How to Easily Price Handmade Jewelry and Make a PROFIT!

Kellie with Kellie's Bead Boutique will teach you how to use her tried and true method of jewelry pricing. It will not only make it easier for you but will allow you to make PROFIT!
Keep in Touch:
manage.kmail-l...
Social Media Links:
/ kelliesbeadboutique
/ kellies_bead_boutique
www.pinterest....

[@KelliesBeadBoutique]

❇Make sure to check out my online store where you will find everything you see in my videos and more! www.kelliesbeadboutique.com ❇

[@kristaraymond5555]

This was so helpful! And as a young woman, thank you for reminding us to value ourselves! We deserve compensation for our time, talent and skill :)

[@KelliesBeadBoutique]

Awesome! Thank you for watching. ❤️

[@Nakitzalepotice]

I would never imagine it could come up to almost 10 times the cost of goods! Thank you... and you're right about how men and women have different sense for value their own handmade arts. Looking goood

[@christinasundling4450]

Standard cost to wholesale to retail..is cost ×2.5=wholesale multiplied by two =retail.

[@amandajones6481]

@@christinasundling4450 Thank you Christina for giving us the equation for working out the actual cost of jewellery. I made a pair of earrings for a friend of mine, and they were sterling silver with Swarovski tear drop crystals hanging from them. The materials I used to make them only cost around $20.00 (in Australian dollars, which is about $13.00 American) and I gave the earrings to her as a gift. Then, a week later I saw exactly the same earrings as the ones I made, except the crystals definitely weren't Swarovski, and they were being sold for $120.00!! So I've decided to make lots of pairs of earrings and sell them at my local market. It only costs $10.00 to hire a trestle table and you bring your own tablecloth and everything else you need to display your jewellery, and something to keep your money in, and plenty of change - because people never have the right money! It's so much fun and you can lower the prices as the day goes on, or go and look at what everyone else is selling. The last time I had a stall at a market, with a friend, we made $300.00 between the two of us, and we had so much fun. Love from Amanda in Melbourne, Australia ❤️

[@KathleenWeber]

Thank you so much for this video. I started making jewelry nearly 25 years ago and have always struggled with pricing. My Aunt had her own ceramic shop and she told me in ceramics, you usually multiply your cost by 5 to get the retail value. Unfortunately, I was never sure if that value was transferable to jewelry, and I was too hesitant to use it. Now, after watching your video, I think it probably was still a bit too low. And you're absolutely correct, I certainly do undercut myself when I consider what my time and labor are worth. Sometimes I have felt that I had to give a family member a "good" discount, just because they'd expect it. Yet, my Aunt would just tell them 10% was all she could do before loosing money. Well, they rarely made a 2nd purchase from either of us, so I learned that you can't judge by what your family does. But, isn't it funny that friends will come back over and over again? When I started making jewelry, I was purchasing the silver settings and the gems, then assembling them. But, after learning how, I started making the silver settings myself. Well, I knew I couldn't under price those, so I took them to a jeweler and asked for an appraisal. I told him I bought it at a garage sale and wanted it's values for both, insurance and retail, because I wasn't sure if I would keep it. I then made similar pieces in different colors and patterns, but priced them all the same. I have one 18" necklace made from ruby beads attached by 18K wire, with an 18K spring clasp and ring. (Each bead has a wire with a loop on each end, attached to the next by a modified "infinity sign.") I was in complete shock when I saw the appraisal was $300! I would have never charged that much, because I had bought the rubies from a wholesaler with a whole group of gemstones. So, I even undercut what my gems were worth. Letting a jeweler run tests on the gems, is still the best way for me to know their quality and value. Especially when purchasing in quantity from a wholesaler.

[@KathleenWeber]

PS~ Otherwise, I'm using your method of pricing. Thanks again!

[@KelliesBeadBoutique]

I’m glad I could help a bit. Pricing is tricky but as long as you are making money use whatever works for you. ❤️

[@bonnietraynor1133]

Wow What a great idea! I never would have thought to take it to a jeweler. Did you sell that piece?

[@joseem2534]

Really appreciated. I’m a beader, since 1968, I just love love love creating. But it’s a hard market. We have to be very original.

[@ditsehv3305]

I really appreciated this vid! this gave me a lot of confidence in pricing my pieces.

