Is Apple even trying??

[@lukemiani]

Anyone else miss 2012 Apple?

[@jamesmelwani6000]

I say 2012 apple ended in 2018 with the iphone xs with just an upgraded camera and upgraded chip and called it a new and improved iphone

[@carvalhoandrei]

yeah, I'm watching this video on my brand new 16'' M3 MacBook Pro, and I have my old 15" i7 late 2013 next to me (I just upgraded). I wish I could grab the screen (without this notch design mistake), the performance, and "drop" into my old machine

[@suobset]

iPhone 4 through iPhone X era was peak. I miss that. Though Apple Silicon has been a game changer.

[@Dada228822]

@@lukemiani I miss the KZbinrs putting actual work to test the product they make a video about… Lazy KZbinrs calling Apple lazy, hypocrisy 101

[@BlackPrimeMinister]

Nehh. I miss 2007 Apple. I miss Scott "Dark Son" Forstall. I miss keynotes. They're not fun anymore.

[@cmharger78]

Disappointing, yes. But surprising, no. All we have to do is look at the thought and care put into the 2024 refresh of the AirPods Max.

[@genxtechguy]

Those colors though!!! 😐

[@truthteller2711]

@@genxtechguythey’re worse no silver option now 🤡

[@coolandclassic7717]

Man i was pissed at the “refresh” of Airpods Max. Same chip, same stupid case, and they don’t even have the red/pink colour option anymore. Do better Apple, do better

[@TheosTechTips]

@@coolandclassic7717 OOOOOOOH! But they have USB-C!!! What an innovation!!!!!!!!

[@PvtAnonymous]

@@TheosTechTips dude, if they hadn't been forced to give them USB-C, we wouldn't have an update AT ALL. Imagine that for a sec.

[@username_earth]

Apple: Let them complain. . . At the end of the day they will still buy our products 😈

[@theavengers5559]

😂

[@Officialartss]

😂😂

[@LovelyAlanna]

I sold my ipad and bought a galaxy tab, it was way more interesting

[@fatyak4122]

​@@LovelyAlannaWell, yes, but Samsung doesn't have an 8 inch display device. This year it doesn't even have 10 inch one...

[@LovelyAlanna]

@@fatyak4122 I started with the very first ipad mini, I used to think a tiny tablet and a big phone were where it's at, but now my phone is as small as it can be (an iphone 12 mini) and my tablet is just massive being 12.4", the size is important, but more so how useful it is, I got very well used to samsung Dex...

[@zumuvtuber]

Unfortunately, nothing will really change unless Apple's profits do.

[@tangledweb16]

Unfortunately by the time that happens the damage will have been done long ago.

[@richardmeredith69]

the economy is bad for everyone

[@MCxJudge]

Unfortunately, iPad mini would just get discontinued if no profit

[@BobBack86]

People are still buying a 350usd keyboard. Don’t expect much from people, things are not going to change.

[@sloppynyuszi]

@@balthazarbulau4095that’s not the case anymore. Most people who buy Apple it’s just a creature of habbit. It works and does what they need and seems to last a long time. Back in 2010 maybe. Could be a third world thing. I live in Australia, and no one cares what phone you use. Cross compatibility with apps maybe why people choose or just because everyone has one, so it’s easier to ask a friend if something isn’t working. You can criticise herd mentality, like why everyone bought Nokia phones 20 years ago. No one is buying iPhones to show off anymore. That kinda behaviour is cringe af.

[@MLCHRL]

Everyone's talking about the iPad mini as a consumer tablet, but here's something most people miss - it's actually huge in the business world. Tons of companies use these for basic work stuff like inventory tracking and sales terminals. Apple knows these business customers are their real cash cow for the mini, so they just updated what actually matters for work use - upgrading to the actual lineup. Makes total sense when you think about it - they're giving corporate customers exactly what they need, no extra bells and whistles. Not lazy, just smart business.

[@Gold.Circle.]

Exactly

[@vanCaldenborgh]

Yes, in the early 1990ties they also went more and more to that direction, less "hip", no big jumps or risky things, that would just scare of more industrial and bulk-buying businesses of. They started losing the many smaller creative businesses though.

[@kasziel]

@@vanCaldenborgh true, but here now they have so many devices that cover all users, actually too many.

[@kdupuis77]

And pilots..

[@GabrielCapo24]

Giving excuses yet again.... unbelievable

[@JeadilsonBezerra]

The spec bump was made to intagrate Apple Intelligence and that’s it.

[@DJAJ101]

And all the Apple yuppies go crazy like it's the best thing since the original iPhone. iJustine's video about it made me laugh, not sure if I should feel sad or bad for her. Must suck to go through life with Apple rose colored glasses on like all these Apple influencers seem to do these days lol

[@trumpdrago517]

That’s kinda a big deal, that’s y it’s a scam.

[@thatjpwing]

@@DJAJ101 I kinda feel bad for iJustine, most of her existence now is based on saying what she's paid to say

[@mmmcdaniel7]

It is so refreshing to see a review that doesn't hold back and make sure that there's a complete balance of good and bad like they're trying to Ensure they continue to get the freebies and the loners. It is actually helpful.

[@sloppynyuszi]

@@trumpdrago517how is it a scam? All the information is played out infront of you. You can freely choose not to buy it. Over priced luxury products aren’t a scam if they are honest with exactly what they are selling. This is not something you need. You can buy an android equivalent and be happy

[@ImPDK]

that's supposed to be blue? looks like 100% neutral grey on my screen

[@DjangoGroen]

For me too 😂

[@TheosTechTips]

Lol same!

