I’ve never seen someone analyze this topic as well as you have. In my opinion, Disney relies on influencers a lot more than we think, and social media has truly taken over advertising
@siliconvalleylife2.0483 жыл бұрын
Except when we got back from our Disneyland vacation in 2019 and posted videos on our personal channel on KZbin, every single video was flagged for copyright infringement. As it states on every Disneyland ticket that commercial videos are prohibited. Yet, somehow influencers get away with it without having to sign licensing agreements with the Disney corporation. That's technically discrimination. Influencers do help with marketing every little new thing that comes out. But Disney is already globally known, they really don't rely on Influencers at all, and never did before the internet. Post covid followed by the cancelation of annual passes, influencing days in the parks is numbered.
@AussieDisneyGirl4 жыл бұрын
I agree that influencers are giving people unrealistic expectations about Disney parks. It is so valuable to watch videos from smaller channels or who are not Disney locals to get a realistic perspective.
@aliceelizabeth59204 жыл бұрын
Loved this !!! I definitely relate to the whole trying to get empty photos thing which can be so unrealistic sometimes in busy theme parks but influencers make you think those photos are achievable. Thanks for sharing your thoughts💗💗
@emilyswanderland4 жыл бұрын
I’ll do my best gal 😉💛
@embracetheemily88354 жыл бұрын
I feel like a lot of the influencers are from the DCP, and create the 'American girl' vibes. Compared to people like TheTimTracker where her shows how crowded and expensive things are, they can afford it but shows the realist side to it.
@abbysc4174 жыл бұрын
EmbraceThe Emily but also DCP creators have to be more positive or even fake because theyre Disney employees.... if a cast member influencer speaks negatively, their job is on the line versus the other creators who aren’t employed by Disney
@emilyswanderland4 жыл бұрын
ahaha I literally know the dcp vloggers you're referencing here
@edwardfreda33354 жыл бұрын
@@abbysc417 Yes and no. When creators get to a certain level (AKA Tim Tracker) you'll find that the negatives are either spun or are not even mentioned because they're getting elite access. If they crash on disney, they'll have their access revoked. At that level, they're just an inexpensive marketing arm for the parks.
@kreepykaylee36514 жыл бұрын
Thanks for this! I'm frustrated with the "After Hours" parties because late night hours used to be a "free" perk of Disney resort guests and now it's become something they're charging $100+ for. I never made the correlation between influencers and this change, but it make sense. I love seeing Disney content in between my visits, but there has been a dramatic change with the cost to value ratio :(
@emilyswanderland4 жыл бұрын
yesss literally my thoughts! what happened to regular EMH?!
@sarahskidmore73634 жыл бұрын
We still have extra magic hours, which are still free for resort guests! After hours parties are just something different. I can see your point with the frustration but we also have to remember Disney is a business and if people will pay, they’re going to charge
@kreepykaylee36514 жыл бұрын
Sarah Skidmore Yes, there are but one hour in the morning is a fry cry from the extra magic hours that would go until 3am at times. And yes, I agree as long as people pay, they'll keep raising prices.
@PartOfBrookesWorld4 жыл бұрын
omg I agree with this so hard. The outfit thing is so true too, it took me too long to realize people were bringing a change of clothes with them so they didn't have to wear those 4in heels or crazy dress all day. I also want to mention too that recently i've noticed people glorifying Disney as a concept Just to get Disney's attention. They just want to get invited to media events and stuff, people are way too overly positive and will say nothing negative or bad about the company just so they can get on their good-side.
@emilyswanderland4 жыл бұрын
imagine trying to go on splash mountain in a maxi dress though...COULDNT BE ME
@PixieDustedCastles4 жыл бұрын
@@emilyswanderland I always think that I can look nice from the ankles up! It's always walking shoes for me!
@emilyswanderland4 жыл бұрын
Pixie Dusted Castles sneakers for life ✌️
@Samantha-jw7el4 жыл бұрын
I really appreciate your realistic view of this topic! I do definitely see both sides... I do think that it has made Disney a more socially acceptable "obsession" but when I see people on vlogs going to Disney purely to take photos and leave again... Just enjoy the magic!
@emilyswanderland4 жыл бұрын
It’s too expensive to just do it from the ‘gram 😂
@Samantha-jw7el4 жыл бұрын
Exactly!! And too fun and distracting!
@jettingjackie4 жыл бұрын
I feel like this definitely isn’t talked about enough. An Influencers experience at Disney is definitely not going to be the same as the average person especially if they don’t live near the parks. This is why Disney can be underwhelming for the average family
@normarenwick50614 жыл бұрын
Well said we have been going over 20 years and are realistic , in the beginning there wasn't social media views so we found our way now I see all these vlogs and try to tell people that are going to hold on and not to expect what is portrayed but to go and enjoy, make their own magic experience make memories and don't try to do everything it's impossible and exhausting !
