point and easy to understand! Just wanted to drop a huge THANK YOU because thanks to you, I’ve improved the way I create content! ❤✌

[@AprilynneAlter]

Ahhh thank you so much!! I really, really appreciate it 💙

[@ItsClawlike]

She became Colin and Samir! ❤

[@AprilynneAlter]

Walking in their shoes for a day! I have so much respect for what they do - interviewing people is surprisingly hard!!

[@ED-007]

Totalllllyyyy!!!!

[@mobilefreelancer3831]

What ever works ig if it works for her why not lol

[@aishapatelstyle]

Wow! Congrats on this amazing interview! You are helping us all!!🎉🎉

[@BBenoist]

Aprilynne - you are amazing. Thank you for hosting this interview.

[@AprilynneAlter]

Aw, thank you so much. That really means a lot 💙

[@NBTJacklyn]

DUDE the hook editing is so great wow:) and so well shot! love this

[@AprilynneAlter]

OMG THANK YOU!!! I really, really appreciate it!! 💙

[@therealwaseem]

Suggestion for the video's title, I dont instantly know for sure what a "VP" is. After some thought i'm pretty sure it stands for Vice President. So might be better to say "A KZbin Vice President" or "KZbin's Vice President"

[@therealwaseem]

I guess we'll never know for sure though until they add A/B Title Testing ;)

[@AprilynneAlter]

I was also thinking "an honest conversation with a KZbin exec" - would you know what that means?

[@therealwaseem]

I think that's a bit better than VP, I'm assuming your shortening his job title to keep the video title under 50 characters which is understandable thats pretty important too. If so, you could consider swapping the words honest or conversation for something like "an honest talk" or "a real conversation". Idk lol it's probably not that serious but I just enjoy ideating :P Just some ideas you could consider 👍

[@therealwaseem]

"I Interviewed The Creator Of KZbin Studio" Ahhhh I can't stop ideating

[@LeCarnetDigital]

@@AprilynneAlteri won’t 😔 I just started to watch the video because of you ❤

[@TheSoundofU]

Excellent interview. Thank you both. This answered so many questions, and saved me a whole lot of time about what directions do I take. 💕

[@AprilynneAlter]

Ahhh that makes me so happy to hear!! Thank you so much for watching 💙

[@LostBobbinCraft]

This is a great video - I'm glad you had the chance to interview him. I am "hyped" about the hype feature. The fact that a small channel is considered under 500K subs is frankly discouraging.

[@AprilynneAlter]

I'm glad you liked the interview!! And I feel you - in my niche, many of the biggest players still have less than 500K subs 😭

[@LostBobbinCraft]

​ @AprilynneAlter I would love to see you take on a frank discussion of "small." I thought I was small until I saw this video and then I realized I am nanoscopic. I get that YT wants to promote the Dream and maybe you cannot make a frank video on this topic without censorship. It would be refreshing to see how hard it is to succeed instead of just hearing about the Unicorns. I want to keep making videos, but I also want to be realistic. This hobby is fun, but also time and resource intensive. If it has a snowball's chance in hell - I want to know! I know what it takes to launch a physical product into the world and I would strongly discourage anyone without deep pockets and resources to try. How similar is YT?

[@MeticsMedia]

Thanks for this interview! Great job!

[@efficientapp]

This was SUCH a great interview. The awareness point of, the thumbnail you use when you launch the video (for your audience) should probably be different than the thumbnail you use in the weeks to come, when the audience changes. This hurts my head a bit with how to take action on that hahaha Great interview, super helpful and exciting!

[@AprilynneAlter]

Ahhh yay I'm so glad you found the conversation helpful!! Definitely some cool insights in there

[@beastchess0]

When I needed you the most, you came back❤❤

[@AprilynneAlter]

hope you enjoy the video!!

[@movementcreatorTV24]

Great video! Awesome questions too! Is like you were reading my mind as he was talking. For us new content creators, this interview was super helpful! Thank you! I am gonna use that in my outro now, "Make sure to like, share, and hype!" lol

[@AprilynneAlter]

Aw I'm so happy you enjoyed the interview!! 💙

[@CoilyCode]

YAY!!!! One of my favorites!! So happy to see you Aprilynne! Hope you had much needed rest and are caught up with work stuff. We need you in this KZbin World. Can't wait to watch!

