This Bag Is The Ultimate Flex | Behind The HYPE: Goyard

Beloved by aristocrats, celebrities and fashion icons, high profile personalities such as Meghan Markle, Pharrell Williams and Kanye have all been photographed numerous times with their Goyard bag in tow. Renowned for its exceptionally crafted bags, you can’t buy Goyard pieces just anywhere -- products are not available online and only a handful of luxury retailers are allowed to sell them. HYPEBEAST explores the mystery and mystique behind Goyard.
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[@brianp5205]

My $400 Goyard 5-card card case was the most stupid financial purchase I have ever made.

[@AnonymousSuperTuber]

Haha get scammed

[@lustrousandlovely6847]

It happens man

[@2pool777]

Jude Breezy because he spent $400 on a card case lol

[@andersberthelsen3638]

Jude Breezy i have one myself and they are fine as fuck but it isnt even real leather

[@finishfirst4580]

Somebody realizes the error of their ways

[@nickdelacruz]

y’all literally 4 years late on this one

[@Gordonese]

You mean 48 years?

[@andrewappel7247]

@@Gordonese yeah but it was super hyped in 2016-2017

[@bodeinebrad4680]

asap rocky lol

[@justcallmeq8120]

THIS COMMENT RIGHT HERE!

[@sly2670]

the brand is timeless :)

[@fettyrocx1318]

I got an authentic Goyard pouch from Goodwill for $12 . Whoever priced it had no idea what it was and neither did cashier. Sold it for $550

[@disappearintothesea]

damn thats nice! i once found an LV but it was fake.. i was disappointed cus i wanted to sale it but it makes sense that people who owns designer brands know better than to toss it to goodwill.. unless it was an accident or money is not object to them haha

[@LauraBrown-xy7bi]

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[@monicarenee7949]

Why can’t things like this happen to me? Lol

[@aly1266.]

Found a Goyard backpack for $27 at my local Goodwill. Don't know if I want to keep it or sell it

[@fettyrocx1318]

@@aly1266. keep it😎

[@jonathanwilmers5957]

Goyard in NYC: White late 20s women rocking golden goose and a goyard bag on the subway.

[@thisizavian3691]

Every single woman in flat iron district. It's not even cool anymore.

[@TerryHesticles]

Straight facts

[@campkira]

yeah just poor woman who can not get nice color lv...

[@pastelpurpledeathbed]

@@campkira go to dhgate sis

[@karan_karan_karan]

i love her. obsessed. what a queen.

[@youheartmel]

Every white woman in their 40’s here in Los Angeles carries a Goyard tote.

[@andrewappel7247]

they all rocking fakes too, been seeing more and more of them

[@radicalgreek99]

Jewish*

[@lustrousandlovely6847]

😅😅😅😅 im laughing because I agree

[@jeffreyjewell75]

Bahahahahahahaha dying 🤣

[@nighttrain7404]

I have the blue travel bag.

[@charliekong3261]

Hypebeast: Goyard is the ultimate flex. Hermès: 👂🏼👁👄👁👂🏼

[@LaSombraa]

Fr. But this and the Alpin is the male version of the Birkin, Kelly, Lady Dior, Chanel BoyBag etc..

[@charliekong3261]

Symbolic Bass I would beg to differ-if you want a male version of the Birkin there is the HAC bag, for the Kelly there is the Kelly Dépêches briefcase for men, Dior has their men’s saddle bags etc., and while Chanel doesn’t have an explicit menswear department some of their pieces ie. the maxi Boy, maxi 19, and the XXXXXL flap bags from the Pharrell collab a few years ago are extremely popular pieces among men. So no, Goyard may have been a ‘flex’ in the sense that it was low-key and only people in the know knew about them, but now their monogram is literally everywhere and fakes are a dime a dozen. So ultimately, Hypebeast is hella late on what’s ‘trendy’..

[@mazi7448]

@@LaSombraa i would say its the belvedere because alpin is a backpack

[@M0nark1]

Stop saying it "infamous" tho, that literally means it's famous for a bad reason. Editors should know this lmao. Besides that great video guys!

[@rickhall517930]

Hypebeast: for when you have no self esteem and you just got your tax return.

