How to Create a Great Mood Board | Simple Step by Step Guide

[@4TheCreatives]

Was this video helpful for you? Let me know any other questions you have in the comments.

[@Shafrul90]

Hope you are well

[@shehrymirza5615]

hi Lauren as you provide a free guide for pricing and how to get clients also make a questionnaire for the client

[@seyram5148]

It was helpful but please can we get a template of the backup presentation on your website

[@andrewlovell-simons4690]

Thank you that was helpful, clear and easy to follow.

[@amandamarie9529]

Literally the most helpful video I ever could have hoped for to prepare me for my first client! I am so happy I found you on here. Thank you for sharing your process with us, it is invaluable! Are you able to share the questions you use in your client brief? Do you have a template of the client brief questions? Thank you so much!

[@4TheCreatives]

I’m so glad it helped you!! It’s a good idea to create a template for this as I don’t have a standalone one right now outside of my programs but you can get a sense in the beginning of this video what the most important questions are: kzbin.info/www/bejne/roSsYaV6fpajhM0 It’s all about the company’s goals, who their audience is and what they want to be known for.

[@kweku4laughstv503]

very helpful i now understand gracias

[@Jesusajebo]

This has been super helpful for me.

[@4TheCreatives]

I'm so glad!

[@brentonreed6834]

Thank you for the real live clients examples. HUGE HELP

[@4TheCreatives]

Glad it was helpful!

[@BronwenAbbattista]

This was amazing! Thank you for the examples and specifics. I feel like I can apply everything in this video to work right away.

[@4TheCreatives]

Great!

[@ky8designs]

This is the most informative video I have even seen so far!! 😃💯, - Breaking down what the client wants into key words. - Searching for competitors and what colors or fonts they use. - Getting inspiration from Pinterest - Adding all of the searching result images into one scene and extracting the color palette from them. - Having Strong Presentation showing the reasons behind creating the project the way it is. These all tips are really valuable for any designer and saves much time instead of doing countless revisions. Thank you Lauren for your effort in this amazing video. 🙏🙏

[@4TheCreatives]

This is great how you broke it all down like this. Glad to help!

[@aquilislife]

always happy to watch your videos when i get stuck or in a rut. Thank you for your knowledge and tips❤

[@4TheCreatives]

That made my day!

[@rhysepe876]

Video deserves more recognition, very well made and informative

[@4TheCreatives]

Thank you 🙌😊

[@farheenreshi]

WOW! This is really informative. I couldn't have found anything better here with so much of substance. Thank you for this❤

[@4TheCreatives]

Glad it was helpful!

[@reneechung21]

This is a good process. I'm in the process of trying to make a moodboard for a fashion shoot creative direction but the steps you outlined are definitely going to apply to me too.

[@4TheCreatives]

Great 😊 And yes mood boards are super helpful for creative direction.

[@BabluKhan-yb7wn]

That was really helpful. Thank you so very much.

[@amradel8022]

Such an amazing and really fruitful content about moodboard that really helps me to sort out my thougts and know how to start researching and connect with the brand at hand. it gives me a head start to draw a roadmap for projects to be excuted.

[@4TheCreatives]

Happy to help!

[@sarveshdevrukhakar]

Very very Informative and Helpful. I noted your all points.📝 THANKS.🤩

[@4TheCreatives]

Glad it was helpful!

[@anypex]

Just another amazing design tutorial video 👏 ✅✅✅

[@najeeamurray323]

This is so helpful, even for my personal projects. I never knew how much research actually goes into a mood board before putting it together. I am so grateful for your channel. I'm learning so much and it's so inspiring to know that I can learn how to do something I enjoy without a college degree! Thank you! God Bless !

[@4TheCreatives]

I’m so glad it’s helpful! Yes mood boards have a lot to them but can be super fun 😊

[@misstubbie1313]

Amazing video! Thanks for sharing ❤

[@juliashatalova3068]

Thank you, very helpful!

[@wordofgospelministries9316]

Thank you so much very useful for me.

[@4TheCreatives]

Glad it was helpful!

