How to Complete a SWOT Analysis

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A SWOT Analysis is a tool used to complete an objective analysis of a company. In addition to taking an internal look at the company (strengths and weaknesses), companies also need to scan the external environment to identify both opportunities and threats. In this video,​ I'll explain what a SWOT Analysis is, and provide some examples of what can be considered in each category.

[@laureenadam9668]

This information has helped me a great deal for my MBA OB exam. Thank you

[@AaAa-uc5zw]

This is the best tutorial! Super helpful, really appreciate your video. Great Job.

[@Alanisbusinessacademy]

Glad I could help Laureen. Good luck on your exam!

[@marthacaballero9602]

Great jump start as we being to develop a SWOT Analysis. Thank you!

[@judyzela7289]

thank you for uploading this, you are really a good trainer

[@kennedymuimi4211]

Very insightful video. Thank you so much. Share more examples for startups.

[@thahypeizreel]

Good shit! This is EXACTLY what I've been searching for since last Friday...

[@sarahdickinson3926]

Very helpful breakdown of a SWOT analysis. Thank you.

[@Alanisbusinessacademy]

Thank you Sarah! I'm glad you enjoyed it.

[@sukky63]

This is very helpful. I now understand this SWOT analysis. Thank you.

[@Alanisbusinessacademy]

sukky63 You're welcome! Glad I could help.

[@aminahenderberg9767]

Thanx, I learnt more watching this than listening to my professor and reading

[@ianpaterson7225]

("Excellent Production!")I also Love the Way that the Visual complimented the audio quality and I found it Very easy to follow along with! This Video is Great for very Visual ADHD Learner's, (Like Me!)! I will definitely use more Tutorials like this and recommend it to my Business Instructor! It also had Great Content and Examples, which were Very well researched in advance! This is definitely a "Rare Hidden Gem, " presentation! Thank You and keep up the Great Work!

[@chegewriters]

A good presentation that will be of great help to many students.

[@loxiiehere1432]

Great video, definitely assisted we with my assignment!

[@mustafaahmed842]

Excellent video. Detailed explanation of SWOT yet very simple to understand

[@Alanisbusinessacademy]

Thank you Mustafa!

[@shereenivery1535]

Vey helpful it explained how I should approach an aspect of my presentation that is due, especially as I am in the medical field and not business trained.

[@violetdraga256]

Very clear to understand, and this will be very helpful for me to do my assignment.

[@Alanisbusinessacademy]

Glad to hear that!

[@ruthgarcia3113]

Well explained, thanks for the video. I have an assignment to make a SWOT analysis, I"m confuse how to apply that in conducting seminar.

[@dorajoel3166]

I now have a better understanding of how a SWOT Analysis works by watching your video. Thank you.

[@Alanisbusinessacademy]

Dora Joel I'm glad to hear that. Thanks for watching!

[@Alanisbusinessacademy]

Glad I could help Michal!

[@JabariArnold1982]

This video was very help in creating my own personal SWOT Analysis!

[@Alanisbusinessacademy]

Jabari Arnold That's awesome Jabari! Best of luck to you. -Matt

[@mrblackalchemist]

***** Excellent video!

[@Alanisbusinessacademy]

You're very welcome!

[@mliu014]

Excellent presentations of the material, very well done!

[@Alanisbusinessacademy]

Thanks, Meredith!

[@padminiish]

thanks for this video its helping me for preparing for my MBA exam

[@Jona848]

This was very helpful! Clear examples! I hope it help for my exam today! Thanks=)

[@Alanisbusinessacademy]

Jonathan Miller Thank you! Glad I could help. Hope your exam went well.

[@Jona848]

Yes it went very well! I passed the exam with an 8:-)

[@genenealemu4739]

easy and understandable, thanks!

[@JeriRebrebdirek]

I have learn a lot from this class and also find it very interesting with the way you pronounce strengths.

[@Alanisbusinessacademy]

Glad to hear that you're learning a lot. Do I pronounce "strengths" funny? I can't even tell, but I'm sure you're right. It's all part of my plan to keep things entertaining...well maybe not.

[@Poe_taytoe]

***** I didn't notice anything funny about it, but I was curious so I went back and it came out a little funny the first time you said it, it just sounds like it got drawn out a bit while you were thinking or something.

[@Alanisbusinessacademy]

Thanks Daniel! Now I at least feel somewhat normal. I'm sure your right about being mid-thought.

[@michalgoldberg1978]

thank you so much seriously helped me out!!

[@akfoo2487]

Tnx, its helping me for my classes.

