How to Start Marketing Yourself as a Film Composer

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@dpia-h6i 4 ай бұрын

As a composer with a lifelong marketing career and degree in marketing, I would make the following suggestion. It is something that was drummed in my head when I first started working in my first marketing job in cardiology many years ago. I never forgot it. It's WIIFM which stands for "what's in it for me". Your career in film music is not about YOU. It's about helping the film director/producer solve a problem. Most directors want to be reassured a film composer can deliver on tight deadlines under pressure of hifting edits required etc. Can they trust YOU as a composer to deliver promptly. Can they trust YOU to be a team player. Your marketing message to a film producer/director should demonstrate that you have the qualities necessary to minimize the risk in hiring you.

@cheska_yo 4 ай бұрын

Totally agree with everything you said! In my experience almost 3 years after making this video, I would add that directors hire whoever they know or like better (a friend or mutual contact) over the most efficient or qualified composer though. Delivering the music and not making the project about you is kind of the bare minimum...

@danielecohen2266 4 ай бұрын

Great idea~ you are good at brainstorming!

@cheska_yo 4 ай бұрын

Aww thanks for watching this older video Daniel, I still agree with most of what I said here! Hope you use some of these ideas 🤗

@danielecohen2266 4 ай бұрын

@@cheska_yo oldie but goodie

@kaleblugo465 2 жыл бұрын

Hello, Cheska! Great video! This are some helpful advices. I'm a new media music composer in the city of New Orleans, and I'm in the process of marketing myself...and it has been slightly confusing. Lol. But thanks to you, I have some idea of how to do things!

@cheska_yo 2 жыл бұрын

Hey Kaleb, wow thank you! That's awesome and I'm so happy I could help. It's been about a year since this video haha.... :D Let me know if you need any help, I love talking with ppl about this topic!