[@pre-javelinaflips-anne1779]

rick hall or the extra $600 on your Covid 19 unemployment check 😂

[@matthewgeorge8573]

what color is this wallet in this video ? @

[@_Puke]

To be clean the ultimate bag to flex is financial freedom not some leather bag. You can continue watching.

[@hofniamwaalwa3724]

Agree.

[@pikavargas4442]

Well isn’t owning a go yard tote or special piece an ultimate flex? You’d assume who ever wears it is financial free that’s why you drop big amounts to own it? I doubt someone struggling will drop stupid amounts of money for a leather bag knowing they can’t afford it.

[@aidantreap]

@@pikavargas4442 the average American tends to buy things they can't afford on credit and then continually pays interest on such things. Most people you see with fancy clothes, cars, and houses likely have very little money in the bank and definitely don't have financial freedom. Not to say there aren't those who do it all right and only buy things when they can appropriately afford them, but it's shocking how bad most peoples finances are actually. Median retirement savings for a 60 year old in the US isn't even $200,000.

[@matthewgeorge8573]

what color is this wallet in this video ? @

[@marewaltwms1]

@@aidantreap that is true. Credit is the devil. It kills me how people walk around bragging about their credit score. Having a credi score of 800+ means you are really good at paying more for things then you really should.

[@dkmike2299]

I found a goyard wallet on the ground while walking my dog once, it only had one credit card and a ID. The person on the Id lived kind of far away so I tried to send it in the mail but for whatever reason I found it sent back in my mailbox a few weeks later, even tho I double checked and saw the address I wrote was correct. I figured whoever lost this had replaced the replaced his card and Id so I just kept and used the wallet. Later my brother saw me pull it out and was astonished like “wow, when did you get a goyard, that’s a nice wallet”. He’s younger and into fashion and looking good while I am more of an outdoorsman, have a beard, kind of scruffy, and work in a machine shop. That was 5 years ago and I’m amazed at how well the wallet has held up, it’s like new still with all the crap I’ve stuffed into it, but doesn’t have a mark on it unlike every other wallet that gets worn and falls apart within a couple years. Because of how well made it is, I decided to look it up and was flabbergasted to find out it was worth almost $400!! The most I’ve spent on one was like $20. I did some research and am 99% sure it’s real. Never thought I had some designer brand thing in my back pocket, I just thought it was a funky looking wallet worth maybe 10 bucks 😂

[@vlonethug4425]

The fact that they remain private about their customers and they don't try to appeal to the hip hop culture is why they will last longer than Louis Vuitton. Don't get me wrong, I'm not saying the culture is bad it's more that staying true to what made it successful in the first place and cultivating the handmade/artisan work craftsmanship fuels that high end, high fashion aura they have around themselves.

[@ThaBeast123a]

Goyard is much smaller than LV and appeals to a very specific niche. you're comparing apples to oranges.

[@vlonethug4425]

@@ThaBeast123a you don't understand... I'm not comparing LV as a whole to Goyard, I'm comparing LV's maroquinerie vs Goyard's maroquinerie. LV was a maroquinerie brand before anything else, not so much anymore.

[@ShamoraBarnard]

😒

[@anthonyholley2796]

@Slum Village I advise you to think again ! , if you think Louis Vuitton nearing the end. In fact they are bigger and better than ever and their handbags are the most coveted bags around the world today. The Vuitton family, stockholders and shareholders are raking in billions among billions as the number one biggest money-making selling handbags around the world. You cannot walk around Japan without seeing 90% of Japanese woman carrying one. I am not going into LV $600 -850 dollars t-shirt selling out like hot cake.

[@incresearch2317]

@@anthonyholley2796 That is why the brand is dead isn't it? When a luxury brand is so easily acquired and carried by doves of middle class people. Don't get me wrong, I am middle class, I'm saying we have to know what each brand is trying to achieve and Goyard + Birkin extension of Hermes is a whole different game altogether my friend.

[@faithnelson2013]

start your own trend. buy bespoke from a quality crafts person.

[@Astral-Cosmonaut]

How do you find them ?

