Meet the Man Changing YouTube Education (Film Booth Interview)

[@jay]

Grow Your Podcast on KZbin Workshop: creatorscience.co/play

[@lolamoro]

I broke out in laughter when he said "I block 2 hours a day off for writing...and sometimes I don't write anything, I just think 😂" soo good to know we're not the only ones struggling with that

[@VioletEmerald]

It sounds like a joke but isn't when some writers say that sitting there thinking is part of the writing process!

[@BrendanEvan]

I’ve paid for KZbin classes and books and watched plenty of Film Booth but something tonight just clicked watching this. Not sure why it’s taken so long We’ve got to take the boring necessary idea and transforming into something interesting, entertaining every single time

[@BrentMalice]

yeah its like... his meta explaining his explanations help me better understand his explanations.

[@jeffreylevans]

Unfortunately mostly we prioritize entertainment (feeling good) over value. Go to trick them like Ed says

[@voodooaudio9488]

That's exactly what he doesn't do.

[@TaniaRouserArt]

It’s called “A carrot covered in chocolate”. I learned about it not so long ago.

[@CauterizeKing]

I felt the same when he said "package it as what they want, and give them what they need". He said it elsewhere, and it was hammered home today. Really feeling confident after watching Ed's recent stuff.

[@ccsaun]

Two best points from this; you need to be able to make something boring into something interesting & and that building a community of valued followers is way more important that getting heaps of views.

[@CauterizeKing]

Right, but I'm still confused as to whether we should be aiming for high views, in order to get more leads into our businesses. He seems quite ambiguous on that point. I think aiming to get new people in by creating a video with broader appeal, if not every video then some videos, is a good way to tell the algorithm to pay more attention to you and find more of your ideal viewer. But, hey, Ed is great.

[@RedDevilVR]

One of the best KZbin guide videos of 2023

[@jay]

That means a lot!

[@zerocarb]

Ed is a legend. I implemented some of his ideas in one of my latest videos and the feedback I have received from my regular viewers has been super-positive.

[@asiddiqi123]

Which video and what you implemented?

[@GRUBB-MUDD]

Ed helped me level up 4 sure and ge5 my 1st viral long form vid w 600k

[@philkellr]

Watching this after having done my first real video and thinking "this could have been a lot better". This interview opened a whole new world to me about storytelling. Thanks Jay for being such a good interviewer.

[@jay]

Glad you enjoyed it!

[@pampierce]

Film Booth is my favorite KZbin training channel. I've watched most of his videos. But this is by far my favorite - he really explains what I've experienced when watching his videos. It finally sunk in. This was awesome! It's like a complete roadmap. THANKS!

[@JasonBatterham]

I feel like I need to be watching this video on a weekly schedule. An unbelievably massive quantity of useful information!

[@kevinmespiritu]

Ed's exceptionally good at what he does - learned a lot

[@jay]

Yeah i’ve gone down the rabbit hole and feel like a REAL amateur

[@RealJustinZiegler]

100%. I took Ed's Edutainer's course and I'm still learning. He understands YT out many levels deeper than me.

[@davetriesthis]

@@jaywell I've subscribed to you both as a result so thanks.

[@PamelaRuddyUKart]

Well, it's all fun and games until you want to find the video he did about a topic but can't remember the thumbnail or title that went with it and can't search for it 😂 But yes, I know I enjoy his videos and they are valuable so I watch them all as soon as I see them, definitely great at getting returning viewers!

[@voodooaudio9488]

He is, one of the top scammers a liars on KZbin, but great at self marketing and selling hot air

[@FarmTraveler]

YES! Anytime I randomly search for video ideas, this dude always comes up. He has such great advice!

[@0u73rh34v3n]

I gotta say Jay, you nail your questions every time and the moment your guest strays away from the meat of what we’re interested in, you bring it back to that point for expansion. You ask everything we’re all dying to ask l. Great work!!!

[@jay]

Thank you! 🙏

[@wasthataflute]

LOVE the detail. You swapped 70/20 to 45/45 as he reconsidered, even though he said 50/50, because of course you gotta film something, and dang what a long sentence, but it was so satisfying.

[@BPCwithCharlie]

12:15 my time in college, in the student publication club, we had senior editor solely to come up with the headlines that hooks the reader to the story submitted by other student journalists. And when I did an internship at The Onion, all they sat in a room coming up with the funniest headline. Then find photos to accompany it, and then write the article.

[@LaughingInTiny]

Ed's a genius. I happily watched his videos WAY before I thought about starting a channel just because he's so entertaining. I was (and am still) far more interested in his editing because it's brilliant. It's interesting how much I learned here about his process HERE after watching so many videos about the process.

