How to Use Hashtags on LinkedIn: A Strategy for Growth

Want more people to see your LinkedIn posts and content? Wondering how hashtags could help?
Use this proven LinkedIn hashtag strategy to grow your audience on LinkedIn, from expert Judi Fox.
Discover the three key LinkedIn hashtag categories you need to be using, and learn how to research and identify the best hashtags to get your business in front of the people you want to connect and work with.
You’ll also find out where to place hashtags on LinkedIn and how many hashtags to use in each spot.
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00:00 Intro
00:49 Personal Branded Hashtag Overview
01:27 Niche Hashtags Overview
01:46 LinkedIn Hashtag Placement
03:47 How to Find and Choose Niche Hashtags
05:39 Niche Hashtag Growth Tip
06:09 Community Hashtags Overview
06:37 How to Grow with Branded Hashtags
#SocialMediaMarketing #LinkedInMarketing #LinkedInHashtags

[@SocialMediaExaminer]

Grow Your Business with LinkedIn [Playlist] ➡️ kzbin.info/www/bejne/fmTEqpiLaq6BrZo

[@markcochran6719]

Thank you. I am changing to a new company. During the past two weeks, not only have I had dozens of interviews. But today I've made an active effort to recreate my profile, learning hashtag nuances and make sure that I am endorsing others to make the people who are connections reputable in their industry.

[@Nextbigching]

I've sat through a lot of incredibly boring videos about social media content creation, but Judi Fox is so charismatic, and very animated and she got a few laughs out of me. I will seek out more boring material that she'll hopefully make entertaining. I really didn't expect to thoroughly enjoy a video about hashtags in linkedin.

[@artificialelijah]

Amazing video as always! Hashtags are so important to almost all platforms but each have their own best practice - really well explained! Personal branded vs Niche hashtags is something people do not talk about enough.

[@JudiFox]

Really Really appreciate this and your feedback on the video - YOU ROCK! 😊🦊#foxrocks (see what I did there... used my hashtag LOL)

[@destinationawaken]

incredible video!!! I was trying to figure out for hours how to add them to the profile without having them in my tagline!! turning on creator mode now

[@precious2913]

I love you for searching this..😭 thank you!🥺❤

[@thehappyguitarist]

I absolutely love your presentation style and knowledge. I have already made many changes that you suggested. Thanks John 🇬🇧

[@khubchandanimanoj]

Excellent Video! Nice editing! Usually, in most of the videos, people are begging to like, share, comment & subscribe. And it's always taught that you create good content. It will happen automatically. And on other hand, I don't post comments on videos often. But, your video compelled me to appreciate it. "Great work!!"

[@pipermediagroup]

I started posting vids on LI on Monday, and found you today (Thursday). Subscribed and bell smacked! Thanks for the brilliant content

[@mmmmmmmmmm710]

These contents are just crazy valuable! Thanks a lot to this channel! Keep it up guys!

[@JudiFox]

Appreciate you so much Kook Kid YOU ROCK! 😊🦊

[@olgaconway9131]

Thank you for the excellent tips!

[@zamalsacademy]

Useful tips.Thank you!

[@torie1948]

Jodi has helped me understand how and what to post on LinkedIn. This is invaluable information

[@avizliran]

Thank you. Fantastic energy and good content

[@Sina-sd6qp]

Thank You! Very helpful video. Wish You a great new Year

[@ImranKhanLifeisbeautiful]

As insightful as it is helpful. Thank you for creating this.

[@cpkumar1979]

Awesome ,so nicely explained.

[@DeanKulaweera]

Fantastic and very insightful - thanks so much for sharing 🙏

[@cinnamon-animation]

Luckily, as a social media marketer, I've already been doing some of these things on LI for awhile now. I did pick up some other tips though, ie limit to 10 (I usually do 15 which is half of the recommendation for IG) and put branded hashtag in content with call to action. Also, I never thought to put branded hashtag in DM to lead directly to already personalized content providing full scope of business. Great stuff, thank you for sharing!

[@SocialMediaExaminer]

Glad to hear you were already ahead of the game, yet were still able to extract some additional tips! Keep up the great work, JoFran! -Mitch

[@JudiFox]

Love that you are finding hashtags successful and appreciate I can bring a new perspective! YOU ROCK! 😊🦊

[@JohnnyBeane]

As always thank you for the great info Judi!