[@faithnelson2013]

@@Astral-Cosmonaut if you don't mind spending some money, there's a place called April in Paris in SF, that make very fine bespoke wallets and purses.

[@yvellebradley2502]

Roots. Roots bag are made in Canada.🎒❤️🇨🇦

[@JVIPER88]

People aren't really looking for "quality". They are looking for the brand, and the attention it draws. They only claim to be interested in "quality" in order to justify the exorbitant price they paid for their luxury name-brand goods. A well-crafted bespoke bag would be as valuable to them as a tote from Target.

[@glassawata]

What is bespoke

[@selalewis9189]

I've wanted a Goyard suitcase since 2010. Mainly because it wasn't an obvious flex at the time, and they were known for their quality. But now...nah.

[@xAA7]

Same. Now I want the luggage they have in Harry Potter haha

[@YourSideHoe]

Other luxury: Hey guys check out our finest product Goyard: *it’s secret...*

[@jamess.2491]

I've had my Goyard duffle for upwards of 20 years and it still looks phenomenal. Great investment!

[@johnplaya4275]

At the end of the day. It's not about the bs you have on. We all get buried or burned the same way. Stay safe yall.

[@staytoasty7373]

Might as well enjoy what you can before you have to leave everything behind

[@Skareremakes]

Thus is what broke people repeats every day to make themselves feel good.

[@kalendarkhan8440]

Nothing wrong with nice things why broke people gotta make you feel bad for buying what they want with your own money. Goofy.

[@Christine-Tina]

Just so you know, it's not pronounced go-yard, it's go-yahr. The d is always silent at the end of a word, in French.

[@JingLiSH]

Yeah, like "canard" or "connard". Nice branding

[@spacetimecontinuum]

was looking for this comment, thanks.

[@naughtiasteffano9885]

Exactly miss pronounced Hérmés too 😂

[@jen6294]

yup

[@MotionManTk]

I think google is stalking me because yesterday I said i want a goyard bag and now this is in my recommended

[@maman89]

Lupe was rapping about goyard in 2008 and the hip hop community looked at him like he was crazy.

[@ytyoungrichnhigh]

Lupe is a God.

[@Ema-nt3gp]

‘Revealing what goes behind the scene would spoil the magic’ Do they mean sweatshops in Italy where refugees/migrants are overworked for few pennies or how the tote bag (+$1000) would have a manufacturing cost of around $30 ?

[@blakesking6615]

They are handmade genius

[@thejustin1032]

Been had goyard since 2014, back then it was extremely hard to get a belt ( you had to order from Paris) so I got a small wallet $470 out the door. Still use it to this day! One of my favs in the collection

[@Fly69]

I've been collection goyard for a while now. It's amazing how little people know about the brand. Most people have literally never heard about it.

[@jeremyn2008]

I just learned about it today! It’s beautiful

[@indaytalong8364]

fix your grammar haha

[@flipxd]

It's hard to get in the States. You have to go to New York really, maybe Beverly Hills? But honestly if you're going to get one, go to France and get it there. If you're worrying about the costs to fly to France, then it's probably not a bag for you. You'll get a lot more brand recognition and mileage if you choose another house.

[@eliutjuarez3233]

I have a Goyard card holder 👌🏽 definitely worth it ! Yet to see any guy with one , but definitely see Gucci , LV , MCM every where . Nothing wrong with those brand but I like to stand out !

[@gonzak1]

Everyone I see who flexes a Goyard wallet has the st. Sulpice in brown because they can’t afford a st.Marc or saint pierre or getting it in a color. They never mentioned that getting a goyard piece other than brown and black is a couple hundred dollars more.

[@moriyama815]

Bought this bag 2 years after college... I'm 30 now and use it as my grocery bag

[@hypernature]

I read somewhere they used to handpaint the chevron pattern for their bags. Supposedly they stopped doing it a bit ago. I do understand some customer complained about the little specks of paint falling off the canvas (its normal) but the fact it was handpainted. whoa.

[@hansenluu]

Celebrities buy into it to show off and bragging rights. Seriously just live humble and be happy.

[@gulfgypsy]

I think 'celebrities' are given the bags ---- Those buying this brand are trying to show they belong to a certain class.

