How Uniqlo F'D Up Japanese Street Fashion | THE STATE

#Uniqlo #JapaneseStreetwear
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Reggie discusses how Uniqlo, while useful, has completely altered the course of fashion in Japan. Once a bastion of eclectic styles and experimentation, Japan is a shell of its former self. Largely due to the economy but also due to Uniqlo capitalizing on the moment. It all gets discussed in this weeks episode of The State.
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[@alphabah49]

Uniqlo is still fast fashion but I think it's one of the best when it comes to fast fashion. I don't want to pay exuberant amounts of money for clothing. They create basics that are relatively high quality.

[@InfectiousViper]

Their supima cotton t-shirts are the best t-shirts of all time!

[@rosez6737]

@@paulinemoira8442 anything is better then h&m lmao

[@karigrandii]

Still fast fashion. Buy used. You dont need new clothes

[@rosez6737]

@@karigrandii yes you do wtf? Buying used basics is pointless especially since they are so cheap

[@ariesmry]

Rosez I was confused by what you were saying- but this is my interpretation of why the whole “buy basics from thrifting” is a poor and insignificant solution to the fast fashion issue: Buying thrifted basics isn’t impossible, but it’s significantly more difficult and time consuming, making it seem like a less than viable/accessible option for most people when all you want is a basic, long sleeve white shirt. Fast fashion encompasses many more companies beyond the H&M’s and Fashion Nova’s; if a company is not a fashion house or boutique, then more than likely it’s fast fashion retailer. Many of the popular fast fashion retailers use poor quality materials to produce their clothing as to encourage cyclical consumerism, but not all of them. Instead of increasing the selection of clothing offered, there are some retailers who opt to use better quality/longer lasting materials so that they can charge significantly more for their clothing. As someone who thrifts often- many thrift stores are filled with used fast fashion clothing items that are of low quality. Realistically, most people would rather walk into a store and buy a high-quality basic tee with a standard sizing that can last, than spend the time sifting through second hand clothing in hopes to find a basic that is in good shape AND fits. The issue with fast fashion is that people are consuming trends and throwing away clothes at a faster pace than ever, largely due social media the accessibility of internet shopping, and the cultural values surrounding the “health” of our economy. In a counterintuitive way, people are using fast fashion trends as a way to express their uniqueness. People go thrifting so that they can find unique pieces, and the clothing options available reflect that. The market for thrifted basics is not there. I think if you encourage: - thrifting as a way to express uniqueness and - buying high quality basics from companies using sustainable practices It would be a better angle for engaging people in sustainable clothing habits, and yield better results. The end result stays the same, you would only make the method of uniqueness more accessible. The only incentive one has for buying basics from thrifting is to feel morally superior, which if that was a strong motivator, there would be a lot more vegans. Also, the US economy is doing pretty well, so under capitalism and perceived prosperity, people are encouraged to spend more on frivolous items. Having lived through a recession as an adult and even from the references for on Japan’s economy, once the economy slows, it will impact people’s spending habits and the pendulum will swing back to a more conservative, basic, or normcore aesthetic. It is during this time that thrifting/vintage/second hand shopping will capture more of the masses. This isn’t about saving the planet... it’s about capitalism. If your smart... you’ll create a solution that increases accessibility now so that it captures and keeps consumers attention during the impending recession. And they would just so happen to be helping out the planet in the process.

[@Nahaintnoway]

I work for Uniqlo and I can honestly say I stand behind the products I sell. With the discount I get, my closet is slowly becoming more and more plain tees. I’ve never been a fan of the UTs, even the KAWS collection, but everything else I see when I walk my sales floor I can say that I enjoy. Supima cotton, Airism, package tees, light jackets, etc. It’s good quality stuff, and considering I’ve folded and worn the pieces hundreds of times, I can truly say I like what I sell, and love when I can talk to people who don’t know anything about the brand.

[@lmacknold20]

which store do you work in? I too work there haha

[@Cyribro]

I need to order from there one of these days... I like a lot of their fits in Techwear

[@Dennyg289]

I work for one in Toronto, Canada. Its been one of the best jobs I've had and I agree. Im not into every UT either or every single piece. But I stand behind our tried and true products as you said.

[@werguenberg]

Hey guys, I have an interview next Monday at UNIQLO for the Store Manager Candidate in Germany. Do you guys have any tips regarding UNIQLO’s group interviews? I’d really appreciate it, thaank you ;)

[@homolimo]

Ayy another uniqlofam!