[@johnmmartin3620]

Same

[@rightwingsafetysquad9872]

Same, and I’m watching on an iPad, so you’d think the screen would be good enough to show any color if it was there.

[@johnmmartin3620]

@@rightwingsafetysquad9872 yeah I’m watching on iPad too. Normally if there was any colour I would see it very clearly but that just looks like grey to me.

[@christosegkos]

The 60hz display is what pisses me off. I don’t mind the A17 Pro recycling. We can't have displays lower than 120hz in 2024. It's genuinely laughable; it almost feels like arrogance on their part.

[@TheLemon420]

I agree, too bad Apple will not compromise on that because then there would be no reason to make a "Pro" distinction anymore.

60hz is fine

[@maliciousbugman]

This is the same company that thinks 8GB of RAM is still acceptable as the bare minimum for a premium-priced laptop.

[@TheLemon420]

incorrect

[@Toyeboy89]

It helps battery life and keeps the price at $499. Oh and Apple sells $799 iPhones with 60hz.

[@jmpersic]

Yup. Nailed it Luke. I'd say they phoned it in, but they didn't even pick up the phone on this one.

[@PetrKlapper]

Apple still clueless about iPads. Plus here, as many tech companies, they simply don't understand that smaller size shouldn't mean lower tier product, while being tone deaf to what real users are clearly asking for - iPad Mini Pro, especially outsides.

[@DJAJ101]

Yup, Steve would've made the iPad a Mac at this point. As Steve said, as long as we cannibalize ourselves we're still making $$$ so who cares? Tim's vision is let's make everything just good enough to sell everyone everything we make. Sad Tim has to do that since he and his monkeys have no ideas anymore for products people want.

[@definingslawek4731]

how much would you give for an ipad mini pro? It certainly couldn't be $500 considering the pricing of their other 120hz, oled /whatever else you want pro feature products.

[@PetrKlapper]

@@definingslawek4731 Closer to 11 Pro price would be fine.

[@sloppynyuszi]

@@PetrKlapper ipads hold the highest market share in tablets. That’s pretty good for being clueless. Other manufacturers do what commenters suggest. The surface devices with a desktop OS and Samsung Tabs with Dex aren’t outselling iPads. Lenovo released the Legion Go 2 8” tablet. Had stylus support 144hz OLED screen. Snap dragon 8 gen 1 flagship processor at the time, and no one bought it. How is it that no one is really buying the devices that do what a lot of nerds on the internet complain about.

[@PetrKlapper]

@@sloppynyuszi Even if all true, it's also true that there is a sales decline, it's a yearly dissapointment fest how Pro tablets offer nothing (new) to a majority of pros, HW leaving SW behind, and that the only iPad people loudly express wishes to have better HW is the Mini.

[@mariomariojr32]

You know I remember the “Steve Jobs” era of Apple when the word “no” was not accepted. I remember when they had an emphasis on innovation. When engineers would be yelled at if they said the words “it’s not possible”. Now it seems that under Tim Cook, anything goes. Can’t change something this cycle run? No problem, maybe next year we’ll have better luck. That mindset never flew under Steve Job’s management.

[@hafidzwibowo]

that's what happen when you let the supply chain guy in charge..

[@mowtow90]

Same example is with Boeing ,when the MD exects took over managed after the merger , the engineers ware pushed out and suddenly you have screw up after screw up. Compared to Airbus when the engineers are still in charge. Same thing happened to Apple . Since SJ died and administrator took over ,the company became one of the most profitable in the world buy they did it by cutting every corner they can. Ipad Mini is the same joke as Iphone SE (sh***T Edition). Apple doesnt care about Entry level (affordable product in their lineup), they just have it because the market require them to do it. Apple wants to be the Boutique brand of the computer/phone market thus having Entry level products is not a good thing .This is why the Mini and SE are getting the cold sholder treatment.

[@alexmeek610]

This stuff absolutely did happen in the jobs era one need only look to the iPod touch lineup and mbp-mb line prior to the 2011 model where they were doing minuscule spec bumps for the sake of it Apple just does this sometimes with product lineups it’s rare but it does happen

[@mariomariojr32]

@@alexmeek610 I would respectfully argue that previously Apple followed market demand. When talking about MP3 players and laptops, look at other manufacturers like Dell and Lenovo. They too have only done minuscule spec bumps without any real upgrades until recently. However, the smartphone market has always been more competitive. I remember Motorola Razrs were all the rage due to their innovative features. iPhone was successful because of their innovative features as well. Same with Samsung. However, ask yourself if the first iPhone was introduced today for the first time, would it still make Apple the #1 smartphone manufacturer?

[@davidpoloskey3225]

This is revisionist history. Jobs had his share of tiny spec bumps and failures as well. The iPhone 3G literally had identical hardware to the 2G outside of the cellular radio, and suffered for it with an incredibly short support timeline. The first several 13 inch MBPs from 2009-2010 had outdated processors and screens compared to the 15 and 17 inch. Both the 2008 and 2011 MacBook Pros had failing graphics cards that rendered the computer useless without a replacement. Apple got sued, and lost, over the poor quality materials used in the first generation iPod Nano. The first four iPod Touch generations, despite being advertised as having the same quality screens as the iPhone, had dramatically lower viewing angles and severely less saturated colors. They basically used rejected iPhone screens for the iPod Touch. And the list goes on… Jobs was, at the end of the day, the leader of a corporation, and ran it as such. Anyone who thinks, under Steve Jobs, the $500 iPad Mini would get the same display and chip as the $1000 iPad Pro is delusional.

