How to sell your car like a professional

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VINwiki

Күн бұрын

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@dominicniederkorn2994
@dominicniederkorn2994 4 жыл бұрын
Ed explains how he tricked his wife into marrying him
@crownspecialties
@crownspecialties 4 жыл бұрын
Dominic Niederkorn answer these three questions as quick as you can. Do you like being told you’re beautiful? Yes. Do you like diamonds? Yes. Do you want to marry me? Yes. 😂😂😂 Wait what??!!
@pppaybackkk
@pppaybackkk 4 жыл бұрын
Tricked? Tricked? Come on. It was all skill.
@spenck7740
@spenck7740 4 жыл бұрын
@@crownspecialties hahaha
@chamankudmarbettu5675
@chamankudmarbettu5675 3 жыл бұрын
I require a video on this😂
@user-zx1ir7jt4c
@user-zx1ir7jt4c 9 ай бұрын
With shrewd negotiations😂
@darius2640
@darius2640 4 жыл бұрын
selling '95 miata, $10k firm, no lowballers i know what i got, ran when parked, just needs a fuel pump, bring your own battery, genuine rota wheels $2k extra or bring your own, heres one picture taken at night
@jeramiebradford1
@jeramiebradford1 4 жыл бұрын
Taken at night In the rain with my old flip phone camera.
@dylanhale7300
@dylanhale7300 4 жыл бұрын
*based on a real facebook ad I saw about a year ago) ---------------------------------------- 2003 dodge ram $25,000 OBO I KnOw WhAt I hAvE Smokes, bed is rusty (didn't have a bed on it), transmission jerky, checked the fluids a few years ago, only smoked meth it it a few times, only drove it to and from the corrections center and parole officer's office. Need gone to pay for RV. Don't waste my time No Narks ------------------------------------------ Fucking crack heads dude...
@number7isAbeast
@number7isAbeast 4 жыл бұрын
Literally looked at a 240sx that had the same description minus the fuel pump 😂👍
@jeepjoseph9036
@jeepjoseph9036 4 жыл бұрын
I saw someone on a mopar Facebook group post someone who thought their 2008 charger pursuit 5.7 was a hellcat. I believe it was like 40k and they said it was an srt8 fastest on the fleet and when they put the hellcat badge on that made it a hellcat
@radius50
@radius50 4 жыл бұрын
Dylan Hale to be fair those common rail Cummins sell like hot cakes at way higher than expected prices
@mechanicalgamer2047
@mechanicalgamer2047 4 жыл бұрын
"This is a beautiful color isn't it?" This can be red
@EdBolian
@EdBolian 4 жыл бұрын
Darn loophole
@ashp5406
@ashp5406 4 жыл бұрын
you pulled John Ficcara's porsche 356 story.. kzbin.info/www/bejne/f6PHfp1-asaBf80
@mikesoro5052
@mikesoro5052 4 жыл бұрын
Ah red, some people say it adds value to your car tenfold
@Dr.Duck22
@Dr.Duck22 4 жыл бұрын
😂
@John1911
@John1911 4 жыл бұрын
Hahahahahaha!!!!!!!
@MaxSpeedMike
@MaxSpeedMike 4 жыл бұрын
Ed: "Yes this gorgeous car is for sale for $30,000 Buyer: Are you willing to budge on price? It leaks, paint is messed up, and it needs repairs. Ed: "Sure, I can budge. $42,000" Buyer: Ok fine. I'll take it! Ed's shrewd negotiation tactics are very powerful.
@mikesoro5052
@mikesoro5052 4 жыл бұрын
MaxSpeed he has a powerful demeanor lol
@madtownbadger7115
@madtownbadger7115 4 жыл бұрын
Just goes to show that adding humor can adjust someone's rigid thoughts about what price they are "willing" to pay. That's why people tend to pay more in auctions, the thought of losing something they would clearly like to have, otherwise they would not make an offer. When someone raises the asking price, it's just as absurd as if someone offers a ridiculously low offer.
@TenzaMotorsports
@TenzaMotorsports 4 жыл бұрын
He knows what he’s doing for sure
@gearjammergamer8560
@gearjammergamer8560 4 жыл бұрын
My friend sold an old truck one time. Had it on sale for $1500 online, newspaper all the usual places.. This very rough looking character comes and looks at it. Drives it. Says "I'll take it. Will you take $1700 for it?. There was a sign in the window the guy was standing next to that said $1500 in 6 inch high letters. Buddy took the $1700 and his for sale sign and the guy left happy as a clam.
@pwrightisright8611
@pwrightisright8611 4 жыл бұрын
Ed: "Rock chips and interior wear are not big deals" Matt Moreman: [Spits coffee on screen]
@Noggles10
@Noggles10 4 жыл бұрын
P WrightisRight this is the first KZbin comment I’ve ever had to pause the video to laugh at. Well done!
@calebcross983
@calebcross983 4 жыл бұрын
*Spits coffee on his broken Apple Monitor Screen*
@jdelloooo
@jdelloooo 4 жыл бұрын
True OG'ers know Matt Moreman doesn't drink coffee
@spenck7740
@spenck7740 4 жыл бұрын
Lmao this is funny but who is matt moremam??
