How to Price Your Video Production (Music videos, Weddings, etc.)

[@YCImaging]

Notification Squad?! Video ideas? Let me know in the comments

[@LilSwaggerKidXx]

YCImaging We in Here!!! 🔥🔥🔥

[@bubonic-llc]

ye

[@directorpablo1665]

🔥🔥🎥

[@Luckylukeproduction]

I order the digital book from you page and I still haven't received it

[@YCImaging]

Lucky Luke Productions Email me your order number: [e-mail]

[@ChaseTurnbow]

Here are some things I've found in my experience: • Always custom quote your videos because it makes it easier to raise your prices over time and there are just too many variable to make "packages" • Know your hourly rate, but don't charge by or tell your client your hourly rate. Your hourly rate should just be used to figure out how much you should quote for a project • Don't be scared to price your video for a bit more than you are comfortable with because often times videographers quote less than they could simply because they don't have confidence in themselves

[@naturallyyomi5347]

Thanks for this!

[@G90000g]

All these rappers flex about money but won't pay for a video... smh

[@cursedsound]

BLIZZARD VISUALS They don't even wanna pay for beats so what you expect 😂😂

[@SOUFSIDESIX]

FACTS

[@JCem8409]

Because that money go to rentals and child support

[@coreepro7759]

Gamechis Mohamed complete truth

[@africanhistory]

they bloody broke fakes that is what they are. Dont want to pay people for their skills

[@BjKProductions]

Right when you say the Travel Expenses to the artist they bounce I swear 😂😂

[@SofiaSupichaya]

BjK Productions yeah people just think u r so rich u can pay for ur own travel expenses lol

[@AllThingsKen]

filter out the broke rappers lol

[@gabemichael_ai]

yep

[@TheInja]

dude for real

[@RoadRunningBuzz]

😂😂😂😂😂

[@ilovedagreenday]

I never comment, but, you've been such a big inspiration and great tutor for me through your videos. Please don't ever stop making them! We really enjoy your work.

[@YCImaging]

ilovedagreenday Thank you!

[@slickwilly6868]

YCImaging what's a good lighting equipment set up for someone just starting out in music video production?

[@CreativeRyan]

With that being said... i need 5k every shoot!! 😜

[@Jsitez]

facts

[@jasonlindquistmedia]

lol do you comment on all of his videos like his boy friend?! aha

[@alecmagician]

Only?! lmao more like 10k

[@JoseFrescobar]

Exactly what I was thinking lol

[@j.daugust962]

And the rest

[@Spidiewebher]

Mann YC y'all the best bro you and Ryan have started a movement with being a recognized director, putting us in the spotlight for once! Much respect 🙏🎬🎥

[@coreepro7759]

Spidiewebher Productions giving out free game is the way to go what’s the point of learning if your not willing to teach

[@YoungBlaze]

i charge....(50 jolly ranchers "Green" and 8 bags of Skittles)

[@tonedef9106]

YClmaging speaks with clarity, Iv'e worked for a major video production company for years where everyone is union and all the crew is paid a (day rate) regardless of the client. With video/camera technology being so accessible to the masses, skill and experience are less relevant. So like YClmaging said take into consideration your expenses as well as your own value and create your rate from there. However regardless how big or small a project is give it 110% and learn from your creations like (film school) eventually you will attract clients with bigger budgets.

[@gabemichael_ai]

agreed 100%

[@ahhmazingashley]

I've been waiting for a video like this. A strong preproduction video. Super helpful.

[@TheyCallMeCotton]

first question I always ask the client.. What's your budget?! Nice video.

[@GCRJ6]

two of my fav KZbinrs/professors. √

[@Curtoonstv]

TheyCallMeCotton exactly, I'm a lil afraid to set a huge price but I run 200 for grear quality and special effects from After Effects. People consider it low but I'm doing that to build my resume since I'm an Art New Media student

[@TheyCallMeCotton]

Curty Langston yeahhh man just work on building a quality reel. that's what you're investing into right now.