[@david12345925]

Thank you Silicon Valley for bring me here. Cheers to Jared!

[@adamharris1157]

This really helped me, when I had to do a swot analysis for my business coursework in college. And I passed the course. #WOOHOO.

[@Alanisbusinessacademy]

Mr Troll Congrats! Glad I could help.

[@adamharris1157]

No worries, mate. Thanks again.

[@deejonz]

Thanks for this breakdown.

[@vikramkolluru7076]

Excellent video. I have to do a business project so its a good example

[@veggieeater]

This was a REALLY good video on SWOT

[@adwoakwartemaa8553]

Thank you sir. God bless you. I'm trying to get all of the course videos to prepare for an exam. The course is introduction management. I only need chapter 9, 10, 11, 12, and 15. If you could get each chapters information video will be more helpful. Thanks again.

[@taniatishchenko6989]

Nice and helpful. Thank you!

[@Alanisbusinessacademy]

Thank you Tania.

[@jamesirungu8093]

Excellent presentation.

[@RebelandRomanceOfficial]

Excellent! Thank You!! This was a huge help!

[@Alanisbusinessacademy]

Melissa Bolton You're welcome Melissa! Glad it helped.

[@elsamabhena6386]

very well explained. have an assignment due and this will definitely help!

[@Alanisbusinessacademy]

+Elsa Mabhena Thank you Elsa! I hope you did well on your assignment.

[@elsamabhena6386]

Still working on it. It's due on the 20th Sept

[@StephanieLeannSimmons]

+Elsa Mabhena Mine is do October 2.

[@elsamabhena6386]

Stephanie Leann Simmons good luck!

[@normanhill9011]

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[@umang4patel007]

Thank you so much........ Excellet explanation :D

[@dr.jamesonundergrounddj3284]

Well explained thank you very much sir !

[@Alanisbusinessacademy]

Thank you!

[@GinoValsaint]

I definitely gained more insight watching this. I just wish that there were more comprehensive SWOT analysis examples for start ups.

[@harrisonwestley7537]

instablaster

[@GinoValsaint]

@@harrisonwestley7537 thanks

[@ahmedh.habashy8880]

liked the examples! Thanks!

[@nadafiawoo9594]

Thank you .its well explained

[@NoorAhmed-oc8dz]

Its helpful SWOT ANALYSIS. Thanks

[@Alanisbusinessacademy]

Noor Ahmed You're welcome!

[@Jarel8787]

Got an exam tomorrow, this really helped.

[@abdiazizamin2402]

fantastic it really helped me to pass my economic paper

[@Alanisbusinessacademy]

Abdiaziz Amin Congrats!

[@LoveHartist]

Excellent, thank you!

[@OneidaNativeGirl16]

Thanks it helped a lot.

[@Alanisbusinessacademy]

Glad to hear that OneidaNativeGirl16. Thanks for watching!

[@nainglincho]

Great to lean from you bro!

[@Alanisbusinessacademy]

You're welcome!

[@Abdulaziz_Travels]

thanks a lot this is so useful

[@salbasheri]

very helpful. Thanks.

[@engmalamodi]

Thanks for that explanation

[@ihabbashier5680]

Hello, Thanks for the efforts. these videos are really usfull. I have a question that is confusing me, and here it goes, apologize it is a little bit long but it's killing me.I work in a department, and the board members use and responsible for the Strategic Planning process were they use the SWOT tool for environmental analysis and then, the board members asks us in a group meeting to do the SWOT analysis for our department weakness, strengthes... ect.... now after we finish the SWOT, the board members identify gaps and create organizational strategic objectives and then they create the strategy map for the company and then cascade the identifed strategic objective to our department and inform us that we have to achieve this strategic objectives. Now, my question is, since we have already used the SWOT in the beginning, what do we need to do (as a department) or what kind of tool do we use to identify how to achieve the strategic objectives that the board members have identified from our SWOT analysis, do we use the SWOT again? thanks

[@Alanisbusinessacademy]

This is a good question. Without knowing more about your organization and its processes I can only offer my guess as to the value of a SWOT at both levels. There is value to conducting a SWOT at the department level as you are better qualified to identify issues affecting the organization. This is because you have a first-hand knowledge of the issues, whereas the board is often times removed from the day-to-day operations. So by conducting the SWOT at both levels the board may be hoping to obtain a more accurate depiction of the forces that may impact your organization. Thanks for posing the question. I do hope that provides some insight.

[@dbarzaga]

Informative and helpful.

[@meeka59]

Thanks for this video, it really helped me with my SWOT analysis.

[@suryapratap6123]

well explained sir !!