[@MikeBSalazar]

Real gems in here. Feel like I just went through an intro into Ed’s main course. So good.

[@denalidtx]

The incredible irony here is that I like Film Booth's content, but I don't watch much because of the titles! Same for VidIQ: I can't tell what the video is really about, so I skip it.

[@rohansrivastava169]

🎯 Key Takeaways for quick navigation: 00:00 🎯 Use signposts for audience engagement. 01:26 🧠 Compelling video ideas engage viewers. 05:21 📌 Signpost upcoming content for viewer retention. 10:09 👥 Create an audience avatar for relatable content. 12:13 🎩 Four-hat script structure: Artist, Architect, Writer, Wizard. 16:35 🧙‍♂️ Highlight payoffs for engaging content. 18:54 🧠 Delay payoff for viewer engagement. 19:25 🎯 Use metaphors to engage without padding. 21:54 🧩 Engage the audience by asking questions. 23:06 💼 Hiring scriptwriters benefits channels. 25:25 📚 Train scriptwriters through research. 27:47 📢 Effective CTAs build on content with curiosity gaps. Made with HARPA AI

[@ParteraQuisqueyana]

So many people get worked up about clickbait. As long as the video is worth my time, I don’t care what you titled it.

[@adameskow562]

Guys you absolutely smashed this ep! So much value shared by Ed. Appreciate you probing further into the nuance Jay.

[@brittanyrivers_style]

Today I blocked hours to attend a live educational event for aspiring KZbinrs! For most of the time I fought falling asleep and regretted paying money and time for some of their other content. Even though there were some helpful notes I took away from the “masterclass”, my biggest take away was discovering your channel while I was bored. I am so relieved to know that the feeling I had of being patronized by gatekeepers on the topics of KZbin education just so they could sell more of their content and repeat prerecorded videos on their channel in the live class couldn’t be more opposite of what you do!! I appreciate your “presumed intelligence” approach and willingness on your part to expose the journey of learning the puzzle of creation content. I feel 10 times more intelligent and enjoy some relatable laughs while watching your channel. I’m only one and a half episodes in and felt compelled to share this. I am stoked to binge watch many more episodes asap and tune in to your podcast during my work commute this the week! I can’t thank you enough. Think Media should take lessons from you!!

[@jay]

so glad you enjoy the show! sorry to hear about that negative experience

[@Pazjor]

Eye-opening conversation. Ed’s expertise and Jay asking the right questions gave us a ton of valuable info.

[@trainfarb]

Didn’t know about you or Film Booth before this popped up on my feed. You did something right with the thumbnail and title because it got me to watch and I ended up following both of you. Very solid interview. Thanks!

[@yovee]

last 2 episodes are so on point. thanks for sharing Jay, completely changed my perspective

[@VigneshDhakshinamoorthy]

9:06 Talking about lighting, I really like your studio background & lighting @JayClouse

[@MakeSomething]

these interviews are packed with knowledge. great work!

[@jay]

Glad you like them!

[@leapnlarry]

Package the idea then make a video. Click on what they want then deliver what they need. Undue the click bait. Educational channels that are using story are genius, make it som much more engaging to stick with the video. What is your story to lean into. I have been watching film booth for a while but i love this interview, lots to takeaways. Every video should have a goal. Be honest with yourself, if its boring then fix it with as story or metaphor. I love the keys across the table story. Create a story that they want to know what happens at the end. Another great interview, i love your choice of guests, excellent audio and video quality make it easier to watch a 35 min video beginning to end. Larry

[@financialphilosophers]

Love the callout about being a business. Everyone benefits from viewing themselves as a business, whether a content creator, or simply working an hourly job.

[@TechWandererYT]

This was exceptional and I can't wait to start his cohort in a few days time. So much to learn!!

[@AskYourComputerGuy]

Jay always asks the exact questions I have in my head...video after video!

[@BenGoshawk]

Great interview! His teaching style, ideas, and concepts are so unique. I don't think my channel would be here today without Ed's knowledge. I do exactly what he aims for with his channel, I binge his content

[@FilmBooth]

Glad to hear that😊

[@GemRippers]

I got SOOO much from this video, kept my pen & highlighters moving non-stop watching this one! So excited to utilize what I've learned here on this 1 particular "idea" that's been brewing in my head for months & needs to be made into a video for my niche / community. Thanks a ton to you both!

[@YouTubeProTips]

Good stuff. Storytelling is a crucial aspect of creating engaging and successful videos on KZbin. Being able to deliver a good story can help you connect with your audience on an emotional level and keep them hooked till the end.

[@GamerReality]

I’ve got to come back to this video often. It was surprisingly educational. I could wrap up of years of knowledge I’ve been learning on KZbin.

