6 Pro Tips to SUCCEED in Ecommerce Product Photography | Lighting, Styling, Tools & Solutions

Are you a small business looking to take your e-commerce product photography to the next level? Then you’ve come to the right place! In this video, we share our pro tips for mastering e-commerce product photography with essential lighting, styling, and tools. Learn how to elevate your visuals and attract more customers with these insider techniques that will take your product photos from amateur to professional.
🛍 PRODUCTS FEATURED:
⭐️ Godox SL60IID Continuous LED Light - bit.ly/44SvZ9G
⭐️ Godox MS300V Studio Flash - bit.ly/46c9zCi
⭐️ Spectrum Paper Roll Backdrop - bit.ly/paper-backdrops
⭐️ Spectrum Flat Lay Backdrops - bit.ly/44QoobQ
⭐️White Diffusion Paper Roll - bit.ly/44LFqb2
⭐️Spectrum White Product Photography Light Diffusion Cones - bit.ly/467sj55
⭐️Orangemonkie Foldio360 Smart 360º Turntable for Foldio All-in-one Studio: bit.ly/48bCwiP
⭐️SPIN STUDIO 16" / 42cm Product & Model 360 Turntable - bit.ly/3RhhEkd
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TIMESTAMPS:
0:00 Start
0:27 How to Prepare Your Products
0:59 Artificial Light vs. Natural Light
2:40 Backdrops for Various Product Sizes
4:05 Conquering Reflective Objects
5:08 Turntables - Taking Product Photography to the Next Level
5:47 General Tips for Stellar Product Photos
6:44 Final Thoughts
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[@VudkaOnIce]

Great tips thank you!

[@helenkoker]

This was so lovely Thu, very informative and super helpful! Definitely saw a few things to add to my cart at Hypop. I would love to see a tutorial from you on styled setups! :)

[@michaelryan5910]

Great Video! Thank you for covering multiple methods.

[@hypop]

Glad it was helpful!

[@josephchan4198]

Thanks for the tips. Great video!!

[@hypop]

Glad it was helpful!

[@clipping_stock_ltd]

Excellent work

[@AftabHossain]

Thank you so much❤

[@carloscarrillo539]

These tips seem so obvious yet I'm still surprised by each one. I love it.

[@p1p1z]

Such an informative video. Really well edited and right to the point. Do you have any tips for avoiding reflections when photographing framed art prints?

[@hypop]

Thank you. Yes, look into polarising filters for both your camera lens as well as the light you're using!

[@Meleiyo]

Thank u ssssmmmmmmm kind lady on the KZbin

[@sufyanqureshi1620]

Amazing video and to the the point !! 🎉 But i dont have these big decorations for my pictures Can you suggets something i can use

[@hypop]

Get creative and use some spare materials around you, or look at some Spectrum Pro.Props!

[@gradinaverde21]

Hello there..many thx for sharing this awesome info with the world... Please tell how can i find this product..this white cubes where you put the products.. at min 3:23

[@hypop]

Hi there, the cubes are from this link here: www.hypop.com.au/collections/pro-props/products/premium-prop-white-block-mega-bundle-styling-prop-set-for-photography

[@anusalo4716]

About the diffusion paper roll. Which thickness is best for the product photography: light, medium or heavyweight?

[@hypop]

It would mainly depend on the power of the strobe or light you're using. You can also play around with the distance of the light to the diffusion material as well. Light would normally be for low power lights such as 60W continuous lights or speedlights whereas heavyweight are more suited for 400w> studio strobes.

[@lionelmercado4973]

What lens do you recommend for product shooting? For a6400 thank you

[@southpolesurfer6936]

I really like the rail that you have for hanging the background can I ask? Is it a Clothing rail and if so those background hangers just traditional trouser hangers?

[@hypop]

Yes, just a standard clothing rail with trouser hangers

[@southpolesurfer6936]

@@hypop I like it. It’s practical. It’s clean and you can actually see your background elements that’s really cool. Thanks for responding. That’s a great Monday for me.

[@lightexplorer]

Silly question but can you tell me what that table is that you are using in the portion where you talk about conquering reflective objects? It looks compact and great for product photography. Also is that red backdrop hanging from only one C-Stand? I am working on buying the right equipment to do product photography.

[@hypop]

Hey there, the table is a $50 folding trestle table from our local hardware store (Bunnings in Australia). The middle fold section of the table sometimes creates an uneven surface so depending on what you're shooting you might need a flat surface like a foam board over the top of it. It's exact name is "Lifetime 4ft Bi-Fold Blow Mould Trestle Table" and yes, our Spectrum 1.36x10m Paper Roll Backdrop is mounted on only one C-stand. Hope this helps!

[@lightexplorer]

@@hypopthank you so much. I also see that you use an octabox with diffuser sheet. Other product photographers seem to use a 2x3 or 3x4 soft box and sometimes use it with a diffuser sheet. As someone starting out, can a octa box + diffuser sheet cover most situations ? When would you opt for a rectangle 2x3 or 3x4?

[@hypop]

@@lightexplorer For us, our most used softbox is a 120cm Quick Release Parabolic Softbox. We use it for pretty much all of our shoots whether it's product or people. We share our studio and allow it to be hired out so we have to packdown and reset the studio all the time. The main reason why we don't use octaboxes or rectangles is because of their time consuming set up/packdown and durability. We've found that quick release parabolic softboxes are the most durable and versatile to use. Rectangles are popular with product photography due to the reflection they produce. Using a parabolic softbox will create a "spot" reflection (which is why we used the diffusion sheet in this video) whereas a rectangle will normally look more natural - like light coming through a window.

[@lightexplorer]

@@hypop Thank you so much for taking the time to explain this to me. It will help guide my purchasing decisions. I am glad that I discovered Hypop and get a lot of value out of the videos that you produce. Thanks again for helping all photographers out there.

[@user-me7hx2bv1s]

I am trying to photograph long slender items (long magic wands and staffs) I want to get the whole item, but the details also, any tips?

[@hypop]

Hi there, depending on where you'll be displaying these images it would be best to utilise gallery features of websites or IG. Showing a variety of angles and close ups would convey details the best. If you were still trying to get it all in one photo then I would study up on on image stacking techniques.

[@oletheos]

i used to shoot fishing combos for the past 6 years. What I would do is lay them out horizontal on a table, then I would start at the left end, fill up enough of your frame to get nice detail. take that pic, then move your camera to the right, take another pic, and repeat until you take them all. On some combos. i'd have 4-5 images, then take those into photoshop and make a long canvas and just start rebuilding the product from the left to the right using those images by lining them up and use masks to make them all merge correctly. This only works with a tripod and if you have a line of tape on the ground so you can keep the same distance from the product laying on a table. Doing this gave me a nice 50" image full of detail for the combo, instead of 1 small 20" image that you can't see anything on

[@an0n15]

Where do you find the blocks you put your products on ?? 4:26

[@hypop]

We use the Spectrum Pro.Props as our styling props

[@billabram8512]

A Godox commercial.

[@lennartjuhh]

Sorry, but taking product photos with an iPhone? Really?...

[@sokals44]

Why not?

[@southpolesurfer6936]

It depends on context if it’s an Apple advert it would be perfect or maybe an eBay listing or similar. iPhone Camera is still a very good Camera.