[@wordofgospelministries9316]

I am a graphic designer beginner.

[@4TheCreatives]

@@wordofgospelministries9316 Awesome! Keep going!

[@andyntimbane7567]

You are amazing wow! I've learned so much in a few minutes

[@4TheCreatives]

Thanks so much

[@jideszn]

Thank you for this video. it has been informative. I want to ask, is a moodboard necessary for a flyer?

[@4TheCreatives]

It would only help.

[@mahammujahid5920]

That was detailed thankyou

[@yer1552]

Thanks, it was helpful.

[@4TheCreatives]

You're welcome!

[@khanhlynguyen3197]

Thank you, thank you

[@fahadsurhanwala6332]

thank you SO much this is so helpful

[@4TheCreatives]

😊👌

[@anujpatel155]

You video contents are awesome and I learnt many things by watching video. Could please make video on how to make stylescapes and different between moodboard and stylescapes.

[@4TheCreatives]

I don't use stylescapes personally in my designs, though some of my students love them. It is basically a very detailed moodboard. I know the Futur has a course on how to create them that you could look up.

[@futuremillionaire4747]

My favorite youtuber!

[@4TheCreatives]

Thanks so much 😊

[@Jeannek4493]

Such a helpful video!!! Do you ever write a project description/creative brief for your client based on a phone call? My parents are former graphic designers and they used to deliver a project description and brief to describe what their work would entail along with a cost estimate. Wondering what is common nowadways

[@4TheCreatives]

Glad it helped! Yes, I do something called a proposal after that initial discovery call. It is a write-up of how I will help the client solve the problem they are looking for help with through my designs and show the budget and timeline along with samples of similar projects. So cool your parents were graphic designers too :)

[@beautybycarito397]

Excellent Content! thank You

[@4TheCreatives]

😀

[@dearbrave4183]

Sold! 🔥❤️👏🏼

[@Lingatsu]

Really interesting thanks.

[@4TheCreatives]

You bet!

[@jeremiahmiraclemerriamjr.7730]

Nice video Mrs. Gonzalez And it's helpful for me Is there a software for the moodboard !?

[@4TheCreatives]

I use InDesign

[@bloomelo]

Thank you so much! It's very helpful. I have a question if you don't mind. So I've sent two moodboard directions to my client, and they gave me feedback that they like the second direction but they also mentioned they like certain elements in the first direction. Should I revise on the moodboard until the client is satisfied with the moodboard before I proceed to the next stage? (logo design etc) Is there a rule in the design process, or at least, could you tell me the best practice? Thank you again!

[@4TheCreatives]

At every stage it is important to delineate how many revisions you will allow the client. They should be happy with the mood board because otherwise you will go to the logo design and brand guide stage with a half correct idea of what style they have in mind. If they are being too vague, I would get on the phone with them at this stage and get exactly what they like about the last one and the second one so that you can incorporate those elements into both. Are they completely different color palettes or is there a way to integrate them?

[@bloomelo]

@@4TheCreatives Thank you for your reply. It means a lot to me! Yes, it's too vague and I'm waiting for a more detailed feedback from the client at the moment. I can't contact the client directly since it's a freelance white-labelled project from an agency I'm cooperating with. I'm tempted to proceed directly to the next stage since when we start the project they give me a turnaround time of only 1 week (It's been 3 days since we start the contract). I'm quite inxperienced in this since it's my first working with an agency so I didn't foresee certain things.

[@4TheCreatives]

@@bloomelo It can be very difficult when you are getting feedback on a via. I have had this happen and it makes things much harder on your end with delays in answers and missed information. If you feel confident that you know the style they are looking for, then I understand you moving to the next stage, but the thing that always gets me is when I don't fully understand or clarify from the client and then create something based on what I am guessing they want, rather than what they actually want. Advice moving forward is to have extended timelines on projects and get the agreement of the agency to give detailed feedback allowing for a day or two in your timeline.

[@bloomelo]

@@4TheCreatives Exactly! I've told the agency to ask the client for a more specific feedback. Thank you very much for your valuable advice.