[@marlupevilla]

Thank you so much. I’ve watched other videos on how to price but I would get confused mostly because people tend to ramble on and on. You are so good at getting to the point but still making it fun to watch.

[@amyarmstrong5397]

I wish I would’ve seen this years ago. Thank you for this.

[@michelecherek5392]

Than makes TWO of us! Been beading 15 yrs!

[@susanfield2444]

What a valuable service to the jewelry making community. Thank you for this information.

[@KelliesBeadBoutique]

It's my pleasure ❤️

[@alisonmacleod7868]

This formula is exactly what I've been looking for. Thank you also for reminding me not to underprice my work and take it seriously. I've been making jewelry for years and charging too little. I'm already understanding my worth more fully. Just discovered you so I'm looking forward to watching all your videos.😃

[@Cause_Why_Not3]

THIS IS SO HELPFUL! Thank you I’m starting my own profit to sell at school!

[@KelliesBeadBoutique]

You're so welcome!

[@Rubiastraify]

Yes, this is helpful. I do the same as you -- price out per bead/item, although with wire and such that comes in spools, I classify it as "Cost of Goods Sold". I've used some accounting programs in the past, which really help with calculations and inventory. Something doesn't come out of inventory until the item is sold, because in theory (if it doesn't sell) I could take it apart and use the items in another piece. Doing the books isn't fun, but it sure is necessary! Thanks for the formula - that will be helpful. And, I think you're right about how women undervalue their expertise and value. I've taken to charging double what I think the jewelry is "worth", and to my surprise, people buy the pieces readily.

[@KelliesBeadBoutique]

I’m glad you found it helpful. 😀

[@michelecherek5392]

That's great to know, TOO! THANKS!💖

[@iluvdramarock]

I do the same when my piece isn't selling, I just take it apart it. I don't want to give too much discount because then I am undervaluing myself and my work. We need to change how we value ourselves.

[@Poecilia1963]

Thank you. I have tended to underprice my work. This summer I randomly raised some prices (I do markets) and was really surprised that it made no difference, no one batted an eye. Funny thing, one time in the early days someone asked a price and I accidentally quoted a *much* higher price, because I was thinking of something else. They bought it at that price - good to know!

[@tamaradelacruz3507]

Wow, I seriously undervalue myself and I give WAY too many discounts. I have an expensive hobby at this point. I really need to rethink pricing and definitely get more organized. Thank you SO much Kellie!

[@monjier]

Street Racing and Car Community is what you call an expensive hobby 😂 imagine your normal car maintenance except whatever needs replacing is triple the price and something breaks every 3rd month.

[@kellbellmichelle2979]

You know you’re right, when you think about how long it takes you make even a simple bracelet you realize that you take great pride knowing you made some beautiful, not to mention the patience that come with it. It was pointed out to me that I jewelry making has help me build some serious DIY skill, even if some of the techniques I use are repetitive, that’s some serious self value there

[@miraclemike0948]

Thank you for this video. I have subscribed, and started my own jewelry business last year at age 71. I have two granddaughters to whom I will send your video.

[@KelliesBeadBoutique]

Awesome! Thanks for watching and subscribing 🌸

[@AnnoyedKitten]

Thank you! I hate pricing my stuff and I feel like I never get enough profit for them. Even if it is sort of a hobby (I do historical jewelry so I have a really small customer group and could never live only on my jewelry even if I wanted to) I am tired of working for nothing. This helped A Lot!

[@ErnaRas]

Good day I just listened and watched this video of yours because 😂 I want to sell my handmade jewelry and don't know what to price it. Now I do know. Thank you so much. Erna from South Africa

[@KelliesBeadBoutique]

❤️❤️❤️

[@thegeekmomsgoodstuff911]

Aloha from Hawaii, this is greatly appreciated. Mahalo and blessings on you for this share.

[@MoehauHakopa-ou8fu]

Thankyou Kelly! ⚘🌿🌹 Appreciate you sharing your pricing formula. Have always struggled with pricing until now! Have undervalued myself so many times even though I know I am worth it!' Going forward I now have what I've always needed. Special thanks!

[@KelliesBeadBoutique]

Thanks for watching! 😍😍

[@donnamartin3229]

Thank you for sharing your knowledge always been a struggle when it comes to pricing for me . Can you share about packaging is that included in your pricing as well?