@farhanpramadipta1858
@farhanpramadipta1858 4 жыл бұрын
It would be interesting if Rob Pitts can also give us his tips as well when it comes to selling cars
@TheRSAngle
@TheRSAngle 4 жыл бұрын
Think he just did on his channel
@puddud4
@puddud4 4 жыл бұрын
Here is the rabbit version this guy mentioned kzbin.info/www/bejne/pnnXpmpvaryBhpo
@jaydenjohner6901
@jaydenjohner6901 4 жыл бұрын
Rob doesn't have any tricks all he has to do is talk with that chocolate smooth southern accent
@stuartd9741
@stuartd9741 4 жыл бұрын
Rob Pitts is the chuck Norris of car sales.
@abazyz240
@abazyz240 4 жыл бұрын
Jakob mom CNN
@JT-fd3tf
@JT-fd3tf 4 жыл бұрын
Ed's 5 Shrewd Sales Tips 1) Depict the car accurately and honestly. 2) Fully document your car. 3) Have a story. 4) Deal with pricing properly. 5) Let the buyer talk.
@jag3r_meister111
@jag3r_meister111 9 ай бұрын
Depict the car accurately & properly Quick to the point description a description against the marketplace and the other examples of this car whats significant about the car and whats broken about the car Tell them everything good and everything bad about the car As you tell them the bad stuff about the car your gonna exaggerate the slightly bad things and your gonna minimize the significance of the really bad things Document the car Anything & everything from just having your mechanic receipts in the glove box to having it all documented on VinWiki Have a story Why are you selling the car? People assume its because its a broken piece of garbage Hopefully not but if so let them know they are buying a project, it will pay off in the long run You've owned a bunch of these and just wanna own some more, your wifes making you sell it, you just had a kid and you need a backseat, your upgrading, you need to make room for more toys/projects Dont just say im just testing the waters just seeing what i can get, give a real reason Price the car reasonably Get a real buy figure from carmax(-10% of normal auction price) or another dealer as your baseline and or home base If its rare price it 20%-30% above market value if they are gonna be interested they will inquire and you can explain what you think its worth The currency of a sales process is commitment so never be afraid of a lowball offer and never be afraid of justifying why youve priced the car the way you have Dont be mad if someone says i will pay you this today for your car that exactly what you want to hear may not be what your gonna take but it atleast an invitation to have a real discussion about someone really owning your car I priced the car inline with what I view the market to be based on these factors, I understand they you’ll want to pay less and get the best deal possible, I am flexible on price and am willing to negotiate, but at this point my flexibility is in the order of hundreds of dollars not thousands of dollars, so please let me know where you need to be and I'll do my best to make that work Something along the line of im flexible but not that flexable Once negotiations start dont get insulted by a lowball offer, and dont alienate a very committed offer just because your trying to stay so close to your desired price Let they buyer talk Dont give them a chance to say no to anything, get them to agree with stuff as much as possible The more money you make on someone, the more they pay for something the happier they’ll be with it in the end Let them talk, give them enough rope to hang themselves, Let them tell you why, explain to them why they’re correct and move them towards commitment to the purchase and they will be happy paying what they decided it was worth
@familyguygarage8546
@familyguygarage8546 4 жыл бұрын
As a former automotive salesman I can promise you there is so much gold in this video. I'd show this to any new salesperson. Great stuff Ed!
@guskipper1194
@guskipper1194 4 жыл бұрын
Step 0 - be able to talk like this
@wittmannger1331
@wittmannger1331 4 жыл бұрын
practice
@crownspecialties
@crownspecialties 4 жыл бұрын
Gus Kipper Right his soothing hypnotizing voice will get you to buy anything. Haha
@brandoncaldwell95
@brandoncaldwell95 4 жыл бұрын
This is where my job comes into play. I speak for a living and am use to speaking people down
@spenck7740
@spenck7740 4 жыл бұрын
@@brandoncaldwell95 what do you do for a living?? And what does "speaking down" people mean??
@EdBolian
@EdBolian 4 жыл бұрын
If you have any other questions, feel free to ask them here and I will do my best to answer them throughout the day.
@artysmotorsports
@artysmotorsports 4 жыл бұрын
Should you include the"rare" or "hard to find " quotes ?
@johnsmyth582
@johnsmyth582 4 жыл бұрын
Ed I'm after my first Ferrari and have 80 thousand dollars what would you recommend.
@adamboy4549
@adamboy4549 4 жыл бұрын
Ed this is great sales advice for any transaction. Thanks for the tips!
@danieldolan6146
@danieldolan6146 4 жыл бұрын
From the buyer's side, is there any real way to persuade an unreasonable seller? I've been trying to find a new daily driver from a private seller for school/work, but all the sellers I've come across are crazy! They're demanding 40-60% over KBB/Edmunds private party values on realistically $7k-$10k cars! It's really frustrating because I can show them KBB, Edmunds, NADA, but they absolutely refuse to be reasonable. Is there anything a seller can do in this situation? It feels like nobody who has a car listed actually wants to sell it for anything remotely fair! Or that they think their 12 year old Lexus is some rare supercar that has held its dealership price tag for the last 8 years.
