HOW TO BUILD A LUXURY BRAND | What Makes a Brand Luxury? | 6 Features Your Luxury Brand NEEDS

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So many want a luxury brand but don't know how to build one. In this video we breakdown what makes a brand luxury as I share the 7 features your luxury brand needs to have.
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//SHANELLE, THE BRAND HUSTLER (Nelly)
I’m Shanelle, I recently quit my corporate job in April 2019 to become a full-time entrepreneur. I’m super excited to experience this new life with you as I take you on this crazy journey with me. Starting a business takes a lot faith, focus and grind. I’m here to show you the beauties and raw truths about entrepreneurship, all while giving you tips to grow and scale your business! We’re grinding, growing and living our best life over here!
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[@TheBrandHustler]

Need help launching, growing, or scaling your Brand & Business? Confused on how to build a Brand? BOOK A ONE-ON-ONE SESSION WITH ME: thebrandhustler.as.me/

[@evetteprout9814]

7 Luxury Components: 1. Strong Brand Identity 2. Desirable Meaning 3. High Quality of Make 4. Rarity / Scarcity 5. Elevated Design Aesthetic 6. Extraordinary Service Experience 7. Price

[@CosaDolce]

Thank you ❤

[@jessicapilet-vg8fn]

I've been watching you videos for about a month or so now and they have been so helpful. My husband and I are working on starting our business and I'm not ready yet but I definitely feel more confident about our business. Thank you❤️

[@Ckretunique]

This is a great video about luxury. I’m about to launch soon & all my life I wanted a luxury brand like Chanel, Louis, Gucci etc level. Researching information about starting a REAL luxury brand is so scarce because everyone have luxury streetwear, street wear, tshirt brands etc. And everything you said I knew but I wanted more clarification on pricing for a luxury brand when you don’t have many followers but I’ve created, a marketing plan my first line is really nice so I’m confident & ready plus I have God w/ me so I’m good lol

[@TheBrandHustler]

I'm rooting for you! I have a pricing video where I share the formula to determine your pricing: kzbin.info/www/bejne/j5TCY3euYttgZ9U

[@proxy7874]

What's your website?

[@DeeVision_]

Hey where can I find your brand

[@FairyGlamMuva]

This video was right on time, I'm currently refreshing my brand to be premium/luxury and you helped me to answer alot of questions I had. Thank you💖

[@TheBrandHustler]

I’m so happy my video was helpful. Feel free to share updates on your Brand refresh via my Instagram ❤

[@julievang86]

Omg I’m so happy I found your channel!!! I’m loving your videos! I’m relaunching my brand and your videos are so helpful! 😍🤗

[@thetruth4815]

Classic, elegant, simple/ rich colors.

[@LaBellezaMorena]

Amazing tips. You do great a great analysis! Thank you for the video.

[@hurkreashunzcd]

Girl, you are the truth

[@quizzyondemand]

this video was fresh !!! I LIKE IT. I GOTTA SUBSCRIBE !

[@UKCurlyGirl]

😍 1 of my subscribers recommended your channel and yaaas I see why! Love it thanks for the content 🙏🏽🙌🏽

[@TheBrandHustler]

Awww I’m blushing! That’s dope that they recommended me. Welcome to the Hustle Babe Community UKCurlyGirl ❤🎉

[@lasexvzn]

Great great video this help me so much for my dream of creating a luxury fashion brand

[@isuruchintaka887]

Thank you

[@lovelivelaugh4542]

for me a luxury brand has nothing to do with how much it cost, but the luxury of having it in general, because the product is so hard to get have you ever heard the saying "its a luxury to have that" ?......thats what i think of when it comes to luxury......

[@JNorahz]

Awesome advice

[@TheBrandHustler]

I’m happy it was helpful!

[@angeladantignac9570]

Excellent content 👏👏👏👏

[@TheBrandHustler]

Glad you think so!

[@stephaniemorris6738]

I had a good experience with two influencers

[@Shania_Danielle]

Just found you!!!!! GIRL I'M TAKING NOTES 📝 YOU GOOOOOOODD ♡♡♡♡♡♡

[@TheBrandHustler]

Thank you girl😆!!! Glad you enjoyed the vid!

[@delightful_mini4838]

I used an influencer and had a bad experience. Thanks for the 6 tips and the extra bonus info for the luxury branding. Also, I am glad you gave a detailed example of Louis Boutin, and I am shocked people wait years for a product. I understand the scarcity tactic, though.

[@FortunaFavored]

louis vuitton/louboutin talk about distinguishing your brand.

[@TheBrandHustler]

Thanks for sharing! Honestly, I’m shocked too . I’m sorta impatient so I couldn’t imagine waiting years.

[@JohnnyDLaw]

How exactly did the influencer affect your business?

[@crownmeessentialqueen]

I have no experience with influencers and would like to learn how!

[@entHERpreneur]

how can I give good service if am starting online and don't have a store yet

[@jjsc3334]

Hope my fashion brand S.Y..N will come to life.

[@marisamorais3150]

Ever saw any brands in the luxury business either that be housing, fashion, hotels, restaurants talking and looking like this? You are not selling luxury you are selling expensive

[@TheBrandHustler]

What??? Did you watch the video? I’m not selling anything Marisa.

[@MrsAllaysia]

I'm starting a luxury hair line everything is on point for me except pricing and my brand colors. Idk how to price & get clients with no clients. But my brand colors were built bc im hairstylist who wants to color wigs and bundles but want them to have both byob options & buying bundles and wigs from me to color. Hence my brand colors (pink ombre)

[@TheBrandHustler]

Ooo Girl I definitely have a great vid on my channel you should check out then! I'm literally showing how and why you should price your products: kzbin.info/www/bejne/j5TCY3euYttgZ9U

[@goldengirlnataly3158]

Amazing video 💪🏾 thank you. Please can you Tag the brand you were talking about? Love the dress 🙈

[@TheBrandHustler]

Hey, her website is: ellaelisque.com/

[@sunsetbeautyhi1733]

Hi

[@ariyunnnn]

dior

[@mralexzy317]

Vandan is the best brand ever

[@TheBrandHustler]

Did you know that it took all of this to build a luxury brand? Comment Below⬇

[@ritababy12]

Oh I need to reevaluate my brand

[@TheBrandHustler]

​@@ritababy12 Which of these features is your brand missing?

[@TheBrandHustler]

@@crystalamoah2802 Hey, I'm catching up on DMs right now, but the best way to get one-on-one help is by booking a strategy or clarity call with me: thebrandhustler.as.me/ This link, as well as other resources are in my description as well ✨

[@krystenburkhardt-hansyn]

No ma’am on a bag.