[@hansenluu]

@@gulfgypsy another reason not to buy into it.

[@B8td]

Nia the Gulf Gypsy I bought a wallet bc I like the design.

[@Philphy]

Having money tends to change your perspective on material goods, but ultimately (at least what I believe) getting these goods allow you to express part of your identity and showcase where your tastes lie. Status, Hype and Attention grabbing are surface level to something deeper. I buy nice watches to show off sure, but never a watch I don't love the look/feel of. Humility can't be expressed by how frugal you are with money, it comes with knowing your roots and keeping true to your values.

[@jirou6228]

People tend to bragging and desire expensive physical stuff more when they have a lot of money...I think is to filled the void in their big bank account or grabbing attention they rarely have...in this world everybody want to be wealthy ...high quality things is always for rich people isn't it ? Is rare for rich people not buying rare expensive things ...

[@regytaynamo1197]

Goyard cardholder gang repfam stand up

[@LM-dv8pv]

Got one the other day. Love it

[@blueststrawberry]

still waiting for them touching Ys lmao

[@vgud]

Yalready know man. Love mines planning to cop another

[@davedave9194]

1:1 succ🤣

[@astral_plane_crash]

We out here smokin'.

[@MJ-on3iy]

These videos are calming and really enjoyable to watch. Great job. I just subscribed 👍👍

[@Gordonese]

Let's learn to pronounce the name before we incorrectly say it so many times.

[@stridery]

The way he pronounced Hermés was also hilarious. Hermaaazze.

[@andresc5915]

I was literally scrolling for this comment. 💀

[@user-xg6zz8qs3q]

As a French person I'm certain that some people will correct my pronunciation and insist on the "D". It's too late, the "D" is there to stay. Americans have decided.

[@yotonyishere]

1853???? What!!

[@thaelectricfeel]

All this Goyard talk and not one mention of Lupe Fiasco?! I hate it here.

[@gonzak1]

Fax, he was right behind Kanye, the second artist to ever mention it if I’m not mistaking. The song “Paris,Tokyo.”Came out a couple of months after “ The Glory” by Kanye.

[@alexandre7634]

Because nobody knows him out of United states 😹

[@AFTRPARTY.]

I see you’re a man of culture

[@namesashhousewares8337]

wow. he mentioned a brand. must be quite a lyricist

[@StayTrueHD]

I remember having a hip hop agenda with lupe fiasco in it and i’m from The Netherlands

[@AONTrappy]

Each piece is very user friendly and unique that you stand out just enough to those that are into design elements not just branded goods. The designs are really showcased in the women's pieces though so there's that. Having owned a few pieces they are quite the product to own and not just for the flex value.

[@Flygreensox]

Take that LV🎯

[@cheetonips6399]

Whenever I think of properly crafted and ultimate quality goods, its just two options Goyard or Hermès.

[@marcsars508]

Moreau Paris has better quality than goyard. Among many other artisans in France that fabricate amazing leather goods

[@gabrielle1626]

Moynat is one of them too

[@campkira]

no it not....

[@lisacarter9269]

Goyard is for sure not known for supreme quality. St. Louis tote wears incredibly poorly. Belvedere bag is a bit better.

[@kawaiikoibito3268]

Hermes is severely overrated

[@AVANTAGEYT]

Isn’t Fauré Le Page longer in business than Goyard? 🤔🤔

[@robinjeong3875]

faure le page is 303 years old

[@marcsars508]

Fauré Le Page was a weapon maker while Goyard is the oldest malletier parisien

[@disappearintothesea]

before LV there was goyard but very few goyard pieces are worth their price nowadays for the savvy shopper. invest in a chanel or hermes.

[@FrancisWilly96]

I first heard of Goyard from Lupe Fiasco’s The Cool. Paris Tokyo, Gold Watch, and Dumb it Down were the three notable tracks where he references the brand.

[@edwardkelly3280]

Same

[@artemvi]

Goyard tote bags are not really crafted in accordance with price and exclusivity level. I’ve only seen two, but both fell behind LV neverfull in terms of durability.

[@petritibishi5559]

But Hermes is the real shit.

[@Waleed9]

I’m 28 and is the first time I’m hearing about this

[@campkira]

hypebesast dont' care.. this more old people shit...

