January 14, 1978 commercials

Taken from American Bandstand.
1. Dry And Clear
2. Starburst
3. Sure
4. Caress
5. Noxzema
6. Cover Girl featuring Cheryl Tiegs
7. Kellogg's Rice Krispies
8. Freshen-Up gum
9. M&M's
10. Tina Louise for Aarid Extra Dry
11. The American Music Awards promo
12. WMMS 101 FM
13. The Brady Bunch Hour promo
14. WEWS-TV 5 Cleveland ID with Crosswits promo
15. Dentyne
16. Wash Tub
17. Maybelline
18. 3 Musketeers
19. Nestle Crunch
20. Smitty fragrance from Coty
21. Tickle from Bristol-Myers
22. Listermint
23. Milky Way
24. Ultra Brite
25. Another Cheryl Tiegs for Cover Girl
26. Another American Music Awards promo

[@shawver83]

It’s funny, when these ads used to come on TV back in the day I was annoyed by them and hated it, now 40+ years later I’m actually seeking them out and watching them deliberately for the nostalgia.

[@robp3475]

me too

[@shawnduncan5779]

I agree with you there. I used to have waiting for the commercials to end to watch a TV show or a movie. These commercials bring back a lot of pleasant memories

[@maryyung1994]

I wanna go back to 1978

[@robp3475]

it's like the nexus

[@joemartin1253]

Commercials were so much better back then!

[@tiffanycurtis4794]

Joe Martin Yes Joe TV Programs Wrre To No Fake Reality TV Crap

[@timbuk1126]

@Cold War Kid not everything was better back then..

[@DiscoMatty79]

It's called nostalgia. I'm pretty sure most people were annoyed when commercials came on, especially their favorite show.

[@joe3009]

@@timbuk1126 Compare to today's tv shi.t yes it was wayyy better.

[@goldenboi778]

This was the very best of times..I wish I could go back again

[@seand2711]

I need a time machine.

[@anitakinnear4310]

Sean Dougherty take me with you, please?

[@tiffanycurtis4794]

Sean Dougherty I Was 9 I’ll Go Back So Frickin Faaaaast 😂😂😂

[@luvs2cover]

Make room for me 💯💯💯

[@gregtheelder6313]

Same. And of course bring a modern sports almanac with me 😊

[@dariowiter3078]

I miss Freshen Up Gum! I loved it! 😁❤️

[@jeffpickering3716]

I wish the makers of commercials today had the courage to break away from the pack to produce retro looking AND sounding ads like those of the 70s. Our generation would eat them up. :)

[@michellepost5232]

I am glad I was born 1960, I got to watch all the old ads on TV when new, as well as the shows and movies. TV ads were entertaining during 1960s-1980s. Many had jingles, and some told brief storylines. I remember many of the ads. Different deodorants seemed to be advertised alot, as well as gum brands and coffee. I have not seen ads of coffee brands, deodorants, or gum since the 1980s.

[@SwishaSweetZach]

commercials today don’t have that genuine feeling like it did before

[@talkieful1710]

Just turn 15 that month. Nothing like the 70's

[@SuperBoomshack]

I'm expecting a mime to show up anytime now...

[@tonyedwards2064]

I turned 9 on the 10th, lol

[@tiffanycurtis4794]

talkieful1 Oh Yes I Was 9 😁😁😁

[@Fernando-R]

I also turned 15, on Jan. 1, 1978. Yea, those were great days. 👍

[@jeffgillenhall756]

iwas 2 lol

[@dougmorris9317]

I was a junior in high school when these aired on tv; now I'm 61 and having some real flashbacks! I love 'em, thank you. 🙂👍

[@johnleddy186]

These commercials were 3 weeks prior of the blizzard of 78

[@razbo1963]

I remember that storm back east.

[@3dsmaxrocks699]

Got that storm on old 8mm film

[@elizabethowens8548]

Yep

[@tommartin4089]

Starting Monday January 16th, 1978 On ABC Daytime 10:00 Happy Days 10:30 The $20,000 Pyramid 11:00 Family Feud 11:30 Ryan's Hope 12:00 All My Children 1:00 One Life To Live 2:00 General Hospital 3:00 The Edge Of Night

[@johnpastore7685]

Remember these commercials, like yesterday, but it was, yesterday year.

