How to Become a Webflow Expert in 2024 (4 Levels)

👋 Hey everyone, I'm Rafael, a freelance Webflow expert and web design agency owner. In this comprehensive tutorial, I'll guide you on how to become a Webflow expert from scratch, answering all your Webflow expert questions, and sharing insights on web design niches in 2023. If you're a Webflow beginner aiming to level up your skills and become a freelancer, you're in the right place. Let's get started!
🔥 What You'll Learn:
The roadmap from Webflow beginner to expert.
Building a Webflow portfolio to attract clients.
Specializing vs. generalizing in web design.
Essential skills building Webflow.
Strategies for landing your first Webflow client.
Webflow expert exam and certification process.
📌 Timestamps:
00:00 - Introduction
00:25 - Level 1: Preparations
03:02 - Level 2: Foundations
04:40 - Level 3: Portfolio
06:18 - Level 4: Clients
07:30 - Recap: From Webflow Beginner to Freelancer
07:50 - Conclusion and Next Steps
🛠️ Tools & Resources:
Webflow Official Website: webflow.com/
Webflow University: university.webflow.com/
Flux Academy: www.flux-academy.com/
Webflow Showcase: webflow.com/made-in-webflow/s...
🔑 Keywords:
Webflow beginner to freelancer, become a Webflow expert, Webflow tutorial for beginners, Webflow expert exam, freelance Webflow, responsive web design, Webflow expert course, web design niche 2023
👇 Links & Additional Resources:
Webflow 101 Course: university.webflow.com/course...
Webflow Expert Application: experts.webflow.com/
Webflow Portfolio Guidelines: experts.webflow.com/partner-p...
👍 If you find this video helpful, please leave a like, subscribe for more Webflow tutorials, and hit the bell icon to stay updated. Share your Webflow journey or any questions in the comments for a chance to be featured in my next video! Don't forget to follow me on [Your Social Media Links] for daily tips and insights. See you in the next video!

[@alfredbydesign]

Starting my webflow journey! This was very helpful so thank you!

[@rafaelrabl]

Love to hear it! All the best on your journey 🙏🏽

[@rossoltaleb5451]

Good job! Thanks for sharing

[@rafaelrabl]

Thanks for the kind words 🙏🏽

[@tryoskar]

Great video dude! Also, I've worked for a lot of KZbin channels and one of the things I always tell my clients is to put a CTA to another video at the end to increase the session time, you did it perfectly (watched that video too haha). Keep up the hard work, I'm your 670th subscriber!

[@rafaelrabl]

Thanks man, appreciate it so much 🙏🏽 tried this for the first time but seems that it makes sense. More value for the viewer. Cheers!

[@BhawinJagad]

Great going - Subscribed

[@rafaelrabl]

Much appreciated 🫶

[@adedolapo_oguntayo-williams]

Dear Rafael, thank you so much for this information, Very insightful, Please my question is outside the video, I just really love the quality of your videos, can you please share your software editing tools, also gadgets information like lights, cameras, microphone and etc. Any tips you can share, I would really appreciate it. Thank you

[@silverline-studio]

Very true. Also, most webflow developers should learn basic seo. Any webdeveloper for that matter. It's a shame how many bad websites there are out there, and this will bite back to you with reviews. Learn basics like KWR.

[@rafaelrabl]

Fully agree! Basic SEO skills go a long way. I’m considering doing a deep dive on SEO with Webflow for an upcoming video - if it would be interesting to people?

[@silverline-studio]

I think it would be interesting, and wise from an SEO perspective yourself to target this long tail keyword hehe @@rafaelrabl

[@BlackskyV]

What's KWR?

[@kaseyreid9253]

@@BlackskyVI’m assuming Keyword Research

[@silverline-studio]

Keyword Research @@BlackskyV

[@liamduttondesign]

Thank you for your video. I would love to see more.

[@rafaelrabl]

Appreciate it 🙌🏽 what topic would you like to see next?

[@Bands740]

Thanks for this video

[@rafaelrabl]

Thanks for supporting 🙏🏽

[@paulirwin2678]

Nice, clear and useful info.

[@rafaelrabl]

Glad it was helpful!

[@uncleanAlibertine1]

nice

[@jazzeem]

Great content! You got a subscriber.

[@rafaelrabl]

Awesome, thank you!