[@KelliesBeadBoutique]

Thanks Donna. That is one of the reasons I added that extra percentage on there for things like packaging etc.

[@lesleywillis3650]

This was so helpful. I’m happy you did both retail and wholesale because I need both

[@KelliesBeadBoutique]

Awesome! Thanks for watching.

[@MsPancake02]

Wow!..I think the hardest part of jewelry business is the pricing of Handmade jewelry. Now I gotta go and change my pricing in my Etsy shop and poshmark 🤦🏽‍♀️. Thank you Sooooo much👍🏼❤

[@ligeiarumay3775]

Hello ladies I do not think is good to change price!!! The best way to do it is let the old price so and put new one at the good price now. Because it can scar cliënt away. Some will not trust you anymore. When it sell out you put new price but making it with some new beads and style.

[@lydiawallace5090]

Thank you so much all of the information you have share with me because everything I have done and purchase has a huge financial price and I don’t charge as much and my mistake was giving some of my jewelry for free it hurt me but, after what I’ve learn today I think I definitely will charge a descendant amount... thank you Kellie for your advice

[@annsherman2227]

Love the new hair cut!!! Thank you so much for this information. My friends and I have struggled with pricing.

[@KelliesBeadBoutique]

Awesome! I’m so glad it helped.

[@LuvDIY911]

Thank you Kellie! I like watching your creative videos. This was informative, too!

[@KelliesBeadBoutique]

Thanks so much Chris! ❤️❤️

[@harrietmanuelito1703]

Thank you Kellie, I always wondered how much should a quality work retail for.

[@KelliesBeadBoutique]

I’m glad it helped. ❤️

[@catherinestewart3240]

Thank you so much I really appreciate it I am just getting started and I didn't know what to charge for my jewelry pieces so all the information I get is really appreciated thank you again 😊

[@AliciaDesigns]

Thank you soooooo much for sharing this, just getting ready to open my retail jewelry business & this just confirmed my pricing. God Bless🌸Alicia

[@KelliesBeadBoutique]

Awesome! I’m so glad it helps.

[@lorenachamberlin1492]

By the way I love watching your tutorials. I just came across your website a couple weeks ago. I can't stop watching, you're an inspiration. Thank you

[@donnalee7293]

Such terrific information. I would not have thought to do what you did. Thank you Kellie for sharing this with us, GREATLY appreciated.

[@beckyvanwijk7690]

Thanks kellie you are a great teacher

[@campingwithchrissy]

So happy I came across your video. Just starting my business - got my LLC - and need serious help in not under pricing my jewelry. Can't wait to watch more of your videos. Thank you kindly

[@Madmerebear]

I am just starting out on my journey of making jewelry. This video really helped, and as a woman, I now know I shouldn't under value my items just because I made them!

[@KelliesBeadBoutique]

Awesome!

[@teresasmoot-moorer5314]

That you so much for your time to help us be successful in our venture...

[@carolynferrari1496]

Thank you. This was right on time. Like the new haircut, too!

[@KelliesBeadBoutique]

Perfect! Thanks so much. ❤️

[@carolynferrari1496]

@@KelliesBeadBoutique one more question, please. The work I do is all one of a kind. I don't duplicate any of my pieces. How, if at all, does that impact value/pricing?

[@KelliesBeadBoutique]

It shouldn’t at all. It might affect your labor as you are likely being creative which can take time. My labour pricing is based on knowing what you are making time and time again. You may just want to have a set price for the labor aspect on one of a kind. The other pricing will be the same as my formula.

[@carolynferrari1496]

@@KelliesBeadBoutique so, if I was doing a commissioned piece, charge a flat rate for labor and follow the formula for the rest? That flat rate is based on what I believe my value is worth, kinda like when deciding on how much to charge per hour? Thank you, for taking time to answer. I appreciate it. ❣️

[@KelliesBeadBoutique]

@@carolynferrari1496 exactly. I have a friend who now charges over $700 for her necklaces. We did a test. She said no one would ever buy her pieces at that price. Once we changed the price it was the first thing that everyone inquired about. 😀

[@pierreamorbeauty]

Yessss u have helped me out greatly! Im using your formula! I am starting my custom earrings fashion line! Thank u!🤑😅😅😅💡

[@patricebeck2403]

I never new so much went into this craft, thank you for the love and support.... I’ll follow u on my journey to success...

