In method 03, won't our campaigns end up competing against each other in the ad auctions? Which would result in our CPA increasing?
@iqbalaziz70134 ай бұрын
great video I have a question what would you do in a scenario where you have an ad giving you good ROAS but CPA is higer then breakeven. would you stop spending on it or scale it.
@VertexMarketingAgency4 ай бұрын
Well if you have a good ROAS it means that the spend to revenue ratio is good so CPA is not really relevant. So yes I would continue to scale.