[@muskreality]

Japanese fashion is influenced by the Japan's minimalist life style and UNIQLO fits in the category, I don't think anyone can compete with them, they've got complete market domination.

[@divineroadrunner]

That's actually pretty true, Japan is one of the more flashy countries for tourists and yet the natives can go almost unnoticed

[@ironman10181]

What about super dry? Or is that not Japanese?

[@GetsumeiSun]

ironman10181 superdry is a UK brand

[@ーワッフル]

The one way to tell a Japanese tourist is to see if they are wearing Uniqlo, usually works 95% of the time unless they’re wearing a more niche category. Yes, half my shit is UNIQLO And yes, I have been able to pass through multiple school days while wearing UNIQLO sweatpants without getting dress coded. They look really professional until you touch it and realize the fabric

[@kazuma_706]

Elon Musk I mean we got GU, MujiRushi etc

[@monicoeurr]

I work for Uniqlo and all I can say is that I happily give them back almost half of my paycheck when I buy our products. The quality is incredible and the fact that they're aiming to more sustainable practices is a plus to me.

[@Nur-hi4kn]

How much discount you get from them ?

[@yyq1234]

Nur Xan in singapore staffs get 30% discount.

[@wanbu2671]

just picked up a $4 piece from the JW anderson collection. uniqlo amazes me with their sale/ special prices ($10 off of sale items rn) I pick up uniqlo U pieces at full price bc I back Uniqlo 100%

[@raskltube]

hell yeah

[@jrclaridad1557]

i have so many Uniqlo pieces and mix it with my off-white, ralph lauren, lacoste etc pieces and they complete the look well. They are cheap and good quality, let's just hope they treat their laborers well.

[@Trapstah0fficial]

JR Claridad they don’t, ethically they score mid tier.

[@EA-tb3hz]

Cheap?!

[@yareyaredawa]

@@EA-tb3hz For the quality , it is pretty cheap , other brands would rip you off

[@briannashade7891]

recently came back from Japan, no brand in america comes close to the price and quality of uniqlo clothing, been replacing my whole closet with uniqlo, the clothes just easily flow with other pieces and are long lasting

[@ironman10181]

They're a higher quality h&m

[@scudmaster31]

They sell Uniqlo in America too

[@DemonDaoist]

Ok, here's the thing. Japanese were always, always, always conservatively dressed. The people you see in Fruits magazine, rocking the nuigurumi, dressed goth-loli, and going ganguro always made up a very small percentage of the population. However, that percentage of the population tended to hang out in Harajuku and/or Shibuya. And they still do. Your comment below about Japanese fashion being limited to Harajuku was ALWAYS true. I've lived in Japan on and off since 1997. (The downturn started much earlier, btw.) The magazines that you mention? They went out of business because they weren't profitable and never were. They were funded by the companies themselves, to promote their own fashion... I understand you are an outsider, but to fill you in, Uniqlo is considered Dasai, and something that middle aged men and women wear. You know, like me.

[@幽霊船-o4h]

This is very true. He doesn't seem to know what he is talking about. Even I don't know much about fashion but I know that basic clothes will ALWAYS be more popular for the masses. Individuality will always exist but it will always be the minority

[@brandonb9806]

Oh man, dont even get me started on Harajuku.

[@Riri-hh1ue]

Yep, true man. I’ve seen some freaks in Harajuku only, and they were super rare. Most of the people dress simply, not to attract attention

[@THECASUALco]

This episode is NOT about Uniqlo ruining all of fashion nor is it about Uniqlo being a bad choice. It's about Uniqlo changing the landscape of fashion in Japan and single handedly being responsible for the noticeable change in Japanese style patterns. The products ARE of better quality than nearly all fast fashion retailers BUT to see the results of their reign is something to behold in Japan. Magazines that once catalogued Japanese fashion have shut down, and the styles of the past are only sprinkled throughout hot spots like Harajuku.

[@TianXiaoMao]

I don't think Uniqlo actually changed anything, it just filled a void that had already appeared.

[@tata021]

Uniqlo streamlined japanese fashion

[@Marco-yl8cm]

THE CASUAL then say it in the way yon meant to say in the title; also, I do not see a tie of style between Uniqlo and other higher-end Japanese brands (e.g., Human Made, Watanabe)

[@rhen4short]

Then change the damn title then. You click-baiting twat.

[@THECASUALco]

@@rhen4short Ummm actually if you read the title it kinda adds up hence the "Japanese" qualifier.