@DanielleWarren4 жыл бұрын
Great insights on this subject. I appreciate you expressing the positive impact & the negative. It's good to be aware of how social media influences us in decisions & expectations (and that goes for all social media platforms). It's good to be aware of how marketing strategies are influencing us, and making sure that we are making decisions based on reality. That being said, I do LOVE seeing photos of all the great food and cute clothing and photo ops. I just have to remind myself that not everything is "real life." LOL!
@emilyswanderland4 жыл бұрын
oh for sure I follow a TON of disney influencers but you just need to check yourself and your expectations which I often forget to do myself!
@EmmaJonYoureWelcome4 жыл бұрын
This is a really good talking point because I definitely would never have considered the negative aspects influencers at Disney. I think there are a whole lot of positives but the kind of false advertising could definitely be misleading to people that have never experienced Disney before. This was a really cool and interesting video xx
@RhoadesLessTraveled4 жыл бұрын
Completely agree about it all! I had to keep myself aware of my trip I had being different than what I saw on social media. It was still truly perfect for me but nothing like you see online. Thanks for being so truthful with this video. Its really great to see it from all angles. Sending love and excited for the life update! 💛🌻
@izzistevens92594 жыл бұрын
This is such a good video! I totally agree with everything you said especially with people going on their holiday/vacation with high expectations due to Instagram and KZbin content and realising that it doesn’t really work that way in real life! xx
@Sam4G0d4 жыл бұрын
I agree with basically everything. Very interesting analysis.
@maceereed76544 жыл бұрын
I agree on everything, I do however love the after hours events. I just stick away some money before my trip to be able to afford a ticket. Even with EMH the parks are so crowded at all times now that waits are still really long and it’s impossible to get a fast pass for everything I want to ride. I have herniated discs in my back so standing for long periods of time is really hard for me, so for me the after hours where I can just walk on the most popular rides are really worth it!
@sarahskidmore73634 жыл бұрын
Macee Reed make sure you go to guest relations and get a DAS pass. If you can’t stand for long periods due to medical issues, you definitely qualify for one. Then you can get a return time for your favorite rides and still use your fast passes 🤗
@maceereed76544 жыл бұрын
Sarah Skidmore oh my gosh I definitely will do that! I had no idea that was a thing thank you!❤️🤗
@charbon_nope81424 жыл бұрын
Oof I love this video! I'm so glad that you tend to do both goods and bads in your videos as most disney youtubers don't address the negatives
@emilyswanderland4 жыл бұрын
thank you for saying that 💛
@KaitlinsDisneyExperience4 жыл бұрын
This is so true. 100% agree!
@joanneuponatime99254 жыл бұрын
Love the point about food waste - never thought about that 😦
@Kristi_McKenna4 жыл бұрын
love this! 💗and how you always share your thoughts!! super relatable
@rj92554 жыл бұрын
i'm really glad you made such a thought out video about this!! not sure if it's just something i've never noticed, but i feel like a lot of disney influencers tend to not use # gifted when they're invited to events (could help manage expectations if they did...) but it's free advertising on disney's side so can't really fault them for jumping on it
@emilyswanderland4 жыл бұрын
yes I've noticed that too!! I think it's because they're not being paid they don't feel the need to but like...it IS advertising
@lizzythelizaard4 жыл бұрын
i love that you mentioned walls! I am guilty of taking them myself, but if you think about it that is the ONE way for disney to promote themselves & have their guests get a crowd free picture! It makes the park look fun and not crowded - win, win.
@emilyswanderland4 жыл бұрын
girl I love a wall pic don't feel bad about it 😉
@TeamMaddisonYT4 жыл бұрын
Love your videos, you have such a cheerful personality
@emilyswanderland4 жыл бұрын
Thank you so much 🥰
@brendaspiv4 жыл бұрын
I find anything talking about influencer culture interesting! I think that it helps Disney for free promotion and influencers can get opportunities for exclusive events, but it can definitely be misleading and sort of off putting for people who aren’t influencers or don’t have a lot of money to have a similar experience or at least have a good time. At the same time influencers can make it look one way but it’s also important for people to do their own research and not just watch this one person’s highlight reels. Influencers can alter our expectations but that doesn’t mean we can’t be responsible to look at things more realistically.
@emilyswanderland4 жыл бұрын
yeah it definitely applies beyond disney but there's been so much of it in the last year so seemed worth commenting on :)
@brendaspiv4 жыл бұрын
I agree! I’m interested to see what the new year will bring for influencers in Disney.
@katiegraver51794 жыл бұрын
I don’t follow Disney influencers anymore because it doesn’t seem real. That’s why I love Adam hattan because he is real and doesn’t show off that he can afford to go to Disney. He’s very knowledgeable about the Disney parks (he did the crp before it was popular). He also talks about the prices of things and wether it worth it and jokes about how expensive merch is that he wants but can’t afford. These are the Disney KZbinrs that I like because they are real and honest
@andrewrudd4024 жыл бұрын
It has its ups and downs. You do get realistic portrayals on KZbin showing the fireworks being packed and unfilmable, as well as saying about bad experiences, offering helpful tips and not trying to 'play up' as "this is fun". I also think it has attracted people who go to Disney because its a 'must do' and not because they're interested in Disney.
