How to Create a Graphic Design Portfolio That Sells 💰

The first 500 people to use my link will receive a one-month free trial of Skillshare: skl.sh/willpaterson01241
This video is how we get graphic design clients from our portfolios. There's an art to designing the perfect portfolio for generating leads and gaining clients, the most important of which is to design a portfolio that serves to educate and inspire potential clients. It's not enough to simply show your logo designs or brand identity, you have to uncover the mysterious back stories and challenges behind each project and share the story!
The key to making more money as a graphic designer is charging more for the same amount of projects. We do this by inviting clients to work with us through our presence online, and through our design work featured in the portfolio that reflects your unique process and standards.
If there's anything you would like me to cover in a video, then let me know by commenting down below!
🔗 Links
Will Paterson: linktr.ee/willpaterson
Take a look at our store for awesome design resources! assets4d.com
Join the Reddit crew: / willpatersondesign
Become a member: / @willpatersondesign
If you would like me to design your logo and company branding, please check out my website for more information! www.willpaterson.design

[@willpatersondesign]

Thanks for watching! I hope you got some good advice for your portfolios. If you have anymore questions feel free to ask down below. ⬇

[@annamachalska762]

Hi Will and The Team :) I have a question: How do you deal with bad, horrible taste in clients or maybe I should ask how to target ideal clients that resonate with my work and most importantly appreciate it. Somethimes I am thinking what is the point if clients have such horrible taste and doesn't understand or doesn't even care for functionality, basics ect of branding. Thanks!

[@PEKKZA]

Heyy will, truly amazed with you work and can u please suggest some apps on mobile where you would prefer to make logos professionally (Android 😅) 🙏🏻

[@gonzalor7873]

As someone who is just getting started in the design World, I find everything that you upload, really helpfull. Thanks!

[@musa002]

Eye opening... I love this video. Basically highlighting all the important details we overlook. Thanks Will.

[@zakiroyhan]

Just signed up on skillshare through your link! I definitely gonna watch your design course in there. Thank you so much Will 🙌

[@anna-luiseschnur4964]

thank u so much! love ur content, it has been helping me so much already!

[@ChloeEleanor]

In a rush right now but I just saw this video pop up in my subscriptions! Thanks for the video in advance, Will. Your videos are always mega helpful. BBL! 🤓

[@utibe-abasilinus9561]

I love everything about this video. You are good!👏👏👏

[@daimondpexh9816]

Thank you for your precious tips!

[@willpatersondesign]

You are so welcome!

[@liizzset]

These are good tips for portfolio management. Thanks.

[@imjakedeason]

the way I've been looking the whole day for something like this and then I open my subscriptions and see you uploaded this 🤣🤣🙈🙈 Thank you again Will 💙💙

[@rohanranjan616]

Thanks for sharing the process. 🙂❤️

[@willpatersondesign]

Thanks for watching!

[@Varlock]

It's really insightful tips for portfolio improvement!

[@willpatersondesign]

🫡

[@thatGreninjaGuy]

Just a tech question here...which iPad do you use? Specially for logo sketches, note taking and hand lettering... I was planning on getting one.. this thought of asking you..

[@MathiasNewberry]

Top notch 🫡

[@chidubemokey-ngene4693]

I have a question. Should my case study be a separate website? and how does it affect the way you rank on Google?

[@wildanlazuardi]

waaaaaaaww thanks for your insight ! ⚡

[@willpatersondesign]

Glad it was helpful! :D

[@wildanlazuardi]

@@willpatersondesign To be honest, I'm only focused on showing the results, not the process. 🫡 thanks bro

[@ark-ll3xh]

Thanks

[@Tada-he7ud]

Can someone tell me the canvas size, colour profile, dpi and file format that people generally use for designing logo portfolio's on photoshop

[@ICanSlightlyFly]

I’m trying to work out how I can translate this for page layout/editorial and annual report.

[@TeganMacMoss]

Nice one will, always like your videos always learn something from them. Also, was wondering if you were going to Adobe max in london in april this year?

[@willpatersondesign]

Not sure yet :)

[@deechonada]

Legend

[@HardeyXploitsMultiventures]

How do I start as a beginner in logo designing?

[@naomipaterson9300]

Letsa gooooo 🎉

[@modsbeck]

11:27 hahaha IKR

[@huzaifaprod]

Thanks for this video it came at the right time, does this also apply to freelancers looking for in-house jobs?

[@willpatersondesign]

Yes, absolutely! A huge part of our hiring process involves looking through portfolios of applicants :)

[@user-wh2ih6ze6r]

❤❤

[@dipanshkapoor]

Hello sir, As you have a studio and a manpower that together create that portfolio like creating branding process videos but as a freelancer or independent person I have to do everything on my own in that case I can put my best to only the things that I am confident about?

[@sagetusk]

Always post your most confident work - if there are pieces or projects you are not proud of, store them and remember what didn't work for next time. Nothing is a waste of time ❤

[@willpatersondesign]

Great advice, showing the work you're most confident in is the best option - quality over quantity :)

[@muhammadzeeshan2498]

❤️

[@naomipaterson1097]

❤❤❤

[@user-mr3uk4bm2g]

Please ad an client grabbing video

[@willpatersondesign]

If there ever was one, this would be it!

[@victorkillsongzz]

what if i dont have a website?

[@willpatersondesign]

I'd really suggest getting a website :)

[@Junaid30.23]

Sir I want to review my logos from you 😊

[@willpatersondesign]

You can upload them to the Reddit page :) Link is in the description!

[@Gwecko]

I am currently looking for a brand designer to design me a logo. Please respond to this comment if you are can help me out!

[@osheabeatz2566]

nice vid! wonder why that dollar bill is rolled up tho?🏂 6:30

[@shubhanshujain17]

❤