[@TheyCallMeCotton]

You're messing up if you have an hourly rate lol

[@lazzjayymedia2953]

TheyCallMeCotton how is that messing up? (Serious question)

[@PowerL1N3]

That's very true. Traveling Amount of time it takes to shoot the video(Say the video takes 4 days like he said) Lodging Labor Equipment Props Type of people you want in your video if you don't have enough friends willing to help out Editing Food That's most like going to come out averagely around $2000.00 - $5000.00 If this is a hands down professional shoot it's roughly $7000.00 - $10,000.00 If it's very simple because people don't have money like that, it'll still be around $1500.00 - $2000.00 (Mainly because of lodging, food, and taking care of your equipment) That's being realistic people. I used to do music videos for friends back in highschool and I barely charged them a dime because I didn't know any better plus I was in highschool, so it's not like I had to pay for rent or anything. The most I'd get is $200.00 - $500.00. Which for the work I put out wasn't nearly enough, but also have to take into consideration I was a newcomer and they were my friends and I didn't know any better about charging because I was more concerned in keeping my friends/clients.

[@Oneartis]

I mean there’s pros and cons to charging and not charging as much or at all

[@alwayscreatingio]

this is really helpful man

[@coreepro7759]

Man know we have and guide to what to look for

[@JaredKinleyFilms]

Great video man I know this is something I personally struggle with because every time I throw out what I think would be a reasonable number the client backs out and im just left like "well shit" and the job is gone or I go well below my number. It's honestly a pain sometimes and it generally depends on the client whether they are an individual or a brand I like to think.

[@daymianmejia5910]

The way I do it is I have two day rates. One for shooting and one for editing. And that's just me. Not including any of the rental fees or hiring or paying for location. I figured out this price by making a posting on Craig's List saying I needed a music video shot and wanted to hire a cinematographer and an editor. Based on what the cinematographer owned, I've been able to figure out how much my gear is worth. I know that you say not to do it like that and not base it off of others. But it really helped me get my rates from $100 for a whole video to reasonable prices that work for the artist and don't leave me starving.

[@itsKEVO]

find your channel so helpful and your down to earth.

[@Snowvdo]

I always give a rough estimate figure when I'm training my soon to be competition. By the time they learn what you have taught them to charge whatever price, you will more than likely have advanced your production to a whole new level which will allow you to charge even greater.

[@TheCap800]

Great video man. This information is priceless dude. And you didn't need to give specific price points for your videos, like some people in the comment section suggested. I've recommends you to hundreds of people. Hope it helps grow your channel. Peace.

[@Curtoonstv]

Thanks for this, I just started doing music vids even though I use creative cloud so I have all Adobe programs. My boys get a cheap price since I need to pay the bills and we comin up together but clientele I'ma need that cash. Your vids taught me so much. I learned ghosting and other effects straight from you fam. keep the vids coming fam!

[@202WinkProductions]

So I’m working on offering behind the scenes and / or day in the life footage for local music artist in my area to post on my KZbin channel. People are interested but I’m not sure how to charge. What I do know is that I have about a 15-25 minute cut off rate with KZbin videos. Just not sure how to charge or how much to charge.

[@mlclayton]

I have no idea how I got to this KZbin page, but I needed it boss. Appreciate the insight. Well done!

[@NYISHTV]

Your KZbin channel is by far one of my favorites

[@ezradegreat]

I appreciate all of your help in your videos. I recently bought the Sony a6300. I looked up KZbin videos filmed by that camera and came across your channel. I've been keeping up with your Videos so I can learn. I'm literally a beginner and no absolutely minimal when it comes to filming music videos. I hope to continue watching the videos on your channel so I can learn more and be great at what I want to do. I'm also a rap artist myself so I am taking on this journey to film a lot of my own stuff and to be able to film for family and friends until I get good enough to do this as a business

[@devindouglas1903]

I've been stuck on this topic the most. I like the new intro, and I copped your guide a few weeks back. If you're ever in NY, let me know

[@chinchillacoatmantv7290]

I'm a new video director so i'm learning from you, I learned so much from this one video its amazing, I was about to be doing what you said was a big mistake,Thank you,Never stop posting tip videos, I need them

[@avene]

Fixed prices have always worked fine for me, and to date I've done roughly 140 music videos for people. Mostly run and gun style, currently shooting everything in 4K with an RX100 IV. The only extra I'll charge would be for travel expenses. Other than that, props, locations, extras etc, I normally let the artist/s organise.