[@lawrencelawrence5920]

I like how simple the commercials were back then. I was just a little kid, but remember most of them.

[@stinkeye65]

Loved it, I grew up watching WEWS in Cleveland!

[@KnightOnBaldMountain]

5:15 WMMS Home of the Buzzard. There was no other radio station like it, and no other voice like Len “Boom” Goldberg. Radio was good then and MMS ruled.

[@lindamerchant4431]

I grew up on these commercials happy memories freshen up gum rice krispies m and ms

[@lindaeasley5606]

It's interesting to see the product selling trends through the years .The 70s and 80s were about feminine hygiene , aspirin, cold medicine, constipation relievers, floor wax, under arm deodorant , laundry detergent , hardware store products , car tires and batteries

[@dalemulholland9114]

Today its trash like ambulance chasing lawyers...meds than can kill you..and ads you need hearing aids after they air..why I stopped watching trash TV..

[@micmac99]

Today the entire commercial break would be for one prescription medication, and 3/4 of it would be the warning disclaimer

[@hoagie1978]

Connie Needham from Eight Is Enough in the Noxzema ad. Jill Whelan from The Love Boat in the M&M's commercial. Cheryl Ladd from Charlie's Angels in the Ultra Bright ad. She had replaced Farrah Fawcett a few months prior in 1977.

[@akira4085]

Yup doing commercials was a good way to cement your name into stardom… unless, of course, you fail. Lol

[@Diskoboy1974]

The introduction of Starburst. They originally came in white packaging, and had a lime flavor instead of cherry.

[@LannieLord]

Jan. 1978. Star Wars was still huge as was DISCO. Saturday Night Fever was either HUGE or about to be. As was the soundtrack. Billy Joel was either or about to be huge with The Stranger LP. And "Just the Way You Are". Saturday Night Live was huge as well. In another 6 months ..."Grease" opens and dominates the summer box office (and radio) as well as National Lampoon's Animal house. Donna Summer was having hit after hit around this time and so was Abba. Love Boat was on Saturday night . KISS was a thing and a new band called Van Halen was getting a lot of notice.

[@tonyachapman9255]

ACTUALLY WE HAD FAVORITE COMMERCIALS BACK THEN,DIDNT HATE COMMERCIALS

[@akira4085]

YES it was like a good song or a commercial.

[@akira4085]

Cartoon*

[@wdh47211]

Never heard of that..."Washtub" cleaner stuff.....I must have missed that one.

[@SuperBoomshack]

It looked like spackle

[@nikkiroeder5774]

Yeah. I have no recollect of that either.

[@brentmann2988]

Laraine Newman of "Saturday Night Live" fame is doing the voice-over on that Wash Tub commercial.

[@franceslarsen4037]

2nd half of 11th grade... love it :)

[@dorothydromgoole8040]

Alot of these videos I remember. Thank you for sharing.

[@feather031]

I have a feeling the M&M's Gang were the least popular kids at school...

[@SuperBoomshack]

I'm 48 and still trying to figure out what the fuck nougat is...

[@nikkiroeder5774]

@@SuperBoomshack Yes , that is my delima as well.

[@paullambert8701]

Yeah, they looked like the kind of kids to shank you if you crossed them.

[@robertcarillio9126]

Commercials today target market the dumbed down. Its an easy sell. They are all hard in-your-face, loud obnoxious hip hop infused. All the same...all unintelligent garbage. Bring back the days od soft, alluring, romantic sells. Simply more creative and intelligent.

[@rhetteverette2406]

Immersing myself in the 1970’s while writing a period piece novel and really enjoying these commercials 🙂

[@dariowiter3078]

I love Listermint! Too bad it doesn't exist anymore.

[@SuperBoomshack]

I used to drink that shit when I was 9

[@luisreyes1963]

It's now sold under the Listerine brand.