[@lindhartsen]

The UI scaling is one of those quiet failings of iOS broadly. I still use an iPhone 13 mini and there's different places where it feels like Apple or app makers don't design for small screens and can only imagine how low usage must be for that to be the norm.

[@chrisspain]

I do not understand why half the mini home screen is empty? there is so much more space.

[@danmei-mariah-taylor-BL]

EXACTLY!!! I have an iPad mini 5 and UI scaling works edge to edge until I updated it to BS iOS 17 and it felt weird ever since.

[@colinli188]

Reality is most consumers are not tech savvy. iPad mini as a gaming machine and a portable reading device works well for certain consumers. And there is basically no competitions in this area

[@kasziel]

Especially because this model isn’t a pro and is not thought for anything else than a portable media consumption device that is more comfortable to look at than a phone. Surely not for Final Cut use. So I mostly am not with Luke on this one.

[@hipidipi20157max]

Wrong

[@vedicmetalhead1029]

Yeah…gaming machine at 60Hz😂😂😂

[@sigiligus]

@@vedicmetalhead1029You’re brown so you probably bought a PS5 which is also lucky to get 60Hz

[@colinli188]

@@vedicmetalhead1029 no need to be so sarcastic, it’s reality. For mobile gaming I think 60hz works for a lot of people.

[@nmasolanmasola]

It’s the iPad mini 6S. Doubling the RAM & storage plus reducing the jelly scrolling is enough to get me to upgrade. I would have loved an iPad mini pro with a ProMotion OLED display and M-series chip, but this one keeps the price below $500. An iPad mini Pro would cost at least $300-$400 more. I do wish Apple at least gave us a choice.

[@zurielsss]

They probably price the mini as an entry model, if they start sticking M series chips and OLED in it it will cannibalise the iPad Pro models revenue. So unless there is a major shift in strategy we are stuck with this approach. Given that mini is a mere 7% sales and the high end high price iPad pro models are 40% sales, they are doing the right thing from a revenues standpoint.

[@suwooshi]

I for one don't mind this iPad mini refresh. An "iPad mini pro" would start at like $800 which would definitely not sell well enough to be profitable or people would go for the bigger model instead. I use mine for reading, media consumption, maybe some drawing & a little gaming (which is why I bought this spec bump). Not to get serious work done. I would’ve loved an Oled screen but it is what it is.

[@arondyte318]

Apple is lazy because Android competition in this form factor doesn’t exist. The closest at the moment are Foldables but those cost more than double the price and are more likely to break in a shorter time frame compared to how long people keep their tablets these days.

[@chrisspain]

Not really. There is the Samsung Tab Active series, 8", expandable storage user changeable battery, PHONE FUNCTION (never in the mini) headphone jack, accessory port, runs without battery (in car/truck use) s-pen in the box (not $100 extra) for about half the price of a mini.

[@theothernodude3139]

⁠​⁠​⁠​⁠​⁠​⁠​⁠​⁠@@chrisspainAlso has a slower processor, worse display, worse video/photo taking capabilities, no plans for AI, worse speakers, and likely running software that is/going to be outdated. That device is specifically targeting industrial/heavy duty field work. The point is Apple doesn’t see any threats to the mini lineup hence why all of the attention went to the iPad Pro. It’s shameful. also the mini has a phone option, you just gotta get the WiFi + Cellular

[@IDontKnow-bb6mt]

This argument makes no sense. People using Android dont buy an Apple Tablet just because they want a specific size tablet. Not to mention there are multiple smaller tablets in Android offerings.

[@RookitMaster]

@@IDontKnow-bb6mt i think what he means that there are different companies who all sell a andriond version, Samsung sells andriod so does motorola ect lots of companies do, Apple is the one company that can sell apple ios there arnt any companies that compete with apple who are selling there version of apple phones or devices so apple can keep making loads of money with out having to try to out do the competitor becuase there isnt one they can do what ever they want and wont have to worry about losing its fan base or money, stratigicaly its actually a smart move for any company, its just it makes consumers disapointed and some a little upset

[@hipidipi20157max]

It exists and it is better. My Oppo is better than that ipad.

[@張元隆-z9i]

I mean it is disappointing but the spec bump (at least for me) from 4gb+64gb to 8gb+128gb, is really sweet, I know it is only for the AI thing but still, I think the iPad mini 7 will actually attract many people

[@Gravage]

Between the pathetic update on the Airpods Max, the iPad Mini, and the incoming disappointment of the Apple Mouse refresh (I have no doubt it's the same mouse with USB-C), I'm starting to think that Apple is either complacent, or losing direction.

[@riseabove3082]

It's called being cheap. Apple is run by a very cheap person (Cook himself). They don't want to spend money on anything unless they really have to. People are suckers.

[@kekchanbiggestfan]

The worst part is that the iPad mini is the one that needs stage manager the most. It’s the only way to use two apps on top of each other when holding the iPad in portrait instead of those long ass skinny useless splitview windows it’s insane

[@c0rnd0g_19]

Newer chip, double RAM, double storage....I'm not complaining about mine.

[@maravreloaded]

You're a conformist. For that price there are Android tablets 100 times better.

[@c0rnd0g_19]

@@maravreloaded I switched to Apple ~4 years ago, was 100% Android before. So conform this.