[@xrubyxlightx]

I didn't know about UNIQLO until I lived in NYC. Now ~70% of my wardrobe is UNIQLO ._. Everything I've bought is something I can see myself wearing for >2 years so to me, it is worth the money.

[@mikedutton5905]

I would say the Japanese economy is the actual thing that is ruining Japanese streetwear. Don't hate the player, hate the game.

[@ovyxd]

Uniqlo is the gateway to brands or designers that I wouldn’t afford to support or buy. The recent Jun Takahashi, Kaws, and even JWA line were really good in terms of design and material used. It makes owning such collaborations that helps or rather satisfy my cravings for the artists works.

[@AbstractBlack]

Got to respect a brand that stays true to itself. If anything this has made me wonder if I’d identify with Uniqlo more and I should check it out properly

[@kentaaruga4765]

Of course you should check out Uniqlo! More than half my wardrobe is uniqlo and its nice

[@garythesnail7631]

obsessed with Uniqlo. for my basic hoodies and long sleeve tees just stock up from there.

[@jimjones8993]

I like the UT Collection, a lot better than H&M etc.

[@chii270]

I don't think Uniqlo killed creativity, but people's creativity only within the "budget" pieces.

[@MariNate1016]

I live in japan and can confirm. Love uniqlo, I’m a haute couture and streetwear guy and Uniqlo definitely gets in my rotation weekly. Love their anime collabs too. They’ve got one with Makoto Shinkai that I really like. You also forgot to mention that our population is just declining and there’s less young people buying star clothes.

[@samvortex2802]

My closet is literally hoodies, socks, and Uniqlo. That's it, so honestly, I can say that I like what they have. The price is good and the clothes last forever sooooo.

[@roro2k]

UNIQLO is my go-to for plain t-shirts and some other basics. They've hit that sweet spot of affordability and quality. You should also check out MUJI.

[@evahaunted8183]

MUJI is crazy expensive and the quality isn't good, see through shirts and skirts.. they're great for stationary but anything else is a rip off.

[@mengasyiqkan]

Naw its far better than H&M and Uniqlo introduced me to streetwear and brands like JW Anderson and such

[@ThongNguyen-ro9ul]

I bought a jogger from uniqlo when i was in japan 3 years ago and the jogger to this day still like the first day i bought it

[@Seti12345]

I think Uniqlo is great, nothing garish, all very well made with some great looking pieces. Plus when they collaborate, it’s great, the JW Anderson collab was amazing

[@dickiewongtk]

Uniqlo is not fast fashion, it is not even fashion. It is the basics, like the men underwear in Mark and Spencer - timeless.

[@Kamikazegirl80]

I like Uniqlo but I don't feel like it should be the norm. A basic is a foundation of style, not the style itself. Style is creativity. I think it's what people DO with Uniqlo clothes and HOW they wear them that matters. Just like anything else. I hope Uniqlo never folds and gives in to every changing cheap teen trends like H&M has done. Clean, simple clothing is nice but it shouldn't be a cookie cutter basis.

[@tata021]

It’s a good starting point. If it offers affordability, is it that bad? In fact, i think fast fashion gives you more options to play around with your style without breaking bank

[@ethank5681]

Tata 0 except when u buy from places like Zara and H&M which stuff up after several washes

[@kentaaruga4765]

@@ethank5681 Not to mention the inhuman working conditions in manufacturing

[@dmoneyswagg64]

Kenta Aruga and? I mean that shit sucks but the reality is tha majority of everything you use, buy, eat, or touch came from a slave in some other country. There's no real point in talking about inhumane work conditions when nearly everything you consume came from some ten year old in a third world country now is there? Are you going to fix it, probably not. You're going to bring it up to pretend you care, meanwhile the computer or phone you're using came from modern day slavery.

[@alan4600]

Bugs Bunny wow never though bugs bunny would be speaking shit like this

[@Theskybluerose]

@@dmoneyswagg64 Thats true that almost all of what we use or wear now is made in inhumane conditions. But I believe consumers do have a choice in where our money goes and what companies we support. Just because one person cannot fix it doesnt mean they cant bring it up to bring awareness to the issues that many people are ignorant to. And from what I see, companies are hearing consumer voices and change is slowly but surely being made.

[@the_letter_b]

Yeah, multiple factors at play. Shrinking younger population; less disposable income among that population; explosion of fast fashion chains (including Uniqlo) in mid 00s in Japan and elsewhere; all the points you mentioned about Uniqlo; Japan being increasingly influenced by US/western trends (due to fast fashion stores and strength of US pop culture); street wear/niche labels having a global market they can sell to so they can jack up the prices more and know rich kids across the US, China, Korea, and elsewhere will buy that stuff whereas if they only had Japan, they'd have to keep the prices lower.

