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In today's episode, I chat with Samantha Reid, managing director of APM Cleaning and Repair. Samantha’s background is in electrical engineering and has grown APM from a franchise business that focused on domestic cleaning into a regionwide commercial cleaning business in the North East of England.
She’s also launched The Business of Cleaning, a training academy that offers a practical education on cleaning processes for first-time cleaning or corporates who want to improve cleaning standards.
We talk about
- How documenting every process within her business has allowed her to operate a lean business
- Why Samantha choose to pivot from high-end domestic cleaning to commercial cleaning in 2019
- Why she identified social cleaning as the niche for her business
- How she mobilized two cleaning contracts on the same day and learned everything that can go wrong with winning a tender
- The importance of training and recruitment within her business
- Using time and motion studies to develop standard cleaning routines and cleaning processes for staff; and
- Constant learning and improvement - kaizen - has been the underpinning of the business. Getting 1% better every day; and
Connect with Samantha on LinkedIn: / samantha-read-83991a65
Find out more about APM Cleaning & Repair:
- Facebook: / apmcleaningandrepairltd
- LinkedIn: / apmcleaningandrepairltd
- Website: apmcleaningltd.co.uk/
Learn more about The Business of Cleaning
- LinkedIn: / the-business-of-cleaning
- Website: thebusinessofcleaning.co.uk/
TIMESTAMPS:
00:00 Intro
03:44 How Samantha has set up her cleaning business
05:15 Systemising your operations
07:30 Why Samantha pivoted from domestic to commercial cleaning
08:10 How Samantha won her first cleaning tenders and what she learned from the experience
19:03 Why Samantha choose social cleaning as her niche
28:20 How Samantha developed a premium cleaning service
31:52 The most important element to the growth of Samantha's cleaning business
35:39 One lesson every cleaning business owner should learn
36:01 The 3 non-negotiables for growing a successful cleaning business
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WHO AM I:
Hey, I am Matt Harris.
I built my first 6-figure business, a contract cleaning company while working as a full-time property lawyer.
After selling the cleaning business, I built a 6-figure property management business before exiting.
Now I’m building The Growth Lab, a Lead Gen, a sales & business development consultancy for cleaning businesses. We generate an additional 5-10 booked appointments every month for commercial contract opportunities.
I also write a short, actionable weekly newsletter called The Growth Lab. I share valuable insights on sales and business development for owner-operators in the cleaning industry that help grow their businesses.
Join the Lab here: bit.ly/thegrowthlab015
GET IN TOUCH:
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