How to Promote a Music Video on YouTube with Google Ads | Tutorial

[@borsemusic9928]

dope video now though it's saying video campaigns don't allow Maximum CPV only Target. Is that fine?

[@samsmusichub]

Hey thanks!

[@youngfecto]

It don’t give me a option to create custom video campaign

[@OjanMusic]

definetely the most up-to-date, best tutorial about running music video ads

[@_iMusician_]

Thank you thank you!!!

[@AmeliaBlakeMusic]

It's frustrating to watch these instructional videos and find that my home screen for google ads and the options I have are not at all the same as in the video.

[@DavidChristopherStrager]

Great video, much appreciated

[@mariusua7]

Very informative video, thank you I subscribed

[@_iMusician_]

Happy to have you join our community Marilyn :) A couple more tips in case you're working without a budget and interested how to promote a music video for free: kzbin.info/www/bejne/eXqnqoKEntp7ias - Nick

[@bohemiancafe-mindandmusic5394]

Hey this is a great video, clear and to the point. I've been watching many of this type of video and this is certainly one of the better ones, great job

[@_iMusician_]

Hey - you're welcome - glad we could create such a clear video. Is Google Ads working for you? We've had some mixed results. -SG

[@bohemiancafe-mindandmusic5394]

@@_iMusician_ Somewhat, still trying to find the right balance of budget and ad campaign type

[@_iMusician_]

We are looking to collab with an artist in the future to really understand this. I've (personally) worked with paid advertising for some huge campaigns and seen it work, but I'm genuinely intrigued as to whether it *really* works for artists. If you're interested I'd be happy to collab and see what we can do? -SG

[@edgarpacheco-ik6my]

Good Good Good Good Stuff man

[@PoDrugiejStroniePDS]

Thanks

[@piyasirimusicproduction]

This was a great tutorial! I set up a campaign using this guide. Thank you!

[@_iMusician_]

Nice! How is it working out for you? -SG

[@piyasirimusicproduction]

@@_iMusician_ I don't really know. 31 views with 1,75 % view rate. I guess that's not so good :)

[@vladimirprimakov398]

Very good explanation. Thanks

[@_iMusician_]

Happy to help Vladimir :) A couple more tips in case you're working without a budget and interested how to promote a music video for free: kzbin.info/www/bejne/eXqnqoKEntp7ias - Nick

[@AndyRrayMusic]

This is a great tutorial! Thanks for making this and sharing.😀

[@_iMusician_]

Glad it was helpful! -SG

[@hatifmelody]

Well done

[@alex_kogan]

Great explanation bro! And I don't understand in marketing things at all 😁 You explained every step perfectly and thanks to you my first campaign was successful

[@_iMusician_]

This is epic news! We're also chatting over on the iMusician Community about how people are promoting promoting themselves... come join the conversation... community.imusician.pro/t/music-promotion-what-works-for-you-megapost/961

[@z4musiq]

hi i'd want to access earn metrics to see which ads capain brought the most subscribers to know my audience but i cant find the earned metrics in google ads .can you help me please i got so much songs to release but i know if it dosent go to the right persons its a waste

[@GeeBag]

Awesome, subscribed

[@_iMusician_]

Thanks for the sub!

[@LamontJackson]

You Are Awesome!

[@_iMusician_]

You too!

[@wrath8327]

Thanks mane

[@HolyRollerBabyMusic]

Since this video Google Ads has changed the step after selecting "Video." It now requires selection of ""Get Views," "Efficient Reach," "Target Frequency," "Non-skippable in-stream," "Drive Conversions," " Ad Sequence," and "Audio." Any advice on which is best to select?