[@piteshmistry9957]

I think Apple needs to overhaul their iPad line up: iPad Pro - 3 sizes: Mini, 11in and 13in IPad (Basic model) - 2 sizes: Mini and 11in Get rid of IPad Air lineup entirely... Thoughts?

[@Zoddex]

4:24 the ipad mini 1 had smaller bezels on the sides?

[@anianii]

Yeah, all of them did until Apple did the redesign. It has always been a smaller version of the iPad Air design, which also had thinner side bezels on previous versions than on the current ones

[@Johnnyhaag79]

It's actually a decent SPEC bump.. 2x storage, 2x ram, 35% better cpu, gpu, 2x faster usb-c data transfer, probably better battery and longer battery health, wifi 6e, bluetooth 5.3.....the last gen was the big redesign.. this is a spec bump to that... next one 2-3 yrs from now will have a smaller spec bump and a bigger redesign. I'll just wait for that one... Not that any of us really need an iPad anyway.... IPhone and macbook is all I'll ever need.

[@jonny4036]

What good is a spec jump if you don't fix the fundamental issues of how you experience and use the tablet?

[@ChairmanKimchi]

@@jonny4036be honest…most people get ipad..even the pros for minor gaming, youtube, wen browsing and email. The minority of people actually use the power of the m4 to edit.

[@imelliam]

For a $500 tablet, come on it needs something more

[@ChairmanKimchi]

@@imelliam so you have a $500 device to have every single pro feature known to man kind. Then why not just bring every device to the pro level, give everything 120hz 16ngigs of ram, 1 tb…whole line up costs $1800. I agree with you that some features need to improve, but this whole give me shit tons more for cheap is crazy. Dont even bring android into this. You are paying for apple reliability. My ipad pro from 2017 still works significantly better than my wifes android tablet from 2022.

[@Mamerto.]

That screen is horrible. At least they should of increased the brightness. It has like 400 nits and that’s not justified for the price

[@maravreloaded]

Alt Title: "Apple Fan finds out Apple sells the SAME product every year with slightly minimal changes."

[@srebulla]

An "iPad Pro mini" as per your specs would be priced, Apple being Apple, at least around $800, and thus too close to the 11" Pro.

[@nickd7935]

Probably $900 knowing how expensive tandem OLED is

[@snappycattimesten]

Timmy’s penny pinching nickel and diming Apple. We think you’re going to love it.

[@BrianMoore-uk6js]

He runs Apple just like Boeing. More money for shareholders. Less investment in improving the legacy product line, or products for professionals. A few flashy projects to keep eyeballs and media attention. And the misguided assumption, the customers have to buy their stuff.

[@thelbtlover]

I don't use an iPad Mini as a true tablet and certainly not as a computer replacement. I own 2x iPad Mini's. One I keep in the bathroom to play stupid games on. The second one I keep in my office that I use mainly to make and answer calls and take pictures. I hate the full size iPad because it's just way too big and heavy. I bought the M4 iPad Pro because it's thinner and lighter than the iPad Air but it was still too heavy and I returned it. They need to reduce the weight of the iPad Air/Pro by 50% in order for me to consider buying a larger iPad instead of the iPad Mini. If most iPad Mini users are like me, we're not buying the iPad Mini to be a full iPad or computer replacement. We're buying the Mini for simple things. The jelly scrolling issue doesn't bother me because I literally never see it. I don't browse the internet or scroll through social media on my iPad Mini. I take pictures, answer phone calls, and play stupid games on the toilet.

[@hipidipi20157max]

The mini is way too small. I have two basic ipads and they are great and cheaper. No one needs an M4 on an ipad. I have the A14 ipad but even my old 2011 ipad does everything needed. They are not heavy unless you need those stupid cases with keyboards.

[@thelbtlover]

​@@hipidipi20157max It's only 2.6" smaller than the full sized iPad but it's a LOT lighter. The iPad is way too heavy. Just hold it in one hand and your wrist will start to hurt after a few minutes. And no, no one NEEDS an M4 on an iPad but the A17 is a slap in the face for iPad Mini users. There should have been an M2 or at least an M1 but instead we're stuck with a phone processor. But you don't buy a device based on what you need right now but what you'll need in a few years. Even an M4 will start to feel slow after 5 years. An A17 will start to feel slow in 2. The iPad Mini should be $250 at these specs.

[@LASoundCrafter]

I feel sorry for Apple reviewers. Coming from a mini iPad 5, this is a pretty big update - but electronic device reviewers in general, are plagued with incremental improvements. I use mine as a reader, note taker, occasional KZbin viewer, portable viewer. I could care less about “jelly role” or 120 hz, or stage manage, larger storage option I’m going for. It doesn’t need “fixing” - I’m buying one and will replace it in six years - like most consumers.

[@vedicmetalhead1029]

And you my friend are the reason apple can still pull off a 60 Hz display in 2024

[@Toyeboy89]

@@LASoundCrafter the vast majority of regular consumers are fine with 60hz. Guess what the refresh rate of all the computers and hand held are at work? 60hz. It’s not even jarring switching to my 120hz phone screen like it’s the furthest thing from my mind.

[@user-xt9ce6cy1r]

@@vedicmetalhead1029typical consumers don’t care about 120hz. I have a friend and I showed her my 13pro and she literally did not care… like she had zero care and didn’t see the point of it. On KZbin tech channels you’re in around tech nerds. But tech nerds aren’t the customer base, it’s regular people. So why dedicate resources to devices that regular people buy who don’t care about 120hz etc? Buy a pro if you’re a tech nerd.

