How to Size Your Images for Etsy 2024 | Make Your Product Photos Look Great on All Devices

[@EviilMyName]

You’re amazing for doing this and just saved me so much time and confusion! Thank you, your videos are much appreciated

[@ByKristinaNicole]

You are so welcome!

[@rustey222]

Very good and in depth, I have a greater understanding from your video, than I ever have Etsy's handbook. Thank you Kristina!

[@ByKristinaNicole]

Perfect! That makes me so happy to hear! I am glad it helped! Thank you for letting me know!

[@JamesSmith-c6v]

Kristina - Thanks for the great video! I'm relatively new to Etsy and searched for hours trying to figure this out before I came across your video. You've explained it well and as simply as possible - but I have to admit it still makes my brain hurt! I've subscribed to your channel and look forward to more in the future. Jim

[@ByKristinaNicole]

I am sorry to hear you had such trouble finding the help you needed! If you have any additional questions please let me know! I am happy to help!

[@salsaandbachatalessons]

Very clear! You have a talent! x

[@ByKristinaNicole]

Thank you! I appreciate your support!

[@The-Renaissance-Girl]

Thanks lovely, I hope you guys have a great weekend x

[@ByKristinaNicole]

Thanks, friend, you too!

[@LisaDriscoll]

Ahh this video brings me back to the days of masking negatives. Aspect ratio and cropping is a lost skill in the digital universe. Back in the day a photographer really had to think about what size prints you were going to potentially need and leave cropping room. This was a GREAT explanation for people with no experience with this Kristina.

[@ByKristinaNicole]

Oh goodie! I am glad you found it useful and helpful for beginners! It is a lost skill for sure!

[@allyouwanttolearn6268]

Thank you for your detailed video. Very helpful!

[@ByKristinaNicole]

You are very welcome! I am glad you found it useful!

[@Lenaxap]

Thanks a lot for the handy video and guide with clear examples and the right logic for Etsy 2024. Excellent.

[@ByKristinaNicole]

You are very welcome! Thank you for letting me know you found it useful.

[@teresaadderty5091]

Thank you for the amazing info! Will have to go back and fix all my listing photos !!!

[@ByKristinaNicole]

You are very welcome! I only recommend updating if your products are getting cut in search or in your shop. Check your listings on all devices!

[@PerfectArtistryPOD]

This video is a time-saver, Thank you 💯

[@cozyscarletcolors]

hi, kristina. i really appreciate this whole video! so just a recap to make sure i understood the whole thing completely.. we'll need to make our product photos at 4:3 ratio which is 2667x2000 pixels while keeping the main focus of our product within square ratio / frame?

[@ByKristinaNicole]

That is my recommendations for beginners who may not understand why their product is getting cropped out. This is basically a fool proof options. You can use other aspect ratios, you just need to understand how Etsy will crop. For example... Etsy will chop the top and bottom on a square!

[@user-gl7sq2sr6g]

Thank you!!! This is the most logical option, and I appreciate you taking the time to explain this!

[@ByKristinaNicole]

You are very welcome! Thank you for taking the time to let me know you found it useful

[@Birds_and_art]

Thankyou so much! I now have some work to do....

[@ByKristinaNicole]

You are very welcome! Thank you for letting me know you found this video useful!

[@FlakFlinger]

Crystal clear, Kristina. Thank you so much. I do have one question, however: I do watercolors and pencil drawings, mostly within A4 boundaries (297mm x 210 mm) on R202 paper (375x275). Landscape is close enough to crop to 4:3 ratio (it's actually 4:2.83). But many of my pictures are portrait, which are, naturally, 3:4. How would you handle those?

[@ByKristinaNicole]

So if you are selling the digital file or even a print, my suggestion is to show your prints in context (a frame) so you would start with a 4:3 aspect ratio as your base and then add your prints to the photo. I hope this makes sense!

[@FlakFlinger]

@@ByKristinaNicole That helps. Since posting my first comment, I've also thought of creating "teasers" by making a 4x3 of a part of the picture. Draw the buyer in by making them want to see the whole pic. Would that work, do you think?

[@colethalaw1069]

A great explanation to sizes of photos. It makes it simple to apply to a website.

