How to Customize Facebook Ads by Placement

[@karamymuessig8419]

You did a fantastic job with this video. Super clear and to-the-point!

[@PaidMediaPros]

Thanks for watching!

[@hamzaedd3602]

thanks again I got a question regarding a particular detail which is, while talking about the builder upon the stage of choosing an URL, you've mentionned that we will be able to put/set an URL to our preference, If u could provide some extended explanations about it i will be thankful

[@TeddySheehan]

why my meta ads cant crop the video? :( the Saved button cant be clicked

[@pjroberts2010]

Will the Advert show the likes and comments after you customize the placement ads? For example, after customising the ads, in the preview it doesn't show likes, comments etc?

[@PaidMediaPros]

Good question, it will still show all of those engagement metrics just in the same way it normally does on the platform. There might be some nuances with the way the preview is showing you the ads, but the ads themselves will always carry the likes, shares, etc. to the view for the end user.

[@pjroberts2010]

@@PaidMediaPros Thank you.

[@thenout]

Thank you very much. In my case, I have two video ads, 4:5 and 16:9. When I edit the individual placement, like News Feed Desktop, set it to the 16:9 video, then go over to the News Feed Mobile ad preview, and it shows the 16:9 video. I then change the video to 4:5, yet now the Desktop preview also shows the 4:5 - and vice versa. Have you come across this...? I'm not sure if it's a bug or anything...

[@PaidMediaPros]

Hi there, I've not come across this issue before. It usually does a good job retaining the customizations for me. Might be a glitch on Facebook (the interface has been buggy recently). My best advice, even though it's not great, is to keep trying. If it keeps persisting, you could create different ad sets for placements and use the respective videos in the right ad sets. But this has it's own downfalls. Hope the bug gets sorted out!

[@thenout]

@@PaidMediaPros Thank you, I'll try!

[@wikibi500]

Thanks! Amazing job!

[@PaidMediaPros]

Thanks Enaya!

[@bellgates2997]

keep going from morocco

[@PaidMediaPros]

No plans on stopping!

[@biotulinme3858]

how do we select placements , lets say i don't want my ad showing up on facebook i only want it on instagram.

[@PaidMediaPros]

Thanks for watching. We already have a video about creating Instagram-only campaigns. kzbin.info/www/bejne/emWynaGcdpaqgNk

[@IHasTM87]

Facebook ads use to have all this, but it seems to not exist anymore... at least, I can't find it anymore..

[@PaidMediaPros]

Hi Adam, the option is still there. You should be seeing it in the media portion of your ads. If it's still not showing up for you it might make sense to contact support.

[@theresab8846]

Hey, I had the same problem and figured out, that customizing Facebook Ads by placement only works, if you are not using the Dynamic Creative Ad option. Maybe that's what you did, too?

[@IHasTM87]

@@theresab8846 Yes that was the issue I was having back then, thankyou 😊

[@neoone75]

The issue is you can't edit all placements. I haven't found a way to edit Facebook group feed and Instagram stories placements. My question is does Facebook still try to use those unsupported placements? Or is intelligence enough not to use them? I haven't found any answers to that.

[@neoone75]

Unsupported = your ad doesn't have right format for the placement

[@neoone75]

You are the first one who answered my question 😉. I didn't realize there is a edit function in advanced view. The next issue is that you can't edit the duplicated ad.

[@socialmarketingdrSEO]

facebook does not offer customization anymore