[@reaperreaper5098]

@@user-xt9ce6cy1r It's not even tech nerds that care, it's newbie techies, elitists, and reviewers that care. Tons of experienced tech nerds understand that 120Hz looks like crap if the framerate isn't a clean denominator, or if frame pacing is inconsistent, and don't think 60Hz is intrinsically a bad thing if the content happily works with it.

[@ThaexakaMavro]

Phones now typically range from 6.8 to 6.9 inches, which most people find acceptable. Remember the 7-inch tablets? They're obsolete. And the term 'phablet'? That's disappeared too, as what used to be considered a phablet is now just a regular-sized phone. The iPad mini might also soon become a thing of the past.

[@chrisspain]

They could open the modem and let it make phone calls. THAT would bring the numbers up. But who would then buy a 1800 Euro iPhone pro max? I make 5 calls a year, making them on the iPad would do. But if whatsapp would run on it, it would be the dream communicator. But of course, no phone, no sms, no whatsapp

[@ThaexakaMavro]

@@chrisspain Exactly they know exactly what they're doing .

[@stwallman]

I'd like to see the mini become just a tad bit larger...if they decreased the bezels slightly and increased the overall size just a bit...but no bigger than a 9".

[@ThaexakaMavro]

@@stwallman I purchased a 9-inch Lenovo tablet for my daughter, and the size is quite ideal-not too large and not too small.

[@the_wiki9408]

Given the aspect ratio differences, an iPad mini is about double the screen size of an iPhone Pro Max.

[@miletello1]

Finally a KZbin tech reviewer that’s honest about this thing! NEW SUB.

[@ITSNICKMELLO]

Luke: “They are using a chip from last year.” Me: “Do you realize the iPad Mini used the last generation iPhone chip comparatively to itself since it’s inception in 2012? iPad Mini 1 in 2012 had an A5 chip that was in the iPhone 4S chip in 2011. Apple didn’t change bro, you did.

[@joe-q6g5w]

The iPad mini 2 and 6 used the newest chip at the time

[@cactus3796]

its such a bad update, thank you for covering it with as much hate as i feel. cant believe it. i was hoping for oled and slightyly bigger display with smaller besels. i had the 1st gen too and it was amazing

[@tamalchakraborty5346]

I mean, didn't iPad mini was refreshed in its previous iteration? I will criticise where it is due, but what the heck? There is simply nothing else I would pick up besides an iPad. Sounds like they are facing lack of competition. And the old design is great. Just perfect.

[@peat381low8]

the warm tone in your videos just gets me to watch for some reason. And you keep things honest even if it’s your favorite brand.

[@Seahawksnumber1]

I think Apple has peaked. Apple has lived on the ingenuity of the Steve Jobs Era, but the momentum is starting to slow, and the ipad mini this year is an example.

[@RookitMaster]

Exactly there is no motive to do better becuase lack of compition

[@Seahawksnumber1]

@RookitMaster is an even better point than what I said !!!

[@RookitMaster]

@@Seahawksnumber1 its actually genius move for a business in terms of making alot money but at the same time its throwing its consumers and fans under the bus,

[@Seahawksnumber1]

@RookitMaster Apple is way too confident that whatever they sell, people will buy it. Often, companies like Microsoft reinvented themselves. Now they are basically an AI company, and I'm not saying Apple needs to do that, but churning out stuff like Ipad mini this year without much change is embarrassing.

[@GoHardDrive-b9f]

@@Seahawksnumber1 microsoft is more than just a ai company. i see it being a cloud-computing center in the future. they have the servers.

[@f0gman75]

It's a parts bin iPad at a price point and market niche that has no real competition. I'm grateful Apple cares enough to update it. Much of 2018 was spent wondering if Apple would kill the mini, then pilots - pilots! - saved it. Keep moving the ball forward.

[@onedegreewest9303]

I've been disillusioned with Apple for so long I'm still using my XS Max. It still have good battery life and does exactly what I need it. Why change? Apple needs to sharpen up otherwise fanboys like myself will not upgrade any longer.

[@nickd7935]

You say that like it’s a bad thing. The fact that a 6 year old phone is still perfectly usable and getting full software updates is why you should be glad you have an iPhone. Apple must earn the *privilege* for you to purchase a new phone and if they haven’t enticed you yet then that’s literally saving you money. BUT it’s Apple’s *responsibility* to make sure that their products are supported for a long time. Consider the opposite reality. Apple comes out with an amazing feature or upgrade every year that entices you to upgrade your phone, but they only support their phones with software/security updates for 2 years and then leave you high and dry past that. That sounds like a way worse reality to live in to me.

[@Volnas97]

This is basically tech product equivalent of "This could've been an e-mail."

[@MarineX]

Pedestrian upgrade. Btw, I'd guess most don't care about the jelly scroll. I've had my iPad mini 6 for three years and have never given it a thought.

[@ericbauer4559]

I never even heard of the jelly scroll issue until the 7 was released. 🤷🏼‍♂️ I bought a refurbished mini 6 a few months ago and didn’t notice. Maybe now that I’m aware of it I’ll see it. My biggest complaint is the terrible standby battery life (mine is only a year old). It can be 100% by night time and 64% by morning.