[@ByKristinaNicole]

I am glad you enjoyed it, thanks for letting me know!

[@EjKep]

Thank you so much!!! Just downloaded your guide too!

[@ByKristinaNicole]

Hey! Perfect! Thank you so much for letting me know you found it useful!

[@jenlachat3225]

This was so helpful! Thank you!

[@ByKristinaNicole]

oh good! Thank you so much for letting me know!

[@kaylamoss291]

Such a good video!!🥰 Thank you!

[@ByKristinaNicole]

Oh thank you for taking the time to let me know that! You are very welcome!

[@Blue-gw4ft]

Thanks God I understand it as it s so much confusion out there

[@Twoweebles]

VERY useful information! Thank you!

[@ByKristinaNicole]

Thank you for letting me know! I am glad you found it useful!

[@scottl361]

Thank you for the video! So the main listing image should be 2667 x 2000. How about the other 9 images? Should they be square? Also, what should the dimensions of a video be? Square, 4:3 etc..?

[@ByKristinaNicole]

There is not a 100% absolute answer here. Here is what you need to consider. In search on mobile the shopper can scroll through all of your photos, including your video without clicking through into your listing. If they do this all images would display as a rectangle/landscape including your video. (5:4 or 4:3 depending on device) I don't have a lot of data on how many shoppers are actually using this feature though. If they don't use this feature and click into your listing and start scrolling the video/images this is where Etsy says square converts best and more than likely it is because square will display without those gray borders. They aren't making it easy on any of us. At this time the best advice I can give is to understand how they are cropping and focus on optimizing for search. Keep your product in that square crop, no matter how you upload, same as your video. Whether you upload as a landscape or vertical, try to keep the most important info dead center! I hope that helps! Let me know if you have questions. I just got your email as well and will reply to that!

[@scottl361]

@@ByKristinaNicole So are you saying then, 2667 x 2000 for all images and then, keep everything within the center in a square area? If so, how large (width x height) would you make this central square area? And for video, would you do 1920 x 1080 or some other dimension?

[@ByKristinaNicole]

I will respond to you via email. The square would be 2000x2000 but would have to remain in the 4:3 crops so kinda hard to explain! @@scottl361

[@krisc2162]

This is an excellent explanation! Thank you. So this applies to the etsy search and shop homepage pics. 1. What about the actual listing photos when a customer clicks on it? Can products extend outside of the square because the ratio is not square on those? 2. Also you are saying thumbnails should be 4:3 ratio, 2667x2000 pixels and the product be kept within the square to appear correctly. Is it normal for thumbnails to appear blurry when you are listing? If not what could be causing that?

[@ByKristinaNicole]

I think I just emailed you back but here is the response here as well! This applies to the first image you upload and can extend into all. 1. So this one is a little confusing as well. In search on mobile you can swipe through all the photos. So in that case if a shower were to look at all the photos by swiping in search the crop would matter. How often are people doing this? I don’t think often. Outside of search on mobile cropping only applies to the first thumbnail image. Actually all 10 images will display in the aspect ratios you choose to upload them within the actually listing. 2. Thumbnails are the listing photo “display” so this will be in search and on your shop homepage (also on Etsys main homepage if you are featured) I 100% recommend photo #1 in all of your listings being 4:3 2667x200px while keeping the product in square crop. This is the easy fool proof method. However, if you understand how Etsy will crop based on the aspect ratio you choose for that first photo, then you can also use square. Just know the top and bottom will get cut off in search on mobile! 3. Blurry can mean a lot of things. Are they sharp and clear but get blurry when you upload. This happens sometimes and is a glitch. If you photos aren’t super sharp to begin with this can be other things like setting focus, image stabilization, low light, not enough pixels.

[@darenapopova4394]

Thank you very much!!! That was SO helpful!!

[@ByKristinaNicole]

I am so happy to hear you found it helpful! Thank you for letting me know!

[@ivancsapod]

Thank you! This is great information! I was making 5:4 thumbnails, maybe because 2500 by 2000 are nice and round figures, Now I"m redisigning to 4:3 ratio. But all this applies only to the thumbnails, does it? I generally use square images for the rest...