@jeoboden
@jeoboden 4 жыл бұрын
Ed Bolian I sold my dads 1976 Oldsmobile 98 regency coupe for 3,000 on Craigslist. Got 10 people trying to buy and sold for 2900 Friday morning to first person that came (listed Thursday night) does this mean I should have asked higher?
@GrandGrizzly51
@GrandGrizzly51 4 жыл бұрын
When I started car sales back in September, I didn’t believe the whole “the more money you make the happier customer will be” until it happened the first few times. They typically are my happiest customers. The minimum commission customers are often the most unhappy and frustrated.
@phil2782
@phil2782 4 жыл бұрын
It's because people who can afford to spend more generally have more money and are less stressed about normal wear and tear. A new set of wheels and a brake job for $800 can almost total a $2000 car but is only 1% the value of an $80,000 car compared to 40% the value of that $2000 car. The owner of a $2000 car probably won't care about piece of trim worth $20 (1% of the 2k cars value) in the same way the 80k car owner won't care about the $800 charge. Plus the buyers of cheaper cars are usually buying them out of necessity, without a car they may have no job, no income etc. It's like having a house with no power in the middle of winter.
@brettbilger1390
@brettbilger1390 4 жыл бұрын
Me watching WACO on Netflix - "Ed would be a good cult leader"
@jeoboden
@jeoboden 4 жыл бұрын
Brett Bilger do they talk about how the feds destroyed evidence in the documentary?
@epapa737
@epapa737 4 жыл бұрын
The shrewd davidians
@96st206
@96st206 4 жыл бұрын
I watched it when it was first released, I feel like no one else watched it. Glad it's getting the recognition it deserves on Netflix.
@itstroydh
@itstroydh 4 жыл бұрын
We need a vinwiki story on David Koresh's 68 camaro
@DmDetails
@DmDetails 4 жыл бұрын
🤣
@VINwiki
@VINwiki 4 жыл бұрын
Tomorrow we will ask our panel of KZbinrs and Car Experts what dream car they would buy for $1M. Be sure to tune in!
@natesimmons8241
@natesimmons8241 4 жыл бұрын
Ed, Have you ever entertained the idea lf starting your own dealership? I could see it now, Bolian Motorcars.
@EdBolian
@EdBolian 4 жыл бұрын
@@natesimmons8241 I have, but you make more money being the top sales guy in most exotic car dealerships. You also don't have the risk.
@dylanhale7300
@dylanhale7300 4 жыл бұрын
$1,000,000? Huh? American Big 3 Viper ACR $200,000 C8 Corvette $100,000 Ford GT (2006 era) $400,000 Use the rest of the cash to pay insurance, and to rent/buy a garage.
@shanehb
@shanehb 4 жыл бұрын
At a million bucks, this is going to be interesting.
@MrInternFTL
@MrInternFTL 4 жыл бұрын
Ferrari GTC4Lusso and a Tesla model 3 performance
@faizaanahmed1540
@faizaanahmed1540 4 жыл бұрын
I sold mine by driving it into a tree, the scrapyard gave a good price Edit: I like how no one knows this is a joke 😂
@paulcarmi8130
@paulcarmi8130 4 жыл бұрын
*insurance fraud intensifies*
@artysmotorsports
@artysmotorsports 4 жыл бұрын
Haha nice 😬
@johnbaccarella1049
@johnbaccarella1049 4 жыл бұрын
Very good
@theangryitalianscottypiffi1048
@theangryitalianscottypiffi1048 4 жыл бұрын
Oooof
@F1USA
@F1USA 4 жыл бұрын
Either insurance fraud or a bad driver...... trees don't come outta nowhere.
@robertpolkamp
@robertpolkamp 4 жыл бұрын
Ed, the only man I know who aspired to be a used car salesman.
@ManuelsManualTransmission
@ManuelsManualTransmission 4 жыл бұрын
This really makes me want to sell my car, even though I don't want to sell my car right now.
@umutafuca21
@umutafuca21 4 жыл бұрын
DID ED JUST QUOTE GONE IN 60 SECONDS 15:41.."MAYBE there is a lot of self indulgent wieners in this town"..Ed what else is in the warehouse???
@ThePowerofJames
@ThePowerofJames 4 жыл бұрын
He also just put it in there so calm and smooth, didnt even crack a smile, a true professional
@Reman1975
@Reman1975 4 жыл бұрын
I was thinking the exact same thing. So just skimmed the comments to see if anyone else noticed it. It's always been a weird film in my mind. So utterly cringeworthy. The hero's are car thieves (In any other situation you'd want to watch them burn !!!!) But it's also really fun to watch......... Sod it. I haven't seen it for something like two years now, So that's made the choice of what I'm going to watch tonight pretty easy ! :)
@colorado.e9x
@colorado.e9x 4 жыл бұрын
Caught that immediately lol
@CarswithNash
@CarswithNash 4 жыл бұрын
Mitchell Andrew Ed said that’s his favourite movie in his recent AMA.
@thejkyle
@thejkyle 4 жыл бұрын
Two Rogers don’t make a right.
