How You Can Use SEO to Grow Your Podcast

What is search engine optimization and how can you use it to grow your podcast? In this video, we discuss whether or not there's podcast-specific SEO. Then, we get into the nitty gritty: how can you optimize your podcast so that the search engines want to pick it up and display your keywords high up on Google. The goal? When people search for the keywords associated with your podcast, you and your podcast pop right on up! This will ultimately drive clicks and then downloads.
0:00: Intro
0:20: Who is Maribel?
0:35: What is SEO?
1:01: Podcast-specific SEO
1:20: How to apply good SEO practices to your podcast
1:38: Naming techniques
2:18: Picking the right podcast title
3:04: Show notes and transcripts
4:55: Podcast websites
5:25: Calls to action
5:35: Happy optimizing!
Things we mentioned:
- Uber Suggest
- Answer the Public
- Podreacher - a service that will turn your content into blog posts
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[@aspeights1983]

Thanks for the info. Very helpful.

[@ariellelistenblatt]

I’ve been experimenting a bunch with titles for episodes of Feedback with EarBuds. But I always put “podcast” in the title. Because it’s a podcast recommendation podcast.

[@TheJamesCasts]

Does this help with traffic?

[@kemal_ozturk]

Amazing video as always 👌

[@TheJamesCasts]

This was a nice intro and reminder thanks!

[@SpindarellaMotloung]

Loved this video!

[@TitusGlennofficial]

How do you make it into a blog post?

[@davidjohnclarkactor]

I don't rate SEO too well. I've experimented by searching for key words on my podcast and other more popular podcasts and rarely get a return leading to the podcast being searched.