[@MOTM1234]

That’s how good they are. “Real G’s move in silence like lasagna”

[@bobbub6012]

@@campkira wdym hypebeasts all over goyard

[@signin4079]

just bought my first goyard bag and this comes up in my recommended

[@liamtiam1063]

is that a good or bad thing...

[@jaycustom21]

The phone know all...🤷

[@staytoasty7373]

No you didn’t

[@Pro-habits]

Need me a Goyard Bookbag & a travel trunk 🔥

[@guacfiend]

This whole video sounds like an ad for Goyard

[@Pro-habits]

Goyard or go home 😂this should be there slogan

[@wooshc]

Is this an ad?

[@Subzeroinfero]

no

[@komradekupkek6676]

Bruh literally didn't sub to this channel so how the hell did i get this noti and sub???? KZbin doing it's magic again huh

[@bloatedsodium7301]

GoFigure

[@Americansikkunt]

The algorithm is biased.

[@signin4079]

Cult Boy, shut up

[@cd8924]

Its pronounced goyar the d is silent... this guy....

[@pips4136]

Then why is it there

[@dh1405]

Realy? So I can ask why you don't say the S in LOUIS VUITTON?

[@tomasgallardo5272]

Wise Memayor Often times the last letter of French words are not pronounced, this is because it produces a “hiccup” in the pronunciation of the word. (Go-yarr) sounds much smoother than it would with a “D” at the end. Another notable brand with a silent letter at the end and strange pronunciation to foreigners is Louis Vuitton. It’s pronounced (Luu-ay) (Vwey-tonn) Hope this answers your question, French language is funky in its own sense and is quite confusing to say the words correctly. If you have any further questions, I’m more than willing to answer them! :)

[@zackaryspears305]

He also pronounced Hermès like Air-maze 😂

[@tylerbautista2205]

@@zackaryspears305 HAHAHahah

[@b0ieque]

1:03 his voice perfectly matching with the bass in the beat tho

[@visionx6513]

A$AP Rocky really do be putting people on to certain brands like goyard, rick Owens, RAF Simmons, Maison Martin margiela. Hood by air the list goes on

[@nathanielcraig3588]

Honestly, I'm conflicted, I would love to be able to afford and flaunt this kind of luxury, but as someone who needs to save up for these kind of purchases, it's just a canvas messenger bag for thousands of dollars... one could have one made custom out of leather by an artisan without the name branding for half that. At least Goyard is legitimately more exclusive, considering the quality control and lower production numbers, but still.

[@flipxd]

you'll never, ever go wrong with choosing to find an actual artisan to design the pieces for you. You could buy a Goyard, but you could also get something perfectly bespoke, and probably multiples of it if you go to an artisan leather crafter in your area or in an area known for their leatherwork. Goyard is a flex piece for people who value artisan craftsmanship. Goyard products are legit BIFL. But if you're not in a position to flex, get something solid, bespoke, and support local artisans in your area.

[@nathanielcraig3588]

@@flipxd I definitely agree, but funnily enough I now carry a Louis Vuitton Speedy 35 everyday and feel a lot less conflicted about designer bags if I can get good deals pre-loved. It's interesting to think about now versus when I commented as it was the height of the pandemic and the market has changed a lot. I'd still love bespoke pieces but in practice I've found it easier and even cheaper to shop consignment and sales, at least where I live.

[@bobford7366]

Goyard makes plenty of leather goods. They just happen to sew monogramed canvas on the outside, but I assure you the whole body is leather. I own several items (Anjou, watch case, notebook cover, desk pad, wallet, and another tote) and they are all made of leather. I guess all the entry level stuff is has a canvas soft body construction. All the leather items are top quality. Not Hermes saddle-sitched-by-hand quality, but high quality nonetheless.

[@6manlikelouwill949]

GOT A GOYARD BAG I THREW THEM RACKS IN IT 🦋

[@DiavalloX]

DIAMONDS ALL IN MY JEANS AND THEY RAF SIMONS 🔥🔥🦋🦋🦋🤘🤘🤘

[@derekz3886]

@@DiavalloX REMEMBER I USED TO SLEEP ON THE FLOOR NOW EVERYDAY I ROCK CHRISTIAN DIOR +**

[@purplereign4839]

I SPENT 100k LAST NIGHT NY!!