@wesdenkov3121
@wesdenkov3121 4 жыл бұрын
Now we need “Ed’s top 5 shrewd buying tips”
@brianm6117
@brianm6117 4 жыл бұрын
Props for the "Gone in 60 Seconds" reference. :D While Ed is focusing more on higher end cars in this, it still can convert to regular everyday drivers that poor people like me can buy/sell. My experiences with buying/selling cars online leads me to say these few things. Take like as tips or tricks if you like. 1. Know what you drive. It always amazes me to see people list cars for sale and spell it wrong, or even worse have the right model, but wrong manufacturer, or even have the complete wrong model listed. 2. Describe your car. Don't just put "car for sale." List make, model, mileage, basic condition, transmission type, etc. 3. PICTURES. Take pictures, and not pictures when it is 11 PM and you can't even see it. You also can't have it in a garage and stand 2 feet away and expect a good result. I always say when you are trying to sell your car pretend like you are taking a picture for a calendar/poster. It may not be a show car, but think about the way those cars are shot and take similar pictures. This will let potential buyers see every angle. Also take pictures of the interior. 4. Be honest. My brother is a guy who is addicted to changing cars all the time. He has went to look at some cars that were presented as "needing a little work" (which he isn't afraid of) only to drive an hour away to find out the car would be better off in a scrap yard. Any car I have ever sold I took pictures of any paint or interior defects. I went into detail about what the car needed. I am sure I scared off some potential buyers, but anyone who came to look at the car had zero surprises. No one left mad because they saw something they didn't expect. 5. List the car for more than what you want. If you have a A to B beater that you want to sell because you've upgraded and you really don't want to take less than $2500, then list it up for $3000. This gives you the wiggle room and makes a buyer think they got the upper hand when they get you to drop your price. They might even come in at $2700 and you get more than you wanted. Both parties win.
@T_210
@T_210 4 жыл бұрын
I'd add item 5.1 (subset of #5)- World class listening. If the buyer is talking, you need to be really hearing every word and not simply be waiting to open your pie hole the second they shut up. One of the better videos this is Ed, well done.
@jayringo77
@jayringo77 4 жыл бұрын
"When it comes to the parts of the transaction where they need to trust you more: accepting payment, transferring title, taking delivery, NOT KILLING YOU. All the things you need a buyer to do..." This is why I keep coming back to your videos time and again. Thanks for all your hard work!
@saturnotaku
@saturnotaku 4 жыл бұрын
Ed's point about documenting everything is so important, regardless of what type of car you have. I save absolutely everything, even receipts for stuff like wipers blades and air filters. I've never once had a buyer not be exceptionally grateful to get a stack of service and maintenance paperwork with the cars I've sold.
@EdBolian
@EdBolian 4 жыл бұрын
Be sure to post them to VINwiki!
@stuartd9741
@stuartd9741 4 жыл бұрын
By keeping all documents receipts for literally everything proves you as an owner actually cares about a car. Some car owners never lift a hood.
@TheOystei
@TheOystei 2 жыл бұрын
tbh, just finding excess receipts just feels to me like i'm not getting the documented history of a beloved car, but more that i'm getting a piece of the owners organization for their spending. If i'm looking at a car, the only receipts for wiper blades i care about is if it's for the current ones if they were replaced recently. But then again, i'm a licensed mechanic so i probably know more than the average buyer what parts of the history is relevant for my ownership or not.
@alexmendez6388
@alexmendez6388 4 жыл бұрын
Ed could sell me a monthly subscription for the air I breathe and I would buy it based on shrew negotiation alone 😤
@EdBolian
@EdBolian 4 жыл бұрын
How to be a connoisseur
@TheOneAboveAllx
@TheOneAboveAllx 4 жыл бұрын
I learned more about sales here than those bullshit seminars!
@nastychevys
@nastychevys 4 жыл бұрын
I am digging this Ed. I was told even as a young kid that I should be selling something. Sold drugs for over a decade before going straight, and have thought a lot about car sales. I like the chance to learn from someone I can trust.
@SkinnyPedalMotorsports
@SkinnyPedalMotorsports 4 жыл бұрын
Ed: here’s 5 tips for selling a car Also Ed: here’s a tip on how to sell your app use He shrewdly negotiated with my brain 😂
@LouisSubearth
@LouisSubearth 4 жыл бұрын
Ed: *oh yeah this is big brain time*
@jasonmorgan9269
@jasonmorgan9269 4 жыл бұрын
Love the “Gone in 60 seconds” quote lol
@EdBolian
@EdBolian 4 жыл бұрын
Any chance to use one.
@Jenuin
@Jenuin 4 жыл бұрын
Jason Morgan Hahahaha smooth how he said that quote
@Barton_Motors_Ltd
@Barton_Motors_Ltd 4 жыл бұрын
Beat me to it!! Ed nailed that!
@Hillzy_Eighty7
@Hillzy_Eighty7 4 жыл бұрын
@@EdBolian No 'That aint a tool...its a damn brick' quotes while working at Lamborghini?
