Industrial Design Analysis: Beosound Emerge

[@PhiSei92]

These product design analyzes are my personal favorite video format of yours! You have a really good eye for the visual intention of the designers and it's always interesting to see someones else perspective and point out visual connections and their emotional space (f.e. books)

[@Design.Theory]

I think I'll probably do more of them. I think they're the most helpful for people because they are both topical and practical.

[@fernandagustins4497]

As an industrial design student, I am grateful that these types of channels exist, that motivate me to continue learning!

[@Design.Theory]

Great to hear! Best of luck :)

[@Ali.design2000]

The lastest B and O speakers look incredible, very subtle yet elegant. Great analysis and insight as usual!

[@Design.Theory]

Glad you like the product (and the analysis!). Thanks for checking out the channel

[@julianread1996]

Much more than a product. Simply a work of art. I love how Bang and Olufsen use designers who specialise in different areas for their audio.

[@michaelh4484]

As a B&O fan., thank you Layer Design, you did an amazing job.

[@Design.Theory]

Glad you like it!

[@xuanl9403]

I love this video so much. Every description almost could be used on everything. Very useful for my design report.

[@Design.Theory]

Glad you enjoyed it!

[@Design.Theory]

Enroll in my online industrial design course, Form Fundamentals: bit.ly/335vsqO Learn visual storytelling, design language, and form. Make a killer portfolio and land your dream job: bit.ly/3EYVU3X

[@sshlokmishra2967]

finally it's happening 🔥

[@marcosschneider1853]

Excellent breakdown and commentary. I love the way you analyzed down the product and included some references for the visual language. Also great is the little bit of critique at the end - nice to see the commentary about what could be better, even in a highly designed, engineered and well considered product like this one.

[@Design.Theory]

Glad you enjoyed it! I think that the design may also have some acoustic issues, but because I'm not an acoustics engineer and I've never listened to it before, I decided not to include that info.

[@lucasalamo3448]

As a B&O owner and self employed designer, I appreciate this video very much. What I would suggest is if you have looked into B&O’s history as a company, to make a video dedicated to this idea of platitudes companies like B&O have operated from since their inception- with your commentary on it of course! Awesome work

[@geraldmcmullon2465]

Having lived with an used a pair of B&O Emerge for a over a month now I remain impressed by the quality of sound for such a small speaker. I steam my music library from my PC using DLNA via wi-fi and immediately notice the improvement over Bluetooth via my laptop from the same source. Designed to be a wireless audio speakers for streaming it is disappointing that it (as most Bluetooth and wireless speakers) is so poor when watching video (Facebook, KZbin, iPlayer etc) because of the very long lag. On a computer programmes like VLC have some adjustments for lip sync but that does not work for a video in a browser. These and other Mozart speakers are more than good enough to replace stand mounted or floor standing speakers and improve over the speakers fitted into most televisions and are idea computer desktop speakers in terms of size and quality but having no USB and still problems when using the fibre optic input. Can't have everything? At this price point and double for the Level and double again for the Balance expecting that little bit more flexibility.

[@1adam250]

As an industrial designer,I really like this design, Thank you for the video!

[@Design.Theory]

Glad you like it!

[@Designotherwise]

As always, I really enjoy your analysis of these new products! I do wanna say that I think arguably the ps5 is a quite elegant piece when you compare it to its predecessors! I think obviously the blue lights and the shiny plastic gives it a strong “gamer” aesthetic but yeah I do think it’s quite a lot more elegant than the play stations that came before it! The speaker is definitely a decor statement in my opinion! I like your analogy with books.

[@Design.Theory]

I really like the PS5, and I would agree, it has a certain elegance to it. In retrospect, I'm not sure that elegant was even the right word to use in this video. Understated probably would have been more appropriate. But the same principles/philosophy still applies. Thanks for checking it out :)

[@maxschondorfer407]

It's awesome! Keep up B&O!

[@Design.Theory]

Thanks! Will do!

[@dekkerfraser]

Excellent video. Bought the speaker.

[@alexlewis7038]

Hi John, I know it's off-topic but do you plan on doing any more portfolio reviews soon? I have a portfolio I've been working on forever and I'd love to get your thoughts on it!

[@Design.Theory]

Sure, I'll probably ask for people to send me folios in the next week or so. Don't be afraid to remind me if you don't see an announcement. The best way to reach me is on the discord. LinkedIn and Instagram are a close second.

[@alexlewis7038]

@@Design.Theory thanks, I'll keep an eye out for that

[@danielpatterson5534]

Great analysis dude, always look forward to your videos

[@Design.Theory]

Thank you for checking it out! I'm so happy to hear you like watching them :)

[@maxschondorfer407]

@Design Theory, are you interested in analyzing more Bang&Olufsen products? I would love to see more videos about them. :)

[@Design.Theory]

I'll do my best! Maybe soon

[@freerkderuiter8822]

B&O has always outsourced the design. None of the great designers they've had were ever on the payroll, even though some of them worked for B&O for a very long time. But B&O recognize the value of design in their products as a key success factor. In some ways the designer has more power than the CEO at B&O. When he says "no" to the final product it is not going in production. There are many anecdotes about this within the factory staff.

[@atticusnah]

Thank you for the great analysis. Interesting design for sure. I have the Beosound Level and it seems more like a retro-60s "International Style" design compared to the Emerge, which seems "Softer". Not sure which I prefer yet. Would be interesting to experience the emerge to see how the sound compares between the two forms/designs.

