How To Calculate Profit Margins For Small & Home Based Businesses

Calculating profit margins are important for any small business. Regardless of if you're looking to take a hobby to a full-time business or if you're an existing apparel decorator trying to bring in more revenue, calculating your profit margins is an integral part of profit in your apparel business.
WHY IT MATTERS: With a detailed cost & profit analysis, you can clearly see how much money you're actually bringing in.
◾️ With accurate profit calculations you can modify your margins to win more business for budget-minded customers.
◾️ You can say 'no' to jobs that won't be profitable.
◾️ With a clear picture of profit and expenses, your small business can identify a low profit margin and explore ways to increase your take home pay.
Factoring in hidden costs like overhead or labor can account for shorting your own pockets, and while your incoming revenue might look good, you're not actually making enough to cover your expenses.
In this video we're breaking down how you can accurately calculate your profit margins and how they impact your business.
We'll cover overhead expenses, things like utilities, services, equipment, labor and technology.
Then we'll look at your small businesses cost of goods, essentially what costs go into creating printed apparel (at any scale).
Next, we'll calculate our gross and net profits, diving into calculating the actual profit margin as a percentage.
Then we apply everything to a real-world home based business to help guide future business decisions.
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[@Fancylooks]

Thank you for this analysis, pricing is not easy when you begin!

[@transferexpress]

Absolutely Fancylooks! We're always happy to help- quoting, pricing and calculating overhead sure is one of the hardest parts when you're just getting started- and some of the most important aspects to ensure you're getting paid (or paying yourself) for your time. We're all about anything we can do to help you succeed!

[@RPtheceo]

I currently own a small IT and Security installation business, but looking to get into this business as a side Hussle to assist with our slower times in the tech field. Purchased a Cameo 4 and a Heat Press a couple months back for $100 for all equipment. So naturally we do our own company apparel! Its a learning curve but so easy to get started. Thanks for all the content and looking forward to using Stahls when the need arises.

[@transferexpress]

We’re always happy to help!

[@FlourishGiftShop]

Great breakdown! So when we are considering paying ourselves, how do we calculate what we can actually put in our pockets if we are basing our pay on the profits? I factor my labor cost into the price of my items, my gross profit, and my profit margin... I just don't know where or when I should *actually* put some money in my own pocket! I hope that makes sense.

[@transferexpress]

Well, it depends on your own overhead, business goals and any employees you may have, but if it's just you- I would set yourself an hourly wage like a salary then pay yourself that weekly.

[@FlourishGiftShop]

@@transferexpress Thank you :)

[@mikeferretti7422]

What about pricing for volume. Xs 2 works for smaller orders but eventually pricing will have to be reduced. 1 vs 200 vs 1000

[@transferexpress]

Absolutely, wholesale orders and bulk pricing play a huge role in factoring in those profit margins. These are most accurately calculated with your operating expenses, materials and overhead, etc combined. Checkout this video from Josh that covers a little bit of it too: kzbin.info/www/bejne/f4e8mmCFbbesi5Ifeature=shared

[@mikeferretti7422]

@@transferexpress is there a part 2? This only tells you how to factor cost but not a pricing strategy for bulk orders using cost?

[@rubinajamal-co2fq]

🇧🇩🇧🇩🇧🇩🇧🇩🇧🇩

[@transferexpress]

BDBD?