Investigative journalism’s profit puzzle: Going beyond breaking even

Industry leaders discuss the business model of investigative journalism, introducing best practices and strategies for diversifying revenue and paying for human-resource intensive investigative reporting. Revenue diversification, like licensing IP or building enhanced public databases, and product development to reach and engage audiences regularly and directly are often missing from debates about how investigative journalism can pay for itself independent of grants and philanthropy. From Senegal and Nigeria to Hungary and the United States, we hear from experts navigating the challenges that arise for investigative publications hoping to make a return on investment in this changing media and consumer landscape.
Revisit the 2024 IPI World Congress & Media Innovation Festival:
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