[@AprilynneAlter]

Ahhh thank you so much!! Hope you liked the conversation!

[@VideoEditorObear]

This was super fascinating! I love learning about all KZbin stuff head to toe. Thank you for this video!!

[@AprilynneAlter]

Ahh thank you so much!! I'm glad you liked the interview!

[@sleevenocardbehind]

Thank you Aprilynne!

[@AprilynneAlter]

Thank YOU for watching!!

[@davidthescottishvegan]

What an amazing interview beautiful Aprilynne. Great questions and good & interesting answers from Amjad. Looking forward to KZbin Studio getting better with the new features and improvements planned. Love 🥰 the video and love 💕 Aprilynne.

[@maryreprado]

Thanks for the interview! ❤

[@AprilynneAlter]

Thank you so much for watching!!

[@TheThinkersBible]

Congratulations on this fantastic guest for an in-depth interview!

[@AprilynneAlter]

Thank you so much!!

[@TheThinkersBible]

@@AprilynneAlter you're very welcome! I could see from the beginning that your channel was special -- I'm glad to see that it's also really going places so early in its life :)

[@davidhartley94]

Great questions, thanks!

[@AprilynneAlter]

I'm so glad you think so! Thank you so much for watching!

[@joyLoveC]

Can’t KZbin remove the 365 day rolling timeframe to reach 4000 watch hours?? I hate it when views from 366 days ago fall off. I feel like I’m running in circles ☹️

[@DrBrianKeating]

Thanks for this 🎉

[@AprilynneAlter]

Thank you so much for watching!

[@personne_lambda]

Excellent video and format. Already good but i feel it will get better with time. keep going

[@AprilynneAlter]

Thank you so much!! It was definitely fun to step outside of my comfort zone and try something I haven't done before!

[@itsTuzzle]

this was amazing!! you both were so well spoken and had incredible insights!

[@AprilynneAlter]

Ahhh thank you so much!!! 💙

[@itsTuzzle]

@@AprilynneAlter 🤍

[@UntoldTurtle]

Boutta start implementing these tips on my next video. Your videos are actually pure gold for small channels

[@AprilynneAlter]

Ahhh that makes me so happy to hear!! 💙

[@MeIsAiden]

I am really excited for hype to arrive!

[@AprilynneAlter]

ME TOO!!!! I'm so interested to see the impact it has on creators

[@MagicMitch]

Magical content as always! Constantly finding new bits of info to digest with every upload! Looking forward to what comes next! ✨😁👍✨

[@AprilynneAlter]

I'm so glad you liked it!! 💙

[@EmpoweredbyPromisesMedia]

Thanks for looking out for new creators.

[@AprilynneAlter]

That's what I'm here for 🫡

[@MaximoEnglish]

Love you AprilynneAlter. From Ecuador, You keep me motivated so keep doing whatever you are doing couse to be honesr we need you.

[@AprilynneAlter]

Aww, thank you so much 💙

[@nisab.6623]

Wow great interview! Thank so much you for it🥰

[@AprilynneAlter]

I'm so glad you enjoyed it!!

[@factbyabhishek]

Legend is back 🎉🎉

[@AprilynneAlter]

💙💙💙

[@FinoClips]

Let's Gooooo, thanks for the video April!!

[@AprilynneAlter]

Thank you for being here!!! 💙

[@ViniVelasquez]

Tons of great insight, thanks for asking a lot of the questions we all had in mind!

[@3dchick]

Great interview! You asked awesome questions. I understood YT's reasoning regarding most of his answers. I just wish theyd made the hype thing a lower number of subs, like 100k, or even 50k. For some of us, there aren't 500k people in the entire world who'd be our intended audience, but people who like what I and a handful of others do are a super dedicated bunch who collectively spend a ridiculous amount of time on YT, whether for tutorials or just to watch what other 3D people have made.

[@AprilynneAlter]

I feel that! To me, 500k feels like a massive channel - most of the largest players in my niche are less than 500K! Additionally, I think it would be awesome for the leaderboard of Hype to be based not just regionally, but also based on niche/channel topic

[@3dchick]

@@AprilynneAlter ooih, yes! That would go a long way to feeling more fair. Some genres just have a broader appeal than others. Oooh, LOVE that idea!!