@MrMaveric84
@MrMaveric84 4 жыл бұрын
Although it’s a car channel, I’m sure majority had no idea what he was on about
@scottmcdonald7771
@scottmcdonald7771 4 жыл бұрын
Wasn’t that a great obscure reference to gone in 60 seconds? “ Yes”
@kevinengland4042
@kevinengland4042 4 жыл бұрын
What true car guy/girl would not want to be seen as a connoisseur?
@davidjo997
@davidjo997 4 жыл бұрын
Such a shrewd negotiator
@jamesdominguez1616
@jamesdominguez1616 4 жыл бұрын
Hearing Ed use a line from gone in 60 seconds made my day. Great videos from the whole vinwiki crew as always, definitely keeping me sane at work and home for quarantine.
@TravisFabel
@TravisFabel 4 жыл бұрын
Ed, I agree with everything you said. 100% Accurate. At the end, about someone loving it more because they wanted it is true too... However when you are buying a "normal" car at a dealership... I absolutely hate these sales tactics. As a semi-professional asshole that hates being manipulated when he knows he is, all these things are awesome to call out while in the dealership. Especially when escorting someone through a car sale. Remember, as you know the salesperson is only there as a fake friend. They hold little to no sales power themselves. They dont negotiate. They are not even the person you need to talk to. The problem stems from needing to talk to the backroom manager that knows the price, and getting them back down to the real world. I hate buying from dealerships. Private party sales as often as possible. Some salespeople are nice. I am nice to them. Some are aggressive. I equal their attitude. However the manipulative ones are my favorite. they try to get you to come inside by talking to you, turning and walking in. Stop. let them walk to the door. You can have them come back. Or better yet, someone else. They try to talk about the car by what they think you like on it. Shit on that. "This car gets great gas mileage" not compared to X. Not to just be an ass about it, but it helps keep the person you're with grounded. They hear car does X, remind them all cars do X. etc. but the big bad guy is not the salesperson. Its the finance guy. Watch him. He is enemy number one. Be prepared to actually READ.
@Kxji
@Kxji 4 жыл бұрын
Tyler Hoover should watch this video.
@theangryitalianscottypiffi1048
@theangryitalianscottypiffi1048 4 жыл бұрын
Koji Takata he’s got plenty of daddies money to have fun with.
@markk3453
@markk3453 4 жыл бұрын
He's a adict, won't help him, will make it worse
@stuartd9741
@stuartd9741 4 жыл бұрын
@@theangryitalianscottypiffi1048 Thought Tyler had his own money?
@marks8068
@marks8068 4 жыл бұрын
he just sold another car to the wizard, and actually made a few bucks so hoovie is fine!
@bruhice6058
@bruhice6058 4 жыл бұрын
The Angry Italian Scotty Piffin1 when you run a channel with his viewership, he doesn’t need anyone’s money lol
@Vitaferox
@Vitaferox 4 жыл бұрын
This is GOLD. The "yes" trick is amazing, I sell highline/exotic for living. Ed, can you put out a video on some of the things that helped your sales skills along the most? Negotiating, word tracks, dialogue, qualifying, etc?
@addisonwasiuta6109
@addisonwasiuta6109 4 жыл бұрын
I’ve been a car salesman for about 4 months now. I can definitely use some of these tips, especiallyyyy the last one. Letting the buyer talk will allow them to tell you exactly how to sell them the car
@chancock4222
@chancock4222 4 жыл бұрын
I tried to sell my car on Facebook Marketplace using nothing but emojis. Turns out describing it as a 💩📦 didn’t bring the offers I expected.
@BatCaveOz
@BatCaveOz 3 жыл бұрын
Underrated comment.
@bayareagarage
@bayareagarage 4 жыл бұрын
Isn’t it nice out today? Yes Isn’t this a great interior? Yes Isn’t this what dreams are made of? Yes Do you have the money for this Lambo? Yeah do you do 100 year financing?
@whitetruck03
@whitetruck03 4 жыл бұрын
Speaking to #4 point -- I have bought and sold over 30 vehicles personally in 10 years, when people say how flexible are you on price - my line is, I am flexible but not a gymnast. That has worked great! Creates a laid back/comical atmosphere, we always make a deal.
@number7isAbeast
@number7isAbeast 4 жыл бұрын
Some of these things are happening to me right now when trying to buy a car from FB marketplace. I asked if their price was firm and when they said "I know the value, please understand the value of this" on a mass produced car .I already knew this person wasn't serious about their selling their car. I can't wait to see it 4k-5k cheaper than what they listed lmao.
@MatthewSchiess
@MatthewSchiess 4 жыл бұрын
Absolutely outstanding “Gone In 60 Seconds” reference! That made me smile from ear to ear.
@macq1
@macq1 4 жыл бұрын
I too am in sales. Ed could do little else to present the best possible image of a situation. He is clear in that honesty is key but building a story truly sells. Great stuff as usual!
@EdBolian
@EdBolian 4 жыл бұрын
Thanks! Good luck getting some out the door today.