[@jeannedurco7405]

Thank you Kellie! I did retail before but I wasn't sure about what to charge wholesale. You are amazing!!!

[@KelliesBeadBoutique]

You are so welcome!

[@marylouisedurhambutler924]

Perceived value. That’s the piece I was missing. Thank you!

[@tridrummond2079]

Big thank you. Now, I found I sold under priced of my products. Gutted. But will start again. You are right, woman always involve their feeling and ended up like me,.

[@KelliesBeadBoutique]

Don’t stress about what you used to do. Just know moving forward you will make more money. 😀

[@liyo]

This is great advice, thank you. And what a sassy haircut! Cute!

[@jocelynlee5275]

That bit about putting your true value to the forefront really hit the spot ❤️...Very informative Thank you ☺️

[@KelliesBeadBoutique]

Fabulous! I’m glad you enjoyed it. 🥰

[@stardresser1]

I rewatch this almost monthly...to remind myself how important it is NOT TO UNDERVALUE MY TIME OR NY CRAFT!!! THANK YOU KELLIE!!!

[@KelliesBeadBoutique]

💖💖💖

[@BeadnWithNicoleB]

Very informative. Thanks Kellie!

[@susanarendas]

This was ever so timely for me, thank you! If you could shed some light on how to buy supplies at wholesale that would be awesome.

[@KelliesBeadBoutique]

I sell wholesale. It’s best done in an email. 😀

[@brjcreates2336]

Love the video! Very informative! I needed this so that I do not underprice as well. Thank you!

[@queenbrooksie]

Great video, thank you. I will add that I really agree with the 2.5 (might even do 3x) for the cost of goods because one of the reasons is that your prices on the cost of those items likely are lower then normal because you are buying in bulk, or wholesale, so they are technically under priced to begin with and who knows how long you will sit on those components before they are used up.

[@KelliesBeadBoutique]

Yes. 3 times works too to add in all the other little things you don’t recoup. 💕

[@kristinkristin4467]

Thank you for the great information Kellie! And the new haircut is absolutely perfect on you!

[@KelliesBeadBoutique]

Thanks so much Kristin!

[@devronhellings3146]

I have supreme gratitude for your willingness to share your journey and the importance of factoring in all real costs along with perceived costs when putting creations into the marketplace. I consider myself an organized person, however, your recommendations for noting the specific costs of components is invaluable. It is a means for understanding all costs apart from "perceived value" costs! Thank you ever so much. ~DM Hellings, wife of a fellow Canadian.

[@KelliesBeadBoutique]

Thank you so much for your kind words. ❤️

[@chriswilson9924]

Thanking you Kellie your wonderful x

[@jlnunes51]

Thank you Kellie, that was so helpful.

[@KelliesBeadBoutique]

Thanks so much!

[@grachemo5663]

I can't thank you enough for this!! I had no idea how much to charge for my pieces and LOVE your breakdown of charges/expenses. THANK YOU!! Very helpful!!!

[@diannekuykendall2959]

Thank you! I appreciate the formula. Have a great day 😊

[@KelliesBeadBoutique]

You are so welcome.

[@corlisadiaz3043]

Thank you glad I found you Kellie!!

[@KelliesBeadBoutique]

❤️❤️❤️

[@darlaboyle1074]

First, LOVE your hair! You look younger. ♥️♥️♥️ Second, thanks so much for this video. I had no clue how to price and with my my guesstimates, I was underpricing by a lot. More like my self worth was pretty much free. 😲

[@KelliesBeadBoutique]

Thank you! I’m so glad it helped you out. Yes. Know your worth. 🥰🥰🥰

[@lisamccormack8416]

Thank you so much!! Very much appreciated! You helped so much understand pricing.

[@rochellebg]

Kellie thank you so much for this! I am working toward turning my hobby (mainly wire weaving) into a business and really struggle with the pricing aspect, especially when factoring in the hourly rate. Most of my pieces take many hours to complete so I guess this is where perceived value comes into play?

[@KelliesBeadBoutique]

Absolutely. You will have to figure out a special formula given the nature of your craft. Maybe a flat rate type of thing for the labor.