[@_iMusician_]

We probably need an update since Google Ads did their own update - For me, I'd almost always go for "Drive Conversions", but to do this you'd need to have a "conversion tag" firing. If you're promoting a video on KZbin this is not always possible so.... After that I would go for "Efficient Reach" Come have a chat on community.imusician.pro and we can go into more detail -SG

[@_iMusician_]

OR You can hit "expert mode" and then you should be able to see the same settings wee see? -SG

[@HolyRollerBabyMusic]

@@_iMusician_ I'll give these a try. I checked out the forum and found it a little too confusing. Perhaps there's a way as an iMusician "member" that I can send you some customized questions per the promoting of videos?

[@saberreiter8569]

Great video, thank you!

[@_iMusician_]

Glad you liked it! -SG

[@libertycaps666]

very helpful cheers

[@_iMusician_]

Happy to help :) Also if you're working without a budget, we've got more for you here: kzbin.info/www/bejne/eXqnqoKEntp7ias - Nick

[@YoungSaceP]

The hand movements im 2 high for ts😂

[@JAKAJA_muzyka]

Hi :) Great content!!! Is it possible to chose only fragment of the song? to make add start, not from begining.

[@_iMusician_]

Thank you! :) Not really. By default, mid-rolls will be placed at so to say "natural breakpoints to balance the viewer experience and creator revenue". You can only manage mid-roll ads by defaul once the video is longer than 8 minutes.

[@DijitalBando]

​@@_iMusician_I don't think it's what he's asking. Can our ad start playing from middle of our ad song?

[@ootomusic]

Much love from Texas. OOTO

[@Alarke]

Really helpful. Thank you!

[@_iMusician_]

Happy to help Alarke :) We have a video for how to promote your music video for free too: kzbin.info/www/bejne/eXqnqoKEntp7ias - Nick

[@JBadge]

Good video

[@_iMusician_]

Glad you enjoyed -SG

[@scarlettxiii]

Thank you for great video.

[@FaysalKhalid]

very helpful. thanks

[@August_Hall]

my google ads looks totally different relative to yours !!

[@shermenti]

at the bottom of the "Lets create your video ad" page, click on expert mode.

[@August_Hall]

@@shermenti doh ... thanks! I'm an idiot

[@_iMusician_]

ah no Google Ads *can* be unnecessarily complicated. - SG

[@christiandavisproductions]

I can't thank you enough

[@HaraldPlontkeMusic]

I started my first Google ads kampagne with your tutorial. I plan to invest 400$ to get the 400$ credit for new customers. Thanks for the simple explanation, that helped me a lot!

[@_iMusician_]

Let us know if it worked! -SG

[@HaraldPlontkeMusic]

@@_iMusician_ I'm finished with my campaigns and I must say that I'm a bit dissapointed. I got about 75000 views, 300 new subscribers and over 1000 hours watchtime. I got very few comments. I didn't reached my goal to get into youtube partner program, because all views depending on ads will not count for the 4000h wtachtime needed for getting into the YT partner program. I think if I would have known this, I wouldn't have done it. The google ads support hasn't told me that, when I described them my plan to reach the requirement for YT partner program, instead they encouraged me to start my campaigns for that purpose.

[@HaraldPlontkeMusic]

@@_iMusician_ And you could add to your tutorial that it is very advisable to deliver ads not on smartphones, only on tablets, tvs and computers, the playtime of the videos from that devices is a lot longer than on samrtphones, also full views of the videos increase by factor 10 or more.

[@peterwalkerrecords4073]

blessings my bro can u helpbme with google ads

[@montibiswas3597]

I from India

[@_iMusician_]

Hi! -SG

[@sulymarrodriguez1322]

Supposedly on my google ads, it doesn’t show content exclusions. I’m not sure why it doesn’t show on me. Please help 🙏🏽

[@_iMusician_]

Hey Sulymar, it's really difficult to figure this out without screenshots etc. I'd suggest heading over to community.imusician.pro/ where you can login and get an answer to your question -SG

[@OfficialMonzy]