[@sunainach3396]

I spent a 100 k the next day I was bored

[@KjvYaBoii]

This verse was too good i never understood the negativity for it

[@austinaraujo2415]

GO YA. *Lui steps in hold my beer and go to the yard. Good boy.*

[@csahak]

Thought about coping a goyard belt reversible, but when I called the store the lady informed me that they no longer make it. They gotta keep the exclusivity I guess.

[@campkira]

you had to go to differnt store... most of the shop keeper is lazy as fuck...

[@thejustin1032]

They discontinued them back in 17 or 18 I was trying to buy one then and the sales rep told me

[@BrowneyedDiva]

Ain’t gonna lie, I own one and love it!

[@doxceelie362]

Do not speak out the D!!!!! You need to speak it out like “goyaar”

[@user-xg6zz8qs3q]

Too late! Americans pronounce the "D". It's Goyard with a "D" now.

[@doxceelie362]

000 001 to late? The brand is French so its never going to be to late to change the way you pronounce “goyard”

[@flora9370]

In English it isn’t Goyard this man isn’t French Clearly someone in Brazil isn’t going to pronounce the word the same way a French Person would let it go it’s not that deep.

[@meetkrissyj1327]

I love Goyard. The flagship in Paris was closed last year when I went due to protests so I didn’t get a chance to visit. They still do not sell online but are taking phone/internet orders since the pandemic. I however don’t feel Goyard is an investment bag like a Hermès for example. I’ve seen lots of resales online for the same amount or more, that you can get a new one. The demand is just not there to make it an investment.

[@chris8535]

No bag is an investment bag. That’s a stupid term for people who are in denial about their purchasing decisions

[@Svengalish0000]

The D is silent

[@hendrix6241]

Goooya(h)

[@timesconflux42]

who cares

[@user-xg6zz8qs3q]

Not anymore! American pop culture states the "D". You're wrong.

[@KuwaitiHabibi]

I really love Goyard don’t get me wrong, I even think it’s more beautiful than Louis Vuitton, but the quality isn’t there.. I know it’s hand painted and all that, but I’ve bought their wallets in the past several times and they get worn out in less than a year! I thought that’s because they’re “handmade”. But Hermes wallets are handmade and I never face this problem. The other issue with the material is the canvas, don’t even think of getting it wet! The paint will fade. Goyard is beautiful but horrible quality !

[@fabiankugler9042]

Goyardine isnt painted by hand anymore. Only The Custom ID is. I had my Goyard Cardholder for 2 years and I bought it used. It was still in perfect condition:)

[@dluckygurl8]

The Goyardine canvas is supposed to be water-proof. The Saint Louis tote, for instance, can be used as a beach bag with the Goyardine canvas out to carry your towel and beach stuff. But you can turn it inside out (plain canvas out) and put your wet swimwear and damp towel in the tote with the coated Goyardine canvas inside. I've carried my tote this way for years and used it as a beach bag, diaper bag and travel bag and never had issues with the coated canvas getting wet. Once, I even spilled baby oil on the plain canvas side of the tote and was upset I won't be able to get rid of it. But I gently washed that part with a damp cloth with a bit of soap and rinse it with another damp cloth and the oil was gone!

[@NadiaPurwoko23]

Thats what i heard also. Better save up for Chanel and Hermes.

[@JayyyCloud]

Hermes tends to use leather coated with plastic, or a more durable material than leather.

[@xAA7]

For me Goyard's quality is better than LV but in general it's best to buy good quality leather. Other luxury brands get slept on because they aren't flex pieces. When I was 18 I liked Louis Vuitton and Goyard, now I do my research for quality luxury goods.

[@RyanFranklin-js2uf]

Love that red go yard bag 💼

[@a3zth3tikz]

Goyard is known for having paper thin canvas though. I've watched numerous reviews from luxury channels saying that their totes had easily developed holes.

[@gonzak1]

All of them have the St. Louis tote. The cheapest one. You need the Anjou tote bag which is another $1,000 but lined with their supple leather and is more durable.