[@YCImaging]

Avene That makes sense, do what works for you bro.

[@SBKProductions]

was wondering did fix rate work for somebody. thats what I rather do! so are you saying if a client want props, extras , etc you leave it up to them to buy it and bring it to the shoot?

[@adedoyin3336]

@@YCImaging but you want to make sure that the location they choose are not the gang invested area when your equipment can be jacked of u even the artist my set you up for your equipment so want to collect all their social media handles beforehand

[@EricBrakervideography]

Love the shoe comparison! There is no problem to have higher prices. Own your rates!

[@VidaLocaTelevision]

Wise words, fam. I really like the analogy with the shoes. Makes a lot of sense. :)

[@WeLoveDSport55]

Very helpful all your videos are thank you for all the dope content!

[@WiseMindFilms]

Pricing is always difficult but definitely appreciate this video it's a good way of approaching and will be using too. Flat rates will only burn a filmmaker out at some point..

[@aarones4378]

I love your channel. It's so informative and personable. I feel like you are talking about things that need to discussed in colleges and Digital Media/Production programs.

[@JahimTheCreator]

I just found your channel and I must say. Whooooooooo I'm going to the next levellllllllllllll

[@luealie7521]

Really great things being said. I appreciate the honesty in which you present the advice, but also the professionalism you show case in your forward thinking. Will definitely take these under consideration.

[@Fitzaey]

that crisp sound in the intro love it!

[@ShotBySako]

Hey just wanna say I appreciate the knowledge you drop i have went to school for this and sometimes i need a refresher

[@marksterkel3366]

Great Video! But I have one Question left...Whats the name of the outro song?

[@AndresHernandezFilms]

you've grown so much man!

[@4c_aperture]

woah you live in VA? Neat! I do to! (it’s nice to know that at least one of my influences doesn’t live in LA or Atlanta)

[@michaelcotton1744]

I really enjoy your videos very helpful I graduated from college 4 years ago in media communication I have a a a in the field and love shooting editing and directing music video however this video was very good because I fight with myself keep the videos going we need more people out there with that good information.

[@stempromedia653]

Very underrated channel

[@jacobchristianglover3655]

This is my second video of yours today. First I Subscribed, now I tapped the Bell...What the!!! I'm Hooked. Be well and keep encouraging YC!

[@segrad1]

This Brother is becoming my go to for video advice. PEACE from ATL ✊🏾

[@christiansantiagophotography]

Dude that's a badass chain with the camera charm. Where'd you get it?!

[@shotbyfoote4506]

Thanks man shout out from SC if you ever need a photographer or behind the scenes !

[@temiloluwaajeiigbe2677]

Bro please what mic do you use ?

[@mrarthurtado]

had to make sure I was on the right track. I used to have a one price fits all but it depends on the project and the amount of days. I go by a day rate plus prop/venue costs. what do you think of that?

[@YCImaging]

Mr Art Hurtado Sounds pretty good, as long as you alter pricing it makes sense.

[@mrarthurtado]

YCImaging thanks man.

[@roomrari]

How do I write a story board or a treatment for video

[@okechukwuchrisnwosu4431]

Room Rari a treatment is a sketch of the story before first draft. storyboard comes before shooting

[@KristianDanielsr]

Just starting out with video production. This is great advice!

[@dulamedia]

Awesome intro! where'd you get it from?

[@Kerzun]

you deserve more subs homie, you're killing it

[@blair821]

Great info. Watching your vids is definitely educational... I appreciate it.

[@melli27288]

do you have to make the beat as well? or you just take the video and edit it?

[@topside2]

First question I ask any artist, Manager, or publicist when they ask if I’d shoot a music video is “do you already have an editor”... Time is worth more than anything else because as you’re Editing, if you’re a one man production team. You can move missing out on other shoots.

