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Designed to excel with forward-facing sonar, the all new Berkley Krej is a revolutionary hard bait that defies conventional jerk-baiting by working its way upwards in the water column thanks to it's unique upturned bill construction, only to then fall backwards towards its target. This new technique & action allows anglers to take advantage of being able to see how a fish is reacting on FFS, and present a never-before-seen action & level of bait control to get fish to commit, like working the Krej up & away from fish to better imitate a fleeing baitfish, or by pausing the retrieve to let the Krej backslide towards the fish to trigger a reaction strike.
Learn more and shop Berkley Krej here - www.berkley-fishing.com/krej