[@itsalldoable]

Great interview with Ed. Everything Ed says is absolutely spot on. I discovered him a few months ago and am using his teaching to transform my flagging channel. Watch and learn from this and you won't go wrong...

[@BrentMalice]

9/10 interviewers are trash at their job. gj fam. imagine letting the person you invite on talk lmao so few actually do that, but you still keep the conversation focused and consistent. 10/10

[@dawnchantel]

I've been binging Ed's stuff for so long, I don't even remember when I first found him. And, when he said "mine are!" with such confidence (to the comment about assuming the viewers are smart), my heart soared a little. 🤣 Thank you so much for this interview! Your questions were insightful and really got me thinking, and Ed, it was great seeing your behind the scenes process - to see that you have to work through the same types of challenges really made me feel like less of a freak. ;) Sometimes I just assume that everyone else has got it all figured out, and it's encouraging to hear that I'm not alone & that even though it may never really go away, I will get better the more that I learn and practice.

[@jay]

so glad you enjoyed it!

[@scoughlin]

Putting your ego a side and staying humble haha, this is one for the best videos I have seen out there explaining how to retain peoples attention physiologically to your videos and explains how they think. This video give a lot of knowledgeable information and i thank you for sharing this. I will take this on board for my future videos and have already watched the video 20 times and took a lot of notes on each of the topics you have explained. Thanks for the video keep up the good work :)

[@anthonyrude]

The part about letting them figure it out is the best because the worlds best copywriters will tell you not to tell the whole story... Let the reader or watcher come to theor own conclusions then they are "in" the story. Great advice

[@TheRetirementality]

I'm a big fan of Ed's and now I'm a fan of you. You did a great job interviewing him and pulling great tidbits out. I keep watching Ed tell me I'm boring but don't want to take the time to make my videos more fun. The time is now. New Sub.

[@jakebatsuuri]

Gotta say Jay, you are asking really effing good questions. Like so useful. Actual pain points addressed. Good job

[@Andysfishing]

Ed is very creative with some cool ideas. I’m also enjoying your interviewing of content creators.

[@tfkdandsvkc]

Ed is the best youtube educator ever him and think media are just perfection

[@H2Oravens]

Hey Jay, been a follower of Ed for awhile and watched this because of him. Checked out your other content. Great collaboration. I am looking forward to going and watching the rest of your content.

[@shubhamkothari2709]

Absolute treasure!! Loved every minute of this!! It was invaluable to learn about so many nuances in detail. Extremely GRATEFUL, thank you Jay & Ed❤️❤️

[@AdityaBhave.]

Yup, Ed is right, I have always binge watched atleast 3 videos back to back whenever I start watching his videos..I realized it now how effective that is..thanks bro n cheers🍻

[@TedNemeth]

Ed gives metaphors about using metaphors. Love it.

[@FilmBooth]

😅😂

[@BarelyGamer]

Great questions!!! You literally asked him the stuff that I was wondering the most! And especially props on digging deep on Ed's process and the time spent!

[@Dharmaholic]

I ACTUALLY, got out of bed this morning and watched this whilst making the coffee, because I am boring and have to learn how to present!

[@joshua.butler]

The amount of value in this video is incredible!!!

[@approachableactive]

The only issue I have with this clickbait title trend is that sometimes I find it hard to find the content I actually want. If I want to search for lighting techniques the best video might never show up because its called "stop wrecking your interviews" Or worse it does but I don't see it as relevant. It's a fine line that the absolute pros make look so easy when it just isn't haha😂 Great content as always

[@kbaxterpackwood]

Thank you! I'm definitely a boring person, now I know what I can work on to cure this issue to be more engaging with my viewers.

[@sebastianroberts3495]

Ed is my favorite KZbinr rn

[@Dancing_Alone_wRentals]

You made that thumbnail just for me?.....Wow....I'm flattered.

[@adrianarnold1239]

you are so inspiring...I've been 3 weeks and I'm trying to share my journey of paying off $124k of debt in just 16 months back in 2020 and I have remained focused towards retirement goal and increased rental property my lifestyle financially and became a minimalist... 71 subscribers and 52 video..mostly shorts, but I really just can't figure this thing out because I want to share that journey to hope others could use to help them

[@furiousrobinson]

That’s wild he knows most of his audience hasn’t made one video and will quit. That’s a big statement, most ppl quit when it gets hard. Just don’t quit! Very simple

[@Redbeardflynn]

This was a fantastic video. I've been a fan of Ed for a while now, he delivers information in such a powerful way. You did a great job with this interview.

[@the-futures-coach]

Thanks for breaking down Ed's thinking. I watch and enjoy his videos, but your interview made it clear to me: in my content, I merely provide lists and need to inject interest and stories. Thanks, Jay!