Hey man I ran a campaign with google ads and I tried running different methods To gain engagement and everytime I get over 10k views or any high numbers I never get a single like or comment I tried making a creative single cover for my song so it stands out but still doesn’t give any engagement whatsoever if u can help me with this i would appreciate it

[@_iMusician_]

Hey Monzy - where were you sending your Google Ads "to"? (e.g. what were you advertising) FYI: we have a lot of discussions about Music Promotion over on the Community: community.imusician.pro/c/connect/music-promotion/51 Would be great if you wanted to also participate there. -SG

[@OfficialMonzy]

@@_iMusician_ I was promoting a song no music video and I put it on youtube but it never really worked out for me on youtube

[@_iMusician_]

Hey Monzy, one of our Community Members (A2D) wrote a great post here: community.imusician.pro/t/how-to-promote-music-without-spending-lots-of-money/1338/3 His main recommendation was to focus on Instagram at the moment, and only use KZbin if you have a video to go with the song. There are plenty more recommendations on the community. From what we see - basically accept that this will be hard work, but continually releasing (e.g. 1x single per week / month) and keep growing your fanbase with each track over 1x year is the best way to start... and focussing on doing less... e.g. don't do every social channel, pick one and stick to it! Hope this helps -SG

[@constantinflux]

10:46 Thanks for this nice tutorial! It doesn't show me available estimated performance when I enter an amount though. It says that it isnt available in campaigns including similar videos. 🤔

[@_iMusician_]

I can't seem to replicate that issue - feel free to drop a message on community.imusician.pro and we'll see if we can help further -SG

[@San_Salinas_]

I have been searching the internet for days and can't find any guidance on what to use for the actual ad copy for skippable in steam ads... question: do you recommend we use the actual music video for the ad? Or do you suggest we create and upload separate short video clips using the most engaging clips & song section to use as the ad? please help, thanks!!! 🙏

[@Inkiettoo777]

I hope you get more subscribers

[@_iMusician_]

So do we, thanks!

[@BLMFOREVER]

You have to pay everytime they view your ad?

[@_iMusician_]

It depends on the settings of your campaign but if you chose Pay Per View (PPV), yes you'll pay when and only when a user views the video (not the ad), so when they click on the ad and watch the video :)

[@lagosnoir]

This video needs an update. The choice of custom video campaign is no longer available

[@LeeeroyMusic]

It is, you just need to select Expert Mode when creating a campaign to have access to all parameters very similar to those in the video

[@dubchromeofficial]

Hi I didn't figer how to obtain more likes ,com and subscribers if you have any tips it will be amazing thank you.

[@_iMusician_]

It's a long hard slog to get there! did your ads work - did you get more views? This would be a great discussion to have with other independent artists over on our community.imusician.pro -SG

[@AdamizedBeats]

Over 500hr a minute my sweet Jesus.. that enough to make you want yo mama

[@_iMusician_]

It makes my wanna cry. How are are we supposed to keep up ! -SG

[@MichelleShapa]

I set my video to be published in few weeks, but when I try to paste the link of the video in the "create your video ad" it doesnt seem to find it (I also tried publishing it privetly now to check if it will work but it still doesnt find it). Help please:)

[@_iMusician_]

Hey Michelle - great question! I understand the desire to create an add for your video prior to the release date but unfortunately you will only be able to finish creating your video ad once your video is released / set to 'Public'. That said, you can set up all of your Campaign Settings prior to the release date and save it as a draft so that all you need to do on release day is update the video link and finish your Ad + Ad Group Settings. Hope that helps but don't hesitate to let me know in this thread if you have any other ?s :) - Nick

[@MichelleShapa]

@@_iMusician_ Hi Nick. Thank you so much!! I am a dummy in this, and your video and reply really helped!!!

[@_iMusician_]

Happy to help! Loving your music and videos on your channel too! Not sure what distributor you're using for your music atm but if you want to check us out for your next release let me know :) 👉 imusician.pro/en/products/digital-music-distribution