[@annabelletittel8615]

I've gone from being a younger teen idolizing the more extreme sides of Japanese street fashion and thinking UNIQLO looked boring, to getting older and appreciating UNIQLO's well made basics and affordable prices. I'd rather have a warm turtleneck that will last me years than a $300 Baby The Stars Shine Bright dress at this point! Tokyo street fashion is changing, but there are still plenty of people doing interesting things! It just doesn't look how it used to in the 90's.

[@lowellnabong108]

What can I say? Uniqlo offers quality basics for reasonable price... Period.

[@KyuNightwing]

My only regret with these videos is that they end so soon. I'm dying for more after each video 😩

[@Eisofice]

It always pissed me off when people try to argue with me that Uniqlo isn't fast fashion, but people are so starved for quality on the highstreet people think Uniqlo are somehow the paragon of ethical clothes buying. But there's no assurances they're ethical, people just want to think that and try to argue with me to the contrary just because in the west Uniqlo and Japanese fashion had been risen up to such a degree.

[@fhcalderon]

Uniqlo can be the staple basics on which you may add some more unique street fashion garments. Imagine it like the rice to a curry. I'm not a fan of outfits in which every piece has to be some rad street fashion thing so it's good to have a foundation built one uniqlo-ish stuff then finish it off with some thing special or nice kicks, accesories etc. They are quality so it helps keep the closet full and the wallet safe.

[@thisistotallyfine]

I go to Uniqlo for the supima tees, skinny jeans, chinos, socks, underwear. For jackets, I go with other brands to mix and match. For basics you really can't go wrong with Uniqlo.

[@junkochama]

On one hand, i largely appreciate how easy it is for people to dress neatly in Japan - compared to my own country we always noticed how well dressed the men were in Japan. People don't really care here, or haven't got a clue where to start. Having it all in one store is helpful, especially for people who don't actually LIKE shopping. On the other hand, fast fashion does horrible things to our culture of shopping and demand. We don't think about weather we really want or need something if it's cheap and easy to get. Fast fashion in my country is....not as high quality as uniqlo, but it's definitely fast! I worry that we spend too much time consuming and not enough time thinking about what we wear. I think there's a place for what uniqlo does, quality, easy, comfortable, but it is always a worry when a store/brand/company alone controls a market, financially and culturally.

[@Belihoney]

That's what I thought a out Korea too. I'm in London where there are 10000 different ways people dress from a track suit to some art style so when I saw Koreans I always thought they were impeccably dressed. When I went there I found its because most stores sell those clothes. They don't have a choice but to look good 😂

[@wesleyleigh4063]

They just turned up in Australia, and when compared to H&M, Topman and cotton on, they seem to offer both lower prices and singificantly better quality clothing. What i struggle with when going there is the fashion ideas, and sheer simplicity - it's just plainly boring and uneventful a lot of the time. Like who even wants to wear a sompletely unbranded or marked jacket or fleece for example? And there current regimen of showcasing artists designs on shirts work about 3% of the time, but to be honest I can't even say I would come up with many more better graphics if I was asked to.

[@stredent]

I remmeber being in Tokyo and walking around the Harajuku area. Walked into this sick workweak shop and was definitely admiring the goods up until I saw those price tags😅

[@pokerumblenigakki]

I’m a huge unique fan but I’m also extremely cheap ! So I usually monitor their prices on new pieces till they go on sale, and end up being able to cop a lot of their products for $10 or under. My style is super simple and involves more emphasis on silhouettes which I like that they offer clean cut and quality pieces!

[@Samsaraindo]

I totally agree with this. I lived in Japan in 2007 ans 2011, and fashion was very edgy. I went back in 2019 and it literally looked like everyone was rockin uniqlo. It just wasn't that crazy edge anymore, which was kind of sad.

[@hiddenvoice27]

I’ve been into Uniqlo for a good while now. But having been to japan only in the last few years, I can’t appreciate the change it’s created in the sphere of Japanese fashion. I do really appreciate the standard for quality that Uniqlo has, especially compared to other fast fashion retailers. I suppose this is to keep prices down, but I wish they would do more pieces with interesting cuts, like boxier tees and wider pants. They somehow manage to walk the line of being perfectly conservative in both japan and the west.