[@BatshevaDueck.]

what a great podcast episode, you are a born interviewer

[@AprilynneAlter]

thank you so much Batsheva 💙

[@NBTJacklyn]

this is also so well shot I love it

[@AprilynneAlter]

hahaha that's something I can't take credit for - youtube had its own amazing production team that had everything set up for me! they did such a great job

[@ytogretmeni]

Great interview! I'd like to see more interviews like Creator Science. Love LOVE the intro! 👏👏

[@AprilynneAlter]

Thank you!! For this first interview, I wanted to test out a more Colin & Samir style video, but I'm definitely interested in trying out more Creator Science-y videos as well!

[@ytogretmeni]

@@AprilynneAlter Happy to hear that! Looking forward to the next interviews.

[@rocknrory]

Excellent interview Aprilynne! You are a pro 💥

[@AprilynneAlter]

Ahhh thank you so much!! 💙

[@WhaChuUpTo]

APRILYNNE IS BACK! I just picked up my efforts on my youtube channel these past few weeks and I've been missing your wisdom! So excited to see this upload!

[@AprilynneAlter]

Going to be uploading more frequently through the rest of the year!! I'm excited 💙

[@WhaChuUpTo]

@@AprilynneAlter yay!!! 🤗🎉🎊

[@ToastingCheese]

This was a great watch, thanks.

[@AprilynneAlter]

I'm so glad you enjoyed it!!

[@willgarram]

gracias por esas excelentes preguntas. Ojala pongan las traducciones de comentarios en automatico tambien para que puedas leer el mio :)

[@TheThinkersBible]

One last comment :) Could you ask him if KZbin could make all metrics available to small creators? Especially the time of day/week users are online, what other content they watch, etc. You cannot get that data unless you have 10,000 views/week and it's incredibly valuable -- but KZbin does have the data and can provide it if they want to. Thanks!

[@ReviewsAndHowTos]

How the heck did you score this interview‽ Great stuff!

[@AprilynneAlter]

ahhhh right?!?! I feel so, so lucky

[@FC-BS]

This is exactly what I was thinking

[@Thrive_Cast23]

Great job 👏, amazing growth 👏

[@Alfakama.]

🎉🎉🎉 I clicked without reading the thumbnail 😅😅 I really like April's channel ❤❤

[@AprilynneAlter]

Aww, thank you so much!!

[@sayedabdulmalequeahmed4189]

great interview thanks Aprilynne , keep making such amazing quality content love your efforts

[@AprilynneAlter]

ahhhh thank you so much!!

[@silva-sir]

Thank you for the insights.😊

[@AprilynneAlter]

Thank you for watching!!

[@denizakogul]

Sadly, inspiration tab is not working well in other languages. 15:05

[@SleepStoriesByEli]

Really good interview Aprilynne. Keep up the great work, Thank you 🙏

[@AprilynneAlter]

Thank you so much!! I'm so glad you liked it 💙

[@mariusholle8380]

Hype! 🌠🥳 :D Thank you very much! Your journey as a creator is very inspiring. Every time after watching one of your videos, I want to start trying out my own video ideas. I am grateful for the effort you put into your channel and look forward for more :)

[@AprilynneAlter]

Oh my goodness, thank you so much!! I really, really appreciate it - and you absolutely got this!! Create those videos!!

[@FC-BS]

Such a great interview

[@AprilynneAlter]

Ahhh I'm so glad you think so!! 💙

[@jamilaalina]

Yes! Congrats on the new format, Aprilynne! 🎉A woman of color as a KZbin powerhouse? 💪Sign me up for all of it!

[@AprilynneAlter]

Awww thank you so, so much 😭 you're too kind

[@ShamManTV]

Great discussion! Inspiration Tool sounds exciting! Can't wait to see it develop further. :)

[@AprilynneAlter]

Thank you so much!! And yes, me too! Excited to see how it turns out

[@denizakogul]

21:00 I’d add like, comment and sub click time of the viewers in audience retention graph. That may teach us when viewers tend to like, comment and subscribe. Idk why they don’t do it.

[@brokenkayfabe]

A few viral videos and youtube is already opening the doors to you. Genuine creators must be hard to find

[@AprilynneAlter]

I definitely feel so lucky to have been given this opportunity to chat with Amjad! I still can hardly believe it

[@dogzentraining]

@@AprilynneAlter They made the right choice by picking you!