[@julianTrichardson]

subbed

[@jevgenisuija]

👍

[@observer3359]

Am on board

[@rafaelrabl]

Let’s goo

[@abdullahalrumman09]

Great video. Should i learn HTML,CSS first or I can start with webflow. Whats the best way to start for long term benefit

[@rafaelrabl]

Thank you and valid question. I believe you can go straight to Webflow and not lose time with coding technicalities. Webflow University is your best place to start 💪

[@skottmellins4584]

I’m coming to you, to tell that thanks to your advices and tutorials, I have more confident in my potential to make a website. Thank you so much for all you’ve done for us. Also, I will soon probably have my first client in order to make his website. I have no problem to make the design and the website itself, but the client is asking for a food ordering possibility on his site. How could I do that ordering system in webflow please, it is very urgent ? Is there a plugin or something else to help to achieve that ? Thank you for your help in advance. Best regards

[@rafaelrabl]

First of all thank you so much on the kind words 🙏🏽 really appreciate it Great to hear you have a client lined up. Food ordering with WF can surely be done but not sure if it’s the most optimal platform to build it - really depends on the functionality. Do you need user registration, payment process etc.? Then webflow could be too limited. Let me know how it goes! Best, Rafael

[@skottmellins4584]

@@rafaelrabl ooh tank you for this clarification. That's so helpful. In that case, what software will you advice to achieve that please ? ( if possible, not wordpress... just if possible) I also heard that squarespace could do that. What do you think about ?

[@moavizqureshi3095]

Rafael Rabl very informative video. Am a full stack web developer am not able to find any client should I learn Webflow to start my freelancing carrer?

[@rafaelrabl]

If you already have a great understanding of code then you can probably learn Webflow a lot quicker. If you don’t mind focussing more on the visual end of a website I’d say go for it. Try the Webflow 101 videos to see if it’s for you :)

[@moavizqureshi3095]

Hello @rafaelrabl, I appreciate your prompt response. I am currently in the process of implementing the steps you outlined in your inspiring video. Your guidance has been invaluable, and I am eager to incorporate your professional insights into my work. If you have any additional tips or recommendations to enhance the professionalism of my approach, I would be grateful to receive them. Thank you for sharing your expertise and inspiring me to take my endeavors to the next level.

[@upnishadpandya4863]

Great explanation Rafael, I have a question though. If I want to become a specialist but I do not know which of the one thing I am good at or I want to work on. How do I become a specialist? Guess I have to be generalist first to see what I enjoy and am good at, don't you think?

[@rafaelrabl]

Yes, totally. Back when I was in design school we had 20+ (!) different design subjects (e.g. poster design, logo design, web design). At the end of the program i rated each subject based on how much i liked it, how much demand there was for it and how much I could make. The top 3 of the list I focussed on the most from there on. One of them was web design - which then became my main focus :) Try out many things first >> then niche down and become a specialist

[@filetmignon9978]

How would I create a personal project if I'm not a designer though?

[@rafaelrabl]

Great question! Even if you’re not a designer, you can still create a personal project. Start and define a purpose and goal of your project. Next, gather inspiration from websites you like or sites like Pinterest. You can use webflow templates as a starting point-they’re highly customizable and they even have free ones. Focus mainly on what you want to achieve with your project. There are so many of resources online like Webflow Universtiy, including tutorials and communities, to guide you along the way. Hope this helps :)

[@homedecor147]

Hey rafael,do you really recommend flux academy master class or not ,please give me your honest review and opinion I just borrowed the money to take this class

[@rafaelrabl]

Since I haven’t taken the class I cannot give a super detailed answer to this. But a good friend was very satisfied with the amount of resources and insights he gained from the class :) I‘d say give it a try - anyway there’s a 30 day money back guarantee. Let me know how it went!

[@akxhit]

Should a beginner use framer or webflow for freelancing? Which one should I choose

[@Kebbab.213]

Webflow has way more appiications and more niching possibilities. Overall, Webflow offers more

[@filetmignon9978]

webflow is targeted towards developers, framer toward designers because framer works similar to Figma in terms of usability. So it depends on what you're more familiar and comfortable with. They do have differences in features, so make sure to look those up too

[@rafaelrabl]

Great question. As others have said Framer is more geared towards designers (UI even looks similar to Figma) but still very limited compared to Webflow. Ultimately I would go with Webflow for now, because you have so much more possibilities. PS: A Webflow vs Framer video is already planned!

[@akxhit]

@@rafaelrabl make it from a beginner POV and long term perspective please

[@shinobi_coder88]

5:53 - Hi Rafael, but I read on Webflow Expert requirements and it says that we need to have minimum 3 client-based projects tho? Do you think non client-based projects on our Portfolio won't be rejected?

[@rafaelrabl]

Yes, if you eventually want to apply for the Expert program you need 3 client projects. But to start out and find your first clients personal projects work great!

[@shinobi_coder88]

@@rafaelrabl Oh I see, thanks for your helpful reply. And one more curiosity about client projects, it says that we shouldn't use templates to build our client projects, but can they tell if our project is built using a template if we've already fully customized it?

[@sufyanjaved3478]

Where to learn webflow properly

[@rafaelrabl]

Webflow University is great (also free) for in depth tutorials. Flux Academy courses (paid) are also very valuable.

[@sufyanjaved3478]

Thanks but you are you making content in the channel??

[@tethron.]

Awesome man!

[@rafaelrabl]

Thank you, appreciate it 🫶