@adriancollins60
@adriancollins60 4 жыл бұрын
I was recently looking for a new car (a couple of months back and i ended up buying one) and after watching this and reflecting on my own experience, every dealership i went to prior to the one i ended up buying from, not one of the salesman did anything you just said and ended up walking away without the intention of going back to every single yard. I'd also like to add something from the buyers end, when you shake a potential clients hand, make it a good one. not too firm but also not like the loaf of soggy bread i was greeted with at one yard. showed very little confidence in the salesman.
@cadmando18
@cadmando18 4 жыл бұрын
This is all great advice, but it's not new to me which actually makes this video worth the watch! You don't know how happy I am to hear that this is what Ed suggests which is exactly what I have used to sell quite a few cars. My friend and I have people asking us to find them cars, that is how well this works. I have had people coming back saying "Yep you are right, I'll pay for that repair you talked about when I bought the car." Just be honest, don't lie about what's wrong with the car. People do research now days, and they get those google hits of the top things that go wrong with cars, do that search! Get ready to explain why those top 5 things aren't an issue, or that they are an issue!
@du6ee
@du6ee 4 жыл бұрын
Me selling my Mazda 3 Buyer: "I was also looking a few Ferrari's." Me: "Well sir, you can buy this mazda for the same price as cheap set of rims for a Ferrari. Can you drive with just those rims? No, you cant. So how about we do the paperwork." Buyer: "Yeah ok." Me: Shrewd Negotiator
@acemaddox7027
@acemaddox7027 4 жыл бұрын
I’m selling my Mazda 3 too rn.
@hotrodsather
@hotrodsather 4 жыл бұрын
Nice video, I think one thing that I have learned is to be firm and direct but polite. This helps during purchases and sales as well as everyday life.
@silverado0938
@silverado0938 4 жыл бұрын
I feel like one of those young dudes in wolf of Wall Street being tought how to sold stocks......but a lot less greasy feeling of a teacher. Thank you
@AJGreen-cn8kk
@AJGreen-cn8kk 4 жыл бұрын
Ed sounds a lot like the trainer I had when I broke into real estate many years ago. Especially about "let the buyer talk". In our case it was when showing a house "walk behind them and watch for buying signals" .
@fardeenpadayachee2036
@fardeenpadayachee2036 4 жыл бұрын
The guy who wrote "Never been parked underwater" on his ad😂😂
@Evo1313
@Evo1313 4 жыл бұрын
Honest, I was trying to miss hitting the seagull.
@joyusa3182
@joyusa3182 4 жыл бұрын
Thats good to know
@Vanilla.coke1234
@Vanilla.coke1234 4 жыл бұрын
@@Evo1313 wasn't it a pelican?
@B10023
@B10023 4 жыл бұрын
Coffee is for closers! Lol Thanks for the knowledge, Ed -- I've seen countless videos on this channel, and while all have entertained, THIS is by far the most useful.
@xFaLLeNy0
@xFaLLeNy0 4 жыл бұрын
My dad is quite the renowned used car salesman where I live, and a friend messaged him struggling to sell his Ferrari 360. He asked; "What am I doing wrong? No one's calling." He went through the ad where he wrote it needed to replace the timing belt. He answered; "Remove the fact that it needs to replace the belt, tell them on the phone instead once they've reached out to you. It's easy to exclude your car as an option, but telling them once they're on the hook makes them actually consider it." The car was sold that same week.
@joshpiotrowski3487
@joshpiotrowski3487 4 жыл бұрын
Shoehorn number 3 in there as a plug and to tell people to leave you alone. That was slick
@ItzzzBeamo
@ItzzzBeamo 4 жыл бұрын
How does someone avoid letting the idea of "Never let them say no" cloud their judgement of the other tip to "Let the customer talk"? This sticks out to me as something a lower-experiences salesman could get their mind in a knot over and potentially have panic moments during a potential sale.
@mikedavis6613
@mikedavis6613 4 жыл бұрын
Bought a car and didn't get killed, solid advice
@jamesdoughty1522
@jamesdoughty1522 4 жыл бұрын
Gotta be honest Ed, I used to love Sales. I spent five years selling Harley-Davidson, then went to car sales... All it took was a bad manager to burn me enough that I went to work in a factory. Watching your videos makes me want to give it another try.
@paulmarc7116
@paulmarc7116 4 жыл бұрын
“Not killing you” like it, nice job 👍 one of my favorite channels
@Fuzzy_Noodle
@Fuzzy_Noodle 4 жыл бұрын
I love the “Gone In 60 Seconds” reference.
@jakemckee9303
@jakemckee9303 4 жыл бұрын
One of the best videos on this channel definitely. Gonna watch it every time i go to sell something. My selling pep talk. Lol
@jakemckee9303
@jakemckee9303 3 жыл бұрын
Here I am a year later watching again. Selling another car tomorrow. Thanks Ed!
@clintgliford9941
@clintgliford9941 4 жыл бұрын
Last time I was this early, Ferraris were still rare.
@erikrummel6277
@erikrummel6277 3 ай бұрын
The gone in 60 seconds reference was pure gold
@christophersparkman
@christophersparkman 4 жыл бұрын
I’m seeing a lot of ads for MasterClass, so I’m thinking it’s about time for Ed to offer a legit MasterClass of his own! I’d take that class!