[@santileonsteinberg1441]

True, the St.Louis is the least expensive one you can get, also one of the only ones that you cam buy right away. Very thin leather handles, canvas lining, etc. You compare that to a Crossiere or Boeing and the difference is huge, both in price and quality.

[@a3zth3tikz]

@@gonzak1 if the most basic/cheapest product of a brand is terrible then that says a lot about the brand's viewpoint on quality I'm not buying from a brand where I have to buy their most expensive product in order to experience quality. Especially from a LUXURY brand where quality is supposed to be paramount.

[@sushigoose_]

Am I the only one who kinda likes how these look?

[@ss21380]

Yes just you

[@fixed6354]

Nope

[@hildaelson4203]

I personally think the pattern and designs are hideous, but the writing desk is rather ingenious.

[@michaellk2254]

Yes. Hundreds for painted canvas. Absolutely worth it.

[@BruceEddington]

God bless this woman! Her *yutulu* bag is amazing

[@emmanuelbibigas2504]

Goyard Bag 💼 🔥🔥🔥🔥👌 thank you Hypebeast for this content

[@garythesnail7631]

Green Goyard on small leather goods looks so niceeeeee

[@ItsMikeArre]

Don’t think Goyard has the quality of Hermes tho

[@eboyblackout]

These videos are so hype and crisp! Nailed it!

[@kluchtube7042]

man this is my new favorite channel

[@SodersZuckerwar]

The ones I bought before were so expensive that I didn't dare to use them because I was worried about scratching them; but you don't have to worry about the replicas because the *condup* itself doesn't cost that much hahaha

[@sexyass623]

Jean-Michel Signoles bought Goyard in 1998, and turned the privately owned company into an internationally renowned brand.

[@Kukuroio]

Two of my besties wore this guy tote bag! Both of the strap torn off like its really embarassing, shit is that expensive but it just snap off like that. Goyard been famous in indonesia since yesrs ago.

[@pinkpotato4831]

Yep! Very popular in Asia for years now, i honestly think it's one of the ugliest and yes the least durable of all! Lol

[@Zeb1245]

Their trunks would be the only thing that's worth the investment since they came before LV. I inherited my grandpa's goyard trunk and it's been holding up well for many years. I'm not so sure about the current quality now, but yes, Goyard has been around Asia for many years! Most of the Thai elites who are far richer than celebrities, socialites, and both actors and actresses are usually seen carrying Goyard trunks and briefcases vs. LV and Gucci.

[@finishfirst4580]

It’s just a bag. A bag that society has put a monetary value on. Think for one second. All these high end brands exist because “we” allow them to exist. People pay insane money just to show that they can afford it. None of these so called name brands are worth the amount of money they cost. Most celebs and entertainers get these products FOR FREE. And in turn the company gets FREE ADVERTISING. You don’t need this stuff. It’s all vanity

[@misslioness4836]

Go watch the devil wears prada

[@antoshahorosha]

They don't advertise? Then what do you call this? Bahahahaha

[@michaelrudin2535]

Used to have a goyard in 2017 and literally nobody knew wtf it was lol

[@vgbclean]

The flex is not the bag , The flex is what’s inside the bag . 💼

[@zeberday1]

Have you visited a beach in Spain? You can pick up one for €20 😂

[@hajeraalemi6146]

Authentic ?

[@zeberday1]

@@hajeraalemi6146 Absolutely not 😂

[@thisizavian3691]

Fauré Le Page is the new goyard.

[@ASKWilliman]

This is a true statement. Even less people know about Le Page

[@adre819]

Flp finishing is horrible.

[@gonzak1]

The people who REALLY know Goyard know FLP as well. Goyard hasn’t done online sales strictly boutique, but FLP does.

[@dluckygurl8]

Both FLP and Goyard are not 'new' in any way! They've been everywhere around here in Europe and even in Asia for decades!!! Why is everyone making a fuss about these brands just now?