[@AprilynneAlter]

@@dogzentraining 😭😭😭 thank you so much

[@timhaubeil]

Wow, this is huge Aprilynne! Great interview, thanks for sharing! :)

[@AprilynneAlter]

Ahhh thank you so much for watching Tim!! 💙

[@rgblackshorts]

This is sooo my niche, I'm obsessed with YT analytics 😅

[@AprilynneAlter]

you and me both!!

[@FLOWQUENSIO]

Absolutely awesome ❤

[@AprilynneAlter]

Ahhhh thank you!! 💙

[@SEOPro]

I understand there are opporunities in other geographies but still if I need to reach out to my country of origin what can be the best approach specially when english is language spoken in many countries

[@LydiaLivesForHim]

This is AMAZINGGG

[@AprilynneAlter]

AHHH thank you so much!! 💙

[@palantirresearch]

💅 on point for the big interview!

[@AprilynneAlter]

Hahaha thank you for noticing 💅

[@AnimeEruption]

❤❤❤❤❤

[@AprilynneAlter]

💙

[@quizwell]

excellent interview

[@AprilynneAlter]

I'm so glad you liked it!!

[@OfficialKerangkaBerfikir]

This is goolllddd ❤

[@mrsaluyt]

These are the deepest questions tbh 😂❤

[@AprilynneAlter]

I really went for it haha

[@TorontoFPV]

Good job

[@barrborrah]

awesome!!!!!!

[@RadReelingFishing]

What's up with all these creators who have managed to get a million subscribers or much more through the years and most of them are only getting 50K views or less on their videos. I'm talking about the channels who have been creating for at least 10 years. Something's really out of balance on this platform. I always hear that KZbin is helping the new creator, but what about the creators who have dedicated years and years to build their channels only to see their views plummet? KZbin changed some things about 5 years ago because you can go to a channel that has 2 million subscribers, click on their most popular videos tab and see that 5 years ago they were getting many hundreds of thousands of views on their videos, now crickets, chirp, chirp in comparison.

[@CaliKim29]

Yep. Said perfectly. See my comment, as well, however my comment wasn’t as eloquent, as yours. I started in 2012 - haven’t hit 1M yet but SLOWLY getting there. April rocks tho.

[@elithelegobrick]

Sometimes its a sudden change of content, grafual viewer disinterest (like in ryans world) or some true yt ogs who quit for a while. So uh imo its ussuallu some gradual user disinterest

[@RadReelingFishing]

@@elithelegobrick I'm troubled that the KZbin VP hasn't responded with some sort of explanation. At the end of the day it's the algorithm that makes or breaks a channel. The truth is many, many thousands of popular youtubers 5,6,7, years ago have been neglected by the algorithm in the past few years. It's very evident when looking at the most popular videos from KZbinrs with millions of subscribers, 5 years ago something drastically changed with KZbin's presentation of those channels.

[@elithelegobrick]

@@RadReelingFishing it probably adjusted very well to the old algorithm but not to the new

[@TheThinkersBible]

One of the issues about Subscriber count is that even though Subscriber Count allegedly doesn't mean as much now -- sponsors and potential sponsors and followers care about it. And it's what KZbin rewards. No one anywhere is saying "This creator is huge or successful because they have 1 million hours of Watch Time!" They're saying "They're huge, they have 1 million Subscribers!" And KZbin doesn't give 1M Hrs Watch Time plaques. So unless the incentives are aligned with the alleged lower importance of Subscriber Count -- saying Subscriber Count isn't as important any more simply isn't true.

[@AprilynneAlter]

Subscriber count definitely does still matter! Just not as much as it used to - there are plenty of channels that have a large subscriber count, but those subscribers don't necessarily translate to a core audience who actually care about you and who will actually engage with additional offerings you present them with

[@TheThinkersBible]

@@AprilynneAlter understood, but that's not my point. My point is that perception of a channels success -- including perception by KZbin for awards, plaques, invitations to key events, etc. -- and a channel's ability to attract sponsors, isn't based on watch time. It's based on Subscriber Count. Until and unless those perceptions and especially rewards and incentives change -- Subscriber count is and will continue to be very key and very important.

[@rishandprish]

😊 Good information

[@AprilynneAlter]

I'm glad you liked it!

