How to write a perfect MBA Essay through Story Telling?

How to write a perfect MBA Essay through Story Telling? | MBA admissions (2020)

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In this video, Mr. Rohit Jha, CEO @ Vikings Career Strategists, will explain the details of MBA essay writing through storytelling. You can connect with us for MBA admissions consulting for all the global schools.
The video will cover all the relevant aspects such as:
Everyone in this world loves stories and good stories can capture anyone’s attention as intended, and deliver the right message across. Storytelling has a crucial role to play in the MBA admissions essay writing process. Of course, it’s given that you need to lay a strong foundation for MBA admissions essay writing by building the right structure in advance using the structured thinking approach and then try to visualize your application or specific essays using a storyboard type of visualization technique. This leads you to a point that you have the right framework and the right flow of content for your essay. The ideal next step is to deliver the content in a coherent and convincing way. How this can be achieved?
The answer is - by building the right stories that are complete in themselves and also linking them together to build a flow of thoughts. The crux of storytelling is linking the ideas with emotions. It’s the most powerful tool that companies and CEOs use in multiple ways for example to convince clients, motivate employees, place their products in the minds of customers, etc.
In my experience with the MBA applicants, the trend in MBA admissions essay writing that I have noticed in the past several years is that two key elements are usually missed or overlooked by most people. Creativity in weaving stories out of your facts and profile points, And failing to bring the emotion or passion into your story. Hence in the end it remains dry and fact-oriented which doesn’t connect with many adcoms. Think about it like this, facts and information are already there in your resume and a plethora of other questions that you answer in your MBA applications, then what’s the need for the essays?
Precisely, to see what is inside the candidate, what’s beyond the facts and figures of your profile. This is exactly what storytelling will help to bring out. Many would argue that it’s a very creative skill and not everyone can have this kind of ability. Agreed, but you don’t need to be a master to create your own story. You already have all the groundwork, research, and ideas laid out, all you need to do is retrospect, reflect, and plan your life. You only need to build your own story for now and who knows If you improve on this skill of MBA admissions essay writing, this is going to help you in your post-MBA professional life as well.
After analyzing hundreds of essays and applications, I have created a simple method for MBA admissions essay writing, which helps to bring the art of storytelling in the MBA admissions essay writing process. Here are the steps :
Identify the characters
The first and foremost step is to identify the characters. Every story has some characters and that’s the first thing you need to decide. If you are applying this to one essay, then think about it based on the question that is being asked, but if you are applying this for your whole application, think about yourself even more holistically. You would have seen many dramas, sitcoms or movies. There are usually several characters, even in case there is the main character, still, there are some other smaller ones that add critical mass. Now your characters can be
Your key projects or enriching professional experiences
Your hobbies: reading, music, dancing, sports, etc.
Your motivations or values in life
Your school? Your office? Your home
Any of the above which have things to tell and are significant enough to build the characters of your story. Make a list of your characters depending on the essay questions or in general about your profile. This is re-usable, so you can spend some time to think about these in advance and then selecting and adding more according to different essays.
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