[@OctogonOxygen024816]

1:21 "Chip Swap" is the new ipad mini alias

[@yolopolotyur]

Look the only people complaining about apple are the ones who already have older products I would love to have a new ipad mini because, well , I don't have 1 lol

[@Adamoji]

It does appear that the jelly scrolling has been improved. I've seen several side-by-side comparisons and the mini 7 jelly scrolling seems less severe. I wonder if this minor improvement makes a difference in day-to-day use?

[@clintmiller88]

What’s funny that if they actually gave the mini the treatment it deserved it would probably outsell the regular iPad…. Due to the use cases for the iPad mini in aviation

[@thatjpwing]

I was looking forward to the iPad mini refresh precisely because I use it for aviation. I'm still a bit disappointed.

[@hipidipi20157max]

No because the regular is decent price. The mini and air are too expensive and the pro is pro-hibitive in price.

[@rune4422]

My wife only uses the mini for reading and surfing. It's worth $230 to trade in, getting a new for one for almost half price is such a deal (-: Thanks for mentioning the iPad air as an alternative. It is worth the extra $100 but my wife likes the smaller form factor. My wife doesn't need all the bells and whistles and prefers a lower price.

[@bsshreyas3170]

Ur intro was crazy 😂”Is anyone even working in Apple anymore “ 😂😂😂😂😂

[@mrarticle622]

that's how I feel too. I strongly believe apple doesn't have QA team anymore, like actually 0 people. They only fix anything if there is at least 200 same feedbacks from users during beta testing

[@NotableBeardCo.]

I waited for the mini 7 simply because newer chipset means longer support. Quiter honestly none of these issues bother me because the iPad mini isn't supposed to be an iPad Pro and it isn't trying to be.

[@emmabrohard]

Thanks for nothing, Apple. I’ve been looking foward to this. Yup. Worthless.

[@rd4k04]

2012 was when they were still releasing products Steve jobs still had input on.

[@davidpoloskey3225]

@@rd4k04 if that’s the case, it doesn’t exactly put him in the best light, the 2012 iPad 4 had the A6X and a Retina display. The 2012 iPad Mini had the 18 month old A5 and no Retina display. So 2011 Jobs was basically in the same position Cook is now, with the Mini using a 18 month old chip and a significantly worse display than its more expensive counterpart in the iPad4

[@eboymario]

I mean the iPad Mini 1 through 5 looked the same, yall think Apple gonna do something different after just 3 years, hell even the iPad Pro looks the same, just thinner and OLED

[@movingloz]

Hit the nail on the head Luke, and I hope Apple is bloody taking notice of the growing numbers of people really getting pissed off. 😠. You’ve done good Tim but you’ve gone way too far. Jeez I miss Steve, R. I. P. Innovation is dead at Apple and has been for a long time. Caving to the EU, after nothing but the holy dollar, etc., etc.

[@Drewcardello]

how to fix ipad: 1) discontinue the air (I have an ipad air!) 2) give some desktop ability to ipadOS, especially in browsers 3) ultrawide cameras.

[@clintmiller88]

Bro DOGGGGGIN the iPad mini…. Talking about using Final Cut Pro …. Bro the use case for a iPad mini is for people who don’t want a massive iPad and niche use cases it’s perfect meanwhile we let the iPad Pro lite slide every year I mean the iPad Air….

[@imelliam]

For $500 this is a bad deal.

[@jsac3939]

⁠@@imelliam Exactly! It’s overpriced if that’s the use case

[@Jeannemarre]

Yes for 350$, not for 500$ that’s ridiculous

[@timg6930]

I really appreciate your honest reviews of Apple releases. It's great to have a fellow Apple products user, not just be a cheerleader for Apple. They need to be called out when they are being lazy.

[@yuDa398]

I don’t get the frustration. The iPad mini has a cult following but it’s the least selling in the lineup so any update for it is a bonus. I remember the 4 years it took them to release the 5th gen mini and it wasn’t a revolutionary upgrade either. I’m just glad that they didn’t kill it

[@supereldian]

Excellent commentary, Luke! The “bare minimum” is true for many products, including the Studio Display.

[@HypocritesExposd]

This feels like they’re setting up the Mini to fail and then they’ll phase it out stating it’s not an in demand product. I love my Mini 6 and I was really hoping the 7 would be better.

[@sntlln93]

Does anyone has any use for the stickers? I feel it's just a waste of paper 00:35

[@fredr.]

2025 is at the door and these bezels 🤦‍♂

[@JessicaFEREM]

I hate this line of thinking because where would you hold the pad otherwize, the bezels are so you can grip it on the front and get a tighter hold on the tablet. that's *why* the original ipad's bezels were so big.

[@NeptuneSega]

​@@JessicaFEREM can hold it just fine with smaller bezels. More screen real-estate in the same form factor doesn't hurt. Want huge bezels still? Buy a bulky case.

[@imelliam]

That’s not the problem.

[@fredr.]

@@JessicaFEREM UI designers had solved It since a very long time: Padding.

[@TravelWithKabirCD]

Duuuuude I feel you on this I love the way you started this; upset off the top!

[@orangeofmars2835]

A lot of good points. Apple is very lazy and normally just gives us incremental upgrades. Really, using Apple products are a 5 year upgrade. Not 1-3 years.