[@4TheCreatives]

@@bloomelo Great! And my pleasure.

[@Beautyy431]

Awesome content😊

[@ayoubhamideche6920]

I love your videos , keep Going 🔥

[@4TheCreatives]

😀👍

[@fashiondoll8755]

Hello sweetie thank you so much for making this video it is so helpful now i actually understand what is mood board and how to make it. But can u plz tell that. Does our clients demand for mood board or we make it for our ease to pick right colours and contrast . Plz share your idea about it 🙇 love your videos💜

[@4TheCreatives]

Thanks! And it is made mainly for us to be able to know that this is the look the client is okay with and to be on the same page. It then helps us to know the clear direction to go in.

[@fashiondoll8755]

@@4TheCreatives thanks alot😀

[@dcubomais]

thanks a lot

[@obibiamarachi260]

Thank you for this video. It's really helpful. Is there a way I can get a template of the kind of brief you use ? The different headings/sections to be discussed about in the brief.

[@4TheCreatives]

That’s something I offer my design students as it’s a bit in depth.

[@obibiamarachi260]

Ooh, I see. Thank you.@@4TheCreatives

[@lisaarmstrong1599]

Hi. How would you include the cost of the presentation into the project. When emailing the client brief, at that point would you also attach your contract and pricing? thank you.

[@4TheCreatives]

You need to think with an additional $100 of typefaces, mock-ups and imagery. Have you downloaded my pricing calculator? That helps you out. Plus at the start of a design project you should first send the contract, project brief form to fill out by them and invoice in one email.

[@lisaarmstrong1599]

@@4TheCreatives could I ask about the consistent client blueprint class and the foundations class. Do students learn at their pace or do we need to be present for anything online like zoom? I work outside the home still, 8-5 m-f. thank you

[@4TheCreatives]

@@lisaarmstrong1599 I just answered you through Facebook messenger, but wanted to make sure you saw it here too. You have access to all course materials through an online platform to study at your own pace for both courses. The live coaching calls are not mandatory, but they are to supplement when you need help on something and want to talk to me. These are through Zoom on Thursdays at 8AM Pacific and 1PM Pacific, but possibly you could take a 15 minute lunch break if you had a question to ask me and go first in the coaching call. Plus all sessions are recorded so all in the program has access to watch them.

[@karolisputnikas7327]

Do you need a college degree in order to create brand identities for the clients? Maybe you have some suggestions on how to start your first brand indentity without having much experience of that?

[@4TheCreatives]

You do not need a degree, but you do need to know how to create a brand identity. I have a video that shows an overview of this, but it is really important that you learn how to do logos and to take an online course on this. I am in the process of creating one, but for now you can check out this video: kzbin.info/www/bejne/eYbYd5Vmd5ZopdU

[@devpanchal8184]

How you create the moodboard prototype like you're assembling the images is different shapes what's the algorithm?

[@4TheCreatives]

I don't use an algorithm. It is done in InDesign.

[@carolinafernandez4152]

What size is the work table to create the mood board?😊 thank!!

[@4TheCreatives]

Hi Carolina! In InDesign I like to use 11" x 14"

[@carolinafernandez4152]

@@4TheCreatives thanks

[@riddhiBhoraniya]

Which software you used for making mood board

[@4TheCreatives]

Adobe InDesign

[@babalolaayokunu5289]

What is the size of the artboard?

[@4TheCreatives]

14" wide x 8.5" tall

[@futuremillionaire4747]

Should the moodboard be included in the presentation?

[@4TheCreatives]

Yes always.

[@shehrymirza5615]

I was very confuse about that what is mood board how to make a mood board when someone tells about mood board

[@4TheCreatives]

Does this video help clear it up?

[@shehrymirza5615]

@@4TheCreatives yeah so much.. 😍 Always a brilliant content.. 👍🏻

[@TheRealHunted]

do graphic designers ever create digital characters and stuff in video games

[@4TheCreatives]

Absolutely!

[@theolaitans]

this was most helpful, thank you!

[@4TheCreatives]

I'm so glad!

[@bokquay]

Thank you and was helpful.