James Dyson | Afternoon plus | 1983

A young Sir James Dyson appearing on the Thames Televisions 'Afternoon Plus' Dyson explains how he came up with his cyclonic vacuum cleaner and how difficult it is to get your idea/invention produced on a mass scale. First shown on an 'Afternoon plus' Design special in 01/12/1983
If you would like to license a clip from this interview please e mail [e-mail]

[@christopherarmstrong2710]

I like this kid's attitude. He'll be a future billionaire some day.

[@davidmiles-hanschell]

Straight talker Sir James Dyson who persevered through failure to commercial success; ordinary less gifted mortals can learn a lot from his example.

[@StevePhillips]

That young lady reminds me of Princess Di and the young gentleman reminds me of famous actor I seen possibly acting with Meryl Steep but do not recall the film. Anyway great idea for vacuum cleaner nice presentation and interviw. Arabella what lovely name.

[@keithparker117]

Mr Dyson believe in his vision and his invention.

[@abhikdas8464]

Back in the day he did it all without cad software just some sketches and mockups 😲

[@RetroGamerVX]

I didn't know his products go back this far :o)

[@lrodger2486]

It's great to see humble beginnings....

[@savedfaves]

I think he found initial success in the Japanese market selling for 1 or 2K per cleaner.

[@rowland5951]

RetroGamerVX It took 15 years to do.

[@glennojordan]

I didn't know either 😀

[@nyctrends]

Exactly I didn't know... I own the Dyson V10 and the Dyson supersonic hair dryer, they are amazing produce nothing compares or even comes close.

[@conorshannon1303]

My granny got one of the first Dyson's sold in Ireland had it for a week then sold it and went back to the old Hoover

[@gallitron7803]

36 years old here.

[@sheakelly7185]

I thought I remembered seeing him on Tomorrow's World in the 90's but I can't find the clip

[@mnky75]

It must be the 80s everything's Beige!

[@benzflynn]

There are 2 meanings to the word 'design' in the world of manufacturing. What James Dyson did with the bagless hoover is *total design* - design of both functional elements _and_ external styling. What Bertone, Pininfarina, etc do is simply *external form or styling design.* Most manufacturers leave functional design to their engineers. External styling, e.g. the shape of a car body, mobile phone or mouse, is something that can be subcontracted out to an industrial design house. Sadly, most companies leave all this under the control of their marketing/sales division - whose primary concern is turnover and profit margin. Their aesthetic appreciation is usually limited to amusing copywriting. My own view is that the progressive company ought to have a Design Director which embraces all aspects of design. This director is therefore free from control by either engineering or marketing directors, though naturally he/she must be mindful of physical and marketing realities for the product. Like all company directors, the Design Director shares full legal and moral responsibility for the management of the company - so it's not going to be a dream job for a spendthrift design guru, the business must make real profits from the endeavour.

[@Me-ji2pn]

whos the woman at 3:53

[@johnadriandalton]

Arabella Pollen

[@apeiron1984]

she's HOT

[@d1o2n4]

It’s Diana, before she became a princess. Well document fact. Her birth name was actually Arabella, but it was changed to Diana by the royal family to make her appear more noble. It was through this connection with Dyson, that she had asked the queen to knight him, just like “he ‘knighted’ me that fateful night after the the show we did on the telly”

[@dolliciouscustoms9844]

Why don't we get pink dysons now? Apple do colour choices!

[@8bitter696]

They do make one with a pink cyclone assembly

[@theflipflapchannelcreatedb8160]

This is the legend before he founded a company named after him, that we all know in love! James Dyson, a legend from being a dead duck to a life of triumphant luck!

[@peepiepo]

You don't make TV like this anymore

[@enzyme20056]

Old Uncle Silas no the guests are always lumped together now. I still like the format, I think some smaller productions use looser formats like this tho. James is a good salesman tho considering the ability of the cleaner.

[@jellyboy123]

never going to work.

[@cortezforever]

Funny : )

[@dolliciouscustoms9844]

3:54 Well said that Woman! about bloody time this country allows innovation and creativity to flourish!, oh wait we can't because we're in the Over regulatory government club aka the EU

[@mach1nefan]

Oh dear. Nearly.

[@hiwaibrahimsalih3517]

Oh I'll help you what this product is it's a g force

[@RWL2012]

in Japan, yes. The UK version was the Cyclon.

[@hoovermaster]

He sounds like a big smoker

[@user-zy9lm1ok1n]

Это тот самый Dyson, чей пылесос я купил в 2019? V10

[@RWL2012]

obviously not, but the last "non-ball" corded upright, the DC33, came out in 2010.

[@user-zy9lm1ok1n]

​@@RWL2012wery nice!

[@blakaeg]

So does my Dyson with a filter clogs.

[@qasimmir7117]

blakaeg Well if you simply wash it as the instructions say, it won’t clog.

[@richardcastro-parker3704]

my old Electrolux had to have the filters washed after 2 uses, whereas my new Dyson only need the filter washed once per month :-)

[@purplerain3457]

thats every four uses if you vacuum once every week

[@blakaeg]

+Qasim Mir Don't you think I know that one!! Duhhh!!

[@dom3827]

@@blakaeg and if you washed it too often you need to replace the filter. It wont last forever.

[@pixiiedusts]

I 👏 DON'T 👏 CARE 👏 I'M 👏 WATCHING 👏 THIS 👏 FOR 👏 A 👏 HOMEWORK 👏 PROJECT 👏

[@richardgray8593]

I'm sorry Mr. Dyson, but your pink vacuum is a stupid idea that will never sell. That is exactly what I would have thought if I saw it for the first time in 1983.