[@hs-ism]

I need longer trousers from uniqlo

[@princerosalium]

I feel like this is only observing one specific subset of Japanese fashion, and there is such a broad spectrum of what "Japanese street fashion" is, beyond Bape. Those "obscure" brands in Fruits were the brands that me and millions of girls built their street fashion wardrobes off of. I still see fashion students and all sorts of creatives walking around in very daring fashion choices. Shibuya 109 is thriving with interesting fashion, Takeshita is still a thing. Plus, I've left Uniqlo with a pair of black and white polka dot culottes and a sweater completely plastered with Ukiyo-e. I just don't think the reach of the "Uniqlo is destroying Japanese street fashion" is far enough to reach all aspects of the word.

[@dannyluong8881]

I used to hateeee hateee the flashy Japanese fashion bape once offered..and not until I found out about the casual, minimal, and extremely extremely good quality for the price offered by uniqlo, it has completely changed my mind. And especially with the collab with Christophe Lemaire..I mean...what else can I say???!!! TAKE MY MONEYYYYY!!

[@olive4naito]

Japanese person here. I feel very conflicted about shopping at MUJI or Uniqlo because of the Xinjiang cotton issue. I don't have the heart to outright boycott the stores, but I refuse to buy anything made in China or Xinjiang from them.

[@EdgarTheOnion]

I love Uniqlo, good material quality, reliable and also their clothes are so easy to match! Not to mention they r comfortable

[@robbiebalboa]

I don’t know how it effects those who follow the Japanese scene, but on a International viewpoint I feel uniqlo can fill the voids and not having to all out on money but you can sprinkle something high end or express a bit of the culture or your style with accessories, or a pair of sneakers/boots that suit your style. It’s down to your fashion sensibilities.

[@alexmathewmendoza]

I really love Uniqlo's U line. Their boxy tees are my favorite. 🔥

[@blingmokney]

same. spent pretty much my whole life looking for the perfect white tee, then uniqlo u came along. lol

[@allisonp960]

That's the only line of Uniqlo products I buy. Uniqlo U jackets, pants, t-shirts. It's a nice basic with a flattering shape that will help elevate your wardrobe.

[@HDAD419]

ever since Uniqlo came to Philippines I've been buying my tees from them and can never go wearing any other brand, those are the most comfy I had and the designs fits my tastes too.

[@colmcgillveray1010]

As someone who has worn various heavy selvedge jeans for many years, Uniqlo cropped stretch trousers are a revelation!

[@TheMrFishnDucks]

They are the best fast fashion because their jumpers and hoodies are actually warm.

[@Danielwoesthoff1]

I have WTAPS, Wacko, visvim and NBHD in my rotation but it pairs great with Uniqlo. The Uniglo U line quality is amazing, the oversized fits, their basic long-sleeves and tee's even their seasonal offerings like their coats go hard. Can't wait for the AW19 collection to drop.

[@Antoto96]

Interesting video. I never considered Uniqlo as fast fashion as they were just plain conservative clothes that i can match with something else from another store or brand. (I generally like to go for the rugged look with a hint of preppy) I generally like the store as i'm a fairly tall 5'10" male but extremely thin and the store is one of the few stores in America where i can actually find my size. Finding a 27 waist 32 length is impossible in America. For more textured or patterned clothes i go somewhere else but for the basic plain clothes Uniqlo has been quite a helpful place to go for me.

[@JoeyLevenson]

Uniqlo used to be more adventurous. Japanese made lines, patterned pants, and plaid printed hoodies. That was awesome. Now, Uniqlo is mostly boring business casual, to sell to young urban professionals around the world.

[@westfield90]

All the stores like Uniqlo, H&M are great and successful because prices are actually affordable. Gone are the days when I used to spend $50 or more for a dress shirt at Macy’s or Nordstrom’s. Now I get great fitting dress shirts at H&M for $14.99. You cannot beat that. No wonder Macy’s will be out of business soon. No tears here.

[@chroma-agogo]

I think that in the larger picture of Japanese fashion, the Urahara years are the outliers. Uniqlo puts up affordable American traditional and French casual derived styles that have been the bread and butter of Japanese dressing since the late sixties/seventies (ofc this viewpoint comes from the book you suggest, AmeTora, which is amazing)

[@chroma-agogo]

But yeah for sure Uniqlo has disrupted the hell out of Urahara 😂😂

[@THECASUALco]

That's a REALLY fair point. The Urahara years are actually the peak of Japanese experimentation and Uniqlo could be the obvious/eventual result. People still have individuality BUT now the looks are with a cheaper and more standard alternative. Very good take.