[@rochellebg]

@@KelliesBeadBoutique Thank you. Now to figure out a flat rate! 😄

[@cherylj7460]

I wonder how you’re doing now? I really admire that intricate wire work.

[@rochellebg]

@@cherylj7460 I've morphed into metalsmithing now but still do wrapping and weaving on occasion and I STILL struggle with pricing!! 😅

[@cherylj7460]

@@rochellebg I bet. I know how time consuming it is. I see a few shops on Etsy who sell very nice wrapped designs. But the prices are low.

[@JNew-hr5mw]

that was a great & Awsome wa to get a ver good example of prioceing . you are so kind to share all the things that you do, to help us make make and sell Jewelry at a fair price . you are a wonderful and so awsomly helpful, thank you so much.

[@KelliesBeadBoutique]

🥰🥰🥰

[@liviarevo]

Best advise. I am just starting, thank you so much.

[@KelliesBeadBoutique]

Awesome. So glad it helped.

[@themerrvekerr]

I highly appreciated for this formula - thank you for sharing these tips.

[@KelliesBeadBoutique]

Glad it was helpful!

[@o2bblessed73]

Thank you. I'm just getting started, and pricing had been a hangup for me!

[@lindamicki0509]

Thank you so much. This helped me a great deal. I always under value my work. This will change.

[@madqueen6632]

Thank you so much for this, Kelli! I'm working on planning out my online shop, and was writing down pricing.... then saw this and realized I was *seriously* undercutting myself! I think you're right, sometimes women don't know their own worth. :) Thanks!

[@KelliesBeadBoutique]

Good luck! 🥰

[@nathalie4907]

Hi Kellie, Thank you for your formula. I made mine one year ago and I am far below your example. I thought I was too expensive but I just realised it's not the case, on the contrary. It is so difficult to put a value on what we do, also when I see others selling bracelets at 12$ I don't know how they do, just for the fun I guess but I want to make a profit of it. Thank you for sharing this with us. Nathalie (from Belgium)

[@sherrihardesty6177]

Thank you! Very helpful

[@KelliesBeadBoutique]

Thanks for watching!

[@debbiemilligan2368]

Thank you so much Kelly. I'm just starting out and it really made alot of sense to me.

[@meadowstardesigns]

Well done! Thanks for sharing your insights 🤗

[@patricebennett1100]

I officially Love you. Thank you for this costing tip. I always undervalue my work.

[@karenleigh2786]

This totally helped...I have some things costed out but I get slack...thanks for reminding me that I have to do more in the business end than just try and sell...thanks Kellie

[@scarboroughfaire4144]

thank you sooooooo much and taking the time to share

[@karenstiltner1386]

Thank you! I tried to start a jewelry business but had no success selling, even though I used high quality materials and my priving was affordable.

[@caseyclark2529]

Thank you. This was very informative

[@Iryna3333]

Thank you so much for this video, I do jewelry just for myself, but people always ask me what would I sell this one for, that was a question I had no answer ...

[@jojobrew4798]

Thanks so much for sharing your knowledge, it means the world to me, I often wondered how to charge after I'd factored in the cost price of my materials, you've given me a wonderful starting block for my future makes. Thank you so much 💓 🌹💜

[@franwilliams6682]

Thank you for sharing your knowledge. I have been wanting to turn my hobby into my business so all the help you have to share I will appreciate greatly. I love your style, your teaching . So thank you ✌🏼❤️🙏

[@KelliesBeadBoutique]

Thanks Fran!

[@capeentertainment8315]

Thank you so much for this video! I am deciding on starting my own jewelry business and I have no idea how to deal with the pricing and the profits that i would earn. This video helped me a lot! Thank you! 😍

[@sylviageromella4544]

I love your hair...absolutely gorge and thank you for the tip...it really helps

[@KelliesBeadBoutique]

❤️❤️❤️

[@amykeever8527]

This was REALLY helpful!!! I’ve heard a lot about pricing but this truly helped me with both wholesale and retail ! I’m a sculptor but selling jewelry in my gallery as a sustainer and don’t want to just give it away ! This was awesome !

[@KelliesBeadBoutique]

Fabulous! I hope it helps you with your business. ❤️

[@barbaralyons3002]

Thank you for this! 🌸👍😊

[@Valerieknitterhands]

Thank you for this tutorial

[@eperle5368]

Thank you, Kellie, this was MOST helpful!

