Key Moments: 00:00 Expert or Heuristic Evaluation 01:48 Cost-Effectiveness of Heuristic Evaluations 02:34 Jakob Nielsen's 10 Heuristics 03:01 1. Visibility of System Status 03:25 2. Match Between the System and the Real World 03:51 3. User Control and Freedom 04:37 4. Consistency and Standards 05:41 5. Error Prevention 06:32 6. Recognition Rather than Recall 07:21 7. Flexibility and Efficiency of Use 07:52 8. Aesthetic and Minimalist Design 08:04 9. Help Users Recognize, Diagnose, and Recover from Errors 08:15 10. Help and Documentation