[@SocialMediaExaminer]

Thanks for watching, Johnny!

[@JudiFox]

WOW appreciate it Johnny 😊🦊#foxrocks

[@MKSeafoodInstitute]

Thank you for your valuable tips

[@debcardenas88]

Thanks, girl! Very useful

[@PeterIGUglass]

Great video. Hopefully see a screenshot of the Summary for the next video😀

[@danstockdale2903]

Brilliant video! 7:15 on personal hashtag "Make people recognize it and feel something when they come across it" 🔥

[@SocialMediaExaminer]

Love it! Thanks Dan! -Jason

[@LD-Orbs]

Good info: thank you!

[@jconklin8]

Love the info!! What is the proper way to have someone follow your blog or newsletter in LinkedIn?

[@jakefrosher]

Thank you ❤

[@sistersembellishments949]

Thanks so much for sharing.

[@jessedameron7985]

Thanks for sharing. This taught e the distinction between personal branded hashtags and niche hashtags. On another note, what do you use to create the B-roll infographics in this video?

[@Itsvictorjoseph]

Amazing Thanks for this amazing tip

[@Flora_GrootIQ]

Amazing Video, It's significant information to post a job in professional way.

[@Miggz80]

Thank you for this. Though I'm late to the commenting party, I'm just starting out and I found this video extremely useful. Thank you again.

[@deepakgurjar2916]

This is very useful video 👍👍

[@DrCateShanahan]

Thank you for great tips and content! How do you edit hashtags under your profile?

[@DelaramEmami-fb6jz]

Amazing Video .Thanks

[@MrMattsMedia]

This is really impressive content!

[@cosmetics637]

Amazing way to teach great

[@SandySelorme]

Love your content!

[@pacificvoyage2012]

Thank you for the tips! LinkedIn used to provide hashtag suggestions when I started typing, but it no longer does. Have they recently changed this feature?

[@andreaflorezreyes3313]

This is an awesome video!!! Thank you much Judi! this helped me a lot to understand how to use the ### Gracias :)

[@RohitKumar-bn6ub]

Informative 👍

[@RuchiraPatil]

useful strategy

[@jamescooney8562]

Hi Judl, Outstanding LinkedIn hashtag info. Do you have any books? I'd love to read them. Your soo well informed and present well. Thank You!

[@akinintube]

Eye opening

[@osb5474]

Hey Judy, first of all thank you for these inspiring and helpful insights on Linkedin. I love your presentation style, energy and charisma. I am very interested in the tools (apps) you used for this lively way of presenting. Would you share the source with me? I would be very grateful to you. 🤗

[@jesusschettino8306]

Thanks you are awesome

[@pratikkayasth2299]

so helpful video. seriously like this valuable content. ❤ Can you please a video on how to create a content that drive more engagement?

[@MarketingHarry]

Great and useful tips to find the best hastags for your account! 👍

[@SocialMediaExaminer]

Thanks, Harry!

[@JudiFox]

Love hearing this Harry 😊🦊#foxrocks

[@Quebecois82]

Great video! Question: why get people to follow a branded hashtag vs following the company page (ex: @company)? And if doing both, wouldn’t it reduce the effectiveness of each strategy?

[@EggieBold]

Love you guys😘

[@MyrnaGalanGraphix]

So good! I took a whole page of notes from this video!

[@catherineairdsocialmedia]

me too!

[@SocialMediaExaminer]

Awesome! So glad it was helpful. More videos are on their way, so stay tuned! -Mitch

[@JudiFox]

Love hearing this! 😊🦊#foxrocks

[@JudiFox]

@@catherineairdsocialmedia thank you soooo much - 😊🦊#foxrocks

[@MichaelWilliams-lo3ix]

Awesome

[@heidilehman9009]

Thank you sooo much for these great tips!!! I’m a newbie digital marketer with no followers that are in my niche. Ugh 🤦🏼‍♀️ hopefully with your tips they will start following and actually do my call to action

[@JudiFox]

You totally got this Heidi! Appreciate your support on this video and let us know how your experience is going! 😊🦊

[@verbalswagrawkey1932]

Thank you. I swear I would be super successful if I were not digitally inept to a point of, not finding an article of mine so I could post it. Plus a gazillion other computer hurdles that take from creation time.