@yazansakran3326
@yazansakran3326 4 жыл бұрын
"We welcome PPI". First sign of an A1 car salesman.
@brandongreen224
@brandongreen224 4 жыл бұрын
"Not killing you" if this statement alone cannot be determined you have a slight problem lol
@DNR5586
@DNR5586 4 жыл бұрын
7:35 to 7:58 Yes! I'm going through that now on a vehicle I bought new 22 years ago.
@whos5.0
@whos5.0 4 жыл бұрын
Wow just wow. You’re the best salesman/buyer I know had me amazed the whole time 😂
@blueridgegarage
@blueridgegarage 4 жыл бұрын
That draco verde looks so nice on that Murcielago. Then that grey with red, such a smooth combination, yet striking.
@colinthepilot
@colinthepilot 4 жыл бұрын
Let them talk, and listen to what they say. My first new car purchase, back in college, caused one salesman to lose my business, and earned another man a commission. I told both exactly what I wanted and what I could afford. One insisted on showing me the fully loaded crew cab truck, while the other pointed me towards the two trucks on the lot that met my specifications, and told me where his office was. Guess which one got the sale.
@KyleSulkar
@KyleSulkar 4 жыл бұрын
Ed is so well spoken and full of amazing knowledge. Simply the best on KZbin - especially in automotive!! Thank you for being incredible, Ed
@forcedanonymity1791
@forcedanonymity1791 4 жыл бұрын
I sold cars when I was 19-21. Honda dealer (mainly used) and then the used side of a Lexus dealer. This was just as the internet began changing the business. So many hours! Minimum 65-70 hrs/week and Ultimately why I quit, never seeing my young toddler. But I had so much fun. The psychological aspect was the most interesting part. And the thrill of the kill and rush of holding gross and making big checks at that time in my life. I gained so much knowledge in that short time that I knew I could apply in all aspects of the rest of my life. Soon after used same skills to flip a foreclosure for enough to put a down payment on the house I still live in 20 yrs later. All with no experience but the tactics and confidence I projected in car sales. I was surprised how few Honda sales guys had the mental awareness and discipline to exercise the concepts they should’ve been learning. NPC’s really - just burning off potential sales with the memory of a goldfish. But the used Lexus sales force was far different. Youngest person selling was in their mid 30s but most around 45-50 yrs old, aside from my 21 year old fresh face. My finance director took me over with him and vouched for me. Their inventory was superb and varied. I had difficulty slowing the process down for a couple months - used to lower level clientele and income bracket/education level. It became much more of a psychological game. I still had a lot to learn but at 21, I don’t think I was mature enough to overcome my image and I think it would be years before I’d gain enough maturity to be a rockstar there. I sold enough cars but only held gross on some of the cars due to their excellent procurement at low prices. I definitely burned off potential customers by hustling, talking a bit too much and not giving customers enough room to convince themselves. I missed my new wife and kid, I made enough money to turn a potentially disastrous young pregnancy into a nice, safe and stable life. So I found a 40hr outside sales position and left car sales. I highly recommend car sales to the young or to people who want to make a change to how they face life and take more control in getting preferred outcomes with people they encounter in everyday life. Actually, I could probably use a refresher. It’s been a while since I got my way in a customer service issue over the phone over anything and I’m a little quick to lose my temper. Patience and persuasiveness with a smile. It’s not my natural disposition, but you really can develop an alternate persona if you enjoy the feeling of success and you’re ambitious.
@c.mihalic324
@c.mihalic324 4 жыл бұрын
Ed!!! Great video and advice on the sales process! Loving the videos and car stories. Keep them coming! :) Confidence (as you have said before) also goes a long way.
@BaioWithMayo
@BaioWithMayo 4 жыл бұрын
10/10 sales strategy even outside of the car sphere, glad to see this and happy some of my sales strategies also worked in my previous sales lol
@atlascormac6273
@atlascormac6273 4 жыл бұрын
Spent the last 12 years in sales and everything here is accurate. For some reason everyone selling their Corvette has a rare version and every late model F-body is the only one with a Corvette motor....
@ffturbo
@ffturbo 4 жыл бұрын
Also you can say "i have someone else that is interested. if they dont respond its yours." afterwards keep the ad up on the site and if a higher price comes up take it
@billyk8563
@billyk8563 4 жыл бұрын
Good advice, I use a lot of these practices in yacht and boat sales daily.
@tripprogers4814
@tripprogers4814 4 жыл бұрын
God... You did it all in one take AGAIN, didn't you Ed? EDITORS ARE GOING HUNGRY ED BOLIAN!! THINK OF THE STARVING EDITORS EDWARD!!!