[@adre819]

tiza mania cuz these people just discovered it 🙄 in Sg (Asia) literally everyone carry’s them

[@junito1008]

I’m high fashion like Goyard !! Lol

[@Virgocloud]

These bags are so ugly😩

[@dolarte9468]

because you can't afford it

[@Virgocloud]

@@dolarte9468 baby the bag is ugly. I said what I said🤷🏽‍♀️ happy new year though😆

[@darryndizon2794]

@@dolarte9468 They are honestly disgusting in my opinion... I’ll stick with my Bottega Veneta Padded Casette.

[@cityhawk]

They’re a bit ostentatious for my taste. I’d prefer something more understated.

[@organizedsound9136]

Wow so basically Playboi Carti's whole brand is a Goyard approach to music

[@TheChivasRegal]

Seems that a certain type of music artist a taking a liking to the product. It doesn’t exactly seem congruent with brands desire to remain elegant and understated. I wonder how this will affect the brand over the longer term.

[@tracklistguy8179]

I sure do hope they release the "behind the hype" beat during my time on earth!

[@ALBERTEINSTEIN777]

I LOVE THE OLD DEX STUFF BUT IF I WAS GO YARD I WOULD SEND HYPEBEAST A CEASE AND DESIST NOTICE FOR ASSOCIATING MY BRAND WITH THAT TYPE OF PILL POPPING CRUSTY MOUTH LEAN DRINKING CROWD.

[@RileyBanksWho]

I carry a $100 laptop bag for my Macbook Pro. That's pretty cool.. I guess..

[@RuffyDM]

goyard and hiphop dont really mix 🤷🏻‍♂️

[@organizedsound9136]

I feel like no one has done more for Goyard this decade than Rich the Kid (pictured in this vid but not mentioned by name) all the comments suggest this video is coming out years late and its because Goyard as it exists in pop culture is declining in visibility in accordance with Rich's new music not being well received

[@nickm4974]

Organized Sound all rappers flexing

[@LWAR_YT]

What's next, Moynat? I'll always remember Wasalu Jayco 2007 - "I like Goyard bags and green Now-or-laters Monocle magazine and Japanese manga Futura Nosferatus and HTM trainers"

[@nxOMEGA]

I like street fighter 2, i just really hate Zangief

[@gerardop4986]

oh geee, look!, its another french weekender and tote bag with a canvas linning. Yawn, next!

[@raindrop1604]

The goyard’s canvas is pretty bad and thin therefore don’t expect it to hold up. You can go look up Goyard wear and tear on KZbin.

[@KuwaitiHabibi]

Thats true, I used to buy their bifold wallets every year and then stopped because they’re very cheaply made and they get ruined easily!

[@PossessedTricks]

@@KuwaitiHabibi yea my wallet be have it for about 7 years has split and frayed

[@santileonsteinberg1441]

I agree, however it’s not because of the canvas, but because of what they use to coat it with, it’s a very thin natural resin and it doesn’t hold up. They also need to make their handles stronger, I can’t use my 5-year old Saint Louis anymore because the bases of the handles are all cracked and I’m afraid they might break apart :( That said, the buying experience was absolutely amazing and still memorable after all this time.

[@brandonbrown9805]

He really said "it is for everyone"...

[@jessicawhite3053]

I have literally never heard of this brand😳😳😳😳😬

[@SwissWatchGang]

Need some goyard in my life :D

[@maxparkinson]

so it was founded in 1853, but it wasn't until 1834 that they moved to their flagship store?

[@XxStrattaGxX]

Whispering in Someone's Ear 👂 😳? Lance Stephenson To LeBron James... : 💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨💨

[@ESmithonlyonthursday]

This is exactly what I was looking for.

[@rtwod-]

All I see is people living in their vanity

[@Bolivia23]

Had two goyard bags, both ripped in the edges within months of usage...idk what this quality control of a private label is suppose to mean...

[@art1f59]

ultimate flex. couldnt describe it better

[@NaVirazhah]

Interesting. I have seen the Goyard’s pattern for many years, but messed it with Balenciaga. Shame on me. Interesting history and, definitely a high desire to visit the boutique.

[@GrayHuska]

I thought Goyard was like a 2016-17 thing..?

[@Chris_Styles]

Song titled: Dumb it Down by - Lupe Fiasco over 15yrs ago verse: "What the fuck is goyard ni@@a"