[@IDiggSocialMedia]

The Cover Girl ads with the lovely Cheryl Tiegs is my favorite!

[@CharronBlue]

I was born 11 months later to the day!

[@jelanimclean6326]

43 Years Ago Today.

[@StONed-mb1iv]

I forgot that I remembered most of these theme songs....

[@DiscoMatty79]

Isn't it wild? I could sing all of the commercials from memory. A juicy fruit commercial from 1988 when I was 6 will be stuck in my head forever

[@tonyedwards2064]

Brady Bunch at 5..already in syndication, lol

[@smichaelb1980]

ha! a young steve guttenberg in the dentyne commercial

[@andrewthornhill7042]

@smichaelb1980 And Connie Newton (Elizabeth, 'Eight Is Enough') in the Noxzema ad.

[@dalemulholland9114]

He was hot then. Wasnt long before he cropped up in the movie "cant stop the music" with the hunky village people...

[@andrewthornhill7042]

@@dalemulholland9114 Always had a crush on Steve G!

[@Retrotv]

I just watched this show, The intro was missing, there was no Top Ten, that surprised me, and I'm also surprised in the commercial breaks of this that Dick Clark did not do a product plug at The AB podium between breaks.

[@LindaMerchant-bq2hp]

I was in 5th grade I liked those commercials

[@tombradford7035]

All those oranges and lemons flying upwards without any cgi - how?!

[@beanieboosplushadventures8049]

Rudolph: Get out of My Car😖 Tails: Hey Rudolph 🤨 Rudolph : get out out out out of my Car😡

[@theropesofrenovation9352]

Totally forgot about Freshen Up gum. lol

[@amycrumedy6586]

Fun times.

[@archone3301]

4 out of 26 about oral hygiene and another 4 out of 26 about body odor. But that's probably a good thing.

[@misti7766]

I love noxema

[@joemartin1253]

Marxsie it's not the same product from that time.

[@southernoregoncatmom6519]

I remember the smell of it!

[@amycrumedy6586]

I used it back then when I was 11 all the way through High School.

[@SuperBoomshack]

Dry and Clear healed my acne, but infected my lymph nodes, yay!!!!

[@tiffanycurtis4794]

SuperBoomshack Awww 😂 Sorry

[@SuperBoomshack]

@@tiffanycurtis4794 😂

[@kengeorgejones6855]

That's Laraine Newman, doing her best Weekend Update reporter voice, narrating the Washtub ad. The woman in that Maybelline ad looks oddly like Princess Di.

[@itiswhatitaintanditaintwha1427]

Ken George Jones I expected her to say "Back to you Jane! "

[@tiffanycurtis4794]

THE AMERICAN MUSIC AWARDS BACK WHEN WE HAD TALENT IN MUSIC MUSICIANS SINGERS THAT PLAYED INSTRUMENTS AND WROTE THEIR OWN SONGS REAL VOCALS NO AUTO TUNE NEEDED SELLIN SEX SEXUAL PERFORMANCE NEEDED REAL TALENT SPOKE FOR ITSELF

[@amycrumedy6586]

The Awards shows were fun to watch back then I stopped watching them in the 1990s.

[@zaq55]

@ 4:34 - Maybe if she had agreed to be in “Rescue From Gilligan’s Island”, she wouldn’t have to do commercials for Arrid Extra Dry.

[@mamadouaziza2536]

But she was doing commercials after Gilligan's Island was cancelled. She was doing the tv series Dallas at the time, so had to turn down the offer to star in Gilligan's Island. She stated that she made more money being a tv spokesperson than the salary she made on Gilligan.. Vivian Vance also stated she made more money selling Maxwell House Coffee on tv than in her I Love Lucy days.

[@zaq55]

@@mamadouaziza2536 It was my understanding she thought “Ginger” was stifling her acting career and didn’t want to be associated with the show anymore.

[@mamadouaziza2536]

@@zaq55 True

[@goudagirl6095]

Wow, everyone had acne and wet smelly pits back then eh?