[@NRV.MediaLLC]

I just subscribed. Great content. I also specialize in music videos. You gotta love that bands want Motley Crue level of production on a near zero budget. So yes, I am getting into the habit now of first asking what their budget is, and then letting them know what I can do within that parameter.

[@joshbotzenhart]

Nice tips- thanks for the thoughts man!

[@WhatWouldKarlaSay]

Dude you are awesome! I am new and loving it

[@micdaviz08]

i'm in love with your pendant ....where can i get myself one?

[@zandoleemedia9272]

This is good stuff man. Thanks for taking the time. I subscribed.

[@Clearcolourent]

Bro your channel is 🔥🔥🔥. I'll be taking notes

[@kspec2001]

thanks for the insight. I am a photographer who has been getting asked alot more now to do video. just subscribed!

[@LoccdNLoaded]

Yo man! Loving the vids! I’m also in VA! Are you doing any workshops anytime soon? Would love to pay for one!

[@YCImaging]

Deondre Carter Dope, we should link up.

[@LoccdNLoaded]

YCImaging that’s a bet man! I’ll shoot you a message to your email and I think you may be friends with a few of my friends on fb..

[@daniellauche-oji2458]

Hi!!!!! please how do i change the color of trees in premiere pro?

[@YCImaging]

daniella oji Secondary adjustments

[@daniellauche-oji2458]

thank you!!!

[@cjt98]

great video exactly what I needed! I'd appreciate a transitions playlist.

[@renethomas1526]

This was very helpful...keep up the good work!!!

[@RichDiFeo]

Thanks for the video. Question.. After expenses, do you price your services by an estimated hourly rate or per specific project type?

[@DJTronuk]

Yo, thanks YC. I've been trying to decide what I should start pricing. This video really put things into perspective for me. I appreciate your videos man ✊

[@phokinguy1722]

I’m from Maryland ! Love your work my man. Real inspiration

[@tiaraeveryday6073]

Wow, great video, great advice! Thanks for sharing

[@TankTrakz]

Thanx for all the vids bro. I learned everything I needed to know to make a semi pro looking music video from watching your videos. I definitely would have been paying somebody at least a couple hundred bucks to make the video I made but thanks to you I saved dat dough!!

[@MrKingYork]

Can you please do a video on how to put together a script or a story line for a music video thanks.

[@94vsn97]

MrKingYork thats all up too you. And how you edit it into the video is all up to you as well. Your the director. Your the creative person.

[@elonzkies9986]

Great knowledge to share. Thanks for the vids!

[@mediaiweb]

Thank you for this advice but what exacly do you tell your client for them to give you these budget . do you put it into writing and send it to them what exacly do you tell them because sometimes as a videographer you know where the money is going , but the customer also want to know where the money is going and what goes into your pocket so as to tear your pocket down . how do you deal with these please . do you tell the client the exact explanation made in this video?

[@A1Bokeh]

I honestly feel like these videos about payment are more for newbies who arent dealing with huge clients but more so people who hit you up and say hey I want a video of this event

[@TopshelfJunior]

One thing that wasn't mentioned, for the hypothetical video you described was...INSURANCE !!! Insurance cost is KEY, especially if you're renting a picture car, crane, equipment, camera, location.. Don't forget that insurance !!!

[@pappyorionmedia1554]

Your ideas are amazing!!

[@meatrandom9737]

YCI, a little off subject. Did you apply a LUT to this video? Your skin tone is on point. I personally shoot A7S II. Thanks for any info.

[@TrillStylesz]

YC please link me to the necklace!!!!

[@imagelush5146]

never work for less than $35-40 an hour. - first minute $300, any additional minute you can do $100 - day rate, $400 or more. - weekend day rate $800 - you have a talent, a skill, you are artistic you have software knowledge. Value yourselves people. You will thank me. Why do 5 projects for $1000, when you can do 2 project for $1000. Stop driving the rates down, theres enough work for all of us.