[@devsworld2561]

10/10 keep it up!

[@Alanisbusinessacademy]

Very cool! Thank you!

[@ianpaterson7225]

Nice Presentation! I am developing a Business Plan and I have Identified that so many companies, obviously have not conducted one of these Analysis's!

[@jayronaldjanolino9640]

Well discussed. Congratulations!

[@Alanisbusinessacademy]

Thank you sir!

[@angelinerani5134]

AngelineVIT: This video is really helpful! There is a question I'd like to ask. Is there a specific method or procedure to conduct a SWOT Analysis?

[@gideonyeboah8673]

well explained thanks sir

[@ghadahsaud1169]

thank you so much

[@stevesandesmanfo8714]

thanks very much for the video it was very instructive to an HRM student like me but i have subscribed to receive notifications when any video is posted yet it doesn't show in my notifications

[@etglasstortvand]

Awesome video :)

[@christianajulia4803]

Very good!

[@Alanisbusinessacademy]

Christiana Julia Thank you very much!

[@HolyGwakamoley]

The saver! Day before case exam.

[@Alanisbusinessacademy]

***** Hope your exam went well.

[@HolyGwakamoley]

I need to do STP for Poland market. One danish firm who is selling tyres want to expand there. Maximum is 6pages, what I can write. What you suggest me to use? STP , PESTEL and SWOT ?

[@robertokota1129]

Well explained

[@Alanisbusinessacademy]

Thanks!

[@rekhaadhikari6055]

really helpful video,thank u....but,can u tell me the books company name which eventually demised...i didnt got your pronunciation😅😅😅

[@sakawathossain5114]

Where can I find information about the certain company ??

[@tiffanywaite5079]

i need help putting together an abstract . what goes in an abstract ect

[@anirudhsai6018]

very helpful

[@hamzaalkhatib2871]

Great :D!

[@styno2010]

Thanks

[@paulsezzie1638]

GREAT STUFF

[@Alanisbusinessacademy]

Thank you!

[@adwoakwartemaa8553]

Chapter 13 too.

[@shernb4765]

Thanks ;0 clearer example than how my teacher explained it :0

[@Alanisbusinessacademy]

A brief look at where it all began. Over two years ago and 55,000 views later, and this is still one of our favorites: How to Complete a SWOT Analysis kzbin.info/www/bejne/ZnWVl4dspMekmsk #AlanisBusiness

[@Alanisbusinessacademy]

What is the SWOT Analysis and why should you be doing one for your business? Learn about the SWOT Analysis here: buff.ly/1zk6lua

[@God716]

What is the author of this video?? And in what year it does??

[@jamesyoung5615]

i get the process but it really doesnt work as a formula to evaluate a good vs bad investment. if i used walmart for e.g. they would only have two of the strengths on the list... cost advantages and financial resources .. we would have to come up with your own formula to leverage the different points the company contains against each other this is more or less just an informational outline on the company.

[@terryems88]

I miss Borders book store.

[@bester34]

Where would you gather the points to recognise in each of the categories?

[@Alanisbusinessacademy]

Hi Brendan Gilbert. You would need to do a little research to determine where a company stands in each of these areas. Newspapers like the Wall Street Journal a great sources of information, as are company annual reports.

[@bester34]

Thank you for your feedback. How do you determine the criteria for each of the following quadrients?

[@Alanisbusinessacademy]

That's where your own analysis comes in. It's up to you to identify something as a strength, weakness, opportunity, or threat. To get started, you can use some the of items that I've provided and add others as you find them. Good question.

[@bester34]

Thank you for your feedback.

[@qchupritam]

is the Cosco company spoken of, this Chinese transportation company: en.wikipedia.org/wiki/COSCO ?

[@qchupritam]

ohh sorry, found out it's Costco

[@Alanisbusinessacademy]

No worries Chu Qian! Glad you got it figured out.

[@nursimaarakama7900]

nice

[@Alanisbusinessacademy]

Learn how to conduct a SWOT analysis in this lesson: buff.ly/1n0Zsc7 #AlanisBusiness #SWOT

[@bharatraman2945]

I've got a exam in an hour. Haha.

[@ahmadelesawy5868]

OU TMA 1 Students?

[@youtubexyz5996]

a

[@maxsmit9988]

omg smh my head

[@lisahyden4998]

Check this out kzbin.info/www/bejne/hmOXo6Fsp76HnMU

[@Alanisbusinessacademy]

What is the SWOT Analysis and why should you be doing one for your business? Learn about the SWOT Analysis here: buff.ly/1soZdrA