[@kittymarch4411]

Thank you! I always struggle with pricing & had come up with a formula that seems to work at the moment (better than earlier approaches). I was using a 'preceived value' with knowing what it was called (I'd ask myself what I would be willing to pay. Since I sell thru a local artisans shop & a commission percentage is taken by the shop, I start with the 'preceived value', double it & then factor out the commission. If I'm willing to accept the net amount then my price is set. Most of the time it works.

[@jsim3957]

Thanks for sharing.

[@junewilkin8303]

Really helpful information. Thanks! Love the haircut, too!

[@johnnyhester8935]

Definitely on time so happy I came across your channel and 🙂

[@PearlLove1494]

Thanks for sharing ❤️

[@lisafiacchino-devos7607]

Thank you for this!!!!!

[@lindamarquis6117]

I sure would have liked to see those earrings that you were talking about ! I like to make semi precious jewelry , but I have my own style . I have taught my grandchildren as early as 5 years old , to also make jewelry . Now the oldest one is 20 and in college. I am afraid I found you too late in life as I have just found out I may have stage 4 cancer. However I enjoyed your info. and that you sold those earrings and started a business that was profitable.

[@KelliesBeadBoutique]

Hi Linda - most of my work was in the higher price range. I just wasn't going to work for free and I had no problem charging for it! I'm so sorry to hear of your cancer diagnosis. I wish I had something I could say to make you feel better. Just know that I will be thinking of you and wishing you love and peace during this difficult time. Hugs.

[@elizabethrogers6897]

Thank You Kellie. You explained this perfectly and it was extremely helpful! I love your videos!!😍

[@KelliesBeadBoutique]

Thank you!

[@nijolejonusis9425]

thank you very much

[@ChellejonPaperBeadRollers]

Great explanation on pricing Kellie! Thanks for sharing!

[@reneicejohnson9212]

Thank you i needed that.

[@dawntollison4042]

Very good information and well explained. But can you show us a few examples of earrings that start out at $ 3.40 and wholesale at $ 15.00 and retail at $ 30.00. Something that would take you 10 minutes to do, but for a beginner maybe 20 minutes. I think selling something for 30.00 that took me 20 minutes to make is a fantastic idea. Winter is coming and I need something to do. Nothing like having fun while making some money. Hope to see some examples soon .... many blessings to you.

[@rejgin588]

Thank you so much. I sincerely hope EVERYONE on Etsy sees your video. LOL Yes, underpricing affects everyone. I am not yet at the stage of creating exclusives so it's very hard at times to offer competitve prices. PLUS Free Shipping? Goodness.....

[@KelliesBeadBoutique]

Yes - people have become so accustomed to giving their products away and now that Etsy has required free shipping they are making pennies. It's that race to the bottom I was mentioning.

[@Nora-bk8xg]

Thank you for this information. It is helpful

[@KelliesBeadBoutique]

Glad it was helpful!

[@elizabethwilson922]

So happy I found you! I really enjoy watching your videos! I've learned a lot! I'll update you if I take the step to sell my work :)

[@jeanapp_]

Thank you for your generosity in disclosing this what I feel to be trade secret know-how. I'm not a jewelry maker but I just started my music production career where I'm slowly getting comfortable with the idea of labeling prices for my work. This popped up in my recommendations and I felt that it was a good way for me to become comfortable with the idea of pricing my contribution, by knowing how different fields are calculating their prices. Thank you so much! Hope that your business flourishes and is a stable source of fulfillment for you.

[@KelliesBeadBoutique]

Awesome! I’m glad it helped. Good luck with your business.

[@monjier]

The problem I have is I never want to price anything I would consider as below satisfactory. I would rather give it for free because if it's not worthy of my approval I wouldn't sell it. Once stuff hits a certain threshold of quality then yeah I can sell the stuff. This is a problem of mine because I work in sales and I could never truly sell something without knowing that I was selling quality. Once I feel as though the product I'm selling is top tier, my sales go through the roof. I'm hoping Jewelry will be no different.

[@LisaBell]

Thank you, just the commonsense suggestions and guidance I will put into practice.

[@penster4u2001]

Thank you for all your advice and videos I have learned alot 😊

[@esthergarza3967]

Thank you. Appreciate the information. Like your new haircut, looks good on you