[@natalia001]

Thanks for great content, really informative for a newbie! Does anyone know how to comment/like others posts as a company page? I can do this only as personal profile. Is there any switch? Thanks!

[@aloni1969]

Great

[@thewriteinformation1559]

Great information and suggestions. I'm unsure about how to use the personal hashtag. Should I add it to all content I post on my company page and on my profile?

[@JudiFox]

Yes, a personal hashtag is a way to create an organizing "file folder" of all your posts to scroll that is easier to find than clicking on "see all activity" and then clicking "posts"... plus if it's a company with a few employees or you have content that can be shared then having a hashtag will get more reach on all the posts.

[@musicmaker5720]

Awesum !

[@baileyembry6057]

Awesome vidoe

[@ranyailham]

Super like

[@alighadamyari7361]

thanks for your information, But I Can't Use your suggested method for finding the niche hashtags (5:20"). when I search for a hashtag, LinkedIn no longer shows the numbers that use that hashtag and goes straight into the posts or contents. is there a better way to find proper hashtags in 2023?

[@AdedolapoBalogun]

Hi, thanks for this useful video. When I type a hashtag in the search tab on LinkedIn however it doesn't show me how many people are following that hashtag. Do you know how I can fix this problem?

[@dafingaz]

Gems

[@agnesagbor5235]

Are we to follow the hash tags?

[@joshlalley9864]

I'm having trouble switching the Creator mode option on for a LinkedIn page I manage, as a Super Admin. Is this not an option for companies/organizations?

[@itsmanish1996]

wOw!!!! Great video 👍

[@dubanrubiano84]

I love your animations hehe

[@SocialMediaExaminer]

Thank you so much! -Jason

[@sarkismedical2543]

Hi, how to start creating personal branded hashtag page so that people follow and post there? Thank you

[@chriscranston1646]

... and hashtags for short video posts? Thanks.

[@franciscomartinsdossantos1352]

Hello!! How can you add follow # to the presentation in linkedin and also to direct messages? I can`t find that! Thanks!!

[@ushakesavan6384]

Thank you. Good tips! I can't seem to find the number of followers for hashtags as per your instruction (video time at 5.22)? Has LinkedIn changed this since this video was produced - do you know? Is there another way to find it?

[@pauldandurandboots]

@ushakesavan6384, did you find an answer to your question? I too find this puzzling. It's too bad the author has not responded to your question. Another comment above has the same question, but no answers there either.

[@kevinetherington8942]

Great video, unfortunately when I type #socialmediatips or other #'s no page comes up with a follow button. What am I doing wrong? Thanks.

[@StevenLogreira]

I tried researching the hashtag the way you suggested and it no longer take me to a landing page that says how many followers are on that hashtag, has that changed?

[@gerirosman4983]

The video is great and very helpful, thank you. I'm stumped though -- I'm on LI on my Mac and when I type a hashtag into my search bar I don't see the number of followers/follow button. It opens to categories Posts, People, etc. related to that hashtag. What am I doing wrong? ^gr

[@SocialMediaExaminer]

Thanks for reaching out, Geri! Here is a workaround... use this URL *www.linkedin.com/feed/hashtag/CUSTOM/* replacing "CUSTOM" with the hashtag you are searching for. Be sure to omit the actual # symbol :) -Mitch

[@4mysecurity]

I love the tips but am missing something; perhaps my LinkedIn is set up wrong. When I type a hashtag as you do in the video within LinkedIn, I never get the bar at the top you are showing with the hashtag name and number of followers or even the ability to follow or post to it. Instead, I get a list of posts containing the hashtag. Do I need to turn something on or did LinkedIn change the UI to exclude this since you made this video? Thoughts?

[@pauldandurandboots]

I found the same problem. @4mysecurity, did you find the answer?

[@4mysecurity]

@@pauldandurandboots Unfortunately, I have not found the answer yet.