@JessaM83384 жыл бұрын
This is very eye opening and a great video all round. Thank you.
@rebeccaletitia23674 жыл бұрын
I loved this video!! You have really nailed every point and I can tell you have really thought a lot about it all! Have a great week x
@emilyswanderland4 жыл бұрын
aw thank you!! 💛
@laurasan164 жыл бұрын
Very excited for your announcement! Also, great video 😁
@bethkelly58334 жыл бұрын
I learned so much today.
@BigTimeHSMfan4 жыл бұрын
Paint the best picture possible to get them in the gate. With the KZbin influencer, Disney, and others have shifted some of that advertising expense budget to a less costly vehicle. I was told once by a cast member that Disney's priorities are to keep their properties full and turnstiles turning. The influencer helps with that. How the experience expectation by the Disney guest is managed is another matter. It's not all gumdrops and lollipops. Thanks for raising the subject. 👍
@wildandwonderful70694 жыл бұрын
Thoughtful and positive as usual Emily! I hope Disney is listening. Today I discussed Orlando's growth with my taxi driver as we routed around the new highway construction in the city. The city is doing very well lately I suspect in part due to, as you've keenly identified, competition between Universal and Disney. Orlando today seems from a different planet than the city I visited many years ago. For extended stay tourists or workers/students: I took a couple computer game programming classes at the Orlando Public Library's unique Melrose Technology Center downtown. Has to be seen to be believed. I'm told libraries from other cities are attempting to copy Orlando. Every sort of media tech class or resource is offered, for many levels. Motion capture to renting an entire studio. Free for county residents, low fees for guests(I paid $10 per class and I was the only student!). They also offer online courses for both nonresidents and residents. I will be taking the 3D printing class before I leave.
@auroracharming55314 жыл бұрын
Thinking of applying for a job, I have arthritis in my foot and I can't wear shoes trainers only. Can trainers be worn with costumes for instance working in one of the shops, or an attraction. I went to DLP and looked at everyone's footwear didn't see many trainers?
@emilyswanderland4 жыл бұрын
yes everyone wears trainers!
@horsierida4 жыл бұрын
This was pretty interesting!
@daneggo24374 жыл бұрын
You've clearly given a lot of thought to this, I definitely feel 90% of these points are throughout social media and they are just more concentrated in the Disney space. I think the thing that we have started to see is the lack of trust of "the media" which has recently started to include social media, due to all this advertising/gifting/influencer culture where it doesn't represent the actual experience! In the 60/70's people had to get used to the idea that celebrities get treated differently to the normal person and now no-one would expect to be treated the same as a celebrity! I think people need to come to that conclusion about influencers, which is much harder to do purely because of the much larger pool of influencers! this comment is a bit like your video, a mish mash of thoughts!
@emilyswanderland4 жыл бұрын
yeah it's definitely not disney specific but the rise of it in the disney community in the last year warranted talking about I think!
@EmilyDiCaprio17channel4 жыл бұрын
I think that there are many positive things that influencers changed about the parks, however I feel that some things have gotten out of hand. For example, there are some vloggers who film themselves in the hotel pools and hot tubs and do not edit innocent children out of their footage.There are some who vlog in the hotel hallways and talk loudly, film themselves at restaurants while people are just trying to enjoy their meals, ect..
@Michelle-pd7nu4 жыл бұрын
Influencers are bad and good at the same time, their experiences are unrealistic, but if you're not able to go to Disney World or Disneyland you can atleast see the parks through their experiences, which is a great thing.
@Florida-Ken4 жыл бұрын
I see you as the EM Tracker, the Belle of Banoffe
@emilyswanderland4 жыл бұрын
omg what a compliment
@aliciapearson31204 жыл бұрын
The Freakshakes at Toby Carvery look tame compared to the Disney ones honestly, it's kinda odd.
@georgiagoodley4 жыл бұрын
Great video☺️☺️
@alirocks114 жыл бұрын
I would say the psst five years have changed dramatically becuase if Instagram and influencers. For sure te food side for specialty foods and allergies. When i was a kid i never got to eat anything at Disney becuase.of gluten. Now everyone knows that and its so much eaiser to find gluten free snacks. So thats nice But i also miss that the low seasons were actually low and not overly crowded. Now its always nuts and everyone seems to be behind the camera and living through their phones rather than enjoying the moment.
@emilyswanderland4 жыл бұрын
Oh for sure! The growth of vegan options too has been amazing!! It’s all pros and cons ☺️
@amangill31544 жыл бұрын
Love ❤️ this video
@andreah10884 жыл бұрын
Coincidence that this came out during Disney Creators Week!? ;)