[@fmv11-]

Exactly, I used to upgrade iPhones every 20-30 months and nowadays, for the first time ever, I will break the cycle. Still noticeable improvement from my last swap in December 2022 from a 12 Pro to a 14 Pro Max, but after watching this year's keynote, I was disappointed by the lack of innovation. Yes de new chip and more RAM are good, but in a phone form factor, the perceptible differences are marginal at most (at least in my case). The same for iPads, I was an early adopter of the original iPad mini since early 2013, then upgraded it to a 4th gen one in late 2016 and the 1st gen Pro (new design) 11" inch model el late 2019, and finally an M2 11" Air a couple of weeks ago since my pro was 5+ years old, had 4GB of RAM and was lagging and slow when pushed + did no have many of the new software features. Sad to say I went to the "inferior" Air model but to be honest, paying the premium for a Pro model only to get 120Hz ProMotion, seemed stupid imho. Apple stopped innovating and today's Airs were yesterday's Pros (aside from screen size / tech). Same goes for MacBook, as a M1 Air 16GB RAM, won't upgrade anytime time soon. Yes chips are better and faster, but the extra performance (for light to moderate users like me) does not justify paying the price to upgrade as often as before.

[@carlosgriffiths7944]

Luke, your rants are the best and necessary!!😂😂😂 All I can say is that I am a Luke Miani supporter and I approve of this message😂😂😂

[@stevenrhodes]

This device is obviously not aimed at you. A regular consumer is not bothered about M4, OLED, 120hz. I’m so bored of hearing these critiques. Want a bit more power or fancy screen…the options are elsewhere in the iPad lineup.

[@burd7455]

Lame excuse.

[@stage666]

we look down on you.

[@vevroniix]

I'm losing my mind, the new ipad mini is not supposed to be a "mini ipad pro" upgrade at all? it's supposed to be a mini size of the ipad/ipad air. The m2 air just came out in spring and it doesn't have OLED or ProMotion rn, why do yall think the ipad mini was getting these things at all? I'm not justifying apple at all, I'm sill upset they didn't fix the jelly scrolling and switched the pencil support to the pencil pro, but yall are just not getting the concept. Even then, the M2 chip would probably overheat the ipad mini just like how the A17 chip overheated the iPhone 15 Pros.

[@nickd7935]

M2 chip is way larger physically than could be put in the mini and also draws way too much power to provide decent battery life. I dont think Luke understands how product design works or apples philosophy for the mini.

[@JoJoHartt]

The new Apple mini A17 is terrible. I ended up returning it and getting a M1 ipad pro 11" instead for $700. The first gen M1 Pro ipad 11" is so much better than the new ipad mini!

[@kasziel]

Because it’s bigger and more powerful and it s a pro device, the mini isn’t. If u were expecting an iPad Pro in small you were wrong, but that’s not the device fault.

[@TechGameDev]

​@@kasziel better screen the iPad Pro ipad mini is good but improvement for 3 years waiting and horrible at least the face id, oled screens, thinner border nothing or else offer us a cheaper iPad mini

[@alex-slater]

Very good video. I have exactly the same thoughts when I look at the products that Apple has introduced in 2024. This mainly applies to the new iPad mini and the AirPods Max. As an Apple fanboy, it is very frustrating this year.

[@brandon_nope]

*10 GB/s, not gbps 2:24

[@anianii]

Well at least he said it in the audio track

[@mrhats830]

I just miss Steve Jobs. Tim Cook has just turned Apple into a bean counting machine trying to make more money.

[@Dada228822]

KZbinrs these days: Makes a new iPad mini video Says nothing about the new iPad mini Dude, check geekbench at least, test the heat, the games, the battery and iOS 18.1 beta. Lazy KZbinrs calling Apple lazy, what is this hypocrisy 101?

[@arthurdardalis]

Well said

[@imelliam]

We know what an A17 Pro is. It’s not new. The point is for $500 this is a terrible deal. It’s not that the chip is bad, it’s the package as a whole.

[@Mancan76]

Absolutely love my Mini 6. This gives me no reason to upgrade, the A17 Pro isn’t a big enough jump over the A15. See yall when Mini 8 drops

[@Tyler-dn8wn]

What happened to this dude when he filmed this? Like damn somebody piss in his cereal. It’s a basic iPad that’s it. Niche market come on

[@imelliam]

No it’s overpriced and a bad deal.

[@Tyler-dn8wn]

@@imelliam then look at other options. Apples not twisting your arm

[@tiadaid]

Design-wise, I don't think they can improve the iPad Mini anymore. As an iPad Mini 6 user, I find it to be perfect for my use (e-book reader, multimedia player). All it requires is spec bumps, and an upgrade of the display. The iPad mini is not for power users. It's for people like me, or private pilots who use the iPad as an electronic flight bag. It's not for people who edit videos.

[@hipidipi20157max]

They can improvin by making it less mini in size. It should be 9 to 9.5 inch.

[@tiadaid]

@@hipidipi20157max I honestly don't think so. 8.7in is the perfect size, able to be operated with only one hand. At most, perhaps they can shrink the bezels, but the size, I don't think that needs to be changed.

[@zacksstuff]

@@tiadaid yep. I have a MacBook for actual computer tasks. The Mini fills a different role, and that's just fine.

[@Natei]

buys ipad mini surprised when screen is too small apple fan boys never disappoint

[@imelliam]

Who is disappointed by the screen size?

[@JackieDElia]

I’m even skipping the iPhone upgrade this year, again!

[@movdqa]

Buying one tomorrow for daughter to upgrade from 64 GB to 256 GB. Wife gets her iPad mini 5. We have a good reason to upgrade though. Adding a keyboard folio case would have been nice. What I see in market segmentation is the people that have small iPhones and a Mac like the iPad mini. They can grab the iPad mini when their phone screen is too small and they want more portability than their MacBook. People with larger phones probably prefer a regular iPad as the screen space between an iPhone Max and iPad mini isn't huge. One other market is women as they fit nicely into hand bags. I carry a medical kit with me and the iPad mini fits nicely into a sleeve in the back.