[@usa02]

"The Brady Bunch Hour" and "Crosswits" promos were v/o by former WEWS announcer, Dave Pelunis.

[@danielmonahan6195]

I was a newborn...just interested in what American life was like at that time.

[@MMAfighter38113]

Patrick Peterson from Knots Lansing @ :35

[@seand2711]

I noticed that was him too.

[@bigraviolees]

I can't wait for the rocky sequel.

[@jehudavis5422]

I'm predicting 6 or 7 sequels

[@kevincicero8352]

1:02 is that the guy that plays the lawyer in Planes Trains and Automobiles that Neil try’s to purchase the cab ride from?

[@TheRedDevil_NC]

No mixed couples and everyone had clothes on . These commercials would never work today

[@impalaman9707]

In the absence of McDonaldland ads or toy commercials, would I be correct in assuming these ads aired during the ABC Afterschool Special? They definitely seem more geared toward the 10-20 year old set

[@pannoni8449]

It was during American Bandstand, and you're right that the spots are teens and tweens-oriented.

[@tonyedwards2064]

Elton John and Kiki Dee lol

[@sherryhannah9262]

I hope y’all will reply to this was that Casey Kasem doing the voice over in the Milky Way commercial??????!!!!…..RIP Glen Campbell and Natalie Cole

[@lindamerchant4431]

Three musketeers Milky Way yum

[@felixkalpa]

Who is the blonde model in the Smitty by Coty commercial?

[@riximus]

I was 10

[@luisreyes1963]

Nestlé sold off its candy bar division to Ferarra Pan Candy Co.

[@Bugiddle]

I miss the lime Starbursts!

[@luisreyes1963]

So do I. ☹️

[@michellebruce5092]

Interesting commicals in the 1970s 😀

[@luisreyes1963]

When red M&M's were banned by the FDA.

[@mysterydoghouse7402]

God! I loved the girls hairstyles back then. So cute and natural. No ugly black marker tatoos back then. That Tickle commercial is so cute. Cheryl Ladd. Melody the dingy blonde from Josie and the Pussycats. 1970.

[@robp3475]

Melody was a smoking fox

[@Retrotv]

I have another question, according to TV.com I can't believe the show was preempted many times for ABC Sports and Specials, "Did that ever aggravate any of you fans of this show knowing it would not be on for a few weeks?" what did Dick Clark say in the show when (American Bandstand) was going to be preempted and wouldn't return for a few weeks?

[@pannoni8449]

I wasn't even born until 1985, but I would had written to ABC to reschedule to Sunday morning (forget Saturday Night because of course the "Fever" was at its height back then!) I would actually have pre-empted some of the cartoons since in those days, the new episodes always aired during September-November or December, followed by reruns during the rest of the year.

[@seanberry1969]

❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️

[@carolineconnor2156]

Is noxzema still on the market?

[@sherryhannah498]

Caroline Connor yes it is

[@brentmann2988]

6:18 SNL's Laraine Newman on the voice-over for Wash Tub face wash. 01:26 Dick Summer was a great v/o artist and disc jockey. 7:19 This 3 Musketeers jingle is really fun and memorable.

[@LindaMerchant-bq2hp]

There's Connie Needham eight is enough elisabeth Bradford for noxzema

[@gsnman]

Who's the actor speaking in 1:01 ?

[@Retrotv]

Michael, if you ever get any 1980-87 ABC episodes of (American Bandstand), let me know, I would love to watch it originally since it was so horribly edited on (VH1's Best Of American Bandstand), they only aired half hour edited selected episodes from as far as I know from The 60's, 70's, and 80's to 1985, I think June 15,1985 with Bon Jovi was the highest they got up to. I wouldn't mind seeing original Syndicated episodes of (The New American Bandstand) 1987-89 either, as well as The USA Network 1989 version when they had it outside Universal Studios Hollywood.

[@pannoni8449]

One guy on eBay recently had a bunch of episodes from the USA version, but due to my current stock and the bidding price, I decided to pass. Next time, I might consider a bit more.

[@pannoni8449]

I just posted the October 16, 1982 episode on Dailymotion from its original version. With the exception of Rate-a-Record, all songs are by Hall & Oates.