[@boss_hm-2]

I just went to a uniqlo for the first time the other day and really liked it honestly. Kind of reminded me of like a slightly higher quality target.

[@fanofmeygan]

Really interesting video, but Japanese street fashion doesn't just revolve around what the west consider as street aka BAPE and all. Its also the constant growth of resale/vintage fashion, alternative fashion that do come and go but sometimes stay such as Lolita, otome-kei, brands like Milk and Milkboy, larme-kei,... While Uniqlo has greatly impacted the fashion industry, Japanese fashion is constantly in movement and wide-ranging not just hypebeast culture lol

[@mariogpx2990]

Sometimes I just want a Plain T shirt for 7 bucks , nice colors and great quality

[@JoeyLevenson]

mariogpx Uniqlo U basic tee, bruh. Hit that.

[@Owlabi]

When it comes to simple and basic clothing I’ve always sort of preferred GU style wise, I’m not sure why, but Uniqlo is good for heattech! However I usually wear brands such as Liz Lisa, Ank rouge, Secret Honey, Axes femme etc, so I really tend to just use both stores for casual comfy wear or simple items like underwear and cardigans~

[@Jorge-lm4bg]

My closet is like 70% uniqlo. My office clothes are from uniqlo, and all my basics are from uniqlo.

[@SirIzzyBlack]

I guess it makes sense that during times of economic decline that the designer fashion industry would take a hard hit. Hopefully this won't lead to labels sacrificing quality to reach a lower price point, but they might need to start looking for ways to reach people who are fashion-forward but thrifty.

[@MartialBachoffner]

Thanks for your research. I like Uniqlo because it fits my budget for many things. Which one is better? Square Space or Wix?

[@kakkoyokatta1929]

1:09 where is the photo from??? the guys have very interesting style

[@chuckielong1]

Not gonna lie as i grow up i tend to wear just basic timeless pieces and uniqlo provides that. Its cheap, quality, easily replaceable. All my dress shirts and basic tshirts are from the brand. I guess as u grow older i just dont feel the need to dress loud anymore. I still buy shoes but starting to go toward jewelry pieces now that will hold it price for the most part if im planning on buying something expensive

[@ananasupreme]

This could change if better and more affordable methods to manufacture were available to smaller franchises, the price of materials isn't as exorbitant as it used to be 50 years ago so I believe it's possible.

[@Aotearoha7]

Lived in Japan for years. UNIQLO is pretty big there, but I’d say that Zara also caters to a large percent of younger/older Japanese. The common understanding ( & I’ve just returned from 8 years in Osaka-Tokyo) Zara- private life UNIQLO-work life fashion.

[@LethalLemonLime]

I've always seen uniqlo as your regular basis average everyday wear. ever since I first came to Korea, because where I live in the US we don't have a Uniqlo, I was confused about the hype. I've heard it mentioned in KZbin videos by people in the US and Canada who how do Uniqlo near them. so I always wanted to see what it was about and it's just basics it's literally a store that sells basics. if you need a white t you go to uniqlo. if you need some basic slacks for work you go to Uniqlo. like to me, that's what it has always looked like. like even before I saw Uniqlo irl, the clothes that they sell there are the clothes that I've always imagined to be your average everyday clothing. especially for working adults. I really don't see anything special about this store nor do I find it cheap. the only thing I own from Uniqlo is shapewear and thermals lol. I need a basic white tee though so I might go there soon lol.

[@namupurachi]

I love Uniqlo and they are improving their eco-friendliness :)

[@rileyoli1162]

I think Uniqlo is a great place for the essentials at an affordable price. Everyday tees, cardigans, and underwear are the only things I buy from them. It's good quality, it's cheap, and it gets the job done for the basics. I wouldn't compare them to Gap or H&M. I'd say more like Guess or something similar. They have their own designs done well but aren't overly adventurous

[@sondrerudlang6954]

I always see Reggie rocking these long pendant necklaces and really want to buy something similarl, preferably something completly black/dark, but can't seem to find anything. Anyone have any suggestions for brands/online shops for something like that?

[@farouqs]

Uniqlo didn't identify themselves as fast fashion, but instead mega fashion. They don't follow runaway trend, but focus on basic pieces that they called 'Lifewear'.