[@ByKristinaNicole]

yes, thumbnail only, the rest will display as you upload them. The only time it will matter is if they choose to swipe left in search on mobile. Those square photos will get cut off on top and bottom.

[@macsgal64]

Thank you for the video and the pdf!

[@ByKristinaNicole]

You are very welcome! Thank you for letting me know you found it useful!

[@Blue-gw4ft]

I apreciate your explicit English bigginer English friendly 😄

[@ByKristinaNicole]

You are very welcome!

[@elephantintheroom5678]

Thank-you very much !

[@ByKristinaNicole]

You are very welcome!

[@tursudanagzisulanmaz]

Great infos

[@ByKristinaNicole]

Thank you for taking the time to share that!

[@tursudanagzisulanmaz]

@@ByKristinaNicole thank you too, you deserve this praise

[@BEAUTYFUL18]

I think this is why eventually i want my own website. Etsy be stressing me out

[@ByKristinaNicole]

When you think about Etsy as a place to market or a traffic source and less as a home, the mindset shifts! You should have your own website and a funnel set up to send returning customers to your website from Etsy with an email list! This way Etsy markets for you and it is just another marketing option to generate leads!

[@TheWanderbugChannel]

i watched this at 2x speed and in the first 2 seconds i thought you were calling me a derogatory word

[@ByKristinaNicole]

😮 oh no… I am sorry!

[@martinmaxking]

Thank You

[@ByKristinaNicole]

you are very welcome!

[@EnH24]

Would you recommend editing it in a square format so everything is centered in case it is shown as a square, but then change the edited square to 4:3. It seems like that would be the safest way to make sure nothing will be cut out if they change it from 4:3 to square. Thoughts?

[@ByKristinaNicole]

Actually, I typically do this when I go to shoot. I will set up the set and the camera and frame it to where I think it looks good, then I will snap a quick photo on my smartphone and open it in editing, test the 4:3 and square to make sure both crops look good. You could easily adjust the aspect ratios before shooting as well. That is what I do with my DSLR. I don't always go that route with my smartphone because it can be challenging to fully fill the frame on a smartphone so typically some cropping has to be done in editing. I always test the crop to check the framing and the prop placement. This saves so much time in the long run and prevents having to set up again. I also provided you with Canva templates to test the crops in the "Complete Guide to Sizing Images for Etsy" free download!

[@EnH24]

@@ByKristinaNicole …. Thank you so much for this detailed explanation. I never think about using Canva, I’m going to give that a try. My go to has been Lightroom. Thanks again, Kristina I’ve learned a lot from your photo tips.

[@ByKristinaNicole]

I wouldn't really recommend Canva for photo editing per say, but once you test the framing with my canva templates, your eye will start to recognize the limits of each aspect ratio! @@EnH24

[@EnH24]

@@ByKristinaNicole oh, gottcha.

[@KennyOlson-e5g]

I use a 4:3 on the first image and square on the others. These sizes seem to show very well. But like most things on Etsy it is a crap shoot.

[@ByKristinaNicole]

Yes, that will work! Just realize (and I didn't cover this in this specific video) that shoppers can swipe through all photos and the video from search (4:3 or 5:4 on mobile) without clicking into the listing. So when shoppers do that those additional photos as a square will get cropped to a 4:3 or 5:4 for that "preview" Again, not sure how many shoppers actually do this, but I just wanted you to have all the info. Etsy doesn't make it easy! Keep doing what is working for you!

[@joypadlad]

I just noticed today that on mobile and PC, all of my landscape images are now squished into squares on both. Did Etsy change this recently?

[@ByKristinaNicole]

If they look warped and funny, like stretched I believe this is a glitch Etsy is trying to resolve. I can’t post a photo here but there are reports that it is being investigated by Etsy! Keep me posted!

[@ahmetbahadrkaplan259]

Hello, I am also facing the same problem, the image of my products has become smaller and it just looks like this on the computer

[@ByKristinaNicole]

@@ahmetbahadrkaplan259 is this resolved now? I have reports that it is.