[@Design.Theory]

Thanks for watching! Yeah, I do worry that the Emerge is not going to have the best sound quality. Just based on what I know about acoustics (which, to be fair, is kinda limited), I just dont understand how this thing could sound good enough to drop $900 on it.

[@roeytsemah]

Fantastic breakdown! Thanks for these lessons.

[@Design.Theory]

Glad you like them :)

[@yavuzi.1171]

So glad I found your channel!

[@Design.Theory]

I'm so glad you found it too!

[@m.e.p.r]

When this product was first announced I was really excited because B&O design is so recognizable and still sets the bar in the audio visual space when it comes to a marriage of audio performance and ID IMO. But when I saw this... I just remember thinking that this isn't B&O at all, it looks like an imitation. I had no idea B&O had out sourced the ID of this product to a third party until I saw this video. It's just not right...I'm not sure if it's the muddled proportions, the asymmetry, the drab colour pallette or a combination of all of those. But this is not B&O. It's not an awful design by any means, but it's just not what I have come to expect from B&O. I'm actually shocked that B&O outsourced this product... The stand on the bottom makes it look like a cheap gaming console, so I think the analysis and commentary is spot on. Where are the sharp pure forms, the play of dark and light, the feeling of weight and substance, soft/warm and sheer/cold material choice's that are so synonymous with B&O? This looks like a cross between a PS4 and a cheap router you might expect to receive as part of a broadband set-up package. It's looks flimsy and light weight...maybe the renders do not do this justice I'm not sure? Whatever it is, come on B&O...please don't outsource your brand, your design, your history and gamble with your pedigree and heritage. Situations like this really just serve to dilute a brand for the sake of throughput and output and it's not cool. If I was a designer working for B&O I would be pretty upset about this.

[@Design.Theory]

B&O regularly outsources their design work...both in the physical products and the marketing/branding imagery. I agree that it's maybe a bit tame for B&O. I'm used to seeing some pretty wacky stuff from them (in a good way).

[@zakinfanti7575]

@@Design.Theory was about to say this myself. B&O have practically outsourced all of there design post Jacon Jensen era, especially there smart audio devices like the Beolab 90 etc. I think this is a really attractive package, and I think OG commenter is missing the point of this product, its meant to be as subtle as possible. Designing an audio product at that sorta narrowness is incredible too be it from an engineering perspective. Its incredibly tough to do what it has done.

[@flochen114]

More More More, Love your Videos!

[@Design.Theory]

Soon soon soon! :)

[@Design.Theory]

Thank you!

[@justuscheng4136]

Hi John, thank you for creating these videos with great content! School should definitely have design analyses like this!! Or students can just subscribe to your channel 🙂

[@Design.Theory]

I require my students to do this kind of stuff in my class, usually in the beginning of the semester. Thanks for checking it out Justus, and it's great to hear from you, as always.

[@连磊磊-l9d]

Yeah, I would like to know more about Beosound Emerge audio system. You also said you do worry that the Emerge is not going to have the best sound quality.

[@Design.Theory]

Yes, I do worry about that. But I haven't heard it yet. We'll have to wait and see!

[@sshlokmishra2967]

As usual gr8 content, keep uploading 😁

[@Design.Theory]

Thanks! Will do!

[@mattswede]

I am very pleased with my Emerge

[@Me.wagh786]

Hey can explain design of Devialet Phantom speaker in next video.

[@Design.Theory]

I could be remembering wrong, but I think I actually know the guys who designed them. Let me ask around.

[@Me.wagh786]

As always you are great love you bro

[@Design.Theory]

Thank you so much for all the support!! 😀

[@lucarossi9055]

How much this speaker?

[@Design.Theory]

$900!!! 😱

[@lucarossi9055]

@@Design.Theory oh my gosh that's why I'm stick to my beoplay s3 and a2

[@itzhakeretzkdosha6875]

You have a repeating part on the last quarter of the video

[@Design.Theory]

I designed it, and then I 3D modeled it

[@KillerLettuce]

@1:23 But the PS5 is a bad design especially the version with the disk drive.

[@darrbow]

let hear the thing

[@Design.Theory]

Agreed!

[@alexwalter3324]

I actually don’t really enjoy that IKEA carpet rug look they’re going for. Really isn’t their best take on an otherwise high end piece of equipment

[@Design.Theory]

a lot of other B&O stuff is way more crazy looking. This is def more subdued. I personally think their other stuff is better, but I thought this was interesting enough to start a discussion.

[@puertousbmonkey]

Idw looks like if you accidentally tap it , it will fall. Unless it's surounded by books lol

[@Backwardlooking]

High prices but Made in China unlike in the past.

[@baandoptager]

The PS5 design is bad!

[@Design.Theory]

:(

[@Bugstrech]

Shi jus look like a cigarette

[@danciccone7934]

Great. So everyone thinks it looks beautiful. Everyone is falling backwards on the design. Who cares? How do they sound? Can’t believe there’s not a single comment from the reviewer about the sound.

[@Design.Theory]

it's an industrial design analysis

[@danciccone7934]

I understand that. I also understand the design should affect the sound so I was expecting that you would tell us why/how the sound is affected by the design.

[@Design.Theory]

@@danciccone7934 That's reasonable. The reason why there's no commentary on the sound is because I've never heard it. Honestly, based on my VERY limited knowledge of acoustics engineering, I don't see how this thing could sound good....at least not $900 good. But I chose not to mention that in the video because I haven't heard it before.

[@necrokittie2291]

thanks, i hate it.

[@necrokittie2291]

i got true guttural dislike for this design you are talking up.