[@omaewamoushindeiru5937]

As an anime fan , I really love Uniqlo. Specially whenever they release shonen jump collab collection. I also manage to purchased all kaws design minus the tote bags. 😎

[@CaptainVenusaur]

Can’t wait for them to make stuff for the newer wave of jump manga Dr Stone, Promised Neverland and Demon Slayer tees please

[@angelinalie2272]

my closet: uniqlo uniqlo uniqlo (repeat 50x) and other brands 1 item each and usually bought with regrets at the end

[@cm4688]

I follow a lot of the labels in Fruits as a lolita and I wholly agree. So many brands are folding. Rather than Japanese buyers keeping them afloat, it's the overseas communities like China, HK and the U.S. pumping money. Despite this some have lowered in quality like Angelic Pretty and MILK.

[@lotnegative]

I go on Uniqlo's website once or twice a year, but I've never bought anything. I found that pretty much everything was basic and in no way unique. I already own basics to wear when I don't go out, so I've never felt the need to buy from Uniqlo specifically. In my opinion Uniqlo is pretty boring, but I could see myself shopping there when I get older and want to tone down my style (though I hope that's never going to happen).

[@itscarolina837]

I follow Tokyo fashion on Ig and I have to say I love the fashion showcased but man the price tags of the pieces they wear 💀

[@Ashley-nj9jw]

I feel like this video comparing to street fashion wasn't explained enough or researched enough. Uniqlo's style can't cover all the Street fashion styles. Street fashion is still alive, just they don't go to harujuku anymore because now it's over run by tourist (usually tourist bother them) and it's always crowded now. I wore Lolita in harujuku and it was hard in a big crowd of people. And people complaining about the price, there a is so much work that goes into designs. Such as angelic pretty, they literally have custom made lace and detailed/complex designs that could never be mass produced. Have you been to a Halloween costume shop? They rip off a lot of brands, into cheap,tacky and low quality versions for children. Street fashion is not meant for everyone, it's something you really have to want to do. If you want it, you'll work for it. Angelic pretty just made 1 million just last year so doesn't sound like they're dying.

[@Fubzo]

old man reggie remembering the golden days 👴 nice video as always lol

[@MicahRion]

I'm watching this video wearing UNIQLO head to toe XD I don't follow Japanese street fashion but most of my wardrobe is UNIQLO because the clothes are great quality, low cost, and they're fashionable and basic. I can wear my wardrobe to work and casually. And the key is that they fit me, I'm petite and it's amazing to have a store that the clothes work for me off the rack. It's disappointing though because they're fast fashion, so I really worry about the garment workers and people throughout the supply chain. The clothes are cheap, so where are they cutting corners? So I love the clothes but feel conflicted since it's fast fashion... I would definitely pay more for a similar brand that wastransparent about the ethics of their products and were making an effort to support garment workers and the environment.

[@SoulRBG]

Caught 3-4 videos and love your content!

[@sweetnote6987]

2:54 facts of Uniqlo in short.. I want to say great video, love you work a lot and I really want to see it more in the future! You made me see the world in different ways and I really appreciate that! Yes, fast fashion ruins/changes fashion what it was before. Yes, you lose individualism. But you can't go bankrupt for buying high-end clothing.

[@zaynmiles007]

Everything in Uniqlo is great in terms of basics with relatively high quality. The only objective i have for Uniqlo is their horrible over the phone customer service so I give them a 9/10 overall

[@simontide6780]

The only reason I like Uniqlo is because I like selvedge denim jeans and I can't spend $2000 for one jean so I can get one with about $30 from Uniqlo. And sweater look cool too.

[@higguma]

They turned it into fast fashion and people who don't know any better can misinterpret my style as trending fast fashion.

[@thaddeusvillasor8342]

UNIQLO means affordable, comfortable, fashionable and high quality for it’s price! ,

[@stephenmac23]

I’m literally wearing uniqlo watching this vid 😭

[@TititoDeBologay]

7 years with the same navy tapered satin trousers. With my sensitive skin if its not natural fiber I cannot yet their short sleeve sweater(cotton, rayon and some poly something) still rocks up 3 years on. I have less clothes but a solid closet that fits my style anywhere anytime and for the rest I thrift for that little je ne sais quoi. I disagree with Uniqlo being "conservative". Basic in the truest sense of the world possibly. Their collection with Christophe Lemaire(ex-Lacoste I believe) is one of the few shops where I can find plain Tees,Hoodies,Sweaters and so on in a solid quality and they do COLOURS. Actual colours beyond black, white and grey. Hello bubblegum pink, wassup Red Coral. Try and find the same somewhere else for that price range and quality that won't bleed after 3 washes, let alone in the women section where a white T-shirt has to have fuckshit mottos from some hipster festival, frills or whatever. I think they understood the market was saturated and everyone and their mamas had a creative block of sort, thus releasing variations of the same iteration. They choose not to reinvent the wheel, but apply themselves without being bland about it. That's why unlike their counterpart the designers and creatives seek them, not the other way around. Their website still sucks tho. Shit is laborious to deal with. Fast Fashion it ain't.