[@lucybloom4781]

I watched few of your videos and I don't get why I should export 80% in snapseed instead of 100% could you please explain again? Even if I follow all the instructions still my pictures don't look perfect using snapseed and I can't understand what I'm doing wrong

[@ByKristinaNicole]

Hey! When shooting with a smartphone the file size tends to be similar and it is large! The file size can be reduced with cropping depending on how much of the image you crop out but typically that isn’t enough. Large files sizes do not load well online. So we have the file size to be under 1MB. Typically and 80% quality reduction for a JPEG will result in that. It is ideal if you can get your photo around 500KB. No hard fast number here though.

[@ByKristinaNicole]

What is wrong with your images?

[@lucybloom4781]

@ByKristinaNicole Hi Kristina, thank you so much for your reply! I really appreciate it! My pictures look kind of blurry when I upload them on etsy but they look completely fine if I take a look at them in the Snapseed folder on my phone. The format I uploaded is 4:3, 2000px, 100% JPG. I thought it could be because the long side is 2000px and not the short one, but maybe my mistake is that I exported them with 100% JPG... I'm so confused!

[@ByKristinaNicole]

@@lucybloom4781 blurry photos can 100% be a large file size, because when your file size is too large Etsy Compresses it. The pixels shouldn't be an issue at this point. I recommend keeping them between 1500-3000 overall. Do you know how to check your photo info to see what your file size is at 100%?

[@lucybloom4781]

@ByKristinaNicole No, I don't! If I take a look at one of my pictures I see: 1,65 MB, 2000x1500 or 1,88 MB, 2000x1500... basically the MB number always change - sorry I'm very bad at this

[@MiriamFeyga]

I'm have an Android mobile, and my listings show square there, even those which are 4:3, with awful grey borders. and the same listings show as 4:3 on my PC

[@ByKristinaNicole]

Within the listing your images will show in the aspect ratio you upload them. When I talk about Etsy making crop changes that is only to the thumbnail (first image) I will tell you right now, no one cares about the gray boarder within your listing on mobile. They won’t even click into your listing if your product is getting cut out of the thumbnail in search. There is no one answer that works across the platform. So again, my suggestions are based on optimizing for search on mobile. (Where most people are hanging out shopping!)

[@whitneypickle]

I've looked at a TON of photos in the last month (I'm not kidding, probably close to 1,000) for research, and I have barely noticed gray borders, but I know many have had to have had them. I think we critique it more than the buyers do.

[@ByKristinaNicole]

Exactly! As sellers and business owners, we have been trained to be aware of certain things the average person is not. The gray borders have never bothered me as a shopper. I focus more on the quality of the product photos. @@whitneypickle

[@whitneypickle]

@@ByKristinaNicole I'm testing out some listings with a colored portion on the outsides of where the mockup didn't fill the canvas. I don't think it looks bad, it brings in continuity since it's the background color that my info pages are, and flows well...at least in my opinion. We shall see. (Without them, my listings had black borders which looked horrible and I couldn't get rid of them).

[@ByKristinaNicole]

100% do what works for you! My hope is this video gave a a better understanding of what is happening! @@whitneypickle

[@burakzdmr]

6:20 Shouldn't the images below be swapped in this part? There will be more cropping at a 4:3 ratio.

[@ByKristinaNicole]

Yes! You are 100% correct! 🤦🏼‍♀️ I will make sure to update that in the guide! Thanks for pointing it out!

[@burakzdmr]

@@ByKristinaNicole I am considering using the square format. It seems like the best option for me, but in Etsy's suggestions, there's "avoid this," which leaves me with question marks. Do you think Etsy pushes back the listings of those who use this format?

[@ByKristinaNicole]

@@burakzdmr Etsy contradicts itself in the handbook often. 4:3 or square is fine! Really any aspect ratio is fine as long as you know how etsy will crop. This video is a fool proof method. Etsy will not suppress listings based on aspect ratio.

[@burakzdmr]

@@ByKristinaNicole Thank you. Do you think 2000x2000 pixels is sufficient?

[@ByKristinaNicole]

@@burakzdmr that is the minimum I would do.

[@printscometrue]

Thank you so much!

[@ByKristinaNicole]

You are very welcome!

[@joseph-the-seventh]

Super helpful video. Thank you!

[@ByKristinaNicole]

Thank you for taking the time to share that! You are welcome!