[@rgblackshorts]

So interesting ❤

[@AprilynneAlter]

Ahh I'm glad you think so!!

[@CherylD]

So dreams DO come true ? 🎉💪🏾

[@SongbirdGaming]

A lotta great stuff here. But what he doesn’t understand, it seems, is that for a lot of us creators, coming up with ideas is the *easy* part. We don’t want to spend more time creating videos. Creating the video is the part that takes so long. I don’t want an AI to give me ideas. I want an AI to save me time in actually editing and making the video. Ideas from an AI are never going to be truly original. They will just be remixes of everything else that’s already out there.

[@AnimeEruption]

Please make this type of 🎥

[@AprilynneAlter]

I'm glad you liked it!

[@adyanknx]

I think you should change the title to. "Meet The Man Behind KZbin Studio"

[@SunnyKay]

IMO if you put "A/B Title Testing" in the thumbnail, it would get more clicks.

[@AprilynneAlter]

I actually made a couple versions like that and sent it to people for feedback! While A/B title testing is super interesting to me, it actually turns out it's a relatively niche topic that a lot of people aren't familiar with, while KZbin Studio is a topic that almost everyone creating on KZbin is familiar with

[@kotadiyachaitanya7957]

Hii maam genuinely like your explanation way. i can help you in a editing if you are fine can i so my work ?

[@daveyhighflier]

Collin April and Samir

[@AprilynneAlter]

hahaha exactly 😎

[@daveyhighflier]

@@AprilynneAlter lol..can I get a shout out with your other fav subscribers

[@krishcshah]

He's also Indian?

[@Spacebartreal]

first

[@Spacebartreal]

9 seconds ago, this is the earliest i have ever been to a video

[@AprilynneAlter]

You win! 🎉 wow so early!

[@Alfakama.]

😅😅 this got me, hehe girl. You need to upload 😊 12:18 ❤🎉🎉

[@AprilynneAlter]

I definitely do!!

[@CaliKim29]

I would have liked to seen the question “If a creator has 631k subscribers - does KZbin show the new video thumbnail to all 631k subscribers Feed/Homepage? Where can a creator see that statistic? I’m not talking about the click through rate statistic. I’m talking about of my 631k subscribers - how many did you show my new video thumbnail to? Why can’t 8 out of 10 of my last videos break 10k views? I feel strongly that KZbin is not putting my content in front of as many people now. My views for the most part have tanked. I’ve paid a thousand dollars for consultations and was told “tweak your thumbnails you are so close”. I did and nothing changed. My thumbnails don’t suck. My videos don’t suck. My content doesn’t suck. I don’t think KZbin has truly shown creators behind their algorithm curtain. The Beast formula doesn’t work for every nichè. Not all nichès care for clickbait video titles. So why are so many established channels tanking in view count? I cannot figure this one out. And I cannot be the only creator experiencing this.

[@AprilynneAlter]

I know for sure that KZbin does not show your video to all of your subscribers - subscription status doesn't really help the KZbin ranking algorithm, and the longer it's been since someone has subscribed to you, the less their subscription status means. It's more so about their own viewing habits now (ex: if someone subscribed to a gardening channel 3 years ago when they were interested in gardening, but then since then has either stopped gardening or stopped watching videos about gardening, your videos about gardening would not continue to be shown to them, even if they are still subscribed.) I don't have all of the answers for you, but I can at least answer that one

[@CaliKim29]

@@AprilynneAlterThank you for this reply-was helpful! Love your work more than you know and, although very frustrated, I’m definitely not a quitter. CK

[@DeJesusCustomFootwear]

I feel your pain @calikim lol

[@CaliKim29]

@@DeJesusCustomFootwear Thanks. So it’s not just me? Sure feels like it sometimes !

[@RadReelingFishing]

Very well said, "So why are so many established channels tanking in view count?" It's so sad that so many years of "your" life were dedicated to building content for KZbin. Where's the loyalty KZbin for the ones who helped build the success of this platform?" Honestly, I think KZbin has figured out what makes them the most money and that's where the focus really is. KZbin pays hardly anything for shorts content, but yet creators are uploading them like crazy because it's easier than creating a long form video. I could write a book here, but I won't.

[@IamS.S.I]

1:04👍

[@RafoxGames]

20:45 haha thats the question i suggested 😁

[@AprilynneAlter]

I listened!! It was a good question!