@Luke-lw9dg
@Luke-lw9dg 4 жыл бұрын
Ah, the negotiator
@garyguiste
@garyguiste 4 жыл бұрын
cough cough cough
@renetherat4223
@renetherat4223 4 жыл бұрын
I have to add my 2 bits to this. I completely confused the seller on a van I bought a couple of weeks ago. Picture this: 1. The seller was not responding to messages 2. I had to track the vehicle down using the published postal code (zip code for Americans) 3. His neighbour had to call him to tell him that I was walking around it. 4. I paid $200 over asking price, and I was the only prospective buyer. What is the rest of the story? 1. I did not need or want a van, I needed a utility trailer, the van is just self-propelled and I needed access doors on both sides, so a used van was 1/2 the price that a trailer would be. (cross-shopping) 2. I needed it delivered. 3. I could not test drive it because I had an immunocompromised family member in the vehicle I was driving and there were known Corona Virus cases in the community I was buying it in. So I walked around the van, peered through the windows, threw out my number and told him where I would need it delivered. He countered with a higher number; so I walked. He then he called out, "Wait, you have to compensate me for delivering it." Me: "That is why I am giving you your asking price and $200, take it or leave it." He delivered it to me the following day. And it probably took me longer to write this out than the entire conversation at his home took.
@r4pii
@r4pii 8 ай бұрын
100% agree with your statements. Greetings from a Mercedes Benz Salesman from Germany.
@ryangertz3822
@ryangertz3822 3 ай бұрын
These types of videos are some of your best, Ed.
@smapson54
@smapson54 3 жыл бұрын
Just sold my first car. Thank you so much for the help Ed! The knowledge you gave me made everything go so much better 😊
@ozziev16
@ozziev16 4 жыл бұрын
Ed could sell a glass of water to a drowning man.
@dcoleman71
@dcoleman71 4 жыл бұрын
The Gone in 60 Seconds reference was great.
@opieg7333
@opieg7333 4 жыл бұрын
Where modern marketing science and classical rhetoric meet, you find an Ed. Very dangerous combination against which few have a defense. While it is not in his best interest, Ed could teach a hell consumer education course.
@rashadarbab2769
@rashadarbab2769 4 жыл бұрын
Make sure you’re documenting the car and doing the things they need you to do such as not killing you.
@TucsonDude
@TucsonDude 4 жыл бұрын
Excellent presentation...THANKS!! One thing I wish you would have covered is allowing test drives for rare cars...especially with manual transmissions. I've given a few test drives only to walk away (as the passenger in my own car) shaken. How (or do you) properly allow test drives for personal cars?
@g8autox
@g8autox 4 жыл бұрын
Ed, you crushed it with this one. So much good info. This man is out here playing 4-D... maybe even 5-D, chess in the car sales game.
@porthose2002
@porthose2002 4 жыл бұрын
Very interesting and helpful, Ed. Can't wait to hear others in this series.
@jkontons6340
@jkontons6340 4 жыл бұрын
Always have the buyer "if possible" come to see the car and negotiate in person. Say something along of the lines of, "Come look at the car and we can talk more about the price". That will for one keep the actual buyers from the talkers. It will also get the buyer excited about seeing the car in person.
@Auto_Funk
@Auto_Funk 4 жыл бұрын
Sage advice from a consumate pro... The YES thing 100% works, I used it all the time when selling Bang & Olufsen hifi years ago....
@dralishashajahan6961
@dralishashajahan6961 4 жыл бұрын
Shrewd kneegotiator
@EdBolian
@EdBolian 4 жыл бұрын
I see what you did there.
@frostshock13
@frostshock13 4 жыл бұрын
That gone in 60 seconds reference was just great.
@markk3453
@markk3453 4 жыл бұрын
Sharing this ! So many people can't even get the basics right !
@alinfriedman8080
@alinfriedman8080 4 жыл бұрын
Ed Bolian is a god tier salesman
@dfw1fast143
@dfw1fast143 4 жыл бұрын
My new rule thanks to a local dealership is that if you notice they lie about small stuff they don’t need to then walk away. You know if they’ll lie about the small things then just imagine what’s behind the bigger more expensive door number two you didn’t notice.
@oregonhighway
@oregonhighway 4 жыл бұрын
Not killing you - Pro tip of the year 😄
@foehammerent2405
@foehammerent2405 4 жыл бұрын
I love the gone in 60 seconds reference.
@MrFrancis313
@MrFrancis313 4 жыл бұрын
The Gone in 60 Seconds quote was perfect!
@churchgest
@churchgest 4 жыл бұрын
I have to sell this really really beat Cadillac SRX I'm really happy you took the time out of your day to make this video
@corybennett817
@corybennett817 4 жыл бұрын
15:41 - we all chuckled visioning Cage say it.
@marcusphillips7911
@marcusphillips7911 4 жыл бұрын
Love the channel!! Loved the gone in 60 seconds quote snuck in there lol
@jez_stephensanotherapex5921
@jez_stephensanotherapex5921 4 жыл бұрын
This was incredibly well structured and presented! I’ll take the last point with a grain of salt though. I think Jay Leno enjoys his F1 that much more because he waited until they were selling ‘new’ at a discount, and he ended up getting a great deal. That said if I’m selling cars , rationalizing the opposite is certainly beneficial. . .
@muffintopnomo8790
@muffintopnomo8790 4 жыл бұрын
Fort Myers Florida 95 Jeep Grand Cherokee v6, but it's a 4x4 less than 160000 nine running but won't take much to get going already did a bunch of small new parts trying to get it running. five hundred bucks with a new batteryand also have a new fuel pump for it be perfect to gut out in mud or for a first vehicle for a new driver
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