[@mrmarco53]

I think it’s a great upgrade coming from an iPad mini 4, but can appreciate the lack of enthusiasm compared to the previous version.

[@LiveAerosmith]

They could enable the stage manager when the ipad is plugged into the external monitor ... Apple being Apple.

[@maxdezigner]

You nailed it, Luke. As always.

[@Wannes_]

They didn't bring the mini up to spec, they set it up for more purchases like the Pencil Pro

[@YASCYT]

Brutally honest review! Thank you!

[@fchho]

They decrease the price, and increase the storage, and people still complain why they don’t put oled and 120hz , Because that’s why people buy the Pro Duh?

[@terribletimes902]

This is even worse than the spec bump most were expecting, cause I was certainly expecting it to take the current iPhone’s chip like it did last time. This makes me think it was delayed from last year

[@wertywerrtyson5529]

I got the Mini in 2021 and I’m very happy with it. And at least here the price of the very same 2021 model is higher now compared to then. The fact that the new model is pretty much the same means I don’t feel any need to upgrade not that I would have anyway since the A15 is plenty powerful for watching KZbin and playing some games which is most of what I use it for.

[@sfoldy]

Still rockin' my iPad Mini 5. Guess I'll be sticking with it for a while longer. I use the Apple Pencil a lot too, so that just adds to the upgrade cost.

[@Johnov]

It’s likely one of those situations where Apple is getting enough money from the iPad mini lineup to refresh it this year to future proof it for Apple intelligence, but not enough for them to justified doing anything beyond the minimum specs requirements. The fact is has the binned chipset from the iPhone 15pro is telling. It is a decent upgrade from the mini 5, but I can understand how it can classified as underwhelming.

[@ushikotech]

I use the 6th-gen iPad Mini daily for bed reading and watching videos, and I am really looking forward to an update after 3 years of using it. But I canceled the order of the new iPad Mini because I realized it was just a chip replacement. Although 4GB of RAM is a little bit hard to work with in 2024, the A15's performance is totally fine for the next 3 years. Hope the A17 Pro iPad Mini won't be the last, or hoping Apple gives us a foldable iPhone.

[@mndance165]

What I wanted was camera on the horizontal side and better screen and really wanted magSafe charging (actually for all the new iPads) so won’t update till old one breaks…

[@LovelyAlanna]

the original ipad Mini was the first ipad I ever bought, I used to think tiny tablets or big phones were top tier, now my phone is the smallest it can be (an iphone 12 mini) and my tablet is a samsung galaxy tab S9 plus, with a giant screen, I replaced my ipad 9 with the galaxy tab after looking at how incredible samsung dex was, the ipad more or less still feels to me like a single app device, I gave it to my mom and that's how she uses it, there's gotta be some changes in the ipad ecosystem before it becomes interesting again

[@joshuaneilson]

I use the mini for KZbin, that’s it’s sole purpose. I glued a pop socket to the back of it, and it’s light enough to hold for extended periods of time, unlike the larger ones.

[@OrangeClosetLight]

Love you ranting about this "new" iPad :D

[@jamaldeemer]

I think you’re looking at 2012 with rose colored glasses. There were plenty of frustrating Apple decisions and semi neglected products back then too, and there are also big changes happening in recent years, it’s just not always in the product lines we care about unfortunately.

[@editorsanimationVlogs]

Lets face it, apple has leveled off. Except for repairability most of apple’s products are pretty good and are at a point where you don’t need to buy the latest thing.

[@ZachTheTechie97]

I feel your frustration. I’m still dumbfounded how the iPhones this year were released with incomplete software

[@niteflytes]

Good to know it’s not worth upgrading my iPad mini 6. Thanks for the review

[@4huggies]

What sucks is that I really want an iPad mini and was waiting for this refresh. But it is still more expensive than a regular iPad, and a chipset that in reality should be the same as the regular iPad

[@peterstone6307]

If they brought out this and an A18 pro or M3 iPad mini pro with a few other extra features then it might not be so bad. Problem with no buying the iPad mini 7 is then Apple will just think “oh small tablets are no longer in flavour, get rid of it”

[@27quasar]

They make more money on subscription. I don't think they'll ever put that much effort on physical devices again.

[@TechGameDev]

0:07 made by a single engineer is really possible with the replacement of the chip

[@stevensonrf]

So does the iPad mini 6 run the Final Cut Pro for iPad?

[@Hektormydog]

I used a mini 4 for years as a compact working [larger than an iPhone] screen for internet, and easy to hold media. The iPad Pro M1 replaced it, but my wife is still using it. Yes, wouldn’t it be great to have a more powerful and useful light in the hand device with an OLED screen? But, I imagine with the cost would be even less sales.

[@NCC--X]

It's actually great update if you have the ipad mini 5 or below.

[@watercannonscollaboration2281]

As someone who’s typing this up on a 9th gen iPad (I upgraded from the 7th gen iPad after having that for a few years), I wouldn’t be overly upset of having a similar form factor with a newer chip; if Apple put the A17 in the 7th gen iPad format I would absolutely buy one. However I’m also not the market for an iPad mini, and at that higher price, I would be a bit disappointed to wait for 3 years only to get a spec refresh: sure MacBooks are just spec refreshes, but they get updated every year, not every 3 years