[@BARKERPRODUCTION]

Image lush It’s never a good idea to charge per minute of a video. A 15 second commercial can cost more than a one hour interview.

[@vietv8632]

how would one go about renting equipment ?

[@BobbyWashingtonMusic]

Bro... you never got back with me regarding a video shoot. That was like 3 months ago.

[@SevenSlotSociety]

Subbed when you said you're from VA! That's where I live now! Love your channel!

[@VividVisual]

Wouldn't it be the same thing to put a price on the video of what your getting paid with them ultimately understanding the common sense factor that says if they want all this other stuff and it's going to cost more than the budget you asked for that they obviously are going to have to cover that extra stuff on top of what your asking?

[@zach_blackburn]

Dude you live in VA? Me too! We gotta shoot some time.

[@TejaVuGrows]

oh shit didn't know you were from va too, what part?

[@bradhouston4734]

Thanks man. Valuable thoughts as usual!!

[@mayam7334]

This video was interesting and helpful with the tips, I was wondering if you use a contract and if you may have an example of what you cover in the contract

[@TKaz10]

I'm glad I found your channel

[@Hernansanchez_]

depending on the value you plan to deliver then in accordance with the price and Time it will take to execute everything. Then calculate your profit margin?

[@MachSpeedSportsMedia]

Man! Thanks for dropping knowledge!

[@legatoblue21]

Hey man love your page. what part of VA are you from? I'm from Newport News.

[@YCImaging]

legatoblue21 I'm out west, near Richmond.

[@funnyciscoleon]

Simple, yet very informative. Thanks

[@sylvesterabba7882]

Thanks Bruv. Relatively New here and I appreciate all I have seen so far. thanks for the tips and help.

[@alexgrant311]

thanks for the tips. what do you think is the best stabilizer for a Sony a6000?

[@YCImaging]

Alex Grant It's plenty, what's your budget?

[@alexgrant311]

400 tops. I have a glidecam 2000, but the Sony a6000 is so light that it doesnt really balance well with it, and I can't find any tutorials online that helps to balance that specific camera

[@BeginningInfluence55]

Alex Grant Zhiyun Crane

[@JMadlock108]

Zhiyun crane m. Perfect for run n gun situations.

[@YCImaging]

Alex Grant Crane M might be perfect for you.

[@kickfila]

Hey man I got a question.... is there a way to get your downloaded LUTS saved on your presets on FCPX instead of having to browse and load them ?

[@ashikahamed7593]

Can u do a video on how to ask for money.. advance payments n when to ask for full payment.

[@miguelcastro5754]

This video is very informative! I’ve subscribed to your channel because of the high quality videos you deliver. One thing tho and its on this video, at the end when you started to talk about personal profit, it left me stuck at “how do I know how much to charge for PERSONAL PROFIT?” Now obviously you cant just say a number because it wont apply to everyone but it would help to know what to consider when at the last stage of pricing. For example maybe years of experience? If so what would be an ideal amount? I hope I make sense haha but everything else such as my own expenses and time are straight on point! Just the “personal profit” part still left me wondering how much should I get for my own personal money 🤔

[@Imhotep397]

Even though it makes sense not to throw your prices out on KZbin it would be helpful to get a general floor and a ceiling price based on what you've experienced in local shooting using equipment you own for a single day or two days shooting of a music video. Can you do that for me? Also, it would be good too know what the average amount of time shooting goes into on-set production shooting for you and what the ratio of various project types you usually get is like. Like music videos 40%, weddings 20%, corporate videos 10%, church videos 10%, short story/narrative 10%, video assist on other people's projects 10%. Also, roughly how many projects per month you're seeing now and what you've done to market/promote your business/connect with clients from start-up to now.

[@cozyboyyftv]

Bro I’m in VA also I’m trying to get better at video production your videos are helping me but its a lot of questions I have to ask

[@alexkingphoto]

Thanks for this video man, I just got into making videos and want to eventually be able to charge for my work. This helped me a lot - new sub!

[@MrSerote]

hey yc! What if you are the editor of the music video how much do I charge if someone already shot the footage and hands it to me?