[@DianeAntoneStudio]

This video answered my big question.

[@jay]

Glad to hear it!

[@rysky007]

I have watched many videos from various channels on these topics, and from this video I got some of the best nuggets, thank you..I have some changes to my process to make

[@Jadethinks876]

This video is pure gold! I learned so much, thank you!

[@StevetheBartender_]

Great interview Jay, questions were in point! And Ed was super informative.. 🎉

[@Sebastian0391]

wow this one is just jam packed with great insights from Ed; excellent interview and questions as well Jay!

[@user-uk7iv6lv3k]

This guy's storytelling skills are so sharp

[@VickiONeill]

Another great interview, Jay! Ed and the Film Booth channel is one I always watch and refer people to. There have been videos that he has drawn me in until the end and I'm like "What? That's the end??!" He's a great KZbin, storyteller and visual creator. Thanks for sharing this highly valuable conversation with us!

[@auntyyunike]

I am a grandma, I tell stories weekly to encourage n uplift people, I have received encouraging feedback. I feel though like it's the same people coming back weekly, how do I get new people to watch? Blessings ❤

[@j10001]

I just watched Ed’s video about how interviewing well-known KZbinrs can boost your channel. Then I clicked here 😂

[@RisingApe]

Another amazing guest and interview thanks

[@ChristianGardner]

Two words I’ll remember .. Story and Hamburger

[@TimLinklater]

Love this episode! It is loaded with so many awesome tips! THANK YOU!!

[@theinvestingcorner]

I love Ed, he's someone that has reflected a loooot about youtube, great questions really, same as with Paddy Galloway, gret job man, keep up! 💪💪

[@FlipItFurniture]

Jay these videos/interviews are gold! Everything a creator REALLY wants to know. Great work!

[@jay]

Glad you like them!

[@FriendlyPharmacy5]

This is a phenomenal episode. Many thanks to you both. 🙌

[@hollytaylor-reeves]

THANK YOUU for this. i always use to feel bad for telling stories especially my personal storeis in fear of making it "too much bout me" !

[@kaylamnobles]

Fantastic video. Loved the questions & responses. Very interesting and informative!

[@TheBradfords]

Ed is one of my favorites! The guy is so smart

[@dna8269]

Ed is insanely good

[@SoundConstraints]

4th time watching this, adding notes to my script template. Ed is the goat

[@TopFinancialAlpha]

I like your channel Jay, and I love having Film Booth in on your videos!

[@jenny_learnenglishgoglobal]

I love Jay and Ed. Ed is so great in teaching

[@seoullista]

Great interview. It's amazing how many of these insights could easily apply to strategies for any social content platform. Thanks for sharing!

[@justinlaser]

3rd time watching this. Ed's the only YT advice person on this forsaken hellscape I will listen to.

[@HandbookPod]

Great interview Jay! Ed has nailed the KZbin game, I remember him first appearing on my KZbin Home Screen and he’s grown and evolved so much. You’re both a huge inspiration for me personally and the journey I’m about to embark on (finally stopped procrastinating 😅)

[@smitinathan]

Thanks for this! This was super interesting. I really love your interview style and questioning. So much value!

[@TheCoralReefTalk]

Great video Jay!! Lots of great advice in there! Awesome channel!

[@jay]

thanks for checking us out!

I have just add a playlist "best for inspiration" to fit this such powerfull podcast. Thak you guys so much for such a great content.

[@lailas.legacy]

I love Ed's videos, he's so good at what he does.

[@RheaPrivateAccount-nf3kl]

I'm a big fan of Film Booth. Very good content, thank you so much!

[@treywillis]

Pure freakin gold. Ed is a beast

[@BlueWonderLady]

One of the very best vids on this topic ever! Thank you

[@AltCine]

Absolutely right about viewer feedback. I did that recently and got over 1k new subs in a under 2 weeks.

[@danimordecai7611]

Wow very cool vid. Love how so honest you both are. This is 101 marketing....making something very boring sound sooo exciting !!

[@Hfoutdoorsyt]

I enjoyed this interview. Ed is awesome

[@kambo7217]

This is Pure MASTERCLASS scripting

[@SteelersNationAustralia]

About time some said. It I wanna be the best I can and that's being entertaining. I want to improve everyday

[@healthyrootsstrongwings538]

Amazing video. Thanks for sharing. Great info

[@NomadicMidLife]

Excellent interview! So many great take aways from this!

[@DariuszTech]

Thank you for this. I definitely need to apply more storytelling even on my tech KZbin channel 😊 Challenging but possible 💪

[@simon_jakobsson]

Thanks for making these videos Jay, this is incredible helpful and inspiring!