[@frances6903]

Compared to brands like H&M, UNIQLO is less of a fast fashion brand. Many of the clothing pieces have fabric that are very beneficial in different weather.

[@mylittleciel]

I don’t have uniqlo where I live... it’s 2 provinces away.

[@Philson]

I'm a cheapo, so I don't even use Uniqlo. I go straight for GU... Assuming they have my size. lol

[@Skeletomania]

My chinos from H&M started fading after the 2nd wash. I know H&M is fast fashion, but I didn't expect to be this fast. UNIQLO isn't just affordable, it's also presentable. Some people just want to dress nice without the need to try so hard.

[@Pptsonyt8553]

I have been wearing simple black uniqlo shirt and pants for the past 2 years lol

[@cocoelacanth]

I don’t even care about the clothing I just wanna watch the screensaver all day long

[@shutingleung8143]

Can you list all the brands you mentioned in the video? Thanks!

[@paula92111]

It's for hype beasts. it's good for basics though. Their clothes are cut VERY small because asian frames are smaller. I wish they were more size inclusive.

[@vincentlee376]

Maybe if the Japanese fashion industry started focusing on quality and originality rather than cost and branding it would be doing well 🤷

[@702TifosiGambler]

I don't think Uniqlo fuck'd up the fashion game they're simply the Japanese Gap/H&M and there's a marketplace for this kind of shopping. Supreme fuck'd up the game with their basic designs and red tape logo over a blank canvas, hype surrounding such a basic concept actually supports a vid you did recently when you discuss how selling tshirts is different from having a fashion brand. That's essentially what Supreme did they took a basic t-shirt design more or less, they had some celebs rock it and boom.. Cat St is my go to for shopping been in Tokyo 4yrs and I've never hit up any Supreme store..it's all hype the shops like X-Large,Palace,Kinetics,Kith,Undftd(kind've) that have at least some genious thought and creative designs, don't garner near the craze or pub and they sell for dam near the same price as Supreme.

[@THECASUALco]

The argument is that Uniqlo infiltrated Japanese street fashion to the point where it killed off much of the creativity in style heavy centers in Japan, namely Harajuku. It's a high key secret between photographers that once catalogued Japanese fashion that Uniqlo shares a lot of the blame of this drop off. Their is a market for Uniqlo but in Japan specifically Uniqlo has been met with a sizable bit of scorn due to its 'washing' of creative style.

[@ReturningRuh]

Uni's long sleeve crew neck shirts 🔥🔥🔥 The only issue I have is that their pants fade fast after washes. 😓

[@TheFNProductionz]

So true I have their chinos and jeans. Though i kinda like the faded so it's not a big deal for me

[@ReturningRuh]

@@TheFNProductionz it fades to a nice grey but it's still a fade lol

[@azulpotatochip]

I love uniqlo, but do we really need a uniqlo×fortnite collab on ut graphic tshirts

[@OfficialNeonScratch]

We don't need it..

[@Dennyg289]

As an employee Im sad this collab is coming while Smash Bros seems to be the smarter choice due to the demographic and earlier Nintendo collabs.🤦‍♂️

[@IWantToStayAtYourHouse]

Check the twitter for Uniqlo x Fortnite collab announcement. Legit half the comments never even heard of Uniqlo. Of course virgin nerds who play fortnite all day have no idea about fashion brands hahahaaha

[@monyonk89]

Uniqlo is hella pricey in Indonesia if u consider it as a daily wear/basics. But I'm down for their heat-tech and also Air-ism underwear and shapewear line. The clothings are cuutte but I'd rather be paying more for innovative products rather than their easily-wrinkled shirts 😅

[@levector2445]

american : why is japanese fashion so expensive ? ME: *laughs in european*

[@thatothamae1394]

The fashion info I never knew I needed

[@adamt8237]

I’m not sure how fast fashion can “ruin” anything. It’s price comes with the detriment of people knowing the value of the item you’re wearing. If anything the Japanese are realizing that great looks can be achieved by spending $200 instead of $2,000, which is a mindset that’s more driven by economics than by large companies like UNIQLO. They’re only capitalizing on the mindset, not exactly instigating it.

[@maahfushigi]

この人はよく日本のこと知った上でしゃべるから、楽しい。日本のことを憧れてるだけの人より深い感じがする。