[@Retrotv]

The reason I want to see The USA Network version is because I want to see if they were still doing Rate A Record, Top Ten, Spotlight Dance, Video Showcase, I don't know why it was taped outside, it should've been inside, outside makes you think of a MTV Spring Break Special from The late 80's.

[@Retrotv]

I can't find the episode of DH and JO 10/16/82 you just put up, all I see is (Head Of The Class).

[@Retrotv]

Michael I'm trying to find the episode from 10/16/82 with Daryl Hall and John Oates AB episode you put up on Dailymotion, but I don't see it, are you sure you put it up there? all I see is Quark, Head Of The Class, and The Alvin Show, is there a problem here?

[@danielmonahan6195]

Look...no perverts and no political indoctrination.

[@kaciannepartelow1729]

Cody: what is wrong with you?🥺

[@jehudavis5422]

What's Up with that tickle ad????

[@enriquevillaroel5203]

4:04

[@tomy.1846]

4:16 That's from a sad rainbow.

[@aladinsarsipeus]

Holy living fu:$ Me,Dave Grohl, and Jason Bateman turned 9 on this day👍🏼👍🏼

[@LannieLord]

0:58 When Starbursts had LIME .

[@itiswhatitaintanditaintwha1427]

Yeah, we know why those 'tickle' girls were laughing!

[@SuperBoomshack]

Pocket rocket

[@Shawn666Hellion]

They did say the deodorant with the big wide ball, LOL

[@anitakinnear4310]

itiswhatitaint anditaintwhatitis Only a guy would make this reference.

[@amycrumedy6586]

I was eleven but I used tickle a great smelling deodorant.

[@LindaMerchant-bq2hp]

I loved freshen up gum like juicy fruit Wrigley's

[@dopeytripod]

m&m's commercial today would be red flagged before it even started due to snowflake pandemic

[@johnpastore7685]

Yes, Agree, but I can't see is how that could be offensive. Maybe, the girl wearing high tube socks? Lol

[@TragicallyDelicious]

Milky Way :O Kasey Casem

[@brentmann2988]

Good call! American Top 40.

[@trevormcmanis]

I was 8

[@amycrumedy6586]

I was 11 it was the best time to be a kid .

[@DiscoMatty79]

Too bad you weren't older, Disco was at its peak. Oh well, at least you were alive. I wasn't born until 1982 #borntoolate

[@TheTriplelman]

before the PC took over!

[@patrickmccarron5059]

9:38 - If Listerine tastes good, it probably doesn't work. It not supposed to taste good.

[@elizabethowens8548]

Cologne and perfume in the seventies were disgusting

[@kellyq21]

Anybody know who the girl with braids was in the M&Ms Gang? I wanted her so bad as a teen.

[@robp3475]

it's her thighs I was transfixed by her thighs

[@inflames2112]

Mind fuckery packed into a time machine

[@rell9601]

4:00

[@sherryhannah498]

I hope y’all will reply to this I love Milky Way though I a diabetic

[@impalaman9707]

Why were women in the 70s so "ditzy"?

[@tweepixie]

If It wasn't for the Baby Boomers,I would love to live back in the 70s

[@vickiladu6755]

Twee Pixie what’s wrong with the Boomers?

[@NJGuy1973]

Boomers were actually cool back then.

[@DiscoMatty79]

@Frank Silvers I was born in 1982, so I grew up in the late 80's to the turn of the millennium. It was a great time, but you're right, way too cynical. That's why I was obsessed with the 70's. Too bad KZbin wasn't around. I would of loved watching these old videos

[@impalaman9707]

Relax---you have us Gen Xers who enjoyed a wonderful childhood at this same time

[@tiffanycurtis4794]

I WAS 7 IN 1978 LOOK HOW SLIM ATTRACTIVE WOMEN WERE BACK THEN IN EVERY COMMERCIAL AMAZING 😀 NOW WOMEN ARE OVERWEIGHT OBESE MORBIDLY OBESE 🤦🏾‍♀️