[@ntiayungclodiankenneh281]

Where do I get hash tag to use in my content

[@marysketch4772]

Hashtags don't work if LinkedIn won't show or share your posts anyway. Hashtags have done nothing for me. Nada. And I use a very specific hashtag that many people are interested in. It is for rendering program and I check posts for that hashtag and am subscribed to the hashtag itself. I am sure LinkedIn doesn't share or show my posts because even with that hashtag I will have like 4 impressions after 4 hours. That seems almost impossible. I just think it's weird that Linkedin only shows some posts, unlike twitter. They decide which posts they will show me. But if I follow someone or follow a hashtag, I really want to see every single post of theirs. And vice versa, I want those who follow me to see everything I do, especially that hashtag but it isn't happening. Hashtags accomplish NOTHING it seems. I am comparing this to twitter.

[@TechWrathTV]

Sometimes searching # does not show you how many people are following it, it just shows post. why is that?

[@meghaagrawal1645]

One question, how many hashtags should I use in a single post?

[@valeedzafar2135]

On clicking hashtag under the post leads to same post instead of all the relevant hashtag posts. How can this be fixed?

[@bluelindgren7569]

when I write # someting I do not get the count so I can see how used it is

[@geekssystemslaptoponlinede337]

Hi I have a LinkedIn account and I am also a digital marketer. I also have a lot of connections and I want to know if I can create a company page for my client from my account. Then how can I give someone else access to that page? How many company pages can I create from a LinkedIn account?

[@TRANSGLOBEKENYA]

Yes, you can use your account to create a business page for your client. About how many pages, as many for your clients.

[@ygard1606]

Stupid question but how do I make a personal hashtag?

[@SocialMediaExaminer]

Hi, You can make a hashtag of your name, just place the # before it - keep it short and simple. -Jason

[@videosworldmix8260]

Hi mam I am a linkedin user since 2013. I need to know about what mean by my hashtag option in my profile and what is its benefits ? Regard Muhammad Noman

[@nationalveteranschamber]

What to do when you maxed out the number of people in linkedin?

[@SocialMediaExaminer]

Good question! You can change your settings so that people can "follow" you (as opposed to "connect" with you). To make this change, go into "Settings", then "Visibility" (on the left-hand side of the page), then click on "Visibility of your LinkedIn activity", and you should see the option to "Change" in the "Followers" section. Hope that helps! -Jason

[@DavidPalacios-ze4cw]

She's a beauty.. ... oh yeh,, thanks for the video too =)

[@adamputh1090]

How to target Fb ads to Indian ethnicity people living in USA and Canada ?

[@artificialelijah]

You can't target people to that level of direct specificity but you can create an idea of the audience by layers things such as people recently moved or people interested in urdu, hindi or other extremely broadbrushing and encapsulating of indian people. But if you just want brown people living there who originally indian it is a bit more difficult

[@iamguysharma]

Good video but .... Linkedin MAX 5 hasthtags !!! 10 is not true ! Linkedin gives you already in Creator Mode the hint to with these 5 chosen hashtags ! So max 10 ain't true !

[@coach.b]

You misunderstood her and what she said is true. She was talking about the 5 you can use via Creator Mode vs the 10 advisable to use at the end of your content.

[@iamguysharma]

@@coach.b no ... I totally understood what was said here ... but 10 Hashtags in a post ??? It's Linkedin ... they only want you to use 3 to max 5 concerning the new alogo !! And that is normal as more posts ... is more content ... so they want you to tyhink about using your hashtags ... and since years they don't want you to use more than 5.

[@JudiFox]

Well to be honest arguing over the difference of 5 hashtags on a post are not going to make or break anyone's posts or strategies and if we are chasing the algorithm it will be a losing game since the algorithm is ALWAYS changing. If you look at my posts from August 2021 vs. January 2022 - I currently use 3 to 4 hashtags. Nothing will ever stay the same and I was giving the best advice at the time and giving people AN OPTION of up to 10 because there are people who will always want to throw on MORE hashtags. Again, if you write good content it will never really matter what "tricks" you do. People will always love good content! It's all good! 😊🦊#foxrocks

[@JudiFox]

And in the video I talk about having picked and researched your top 10, but I didn't say to use 10 at the bottom of the post :) Almost all the posts they show in the video as examples have about 3 to 4. I want all my clients to HAVE 10 READY - so they don't have do any research to pick a good hashtag. Hope that makes sense.